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IFA International Preview - 2020 SPECIAL EDITION

I NEWS IProgramme

I NEWS IProgramme subject to change. Please verify on day of event.Press Conferences atIFA 2020 Special EditionDAY 1 - 3.9.209:30 - 10:00 gfu & Messe Berlin & GfK Opening Conference Room 3²10:00 - 11:00 Qualcomm Recorded Opening Keynote Conference Room 3²11:00 - 11:15 Room change from hall 3.2 to hall 4.211:15 - 12:00 LG Hybrid Press Conference Conference Room 4²12:00 - 12:15 Room change from 2 to 112:15 - 13:00 BSH Press Conference Conference Room 3²13:00 - 13:15 Room change from 1 to 213:15 - 14:00 TCL Press Conference Conference Room 4²14:00 - 14:15 Room change from 2 to 114:15 - 15:05 Huawei Recorded Press Conference Conference Room 3²15:05 - 15:15 Room change from 1 to 215:15 - 16:00 Haier Press Conference Conference Room 4²16:00 - 16:15 Room change from 2 to 116:15 - 16:40 Schneider electric Hybrid Press Conference Conference Room 3²16:40 - 16:55 Room change from 1 to 216:55 - 17:20 Beurer Press Conference Conference Room 4²17:20 - 17:35 Room change from 2 to 117:35 - 18:00 GfK - Closing of the day Conference Room 3²18:00 End of GPC PROGRAMME Day 1DAY 2 - 4.9.209:30 - 9:45 Messe Berlin & GfK Opening Conference Room 3²9:45 - 10:30 Miele Press Conference Conference Room 3²10:30 - 10:45 Room change from 1 to 210:45 - 11:10 Hyundai Press Conference Conference Room 4²11:10 - 11:25 Room change from 2 to 111:25 - 12:10 Honor Press Conference Conference Room 3²12:10 - 12:25 Room change from 1 to 212:25 - 13:10 Realme Press Conference Conference Room 4²13:10 - 13:25 Room change from 2 to 113:25 - 13:50 Neato Robotics Press Conference Conference Room 3²13:50 - 14:05 Room change from 1 to 214:05 - 14:30 Shelly / Allterco Robotics Press Conference Conference Room 4²14:30 - 14:45 Room change from 2 to 114:45 - 15:10 Tuya Information TechnologyPress Conference (25) Conference Room 3²15:10 - 15:25 Room change from 1 to 215:25 - 15:50 Ecovacs Press Conference (25) Conference Room 4²15:50-16:05 Room change from 2 to 116:05-16:30 GfK - Closing of the day (25) Conference Room 3²16:30 End of GPC PROGRAMME Day 2DAY 3 - 5.9.2010:00 - 10:15 Messe Berlin Opening Conference Room 3²10:15 - 10:40 Ataraina Hybrid Press Conference Conference Room 3²10:40 - 10:55 Room change from 1 to 210:55 - 11:20 Satisfyer Press Conference Conference Room 4²11:20 - 11:35 Room change from 2 to 111:35 - 12:00 SHIFT Phones Press Conference Conference Room 3²12:00 - 12:15 Room change from 1 to 212:15 - 12:40 Alibaba Press Conference Conference Room 4²12:40 - 13:00 Room change from 2 to 113:00 - 14:30 IFA Press Conference "Sneak Peek 2021" Conference Room 3²14:30 End of GPC PROGRAMME Day 3gfu Insights and TrendsThis year’s gfu innovation forum, which will be held exceptionallyas part of IFA 2020 Special Edition, will be dedicated to the Coronapandemic. Despite the unusual setting, the event will, as usual, offerexciting input on the consumer & home electronics sectors.It will take place exceptionally within the framework of IFA onWednesday, September 2, from 2:00 to 4:00 pm at the BerlinExhibition Grounds. The discussion and presentation forum gfuInsights & Trends 2020 can be attended as a face-to-face event orstreamed live onlineIFA NEXT innovationengineTHURSDAY, SEPTEMBER 3, 202010:30 am - 10:50 amInnovation in MobilityLocation: City Cube Level 1 /Innovation Engine StageSpeaker:Nick SohnemannFuture Candy, CEO10:50 am - 11:00 amGoBe Telepresence Robot in ActionLocation: City Cube Level 1 /Innovation Engine StageSpeaker:Members of GoBe Team11:00 am - 11:15 amAre we ready for the future of mobility?Location: City Cube Level 1 /Innovation Engine StageSpeaker:Tony Günther, Okai Europe11:15 am - 11:25 amVirtual Travel Use Case: Mission to MarsLocation: City Cube Level 1 /Innovation Engine StageSpeaker:Jonathan NowakSPREE Interactive, CEO11:25 am - 11:35 amThe Evectro Scooter & B2B SharingLocation: City Cube Level 1 /Innovation Engine StageSpeakers:Members of Evectro Team11:35 am - 11:50 amState of the cargo bikeLocation: City Cube Level 1 /Innovation Engine StageSpeakers:Tobias Lochen, Sigo, CEOJonas Kremer, Citkar, CEO11:50 am - 12:00 pmRCCO E-Sport SeriesLocation: City Cube Level 1 /Innovation Engine StageSpeaker:Mike RockenfellerAUDI DTM driver12:00 pm - 01:00 pmComputer imageLocation: City Cube Level 1 /Innovation Engine Stage01:00 pm - 01:15 pmYour home is turning autonomous - aglimpse into the future of smart livingLocation: City Cube Level 1 /Innovation Engine StageSpeaker:Erik AcknerMercku, President Mercku EuropeAN INTELLIGENT RADIATORCONTROLLER FOR A WARM -AND ECONOMIC HOMEThe Tapo E100 by TP-Link controls one's home heatingsimply and easily.Extremely easy to install, users can view and controltemperatures via Tapo app, Amazon Alexa or Google Assistantanytime, anywhere.Further features include an LED display, which constantlytracks status, and window-open detection, along with anautomatic schedule system whichhelps users further save energyIFA GLOBALPRESS CONFERENCEHall 1.2 / Stand 211ADVERTORIAL4 IFA INTERNATIONAL • MONDAY 31 ST AUGUST 2020www.ifa-international.org

I NEWS ISHIFT Mobilitymeets IFA NEXT –Innovations ahead!As part of the IFA 2020 Special Edition,over 35 exhibitors at SHIFT Mobilitymeets NEXT will be presenting forwardlookinginnovations from mobility,consumer and home electronicsAs part of the IFA 2020 Special Edition, the SHIFTMobility and IFA NEXT areas will be merged. FromSeptember 3 rd to 5 th , numerous exhibitors will presenttheir #coinnovations.SHIFT MOBILITYMEETS IFA NEXTDecision-makers from thefields of mobility, automotive,infrastructure, urbandevelopment, architecture,AI and big data will meet onSeptember 3 and 4, 2020 atthe interactive SHIFT MobilityConvention to discuss thefuture of mobility. A platformto meet-up with developers,leading heads from research,as well as start-ups, businessangels and venture capitalists.SHIFT Mobility presents highrankingexperts with insightsof the future, including MichaelLohscheller (CEO Opel),François Bausch (Minister ofTransport Luxembourg), sharedmobility expert Sandra Phillips(founder and CEO Movmi),James Ehrlich (StanfordUniversity / developer ReGenVillages) and Renzo Vitale(Creative Director SoundDesign BMW Group).SHIFT @ IFA 2019At the SHIFT Mobility meetsNEXT exhibition area, ABLSocial Federation, Dekra,ECCOV Inc., Framen, FutureCandy, Hyundai, Rooom,Signals and Vive la Car amongstothers will be presenting latesttrends and future technology.As part of IFA NEXT, more than25 start-ups will give an outlookon their pioneering innovationsand what new trends, productsand services will be experiencedin the coming months."At IFA NEXT, innovationtraditionally meets inspiration.This unique combinationcreates clear added value forall those who want to knowat an early stage which newproducts will be highly relevantfor the industry," explains DirkKoslowski, Director of IFAPART 1 OF THE MOBILITYREVOLUTIONtalking about alternatives: Themobility transition begins withunderstanding and clearlyconveying that it is primarily abouttransporting people. The questionthen arises of how to create thebest possible conditions for themost suitable vehicle. Not only thetolerable greenhouse gas and noiseemissions are limited resources - sois public space, not only in urbanareas but also outside of urbanareas. The goal can only be to usethese limited resources as efficientlyand sustainably as possible in termsof mobility.PART 2 OF THE MOBILITYREVOLUTIONcreating alternatives: We are not justtalking about attractive alternatives,but creating them. Do not plan longdistancetransport, public transportand cycle paths with the aim ofothers using them and thus clearingthe road for yourself, but rathermake the alternatives so attractivethat you can hardly wait to changeyourself.François BauschLuxembourg’s Minister for Mobilityand Public WorksLuxembourg’s MobilityRevolution... Or: are ourstreets really too narrow?Luxembourg’s Minister for Mobility and PublicWorks, François Bausch will be speaking at thisyear’s SHIFT Mobility conference. We askedhim to give us a foretaste of his presentationWe do the same with the railway. InMarch 2020, we gained worldwideattention when making all publictransport free of charge. But that'snot what makes car drivers geton trains. Travelling by train wasmuch cheaper beforehand. Weare untangling track interlacing intrain stations in order to increasereliability; increasing capacity inthe direction of France by doublingthe routes; creating transfer parkingspaces with our Belgian neighbours;and making a freight train tracksuitable for passenger trains to Trier.We order the latest rolling stock,extend platforms to 250m, andinform passengers in real time aboutmultimodal routes. We are spendingaround €450 per inhabitant per yearon railway infrastructure, by far thebiggest amount in Europe, with“only” roughly twice as high a grossdomestic product per inhabitant3 September - 1pm - 1:20pmIIFA INTERNATIONAL • MONDAY 31 ST AUGUST 2020 5

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