1 year ago

Day 1 - IFA International

  • Text
  • Products
  • Consumer
  • September
  • Electronics
  • Lifestyle
  • Philips
  • Consumers
  • Sony
  • Berlin
  • European

trade news LG, Blaupunkt

trade news LG, Blaupunkt Car, aqipa accessories for electronic equipment, ApolloBell and mobile sat nav devices. Contact: Marco Verderio, managing director and coowner, Portugal Concentra is one of six major distributors in Portugal, with a focus on sports and games, and has a market share of around 24 per cent. The first Nintendo branch was opened by Concentra. With approximately 80 % of the market, the leading retailers in Portugal are MediaMarkt (35%), Worten (25%), Fnac (5%), Carrefour (8%), Auchan (5%), staples ADVERTORIAL (5%) and Radio Popular (12%). Portugal has a population of over 11 million, 70 per cent of whom live in the north and around 10 per cent of whom live in Lisbon and Porto. Trading is divided up among 16 distributors, seven major retail branches, more than 2,500 retail stores and 4,000 operator stores. Contact: Miguel and Ricardo Feist, managing directors and co-owners, Spain Esprinet is the largest distributor with an annual turnover of EUR 600 million, and has more than 12,000 online customers. Esprinet sells more than 80 international brands and products from HP, IBM, Acer, Asus, Toshiba, Samsung, JVC, Philips, Navigon, ApolloBell and Aqipa. Depending on the distributor Esprinet takes care of major retailers such as MediaMarkt, Saturn, El Corte Ingles, PC City, Fnac, Carrefour, Auchan, Urende, MDH, Miro and Master. Spain has a population of around 47 million, some 20 per cent of whom live in the four largest cities, in Madrid, Barcelona, Valencia and Sevilla. Trading is divided up among 10 distributors, some eleven major retail branches, 4,500 retail stores and more than 16,000 operator stores. Turkey Nortec Eurasia is one of seven major distributors of electronics products. With its numerous products Nortec Eurasia has a market share of around 22 per cent. With a market share of 80 per cent in Turkey, the leading Nortec Eurasia retailers are TeknoSA (24%), MediaMarkt (20%), Electroworld (10%), Bimeks (10%), Darty (5%), Vatan (6%), Gold (5%), D&R, Vestel, BestBuy and Fnac. Nortec Eurasia cooperates with affiliated distributors in seven major countries, among them Kazakhstan, Uzbekistan and Israel. Turkey has a population of approximately 80 million. 60 per cent live in the seven largest cities such as Istanbul, Izmir and Ankara. Trading is divided up among 60 distributors, 16 major retail branches, around 4,500 retail stores and more than 40,000 operator stores. Trading companies in Turkey generate an annual turnover of more than EUR 14 billion. Products and brands marketed include Nintendo, Nintendo Games, Madcatz accessories, Navigon mobile navigation, and aqipa accessories for electronic equipment. Ifa 2009 contInUes tradItIonal partnershIps wIth the retaIlers’ cooperatIVes electronIcpartner, eUronIcs InternatIonal, expert, telerIng and eK/serVIcegroUp BacK In force The leading retailers’ cooperatives will be continuing their traditional partnerships at IFA 2009. They have achieved their aim of ensuring that the world’s leading trade show for consumer electronics and home appliances now reflects the interests of cooperating retailers to an even greater extent. The entire range from both sectors is now available to specialist retailers at a single location. The retailers’ cooperatives are also closely involved in the planning of the International Trade Visitors’ Centre and the various discussion forums at IFA. The services provided by the cooperatives and IFA for visiting retailers are rounded off by a number of special packages for trade visitors from Germany and from around the world. This will help to ensure that IFA provides a common, professional platform for the worldwide consumer electronics and home appliance sectors, as well as serving as an exhibition and convention venue where the trade can meet and place orders. This combination of the two sectors gives retailers and trade visitors access to an unprecedented diversity of products and services. IFA has entered into a strategic partnership with EURONICS International. EURONICS International EURONICS International, under the leadership of EURONICS Deutschland eG, will have its own display area at IFA 2009, presenting the goods, services and shop concepts that are available from the international EURONICS sales organisations. Hall 23 expert The well-established and reliable partnership with the worldwide retailers’ cooperative expert is also being intensified. At IFA 2009, expert will have its own stand, serving in the traditional way as a focal point and communications base. Hall 1.2 telering Marketing GmbH & CoKG The third link in the chain of cooperatives working hand in hand with |FA is telering Marketing GmbH & CoKG, which will be actively supporting IFA. As in previous years, during IFA 2009 telering Marketing GmbH & CoKG will be represented with its own large stand at the international retailers’ reception area. Hall 2.2 ElectronicPartner ElectronicPartner is putting a great deal of effort into its stand at IFA, where visitors can see for themselves the work that the organisation carries out on behalf of consumers in terms of innovation, design and lifestyle. Hall 18 EK/servicegroup A partner of IFA since 2008, EK/servicegroup is a retailers’ cooperative organisation concentrating on home appliances. This is yet another way in which IFA emphasises and strengthens its focus on international specialist retailers. Hall 3.1 Hall 1.2 Hall 2.2 Hall 18 Hall 3.1 34 IFA International • Friday, 4 th September 2009

trade news the reseller Park at IFa ProFessIonal “hub” In our preview edition, we already had a quick tour of some of the key exhibitors at the Reseller Park at IFA. In this edition, we asked Jan Nintemann, initiator of the Park, to give us some more detail about who we might find at this BtoB platform. In addition to the mobile specialists we mentioned in your last edition, traditional CE / IT segments are present at the Reseller Park, such as Creative Labs (Sound) and Aver Media (PC Multimedia environment). Aver Media is one of the leaders in design and production of digital multimedia products for future TV solutions. Furthermore, accessory specialists like Bandridge from the Netherlands, operating in 55 countries and ambitions to now expand into the German market will surely have a lot to offer for specialist dealers. Another product field is represented by Lexar in the Reseller Park-Business Lounge who is worldwide at the forefront of memory products. Represented with a bigger booth at Reseller Park, Kodak will introduce their innovations in the imaging market, offering end consumers, business clients and professionals customerfriendly and unlimited possibilities for the handling of photos and videos. Highlights are digital frames with integrated rechargeable batteries, the new pocket video camera Kodak Zi8 as well as the new digital cameras Kodak EasyShare Z950 and M381. Particularly interesting is the launch of their new all-in-one-inject printers ESP 3250 and ESP 5250; an enlargement of Kodak’s portfolio offering quality, performance and an attractive price. There are plenty more exhibitors and media partners participating in this year’s Reseller Park – this makes it definitely worth a visit! The Reseller Park is again this year in hall 9, where the main theme is Communication with emphasis on Mobile and Navigation. Nevertheless, the Reseller Park represents the whole basket of goods for CE at IFA. The focus is definitely the trade visitor. Our attractive niche defines itself as an exclusive market place in the field of B2B(2C) with the aim to optimise communication between business associates, vendors and customers, suppliers and marketers and also between the press and customers. Especially in times of critical economic constraints the need for conversations increases and gains in importance. This is also something that the Reseller Park provides the exhibitors and trade visitors with – lots of expert discussion! Hall 9 / Stand 101 IFA International • Friday, 4 th September 2009 35

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