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CE China Daily - Day 1 Edition

  • Text
  • Appliances
  • Consumer
  • Products
  • Innovation
  • Global
  • Berlin
  • Messe
  • Consumers
  • Publication
  • Trends

CE China Daily - Day 1 Edition

DAY 1 THURSDAY 4 TH MAY 2017 By Cleverdis, the publisher of IFA International BUYERS’ GUIDE FRIDGES CE China 2017: Opening the Gates Global leading brands: game changing innovations KEEP YOUR COOL! Fridge-freezers are moving ahead in leaps and bounds, but what are the key trends globally, and how can one choose the right one? In this day one edition of CE China Daily, we present our exclusive “buyers’ guide” to fridges, with a non-exhaustive list of key innovations to look for at CE China. It’s the best way of understanding “what’s hot” when it comes to cooling! Read page 7 Roland Gerke Chairman & President of BSH Home Appliances Holding (China) Co., Ltd. Read page 3 Welcome to the second edition of CE China, where four extraordinary keynotes will set the stage for an exciting show that will further act to “open the gates” of China to the rest of the world. BSH “stars” again this year. In his keynote, BSH China’s senior VP for marketing, Christof Jaeger outlines the current trends in the local home appliance industry while Roland Gerke, Chairman & President of BSH Home Appliances Holding (China) Co., Ltd (pictured left) gives us his roadmap in an exclusive interview. In the three other keynotes, htc Vive’s general manager Kevin Leung gives us the real story of VR; Tmall Home BG President Jing CE CHINA IS ALREADY FLEXING ITS MUSCLES WHEN IT COMES TO THOUGHT LEADERSHIP! Yin explains how consumer trends are evolving in China; and Huawei’s VP of Headset Business analyses the current status and problems of smart home. Building to become one of the true “not to be missed” events on the global calendar, CE China is already flexing its muscles when it comes to thought leadership! We hope you enjoy the show. NEWS MARKET TRENDS PRESS CORNER Dr Christian Göke CEO, Messe Berlin Jürgen Boyny Global Director, Consumer Electronics, GfK Retail and Technology Deng Wei People’s Daily Chinese consumers are more receptive to new products and technologies » Read page 2 71% of all smart fridges are sold in China. Similarly, the Chinese market for smart washing machines is huge compared to the rest of the world. » Read page 4 Here, you can find the top technology innovation companies in China and get a very good idea of the ecosystem of the industry. » Read page 6