PRO AV MEDIA INFO 2024 ENGLISH (updated 05.04.2024)
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Last <strong>updated</strong>: 05.04.<strong>2024</strong><br />
<strong>MEDIA</strong> <strong>INFO</strong> <strong>2024</strong><br />
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<strong>PRO</strong> <strong>AV</strong> MAGASINET print edition
We visit Norwegian concert venues, stages and culture centers, businesses with <strong>AV</strong>-installations, interview industry personalities and talk about product news regarding sound, light and image products.<br />
<strong>PRO</strong> <strong>AV</strong> MAGASINET focuses on all<br />
types of use of sound, light, image and<br />
<strong>AV</strong>/IT-installation, etc.<br />
We target all locations including<br />
live entertainment in Norway.<br />
Besides the approx. 150 culture<br />
houses, we also deal with concert and<br />
operahouses, music stages, concert<br />
stages, festivals, theatre, cinemas and<br />
everything else the expanded cultural<br />
centerterm<br />
implies. We also have<br />
major focus on <strong>AV</strong>-installations.<br />
We write about everything from A to<br />
Z that this industry is concerned with<br />
and the ambition is to be its «local<br />
newspaper» online and as a printed<br />
magazine.<br />
The main target group for the<br />
website is decision-makers within<br />
the professional use of <strong>AV</strong>, in private<br />
business and in municipalities/state/<br />
administration, day-to-day managers,<br />
marketing and technical employees<br />
in LLB/<strong>AV</strong> companies, producers and<br />
suppliers to the industry, music<br />
stores (MI), consultants, etc.<br />
We regularly send<br />
out newsletters. As<br />
of winter 2023<br />
there are about<br />
1,000 subscribers to<br />
the newsletter. We<br />
also have over 2,250<br />
Facebook<br />
followers. Since<br />
February 2022, our website has had<br />
a + system which gives subscribers<br />
and advertisers a number of advantages.<br />
More and more people choose<br />
a digital subscription, which also gives<br />
you the physical magazine sent faster.<br />
An increasing number of exclusive +<br />
stories can only be read digitally.<br />
<strong>PRO</strong>DUCTS<br />
• Online ads on proav.no –<br />
in newsletters and on Facebook<br />
• Print ads<br />
TARGET GROUP<br />
• Manufacturers,<br />
distributors and users of<br />
professional sound, light<br />
and image equipment<br />
• Advertiser content with full<br />
rights to use text & photo.<br />
Editor and publisher<br />
John Berge has worked<br />
for Norsk Telegrambyrå,<br />
Dagsavisen,<br />
Aftenposten, NRK,<br />
Dagbladet and Tidens<br />
Krav. JB FORLAG also<br />
publishes KINOMA-<br />
GASINET and LEMMY<br />
LEKETOYMAGASINET.<br />
Designer Per Mork is<br />
a trained graphic designer<br />
and has worked<br />
for JB Forlag since<br />
2006. His expertise is<br />
extensive in InDesign,<br />
Photoshop and websites.<br />
You also see Per<br />
out and about on LLB/<br />
<strong>AV</strong> reports with his<br />
camera bag.
ISSUES, DEADLINES & PUBLISHINGDATES FOR <strong>PRO</strong> <strong>AV</strong> MAGASINET <strong>2024</strong><br />
Issue nr. Material by Release date<br />
Nr. 1-<strong>2024</strong> 21.12.2023 12.01.<strong>2024</strong> – PUBLISHED!<br />
Nr. 2-<strong>2024</strong> 03.05.<strong>2024</strong> 10.05.<strong>2024</strong><br />
Nr. 3-<strong>2024</strong> 30.08.<strong>2024</strong> 06.09.<strong>2024</strong><br />
Nr. 4-<strong>2024</strong> 29.11.<strong>2024</strong> 06.12.<strong>2024</strong><br />
Dates subject to change.<br />
TECH <strong>INFO</strong><br />
Format: 210 x 278 + 5 mm utfallende<br />
Profile: ISOcoated_v2_300<br />
Paper quality (offsettrykk):<br />
180 gr WFC Gloss (cover pages)<br />
90 gr. Grapho Cote (content pages)<br />
DELIVERY OF MATERIAL<br />
PDF-fil min. 300 dpi and CMYK, not RGB.<br />
Add 5 mm bleed.<br />
Mark files correctly and send via Dropbox,<br />
FTP, WeTransfer etc. to:<br />
post@jbforlag.no<br />
PRICE LIST FOR PRINTED ADS <strong>PRO</strong> <strong>AV</strong> MAGASINET <strong>2024</strong><br />
PLATINUM<br />
4 FPA or middle double spread and front<br />
page<br />
42.000,–<br />
GOLD PACKAGE 3 FPA 32.000,–<br />
SILVER PACKAGE 2 FPA 26.000,–<br />
BRONZE PACKAGE 1 FPA 22.000,–<br />
FRONT PAGE AD NB: At the bottom 20.000,–<br />
1/2 PAGE AD 11.000,–<br />
1/4 PAGE AD 9.000,–<br />
Prices pr. one (1) edition, not consecutive issues. All prices in NOK and without Norwegian VAT.<br />
Tillegg for 2., 3. omslagsside: + 10 %. 4. omslagside: + 15 %. Byråprovisjon: 3,5 %. Annullasjonsfrist er to uker før materiellfrist.<br />
CONTENT MARKETING<br />
We offer content marketing both online<br />
and in the magazine. This can be finished<br />
material from the advertiser, for example<br />
a press release, or we can provide text<br />
and images.<br />
We can also provide the photography:<br />
everything from drones, to interiors and<br />
portraits, as well as reportage photos.<br />
Contact us for a good offer!
AD FORMATS FOR PRINTED EDITION<br />
1/1 FPA<br />
210x278 mm + minimum 5 mm bleed<br />
1/2 side alternative 1<br />
182x120 mm. No bleed<br />
1/2 side alternative 2<br />
89x247 mm. No bleed<br />
2 PAGES Full Spread<br />
420x278 mm + minimum 5 mm bleed<br />
1/4 page alternative 1<br />
89x120 mm. No bleed<br />
1/4 page alternative 2<br />
182x60 mm. No bleed<br />
1/4 page alternative 3<br />
43x247 mm.No bleed<br />
FORSIDE BUNN<br />
210x50 mm + minimum 5 mm<br />
bleed to both sides and below
WEB BANNERS<br />
On the website, the options are large and<br />
visibility good for all our profilers advertisers<br />
and partners.<br />
Banners are also placed on our Facebook<br />
and Instagram accounts and are included in<br />
the newsletters.<br />
FILFORMATS<br />
JPG or PNG in 72 dpi. HTML5 or gif.<br />
URL links to all advertisements must be<br />
provided. Modules stated in width x height.<br />
No sound in ads as default, but sound that<br />
can be turned on manually is accepted.<br />
PRICES FOR WEB BANNERS AT <strong>PRO</strong><strong>AV</strong>.no <strong>2024</strong><br />
Too banner 1600 B x 400 H px 15.000,–<br />
Middle banners (2-5) 1600 B x 400 H px 12.000,–<br />
Middle banners (6-9) 1600 B x 400 H px 10.000,–<br />
Mid-page Units (MPUs) 300 B x 250 H px 10.000,–<br />
Side banners 300 B x valgfri høyde px 10.000,–<br />
All prices in NOK and without Norwegian VAT.
What does our advertisers say about us?<br />
«The content in <strong>PRO</strong><br />
<strong>AV</strong> MAGASINET is<br />
of very high quality.<br />
This makes the trade<br />
magazine interesting<br />
for the readers and<br />
therefore we find it<br />
interesting to market<br />
and spread info about our products<br />
through this magazine.»<br />
Tomas Nylen<br />
Branch Director Commercial Audio<br />
Yamaha Music Europe GmbH Germany Filial<br />
Scandinavia<br />
«<strong>PRO</strong> <strong>AV</strong> MAGAZINE<br />
is a natural channel for<br />
us at Bose Professional<br />
to share stories and<br />
product news. There<br />
is no other magazine<br />
that hits the mark<br />
better in our industry<br />
when it comes to professional sound<br />
installations.<br />
It is a big advantage that it is in<br />
Norwegian and that it is easy to get<br />
in touch with the editor. At the same<br />
time, it is also very useful for me<br />
personally to read about other<br />
people’s experiences and at the same<br />
time stay up-to-date on the industry.»<br />
Ronny Nielsen<br />
Sales manager Scandinavia<br />
Bose Professional Audio<br />
«I have missed a<br />
medium that follows<br />
the industry! <strong>PRO</strong> <strong>AV</strong><br />
covers the <strong>AV</strong>-industry<br />
very well. <strong>PRO</strong><br />
<strong>AV</strong> gives me a lot of<br />
important information<br />
and a more personal<br />
relationship with the distributors of<br />
<strong>AV</strong> products, for example Njål Hansson<br />
or LydRommet.<br />
It is very interesting to get to know<br />
industry personalities better. The<br />
magazine also has top quality text,<br />
photos and design.»<br />
«I think it’s very<br />
nice when <strong>PRO</strong> <strong>AV</strong><br />
appears through the<br />
mail or the inbox.<br />
<strong>PRO</strong> <strong>AV</strong> is much<br />
more focused on the<br />
industry than previous<br />
trade magazines.<br />
Georg Tveit Jørgensen<br />
Daglig leder<br />
3C Technology Vest AS<br />
It is interesting to read the articles<br />
about the larger installations that<br />
have been made in different places<br />
in Norway, with interviews with those<br />
involved in the installation. <strong>PRO</strong> <strong>AV</strong><br />
is good at spotlighting both suppliers<br />
and the users.»<br />
Cato Østlie<br />
Daglig leder SPRiLT AS<br />
(tidligere Voss Lyd)<br />
«<strong>PRO</strong> <strong>AV</strong> MAGASI-<br />
NET has been a good<br />
place for us to advertise<br />
and tell in detail<br />
about projects and<br />
products for us.<br />
We have seen increased<br />
inquiries and<br />
sales of the models we have shown<br />
advertised and featured in <strong>PRO</strong> <strong>AV</strong><br />
MAGAZINE.»<br />
«I find it very positive<br />
that the industry has a<br />
trade journal such as<br />
<strong>PRO</strong> <strong>AV</strong>.<br />
Andreas Rosvold,<br />
Salgssjef for Optoma Scandinavia<br />
The magazine is<br />
placed on the lunch<br />
table and I see that<br />
everyone is reading it. <strong>PRO</strong> <strong>AV</strong> contributes<br />
to the spread of information<br />
about products and solutions, and<br />
showcases the professional environment<br />
in Norway.»<br />
Morten Buvik<br />
Seniorkonsulent<br />
Lydteamet ASS<br />
«At Leteng AS, we attach<br />
great importance<br />
to expertise and sharing<br />
this through our<br />
own course platform<br />
and as a contributor<br />
to specialist material<br />
in the magazine. We<br />
advertise in a magazine that we believe<br />
hits both professionals and end<br />
users, the actual customer!»<br />
«It’s a good thing that<br />
<strong>PRO</strong> <strong>AV</strong> MAGAZINET<br />
exists. A professional<br />
journal that has many<br />
exciting, educational<br />
and interesting<br />
rticles!!»<br />
Øyvind Jacobsen<br />
Produkt- og markedssjef<br />
Leteng AS<br />
Morten Bakke<br />
Daglig leder<br />
SPECTRE AS<br />
«<strong>PRO</strong> <strong>AV</strong><br />
MAGASINET is a<br />
trade journal that<br />
hits our industry very<br />
well. You have a lot of<br />
interesting material<br />
and articles about our<br />
industry that you don’t<br />
normally would’nt not be aware of<br />
otherwise.»<br />
Asle Nilsen<br />
Head of Pro Audio,<br />
Creative Technology |<br />
NEP Live Events | Norway<br />
«For us at Soundware<br />
Norge, it is important<br />
to meet our customers<br />
in the right channels.<br />
<strong>PRO</strong> <strong>AV</strong> is the only<br />
magazine of its kind in<br />
Norway, and it is natural<br />
for us to advertise<br />
in a high-quality magazine like this.»<br />
Rolv Valle<br />
Produktsjef hos Soundware Norge<br />
«For many years,<br />
we have greatly<br />
enjoyed the specialist<br />
magazines<br />
Kulturhusmagasinet,<br />
Scenemagasinet and<br />
since 2020 <strong>PRO</strong> <strong>AV</strong><br />
MAGASINET. We find<br />
a lot of joy in reading about other<br />
people’s projects and approaches.<br />
There is much humbling in learning<br />
from what others do and think. We<br />
look forward to further cooperation<br />
and great reports in the future!»<br />
Edgar Andraa Lien<br />
Medeier i avonlyd AS<br />
«In a world where<br />
analogue media is a<br />
rare commodity, <strong>PRO</strong><br />
<strong>AV</strong> is a valuable medium<br />
where we can tell<br />
both dealers and end<br />
users about what we<br />
have to offer.»<br />
Erik Østby<br />
Daglig leder EM Nordic Norge<br />
Please contact JB FORLAG at + 47 975 99 007 or e-mail us at: post@jbforlag.no