Determinantii cererii turistice

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Determinantii cererii turistice

Categorii motivationale

Midletton (activitatea

dominanta)

Asociata activitatii

profesionale

Fizica/ fiziologica/

sanatate

Culturala/ spirituala/

educationala

Sociala/ familiala/ etnica

Recreativa/ relaxanta/

placuta

Religioasa

Crompton (segmentarea

pietei)

Evadare

Relaxare

Ludica

Familiala

Prestigiu social

Interactiune sociala

Oportunitate sexuala

Educationala

Auto-regasire

Activare onirica

Economica

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