1 year ago

Day 1 - IFA International

  • Text
  • Tablet
  • Products
  • Berlin
  • Mobile
  • Appliances
  • Consumer
  • September
  • Consumers
  • Digital
  • Devices

News Growing In Every

News Growing In Every Sector IFA 2011 has a “positive influence” on the global industry IFA has announced continued growth for 2011 — a four per cent increase in rented display area — and 1,441 exhibitors, representing a one per cent increase on 2010. But it’s the nature of this growth that is the big story, according to Messe Berlin COO Dr Christian Göke. “We are seeing growth in every segment of the market, in every product international O f f i c i a l D a i l y N e w s S o u r c e f o r I n t e r n a t i o n a l V i s i t o r s a t I F A IFA International is a CLEVERDIS Publication 65 avenue Jules Cantini - Tour Méditerranée – 13006 Marseille • France Tel: + 33 442 77 46 00 • Fax: + 33 442 77 46 01 SARL capitalised at e128,250 - VAT FR 95413604471 / RCS Marseille 413 604 471 During IFA: Press Center – Hall 6.3 – Room 401 Tel: +49 (0)30 3038 81136 Fax: +49 (0)30 3038 81146 • Publisher: Gérard Lefebvre • Publishing Director: Jean-Guy Bienfait • Project Manager: Bettina Badon • Editor-in-Chief: Richard Barnes • Associate Editor: Béatrice Bernard • Editorial team: Neil Crossley, Marc Dezzani, Max Leonard, Julian Newby, Gary Smith, Robert Snyder, Jo Stephens • Photos: Didier Baverel • Videos: xTrem Productions • Art Director: Hélène Beunat • Design & Page Setting: Guillaume Kaercher, Valentina Russo, Guillaume Vinrich • Webmaster: Benjamin Ras • Marketing Manager: Jean-François Pieri • With the participation of: Selim Ben Amara, Sichao Guo, Kai Karolin Hüppe, Raphaël Pinot, Masha Polshinskaya, Marjorie Sanch, Kirsten Vandenberghe To contact them : first name.last name@ • Photos. Page 16: ©, © © CLEVERDIS 2011 - Registration of Copyright August 2011 Information presented in this publication is purely indicative in order to illustrate subjectts contained therein. No guarantee can be given as to the accuracy of data or content at time of printing and thus the latter should not be used for professional or commercial ends. While all efforts have been made as to accuracy and pertinence of content and data contained in this publication, CLEVERDIS may in no case be held responsible for the consequences, whatever their nature may be, that may result from the interpretation of this data or content, or any eventual errors therein. Any reproduction of the content of this publication, even partial, by any means whatsoever, is strictly prohibited without the prior autorisation of the publisher. Any copy, whether by photography, photography film, magnetic tape, disc or other means constitutes a forgery, liable to punishment under French law according to the legislation of 11th March 1957 covering copyright. All brands cited in this publication are registered trade marks and/or belong to companies which are their respective proprietors. The publishers and editorial staff decline all responsibility as to opinions formulated in this publication by those interviewed or cited therein. Their opinions are entirely their own, and are included with the understanding that they contain, to our knowledge, no malicious intent. The inclusion of all texts, photographs and other documents supplied by those included in the encyclopaedia imply the acceptance by their authors of their free publication therein. Documents and photographs will not be returned. It should be understood that this publication contains forward-looking statements that involve risks, uncertainties and assumptions. All statements other than statements of historical fact are statements that could be deemed forward-looking statements. Risks, uncertainties and assumptions include assumptions relating to the timing of the recorded date. If any of these risks or uncertainties materialises or any of these assumptions proves incorrect, actual results could differ materially from the expectations outlined in these statements. Cleverdis assumes no obligation and does not intend to update these forward-looking statements during the period of publication. Photo Credits and Copyright: All Rights Reserved. category, as well as from every country and region around the world,” he said. “That is absolutely the best form of growth that there could be.” Newcomers to IFA this year include Dell, Beko and Ford, while the SEB group has expanded its presence at the show. Dr Rainer Hecker, chairman of the supervisory board of the gfu, spoke of IFA’s role in supporting the industries represented at the show, in the current uncertain economic climate. “The large number of innovations and product premieres presented here will have a positive influence on the markets,” Dr Hecker said. “The first half of 2011 was relatively quiet on the consumer electronics m a r k e t , m a k i n g I FA particularly important.” Dr Reinhard Zinkann, Chairman of the ZVEI Electrical Appliances Product Division, echoed this point: “We expect IFA 2011 to bring about worldwide advances in our business,” he said. The global consumer electronics market is growing. Market researchers are predicting growth of around seven per cent, with total sales of e690bn. Growth in Europe is predicted to reach six per cent to e204bn and in IFA’s host country Germany, the industry is expecting growth of four per cent, with a by Richard Barnes market value of e27bn. The home appliance market is also weathering the economic storm. In 2010 the industry earned 0bn from world sales — a yearon-year increase of eight per cent — and is expecting global demand to increase again in 2011. For Germany, in 2011 the market forecast is for growth of between two and four per cent in sales of large appliances, and four per cent for small appliances. IFA 2011 also reflects the growth in the connected, multi-screen universe. The merging of television with the internet to create smart TV, media and devices in 3D and HD, the upsurge in sales of tablet PCs, apps and smartphones, and connectivity in the home and in mobile, are setting the trends in consumer electronics this year. Energy-efficiency is another important issue, with manufacturers mindful of both the environmental and financial need to conserve energy and natural resources. Dr Göke underlined the importance of the host city of Berlin to the success of IFA. “People like to come to IFA but they also really enjoy visiting Berlin,” he said. “Our visitors have their professional priorities, but they also get lots of additional value from so From right to left: Dr Christian Göke, COO Messe Berlin; Dr Reinhard Zinkann, Chairman of the ZVEI Electrical Appliances Product Division; Miss IFA; Dr Rainer Hecker, Chairman of the Supervisory Board of the gfu; Jens Heithecker, Executive Director of IFA; Jo Fechner, moderator. much else. We are very happy to be able to hold the event in one of the most booming, dynamic cities in Europe.” The city has developed an important concentration of local, European and international media: “There are correspondents based here from every major international newspaper, which is reflected in the attendance at IFA,” Dr Göke said, adding: “Last year there were journalists from 190 international newspapers in our international media centre.” I FA 2 0 1 1 ’s o p e n i n g keynote address today features Masaaki Osumi , Toshiba’s Executive Officer, Corporate Senior Vice President, President & CEO, Digital Products & Services Company. “We thought it important to have a Japanese company opening the keynote sessions after what happened there earlier this year, in order to show the world that the Japanese consumer electronics industry is strong — maybe stronger than before, and Dr Christian Göke COO Messe Berlin "We are seeing growth in every segment of the market, in every product category, as well as from every country and region around the world". is still offering the highestquality technology and designs. We are very proud and honoured to be able to announce that Toshiba will be opening the keynotes.” IFA International • Friday 2 nd September 2011 3

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