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Cornell Law School Visual Style Guide

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Our Secondary Graphics<br />

PEACE TOWER<br />

A contemporary rendering of the<br />

law school’s tower can be used as<br />

main art or a small graphic accent<br />

on many communications. The<br />

tower is a symbol of solidity and<br />

tradition, but also aspiration. The<br />

graphic can distinguish our school<br />

from others on campus and evoke<br />

nostalgia to alumni.<br />

STRIPES<br />

Stripe patterns made from our<br />

color palette evoke an Ivy League<br />

feel and add vibrancy to communications<br />

whether used in a small<br />

strip or larger panel.<br />

LAURELS<br />

<strong>Cornell</strong> <strong>Law</strong> <strong>School</strong> style guide | our visual elements | 7<br />

We have created these secondary graphics to be another design tool, easily and economically used to help distinguish and style communications<br />

and build our visual personality.<br />

Another graphic used by the law<br />

school is a contemporary rendering<br />

of the classic symbol of higher<br />

learning and achievement: laurels.<br />

Our laurels can be made into a<br />

tonal pattern as shown in the<br />

border above, as whimsical sprigs<br />

of upward growth or classic text<br />

ornament.<br />

STONEWORK<br />

A contemporary pattern inspired<br />

by the distinctive stonework on<br />

our buildings can be used as<br />

background or accent graphics.

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