3 years ago

Day 1 - IFA International

  • Text
  • Philips
  • Consumer
  • Products
  • Audio
  • Consumers
  • Streaming
  • Berlin
  • Wireless
  • September
  • Lifestyle

Day 1 - IFA

I FA international Official Daily News Source f or International Visitors at IFA Hall 3.1 / 103 Hall 3.2 / 201 Hall 21 / 104 DAY 1 Friday 6 th September 2013 Hall 21A IFA 2013 – Smart Home of the Leaders Massive growth in international trade visitors and media CONTENTS 06 > NEWS 18 > PRESS CORNER 19 > TRADE NEWS 22 > EXCLUSIVE INTERVIEWS 25 > KEYNOTES PROGRAM 27 > LIVING ROOM LIFESTYLE Pieter Nota Vice President Philips and CEO Philips Consumer Lifestyle See exclusive interview, page 22 The world has arrived at the edge of a new digital era: the era of everything connected – everything smart. IFA is at the heart of a fabulous new eco-system today simply known as the “smart world”. IFA thus today attracts not only the global leaders of the consumer electronics and home appliance industries, but now also key IT and telecom figures, today an integral part of the smart world (underlined with the keynote by Sprint CEO, Dan Hesse)… Even the automotive industry now uses “smartness” as a USP (keynote by Ford President and CEO, Alan Mullaly). These growing realms of Living Room Lifestyle In today’s feature, we take you on a tour of the living room of the future – today. The smart living room comes equipped with a new generation smart TV, OLED if you’re lucky – and curved if you’re trendy, along with high definition audio system, all piloted by the latest tablet or smartphone. And for the first time, in collaboration “(…) the heart of a fabulous new eco-system today simply known as the ‘smart world’” interest have brought about almost a doubling in the past four years in the number of international trade visitors – from 25,000 in 2008 to 45,000 in 2012. Over 6,000 media representatives from 70 countries attend, making IFA one of the world’s top ten media events of any kind – in the same league as the Summer Olympics and the Superbowl. with EISA, we bring you a series of buyers’ guides, helping you choose more wisely. Read the special section from page 27 55 > SPOTLIGHT ON KOREA 57 > GREEN PAGE 58 > STAND OF THE DAY 59 > WHERE TO GO IN BERLIN TRADE NEWS Hans Carpels President, Euronics "We feel that today’s consumers, when they spend money, want to be very sure their money is well spent. They want to be reassured." See page 19 EXCLUSIVE INTERVIEWS Matthias Harsch CEO, Loewe " This year at IFA, we have adopted the slogan ‘My Perfect Entertainment’." See page 24 Melanie Bähr Managing Director, Berlin Partner "With approximately 5,400 companies and 62,000 employees involved in the digital sector, Berlin can be named as the leading location for digital industries in Germany." See page 59

IFA International

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