Views
1 week ago

Vinexpo Daily 2019 - Day 3 Edition

EDITORIAL THE

EDITORIAL THE INDISPENSABLE TOOLS: THE VINEXPO APP For instant access to a plethora of information in your pocket, take a minute to download the Vinexpo Smartphone App. Whether it’s discovering all the events, finding and locating exhibitors, reading-up on the list of speakers or learning more about the world of wine and spirits, the app has it all. Users have direct access to the “social wall”, videos and useful information, while an interactive 3D map allows one to navigate at the touch of a finger (or thumb). VINEXPODAILY .COM Climate change: the time to act is now Wine-makers are an ingenious bunch. Over many centuries, they have learned to lay down roots in the most unlikely terrains and work out ways to deal with the annual uncertainties that accompany changing weather patterns. But climate change is potentially a game-changer for the industry, which is why it was critical for Vinexpo to host its first-ever Symposium on the subject. Richard Barnes Editor-in-chief, Vinexpo Daily The gravity of the situation was underlined by the fact IMF Managing Director Christine Lagarde took time away from trade wars to introduce the event: “The time to act is now,” she said. “I hope the debates at Vinexpo Bordeaux will be fruitful, and you can deliver on the promise we have to make to future generations. We need to leave the planet as good as when we found it.” Led by experts from a range of fields, the overriding message coming out of the Symposium is that there is a need for “a structural revolution”. Variations in alcoholic strength, acidity, aroma and aging potential, all potential side effects of climate change, could make it increasingly difficult for wine producers to deliver a product that is recognisably theirs. And it’s not just changes in the characteristics of wine that are a cause for concern. Unpredictable seasons, cold snaps, extended droughts/wet seasons and damaging storms are all factors that could make the delivery of a consistent crop much harder to control. The wine and spirits industry can’t tackle climate change alone, but the Symposium was an urgent reminder that it has a key role to play through carbon reduction, biodiversity and organic farming techniques. Not to be overlooked either is that wine and spirits are an influential business that has the potential to be a champion on behalf of our planet through its partnerships and networks. VINEXPO DAILY is a CLEVERDIS Publication. 65 avenue Jules Cantini - Tour Méditerranée - 13006 Marseille, France - Tel: + 33 442 77 46 00 SARL capitalised at e155,750 - VAT FR 95413604471 - RCS Marseille 413 604 471 info@cleverdis.com - www.cleverdis.com - www.vinexpodaily.com • Publisher: Gérard Lefebvre • Managing Director: Jean-François Pieri • Publishing Director: Jean-Guy Bienfait • Project Manager: Benjamin Klene • Editor-in-chief: Richard Barnes • Head of Editorial team: John Falchetto • Editorial coordinator: Kira Behr • Editorial team: Neil Cole, Andy Fry, Richard Siddle • Marketing Manager: Nathalie Meissner • Art Director: Hélène Beunat • With the participation of: Bettina Badon, Siyu Geng, Jasdeep Singh, Wenchao Wang >>>> To contact them : first name.last name@vinexpodaily.com Printing: Korus Graphic, 33320 Eysines, France © CLEVERDIS 2019 - Registration of Copyright May 2019. - Information presented in this publication is purely indicative in order to illustrate subjects contained therein. No guarantee can be given as to the accuracy of data or content at time of printing and thus the latter should not be used for professional or commercial ends. While all efforts have been made as to accuracy and pertinence of content and data contained in this publication, CLEVERDIS may in no case be held responsible for the consequences, whatever their nature may be, that may result from the interpretation of this data or content, or any eventual errors therein. Any reproduction of the content of this publication, even partial, by any means whatsoever, is strictly prohibited without the prior autorisation of the publisher. Any copy, whether by photography, photography film, magnetic tape, disc or other means constitutes a forgery, liable to punishment under French law according to the legislation of 11 th March 1957 covering copyright. All brands cited in this publication are registered trade marks and/or belong to companies which are their respective proprietors. The publishers and editorial staff decline all responsibility as to opinions formulated in this publication by those interviewed or cited therein. Their opinions are entirely their own, and are included with the understanding that they contain, to our knowledge, no malicious intent. The inclusion of all texts, photographs and other documents supplied by those included in this publication imply the acceptance by their authors of their free publication therein. Documents and photographs will not be returned. It should be understood that this publication contains forward-looking statements that involve risks, uncertainties and assumptions. All statements other than statements of historical fact are statements that could be deemed forward-looking statements. Risks, uncertainties and assumptions include assumptions relating to the timing of the recorded date. If any of these risks or uncertainties materialises or any of these assumptions proves incorrect, actual results could differ materially from the expectations outlined in these statements. Cleverdis assumes no obligation and does not intend to update these forward-looking statements during the period of publication. Photo Credits and Copyright: All Rights Reserved. vinexpodaily.com VINEXPO DAILY / DAY 3 / WEDNESDAY 15 TH MAY 2019 3