Transform your PDFs into Flipbooks and boost your revenue!
Leverage SEO-optimized Flipbooks, powerful backlinks, and multimedia content to professionally showcase your products and significantly increase your reach.
<strong>Baby</strong> - <strong>Kid</strong> Materials Journal - February - <strong>2019</strong> www.baby-kidstore.com<br />
We are on route<br />
to the heart of<br />
the sector for you<br />
Italy<br />
France<br />
Poland<br />
Russia<br />
www. danisantekstil.com<br />
www. babyneo.com.tr<br />
www. babytime.com.tr<br />
www. bebeceyizsarayi.com<br />
www. bebedor.com<br />
www. bestkidsclub.com<br />
www. biyoteks.com.tr<br />
www. bluaberrykids.com.tr<br />
blueberrykids.com.tr<br />
www. boinc.com.tr<br />
www. breeze.com.tr<br />
www.babydola.com<br />
www. cantoybebe.com<br />
www. gulecyuzsocks.com<br />
www. donella.com.tr<br />
www. firststep.com.tr<br />
www. elsima.com<br />
www. funnybaby.com.tr<br />
www. granzmoda.com<br />
www. laricekids.com<br />
www. linexpo.net<br />
www. luggibaby.com<br />
www. monitakids.com.tr<br />
www. nktekstil.com<br />
www.oztasunderwear.com<br />
www. oztasshop.com<br />
www. papulin.com<br />
www. pembekelebeks.com<br />
www. rolypoly.com.tr<br />
www. visnebebe.com<br />
www. zeyland.com.tr
Tevfik Bey Mh.Çınaryolu Keskin Sk. N:7 Sefaköy / İST<br />
info@lariceclub.com +90(212) 599 86 56 /+90(533) 472 54 42<br />
+90 533 472 54 42 laricekids lariceclub
Tulay Textile, founded in 1987, is primarily operating in women’s, men’s and children’s underwear and sleepwear<br />
sectors. Tülay İç Giyim and Devino are leading export brands, which play an important part in overseas exports, and important<br />
values for the Turkish Textile Industry.<br />
Today, we-Larice Club Larice <strong>Kid</strong>s, as a third generation, are pleased to present our new products. We are all dedicated to bringing<br />
you the strong and assertive production infrastructure in the area of children’s pajamas, underwear and home wear-pajamas.<br />
We are managed by dedicated professionals having rich industrial experience with a passion for innovation and excellence. We<br />
are equipped with the young and dynamic staff to be a world-wide brand. While we are preparing Larice Club and Larice <strong>Kid</strong>s<br />
branded products, we always ask ourselves one question: How to make childrens happy? Our source of inspiration is the smile<br />
on children’s face. We, as Larice <strong>Kid</strong>s, believe that if children are happy, then the worlds is happy, too. And we also know that the<br />
things we are designing today are the best investment value for our future children. Here we are... We are all childishly excited to<br />
begin our work together.<br />
Детский мир с Larice, становится цветнее.<br />
В этом году внутреняя энергия детей, встречается c дизайном. Фирма Larice, впервые со своей коллекцией Весна-Лето,<br />
ожидает выставку CBME “Мама”и”Малыш”. Коллекцию этого года, украшает незаменимая для Larice веселая и живая тема.<br />
С проектом развлечения и поднятия настроения детям, отправляемся в путь. В этом процессе, душевной и денамичной<br />
одеждой, хотим открыть мерцающий мир в глазах детей. B коллекции приятный дизайн смешивается с живыми цветами.<br />
В этом, году внемание привлекают мальчиковые и девочковые наборы, даполняющие друг друга. Оригинальные узоры<br />
одежды - самое красивое отражение веселого детского мира. На одежде, для девочек элегантные штрихи совмещаются<br />
с гармоничными цветами. Узоры цветов, в этом году занимают не последнее место. У мальчиков , Larice настаивает<br />
на динамичные полосы и живые цвета. Используемые в расцветке нейтральные тона, придают особый вид. Дизайн,<br />
привлекает внимание подборкой гармоничных цветов. Иногда контрастами, а иногда переходящими тонами. Larice, в<br />
новой коллекции предстанет перед нами в новом виде. В сфере создания узоров на уровне марки и на модельной основе<br />
идет в тему. В этом году, мы увидим и комбинированные модели используемые в группе с отдельными изделиями. Во<br />
время создания этих комбинаций,следовали тематическим путем. И в следствии этого, появились изделия имеющие<br />
целостность и историю от узоров до полос и цветов. Будьте готовы раскрасить лето с Larice!<br />
Основанная в 1987 году под названием Tülay Tekstil, наша фирма начала набирать активные обороты, опираясь в<br />
большинстве на производство мужского, женского и детского нижнего белья, а также пижам для детей и взрослых.<br />
Заработав особое место на экспорте товара заграницу, наши марки Tülay Tekstil и Devino с особой значимостью<br />
продолжают своё развитие на текстильном рынке Турции.<br />
На сегодняшний день мы с радостью представляем вашему вниманию новое, уже третье поколение нашей организации<br />
под именами Larice Club-Larice <strong>Kid</strong>s. Под маркой Larice <strong>Kid</strong>s, на основании сильного и конкурентоспособного<br />
производства, наша фирма дает высококачественное обслуживание в области нижнего белья, пижам и домашней<br />
одежды для детей. Имея за спиной многолетний опыт и не теряя в себе стремление к усовершенствованию, вместе с<br />
молодым и энергичным коллективом мы ставим перед собой цель достижения успеха мирового значения. В каждой<br />
разработке марок Larice <strong>Kid</strong>s и Larice Club мы задаемся вопросом, как благодаря нашей продукции мы можем подарить<br />
детям радость. Прекрасные улыбки на лицах детей- это наш самый главный источник вдохновения для создания новых<br />
коллекций. Для нас, сотрудников Л Larice <strong>Kid</strong>s , счастье ребенка означает счастливое будущее для всего мира, на что и<br />
направлены все наши усилия. Мы знаем, что то, что мы сегодня посеем , то и будем пожинать в будущем для наших детей.<br />
1<br />
Ocak / <strong>Şubat</strong> <strong>2019</strong>
about us<br />
Best <strong>Kid</strong>s, which in its branding period<br />
positioned itself as “Turkey’s pioneering<br />
brand in child fashion”,<br />
follows world trends, and its young and dynamic team<br />
prepares classic and unusual designs with the chic and<br />
comfortable suited for modern life.Best <strong>Kid</strong>s produces<br />
the modern style of classic and casual children’s wear<br />
by combining attention to detail with quality fabrics<br />
and today presents its collections designed according<br />
to various customer demands to its clients through its<br />
selling points abroad and all over Turkey. Our company,<br />
following technological innovations in our sector closely<br />
and regarding investments in training as the most<br />
important investments, continues on its way by acting<br />
on this understanding with a management policy that<br />
always maintains top quality standards.<br />
Best Kıds была основана в 1973 году.<br />
Best Kıds, которая в процессе своего<br />
становления упрочилась как «передовая<br />
марка детской моды в турции»,<br />
Трендами вместе с молодой и динамичной командой<br />
создаёт классические и экстраординарные дизайны с<br />
роскошью и удобством, соответствующими современной<br />
жизни. Best kıds, иллюстрирующая современный стиль<br />
ежедневной детской одежды объединяя специфические<br />
особенности сектора детской одежды с качественными<br />
тканями, на сегодняшний день предлагает потребителям<br />
коллекции, созданные в соответствии с разными запросами<br />
клиентов, посредством торговых точек,распространённых<br />
по всей территории турции и за рубежом.<br />
Наша фирма вблизи прослеживает за технологическими<br />
новшествами в секторе и самым важным<br />
капиталовложением считает инвестиции в образование<br />
человека. Действуя именно по этому принципу, наша фирма<br />
старается придерживаться самых высоких стандартов<br />
качества.<br />
2<br />
Ocak / <strong>Şubat</strong> <strong>2019</strong>
FACTORY<br />
Merkez Mah. Fırın Sok.<br />
No.67 34381 Bomonti-Şişli<br />
İstanbul-Turkey<br />
T. : +90 444 5 944<br />
F. : +90 212 221 65 16<br />
info@bestkidsclub.com<br />
SHOWROOM<br />
Meşrutiyet Mah. Şair Nigar<br />
Sok. No.31-33 34363 Nişantaşı<br />
İstanbul-Turkey<br />
T. : +90 212 230 30 40<br />
F. : +90 212 234 18 98<br />
showroom@bestkidsclub.com<br />
www.bestkidsclub.com<br />
www.e-bestkids.com<br />
Bestkidsclubcom Bestkidsclub Bestkidsclubtr Bestkids1974 +90 532 172 32 05
about us<br />
Elsima Türkiye’nin modern çocuk<br />
pijama ve eşofmanları üreten bir<br />
tekstil markasıdır. Elsima 1 ve 18<br />
yas arası pijama ve eşofmanlar<br />
üretmektedir. İlkbahar - Yaz<br />
ve Sonbahar - Kış olmak üzere<br />
4 mevsim yeni koleksiyonlar<br />
tasarlamaktadır. Şirket 1995 yılında<br />
kurulmuştur. Özgün tasarım,<br />
kaliteli ürünler, en iyi fiyat ve çocuk<br />
sağlığı firmanın temel vizyonudur.<br />
Günümüzde Elsima ürünlerini 63<br />
ülkeye ihraç etmektedir. Şirketin<br />
hedefi dünyanın en çok tanınan<br />
çocuk markalarından biri olmaktır.<br />
Elsima is a textile brand which<br />
produces modern child’s pyjamas<br />
and sweatsuits in Turkey. Elsima<br />
produces pyjamas and sweatsuits<br />
between 1 and 18 ages. The<br />
company creates new collections<br />
as Spring-Summer and Autumn-<br />
Winter in 4 seasons. The company<br />
was founded in 1995. Unique<br />
design , quality products , best<br />
price and health of children are<br />
vision of Elsima. Today, Elsima<br />
exports its products 63 countries.<br />
The company aims to be one of<br />
the well-known kids brand in the<br />
World.<br />
Elsima это турецкая<br />
текстильная компания,<br />
которая выпускает модную<br />
спортивную одежду и пижамы<br />
для детей. Elsima производит<br />
спортивную одежду и пижамы<br />
для детей возрастом от 1 до<br />
18 лет. Нами разрабатываются<br />
новые коллекции для 4<br />
сезонов, включая сезоны<br />
весна-лето и очень-зима.<br />
Фирма была создана в 1995<br />
году. Оригинальный дизайн,<br />
качественные товары, самые<br />
лучшие цены и здоровье<br />
детей лежат в основе нашего<br />
видения. На сегодня компания<br />
Elsima экспортирует свою<br />
продукцию в 63 страны. Цель<br />
компании - стать одним из<br />
самых узнаваемых детских<br />
брендов в мире.<br />
4<br />
Ocak / <strong>Şubat</strong> <strong>2019</strong>
Letter<br />
From<br />
The Editor<br />
New year, a new<br />
adventure!<br />
We’ve made an impressive entrance to <strong>2019</strong> with a full and vibrant issues.<br />
Rather than stopping production and working in the times when the<br />
economy is troubled, we believe that working harder will bring good days.<br />
It is possible to see <strong>Baby</strong> & <strong>Kid</strong> <strong>Store</strong> wherever the industry exists. We<br />
have our booths at important fairs where many national and international<br />
visitors will take part.<br />
On 17-19 January, we will take the place of the sector in Pitti Imagine<br />
Bimbo, Italy. We will also be in Playtime Paris fair 26-28 January in France<br />
and <strong>Kid</strong>’s Time on 20-22 February in Poland and CJF fair, 25-28 February in<br />
Russia.<br />
Berfin Üzüm<br />
We hope that the new markets we are researching to reach you further<br />
will be at your best. Wishing a very Happy New Year to the everyone with<br />
successful fairs, full of export and a year in which Turkey market takes<br />
more place in the world.<br />
Publisher: H. Ferruh Işık<br />
on behalf of İSTMAG Magazin Gazetecilik Yayıncılık İç ve Dış Tic. Ltd. Şti.<br />
General Manager<br />
Mehmet Söztutan<br />
mehmet.soztutan@img.com.tr<br />
Coordinator<br />
Mehtap Akyel<br />
mehtap.akyel@img.com.tr<br />
Design & Graphics<br />
Mine Algül<br />
mine.algul@img.com.tr<br />
Corporate Communication Executive<br />
Ebru Pekel<br />
ebru.pekel@img.com.tr<br />
Head Office<br />
İSTMAG Magazin Gazetecilik Yayıncılık<br />
İç ve Dış Tic. Ltd. Şti. Evren Mah.<br />
Bahar Cad. Polat İş Merkezi<br />
B Blok No:3 Kat: 3Güneşli<br />
Bağcılar - İstanbul / Turkey<br />
Tel: +90 212 604 51 00<br />
Faks: +90 212 604 51 35<br />
Editor<br />
Berfin Üzüm<br />
berfin.uzum@img.com.tr<br />
Foreign Relations<br />
İsmail Çakır<br />
ismail.cakir@img.com.tr<br />
Responsible Editor<br />
Cüneyt Aktürk<br />
cuneyt.akturk@img.com.tr<br />
Chief Accountant<br />
Zekai Turasan<br />
zturasan@img.com.tr<br />
Subscription<br />
İsmail Özçelik<br />
ismail.ozcelik@img.com.tr<br />
Finance Manager<br />
Mustafa Aktas<br />
mustafa.aktas@img.com.tr<br />
Printed By<br />
İHLAS GAZETECİLİK A.Ş.<br />
Merkez Mahallesi 29 Ekim Caddesi İhlas Plaza No:11 A/41 Yenibosna–Bahçelievler/ İSTANBUL<br />
Tel: 0212 454 30 00<br />
www.ihlasmatbaacilik.com
OVERVIEW<br />
We have<br />
two news<br />
for you…<br />
I am smiling at you with the very first lines of the<br />
new year and informing you that I have two news<br />
for you: one is good and the other one is better…<br />
The good news is that our internationality<br />
identity gains more momentum. We are adding<br />
China to our list of countries that we carried the<br />
flag of the sector such as Germany, France, Italy,<br />
Poland, Russia and Ukraine thereby reinforcing<br />
the international identity of <strong>Baby</strong> & <strong>Kid</strong> <strong>Store</strong>.<br />
Mehtap Akyel,<br />
Coordinator<br />
The better news is that <strong>Baby</strong> & <strong>Kid</strong> <strong>Store</strong> becomes<br />
a monthly publication as of January <strong>2019</strong>. We<br />
will enjoy the pride and honor of being with you<br />
every month. Since some issues will completely<br />
be foreign market-oriented, they will be mostly<br />
in English while some other will be mostl Turkish<br />
since they will be focused more on domestic<br />
market.<br />
I wish all your dreams come true in <strong>2019</strong> and<br />
hoping to give you better news.
about us<br />
Blueberry <strong>Kid</strong>s şirketinin ana misyonu<br />
bebeğin hem sağlığını hem de esenliğini<br />
korumaktır.<br />
“Blueberry <strong>Kid</strong>s” firması, büyük enerji barındıran ve yaratıcılığa<br />
ilham veren şehirler güzeli İstanbul’un merkezinde<br />
bulunan, hızla gelişen, genç ve dinamik bir şirkettir.<br />
Şirketin personel kadrosu tam bir takım olup enerjik ve<br />
deneyimli uzmanlardan oluşmaktadır: bünyemizde satış<br />
ve yönetim kadroları haricinde tasarımcı arkadaşlar,<br />
kumaş teknologları, dikim ustaları çalışmaktadır. Bizler<br />
“Blueberry <strong>Kid</strong>s” şirketimiz bünyesinde, sıfır ile üç yaş<br />
arasındaki bebekler için giyim tasarımı yapıyor, koleksiyonlar<br />
oluşturuyor, akabinde özenle dikim yapıp müşterilere<br />
sunmuş bulunuyoruz. “Blueberry <strong>Kid</strong>s” ürünleri,<br />
dikkatle gerçekleştirilen ve üretim sürecinde somutlaşan<br />
zengin hayal gücü ve ilhamın kaliteyle birleşmesinin<br />
meyvesidir. Elimizde yenidoğanlar için setlerin, farklı sezonlara<br />
uygun çeşitli bebek kıyafetlerinin, takımların çok<br />
büyük bir seçim yelpazemiz var.<br />
Welcome to Blueberry <strong>Kid</strong>s Family!<br />
Blueberry <strong>Kid</strong>s is a baby wear brand, that lies in the heart<br />
of the beautiful city Istanbul. In Blueberry <strong>Kid</strong>s we’re<br />
dedicated to giving the latest in baby wear fashion, with<br />
a focus on three characteristics that matter the most:<br />
quality, design, and customer service. In Blueberry <strong>Kid</strong>s<br />
every design has a story, every design is unique, every<br />
design is approved by a team of parents just like you: mothers<br />
and fathers who want nothing but the best for their<br />
children.<br />
Добро пожаловать в Blueberry <strong>Kid</strong>s!<br />
Основной миссией Blueberry <strong>Kid</strong>s, является защита<br />
здоровья и благополучие малыша. Blueberry <strong>Kid</strong>s<br />
это быстро растущая, молодая и динамичная<br />
компания, расположенная в центре Стамбула,<br />
города с огромной энергией которая вдохновляет<br />
нас на новые творчества. Коллектив компании –<br />
это сплоченная команда, состоящая из опытных<br />
дизайнеров, менеджеров, мастерами по<br />
шитью и командой по качеству контроля. В<br />
компании Blueberry <strong>Kid</strong>s мы разрабатываем<br />
одежду для детей от рождения до трех<br />
лет, создаем коллекции и предлагаем их<br />
нашим клиентам. Продукция Blueberry<br />
<strong>Kid</strong>s является результатом тщательно<br />
проработанного процесса, воплощённого<br />
в реальность. Мы предоставляем большой<br />
выбор комплектов для новорожденных,<br />
детских костюмов, повседневной но<br />
креативной одежды различных сезонов.<br />
10<br />
Ocak / <strong>Şubat</strong> <strong>2019</strong>
Mehmet Nesih Özmen Mah. Fatih Cad. Limon Sk. No:11<br />
Gümüş İş Merkezi Kat:5 Güngören / İSTANBUL<br />
+90 212 556 56 50 / +90 541 603 71 51<br />
ameen@blueberrykids.com.tr / hakan@blueberrykids.com.tr<br />
/blueberrykids<br />
/blueberrykids<br />
/bk_blueberry_kids<br />
www.blueberrykids.com.tr
about us<br />
BİYO TEKSTİL<br />
1990 yılında kurulan ve uzun yıllar Avrupa ve Amerika’ya<br />
ihracat yapan firmamız 2005 yılında Biyokids ve<br />
Biyoteks ismi ile kendi koleksiyonunu hazırladı. İnsan<br />
sağlığına uygun, kanserojen madde içermeyen materyaller<br />
ile her geçen gün daha kaliteli ürünler üretip Avrupa,<br />
Asya ve Rusya coğrafyasına ihracat yapıyor, yurt içi ve<br />
yurt dışında bayilikler de vererek çalışmalarımıza devam<br />
ediyoruz...<br />
BIYO TEXTILE<br />
Founded in 1990 and exporting to Europe and America<br />
for many years, our company prepared its collection in<br />
2005 with the name of Biyokids and Biyoteks. We produce<br />
quality products which are suitable for human health<br />
with materials that do not contain carcinogens and we<br />
export to Europe, Asia and Russia, we continue our works<br />
by giving distributorship in domestic and abroad ...<br />
БИО ТЕКСТИЛЬ<br />
Основанная в 1990 году и много лет экспортирующая<br />
в Европу и Америку, наша компания подготовила<br />
свою коллекцию в 2005 году под названием Biyokids<br />
и Biyoteks. Мы производим качественные продукты,<br />
подходящие для здоровья человека, из материалов,<br />
не содержащих канцерогенов, и мы экспортируем<br />
в Европу, Азию и Россию, продолжаем нашу работу,<br />
предоставляя дистрибьюторские услуги в стране и<br />
за рубежом ...<br />
12<br />
Ocak / <strong>Şubat</strong> <strong>2019</strong>
Mustafa Nazik,<br />
Chairman of All<br />
Underwear Industrialists<br />
Association (TIGSAD)<br />
hosted <strong>Baby</strong> & <strong>Kid</strong><br />
<strong>Store</strong> magazine in its new<br />
office in Aşırefendi Cad.<br />
İmar Han. Welcoming us,<br />
he informs us about 3 rd<br />
Linexpo Istanbul Lingerie<br />
& Hosiery Fair, 06-09<br />
February, <strong>2019</strong>.<br />
fair<br />
Victoria Secret will dazzle in<br />
LINEXPO <strong>2019</strong> fair<br />
Mustafa Nazik, Chairman of All Underwear<br />
Industrialists Association,<br />
said, “As Linexpo Istanbul Lingerie<br />
& Hosiery Fair, we are preparing to open our<br />
doors on 6th of February, with more than 150<br />
exhibitors, all of which are domestic producers.<br />
Fair will mostly host visitors from Arab<br />
and North African countries, especially Balkans,<br />
Russia and the Turkic Republics. We are<br />
the country that dominates the production<br />
of textile and leader in this field in the world<br />
after China. Turkey noted significant momentum<br />
over the years on this issue. However, the<br />
production quality of the fabric variety increased.<br />
The textile sector follows fashion. In<br />
this process, as TIGSAD, our association has<br />
pioneered the development of the sector and<br />
managed to raise awareness about the lingerie<br />
sector. Manufacturing firms’ quality standards<br />
in Turkey are in good levels. As a result,<br />
we have a good profile on the world market in<br />
the field of socks.<br />
Roadshow to 80 countries<br />
Stating that the satisfaction of the participants<br />
and the visitors is equal for Linexpo, he said,<br />
“Therefore, we allocate a serious budget for<br />
the promotional activities of our fair. In return,<br />
Linexpo family continues to increase the<br />
number of exhibitors and visitors every year. I<br />
want to declare that this year KOSGEB support<br />
for our fair has started this year, which is<br />
organized in cooperation with Socks Industrialists’<br />
Association (ÇSD) and All Underwear<br />
and Industrialists Association (TİGSAD). With<br />
the support of Istanbul Ready-to-Wear and<br />
Apparel Exporters’ Association (İHKİB) and<br />
İstanbul Chamber of Commerce (İTO), we are<br />
conducting International Competitiveness of<br />
Turkish Shirt Sector (URGE) and in this context<br />
we make a very strong roadshow to reach<br />
more visitors. We have reached 80 different<br />
countries with the contributions of the members<br />
of the association. With these efforts, we<br />
aim to fold the successful results we achieved<br />
earlier this year.”<br />
The Victoria Secret wind will<br />
blow<br />
With support from the Ministry of Economy,<br />
Linexpo <strong>2019</strong> will host Victoria Secret model<br />
as a campaign face. The third hall in the fair<br />
will include design departments of universities<br />
and foreign trade - cargo companies.<br />
We are not considered as exporters<br />
but our exports are very<br />
high<br />
Mustafa Nazik, Chairman, said, “The sector’s<br />
only problem is not direct exports, we are not<br />
considered as exporters because we do through<br />
cargo companies but our exports are very<br />
high. In this case, the numerical data is not<br />
reflected in the line we should be. However,<br />
we have considerable numbers and rates in<br />
textile exports. We export high quantities of<br />
products to our customers all over the world.<br />
In addition, the lack of qualified personnel<br />
in the apparel industry also is another problem,<br />
the staff is not trained in this area.” He<br />
added further that they are planning to have<br />
young people for profession in this field and<br />
that they are planning various studies to encourage<br />
them and to train them in ready-made<br />
clothing.<br />
Genç Tigsad members are ready<br />
for the future<br />
Genç TIGSAD, (Young TIGSAD) which consists<br />
of young people between the ages of 18-32,<br />
has been in existence for 3 years. Young Tigsad<br />
members constituting the face of social media,<br />
are growing in the center of the work. For<br />
this reason, we are in heart of Yesildirek to be<br />
closer to our members again and we are open<br />
to everyone and we are going to run our work<br />
in this new office. For new year, he wishes all<br />
of our country a year of production with a peaceful,<br />
healthy and stable economy.<br />
14<br />
Ocak / <strong>Şubat</strong> <strong>2019</strong>
interview<br />
Boinc Tekstil aims to increase its exports<br />
by expanding and opening up new<br />
export markets in <strong>2019</strong><br />
Reaping the benefit<br />
of innovation, Boinc<br />
Tekstil expands its<br />
export volume by<br />
entering to new country<br />
markets in <strong>2019</strong>.<br />
Following fashion closely, Boinc<br />
Tekstil uses technological developments<br />
and vitality of fashion.<br />
The brand that appeals to the 1-12<br />
age group offers children both elegance<br />
and comfort. Boinc offers competitive<br />
price in order to be able to appeal to all<br />
target groups.<br />
North Africa after the Middle<br />
East<br />
Building a good brand recognition<br />
in the European market, Boinc plans<br />
to expand to North African countries<br />
in <strong>2019</strong>. As a result of the agreements<br />
to be made with countries such<br />
as Morocco, Algeria and Lebanon, both<br />
the Boinc and the Turkish markets will<br />
be more activated.<br />
Being aware of the image brought<br />
by the fairs and new customers to<br />
be won, Boinc will exhibit its <strong>2019</strong><br />
spring-summer collection in CBME<br />
Turkey, Children <strong>Baby</strong> Maternity Expo,<br />
JunioShow, Bursa, <strong>Baby</strong> – <strong>Kid</strong>s Ready-to-wear<br />
and <strong>Kid</strong>s’ Necessities Fair<br />
that will take place in January <strong>2019</strong>.<br />
Boinc goes beyond standard<br />
Utilizing production with top quality<br />
fabrics with the best machines, Boinc<br />
attaches great importance to the products<br />
that are designed by following the<br />
world fashion closely, to make children<br />
look stylish and to wear healthy clothes.<br />
Offering more varieties and product<br />
groups to its customers every year<br />
compared to the previous year, Boinc<br />
is ready for <strong>2019</strong> with its new models!<br />
Declaring about their <strong>2019</strong> summer<br />
collection, Yusuf of Boinc said, “This<br />
summer, we have a unique product<br />
group, which is made with unusual design<br />
approach. In addition to our classic<br />
products, we will present this product<br />
group to the customers in the fairs in<br />
<strong>2019</strong>.”<br />
16<br />
Ocak / <strong>Şubat</strong> <strong>2019</strong>
about us<br />
Ocak / <strong>Şubat</strong> <strong>2019</strong> 17
interview<br />
Donella’s new marketing strategy:<br />
“Brand starts in retail with online sales”<br />
Completing year 2018 with many great projects<br />
and innovations, Donella expects to reap the fruits<br />
of these activities year <strong>2019</strong> with new pajamas<br />
collection, online retail sales from the internet and a<br />
renewed showroom this year.<br />
With the excitement of offering its<br />
summer products with its pajamas<br />
collection, Donella is inspired by<br />
the vibrant spirit of the summer in<br />
design alongside a suitable choice<br />
in cotton fabric type. The brand, which<br />
gives importance to the health of<br />
children’s sensitive skins, keeps away<br />
from the polyester fabric and turns<br />
to the healthier cotton fabric. The<br />
brand that will offer their products in<br />
its new store of 900 m 2 area in Laleli,<br />
Istanbul as from January, <strong>2019</strong> diversifies<br />
its product range by raising the<br />
success bar.<br />
With online sales Donella<br />
is now in retail!<br />
Donella, popular with its product<br />
range and style, is now showing its<br />
orientation to the retail side after its<br />
success in wholesale. Donella, which<br />
set the new marketing strategy, started<br />
selling online. We asked the new<br />
project, Ali Kondu, Donella, “Donella<br />
is also quite a popular brand for<br />
moms. We stepped into a new project<br />
with reference to this trust and brand<br />
awareness. We established alsanalsa.<br />
com, online shopping website. The<br />
app of this system was also made. We<br />
are in all channels to be easily accessible.<br />
Donella, which draws attention with<br />
its uncompromising brand identity<br />
in quality, carries pajamas and underwear<br />
collections to many points<br />
of the world. Kondu said that quality<br />
is one of the decisive factors at this<br />
point.<br />
18<br />
Ocak / <strong>Şubat</strong> <strong>2019</strong>
There’s Donella everywhere<br />
in the heart of the trade!<br />
Assessing the wholesale circulation<br />
of the stores in Yesildirek and Laleli<br />
in terms of customer circulation, Kondu<br />
said, “We are at both locations where<br />
the heartland of business. The store<br />
in Eminönü Yeşildirek usually comes<br />
from many Arab countries. The domestic<br />
market also prefers the Yeşildirek<br />
store. In our wholesale store in<br />
Laleli, we welcome our customers in<br />
Eastern Block countries.<br />
Exhibiting in Children <strong>Baby</strong> Maternity<br />
Industry Expo <strong>2019</strong> organized in January<br />
and the Linexpo Lingerie - Hosiery<br />
Fair <strong>2019</strong> to be held in February,<br />
also CJF <strong>2019</strong> Fair in Moscow, Russia,<br />
Jordanian fair which will take place<br />
in March, Donella is preparing for<br />
a busy exhibition tempo. Donella is<br />
always proud of its overseas market<br />
and is proud of being a brand that<br />
exports to 80 countries. Kondu stated<br />
that they are always in a way to offer<br />
the better to the customers as they do<br />
every year.<br />
Ocak / <strong>Şubat</strong> <strong>2019</strong> 19
about us<br />
Lara Textile, formed in 1995 in Istanbul, Laleli, has<br />
made an entrance to the underwear sector with the<br />
brands DONELLA and DONI. Our company produces<br />
female and girls’ wear with DONELLA brand and<br />
male, boys’ wear with DONI brand. We export our<br />
products to over 80 countries with countries like<br />
Russia, Ukraine, Kirghizistan, Poland, Romania, Iran<br />
leading on this list.<br />
We hold standards like the quality and healthiness<br />
of our products as our main goal, and we follow the<br />
current fashion closely with our special models and<br />
designs and we offer our clients the best of 0-15 years<br />
old girls’ and boys’ underwear choices to their<br />
liking.<br />
Лара Текстиль, учреждённая в 1995 году в<br />
Стамбульском районе Лалели, дебютировала в<br />
секторе нижнего белья с торговыми марками DO-<br />
NELLA и DONİ. С маркой DONELLA выпускается бельё<br />
для женщин и девочек, с маркой DONİ – для мужчин<br />
и мальчиков. Наша продукция в общей сложности<br />
отправляется на эспорт в более чем 80 стран мира,<br />
в том числе в Россию, Украину, Кыргызстан, Польшу,<br />
Румынию, Иран. Мы предлагаем клиентам оценить<br />
наши изделия, нижнее бельё для девочек и мальчиков<br />
возрастной группы от 0 до 15 лет, с собственным<br />
уникальным дизайном и моделями, с сохранением<br />
на первом плане чувствительного отношения к<br />
вопросу качества и здоровья, и следуя тенденциям<br />
современной моды.<br />
20<br />
Ocak / <strong>Şubat</strong> <strong>2019</strong>
fair<br />
CJF <strong>2019</strong> Spring is ready to boom<br />
CJF <strong>2019</strong> Spring 22st<br />
International Exhibition<br />
for Child and Junior<br />
Fashion, Maternity Wear<br />
to be held on February<br />
25-28, <strong>2019</strong> in Expocentre<br />
Fairgrounds, Moscow<br />
Childrenswear has to be made<br />
from natural fabrics of high quality,<br />
be comfortable and smooth<br />
to the touch. It is also very important<br />
for it to be fashionable as children<br />
start developing a sense of style since<br />
their early years.<br />
CJF – Child and Junior Fashion is an<br />
international trade show which twice<br />
a year brings together leading manufacturers<br />
of kidswear. Visitors can see<br />
new collections not only at stands of<br />
CJF exhibitors but also at Children’s<br />
Catwalk shows<br />
The most important part of any<br />
child’s outfit is their shoes. There<br />
are no small details when it comes to<br />
children’s footwear. It must be easy to<br />
put on and take off, be comfortable,<br />
durable, of high quality and attractive.<br />
These shoes also need to provide<br />
everything growing feet need.<br />
CJF – Shoes at CJF – Child and Junior<br />
Fashion reflects a recent consumer<br />
trend which is buying children’s shoes<br />
to match an outfit.<br />
Accessories for children are very important<br />
for young fashionistas. Children’s<br />
fashion should not be dull and<br />
boring. It must have bright colors and<br />
fun images. Fashionable and stylish<br />
clothes for children can’t be worn without<br />
interesting accessories which<br />
add joyfulness to day-to-day outfits.<br />
Year after year CJF – Child and Junior<br />
Fashion offers you the best collections<br />
of children’s accessories.<br />
Maternity fashion is in the focus of<br />
many talented fashion designers. Clothes<br />
for pregnant women must perform<br />
two functions: be comfortable<br />
and functional, and make future mothers<br />
feel beautiful and attractive.<br />
CJF – Child and Junior Fashion is a<br />
showcase of the most important trends<br />
of maternity clothes and pregnancy<br />
wear. It is also a perfect platform<br />
for looking for the best business solutions.<br />
Designer baby clothes is a sign of the<br />
times. Today, designers launch not<br />
only adult collections but also make<br />
fashionable clothes for young ones.<br />
CJF – Child and Junior Fashion offers<br />
buyers and independent retailers the<br />
most interesting brands for young<br />
fashionistas. CJF 2018. Autumn was<br />
a great success. The feedback of exhibitors<br />
and visitors showed their<br />
interest in the exhibition. They were<br />
pleasantly surprised with the quality<br />
and design of the products showcased.<br />
The participants, in their turn,<br />
showed themselves to the best advantage.<br />
CJF – Child and Junior Fashion<br />
is the most effective trade show for<br />
today.<br />
Join us at the 22nd edition of the CJF<br />
<strong>2019</strong>. Spring International Exhibition<br />
that will run from February 25 through<br />
28, <strong>2019</strong> at Expocentre Fairgrounds.<br />
22<br />
Ocak / <strong>Şubat</strong> <strong>2019</strong>
about us<br />
2014 yılında kurulan Monita <strong>Kid</strong>s, çocuk abiye kıyafetleri<br />
üretmektedir. Ortadoğu, Asya ve Rusya başta<br />
olmak üzere Avrupa piyasasındaki trendleri takip<br />
eden işgücünden hammadde üretimine, pazarlamasından<br />
üretimin her aşamasına yerli sermayeli bir<br />
firmadır.<br />
Monita <strong>Kid</strong>s markası müşteri odaklı, inovatif, sürekli<br />
gelişen, çağın gerekliliklerini sadece takip etmekle<br />
kalmayıp, bu gereklilikleri belirlemede de rol oynamaya<br />
adaydır. Çocukların memnuniyetini ve beğenilerini<br />
düşünen üretimler yapan Monita <strong>Kid</strong>s, çocukların<br />
hassasiyetlerine, sağlık değerlerine, fiziksel rahatlıklarına<br />
önem vermektedir.<br />
Monita: “Üretim sürecinin en başında tasarım aşamasındayken<br />
kumaş ve aksesuar seçimlerimizi sağlık değerlerine<br />
uygun yaparak başlamaktayız. Elbiselerimizin<br />
fiziksel rahatlığı sağlayabilmesi, çocukların esnek<br />
hareketlerini sağlayabilmeleri için manken provalarla<br />
kontrolden geçirip fiziksel kalıplarına uygun formları<br />
kullanmaya dikkat ediyoruz.<br />
Küçükçekmece’deki fabrikamızda üretim gerçekleştiriyor,<br />
Laleli ve Yeşildirek’teki mağazalarımız ile tüketiciyle<br />
buluşuyoruz.”<br />
Founded in 2014, Monita <strong>Kid</strong>s produces children’s<br />
evening dresses.<br />
Following the trends in Middle East, Asia and Russia,<br />
especially the European market from labor to production,<br />
from raw materials to marketing, Monita <strong>Kid</strong>s is<br />
a company with domestic capital.<br />
Monita <strong>Kid</strong>s is customer-oriented, innovative, constantly<br />
evolving, not only by following the requirements<br />
of the era, but is also a candidate to play a role<br />
in setting these requirements. Monita <strong>Kid</strong>s, which makes<br />
production that considers children’s satisfaction<br />
and likes, gives importance to children’s sensitivities,<br />
health values and physical comfort.<br />
Monita: “While we are at the beginning of the production<br />
process, we are starting to make our fabric and<br />
accessory choices in accordance with health values.<br />
We take care to ensure the physical comfort of our<br />
clothes, to ensure the flexible movement of children<br />
to check the manikin rehearsals and physical forms to<br />
use the appropriate form.<br />
We are producing in our factory in Kucukcekmece and<br />
we are meeting the consumers with our stores in Laleli<br />
and Yesildirek, Istanbul.”<br />
24<br />
Ocak / <strong>Şubat</strong> <strong>2019</strong>
fair<br />
With the new features<br />
Pitti Immagine Bimbo is ready to boom<br />
with 88th edition<br />
Pitti Immagine Bimbo,<br />
the international fashion<br />
and lifestyle headquarter<br />
exhibition for kids, is<br />
steadily improving its<br />
role as a platform for<br />
the global launch of<br />
projects related to the<br />
world of research.<br />
News, sections, numbers<br />
Over 553 collections of which 360<br />
from abroad (62% of the total). And<br />
more: 6.870 buyers and a total of<br />
10,000 visitors at the last winter edition.<br />
These are the numbers of Pitti Bimbo: a<br />
universe in continuous evolution, an observatory<br />
that captures every change, an<br />
essential appointment for buyers of large<br />
department stores, boutiques, concept<br />
stores, e-commerce sites, independent<br />
stores and for all those who work with the<br />
ever-widening and transversal planet of<br />
kidswear collections.<br />
Within an even more precise segmentation,<br />
an extraordinary journey through: designers,<br />
established brands, the contemporary<br />
couture vocation of Apartment,<br />
sustainability as the flag of EcoEthic, the<br />
athletic-metropolitan but sophisticated<br />
dimension of #ACTIVELAB, the mix of research<br />
and experimentation of <strong>Kid</strong>zFIZZ,<br />
the incubator of emerging brands, but large<br />
in content, of The Nest. And then the<br />
dynamic cut of Sport Generation and the<br />
urban soul of Superstreet, which interpret<br />
free time with ever new impulses.<br />
And even more important and extended<br />
within the salon is the lifestyle & pop design<br />
planet of Fancy Room, alongside the<br />
Editorials that explore, each time in a different<br />
way - objects, curiosities, accessories,<br />
furnishings - trends that are complementary<br />
to the wardrobe.<br />
The extraordinary grant of mise and the<br />
ice agency<br />
This edition of Pitti Immagine Uomo benefits<br />
from the extraordinary grant of<br />
the Ministry for Economic Development<br />
(MiSE - Ministero dello Sviluppo Economico)<br />
and the Italian Trade Agency (Agenzia<br />
ICE) as part of the 2018-<strong>2019</strong> Special Plan<br />
to support Made in Italy fairs. This grant<br />
is dedicated to developing hospitality, media<br />
relations and advertising activities.<br />
The areas dedicated to RESEARCH in<br />
childrenswear<br />
APARTMENT, the luxury soul of<br />
contemporary tailoring for kids<br />
Apartment represents the space devoted<br />
to contemporary luxury. At the Lyceum,<br />
a unique section with a dedicated and<br />
always high impact layout for presenting<br />
particularly sophisticated clothing and<br />
accessories collections aimed at the most<br />
exclusive boutiques.<br />
<strong>Kid</strong>zFIZZ, the hall of creativity<br />
Experimenting with shapes and materials<br />
through a proposal open to the new, capable<br />
of raising the bar of creativity: this<br />
is the soul of <strong>Kid</strong>zFIZZ, a concept lab by<br />
Pitti Bimbo but also one of the most popular<br />
sections on stage at the Padiglione<br />
Medici.<br />
Between sport inspiration and active<br />
mood: #ACTIVELAB moves to the Archivi<br />
The boundary between technical clothing<br />
and leisurewear is becoming increasingly<br />
blurred even in the world of childrenswear.<br />
#ACTIVELAB is growing, the section<br />
that finds the starting point of its research<br />
among these borders and that starting<br />
from this edition takes place in the spaces<br />
of the Archivi, with a dedicated layout.<br />
When small is beautiful: THE NEST new<br />
home, the Archivi<br />
Interesting and curious brands, selected<br />
in collaboration with Little Pop Up Berlin<br />
store / concept lab. Found with careful<br />
and international research, they are emerging<br />
realities, even if small, to which Pitti<br />
Bimbo offers a special stage. Starting from<br />
this edition, in fact, also The Nest will<br />
be staged in a new location: the Archivi.<br />
EcoEthic, flying green heart flag<br />
EcoEthic interprets the trend of ethics<br />
and sustainability, which has become<br />
a cultural and substantial need. On the<br />
ground floor of the Padiglione Centrale,<br />
collections that pay careful attention<br />
and respect for the environment and<br />
environmental culture education DNA.<br />
KID’S EVOLUTION: from the fashion of<br />
the grown-ups to the Mini-me capsules<br />
<strong>Kid</strong>’s Evolution is a project created by<br />
Alessandro Enriquez exclusively for Pitti<br />
Bimbo. A section dedicated to designers<br />
who research the grownup apparel’s world<br />
and create a child’s capsule with high<br />
creative potential.<br />
28<br />
Ocak / <strong>Şubat</strong> <strong>2019</strong>
88
interview<br />
Öztaş offers faster delivery to consumers<br />
Serving in the underwear and socks sector, Öztaş keeps<br />
its presence in the sector by expanding its export network<br />
in domestic and foreign markets.<br />
Serving to the sector since 1958,<br />
Öztaş reflects his experience gained<br />
over the years to its working<br />
style. The brand has been manufacturing<br />
socks, clothes and pajamas<br />
since its foundation. Reflecting the<br />
difference in the sector with its quality<br />
standards, wide collection and<br />
fast shipping capability, Öztaş offers<br />
innovative products by integrating technology<br />
in production.<br />
Every season, the company carries<br />
out a systematic R & D study on its development<br />
in its collection. The firm,<br />
which keeps its export network wide,<br />
exports to many European and American<br />
countries. The company, which<br />
gains a certain market in the country<br />
with the brand Öztaş, also produces<br />
for international brands abroad.<br />
Öztaş Marketing Manager Ali Hadi<br />
Öney said, “In the production stage,<br />
we produce in accordance with the<br />
rules of our quality control mechanism<br />
with the lowest error rate, do<br />
not threaten human health and provide<br />
the highest satisfaction to the<br />
consumer. By following the domestic<br />
and international fairs, we are developing<br />
ourselves by taking part in R &<br />
D and Ur-Ge (the Turkish acronyms of<br />
Developing International Competitiveness)<br />
programs.”<br />
1958 yılından bu yana bayan, erkek ve çocuk iç<br />
giyiminde varolan Öztaş; markalaşma yolundaki<br />
atılımlarını başarıyla sürdürüyor. Yeni tasarım ve<br />
model ekibinin geliştirdiği özgün konsept ve ürün<br />
gruplarıyla, iç ve dış pazarlarda, iç giyimin kendi<br />
kulvarını oluşturmuş saygın markaları arasında<br />
yer alıyor.<br />
Öztaş, bilinçli tüketici profiline hitap eden bir marka.<br />
Şıklık kadar kaliteyi, kalite kadar ekonomik olmayı<br />
önemsiyor. Ürünün, tüketicinin kalıcılaştırılmasında<br />
aktif rol üstlendiğini biliyor. Bu nedenle<br />
Öztaş, müşteri memnuniyetinin bir markanın kazanabileceği<br />
en önemli değer olduğuna yürekten<br />
inanıyor. Ve bu değeri, markanın en önemli yatırımı<br />
olarak kabul ediyor.<br />
Operating in women’s, men’s and children’s underwear<br />
since 1958, Öztaş continues its successes in branding.<br />
With its original concept and product groups developed<br />
by the new design and model team, domestic<br />
and international markets are among the respected<br />
brands that have formed their own style.<br />
Öztaş is a brand that addresses the conscious consumer<br />
profile. The brand cares quality as much as elegance,<br />
and cares quality as much as economy. The<br />
brand knows that the product plays an active role in<br />
the enduring of the consumer. For this reason, Öztaş<br />
strongly believes that customer satisfaction is the<br />
most important value that a brand can win. And this<br />
value is considered as the most important investment<br />
of the brand.<br />
30<br />
Ocak / <strong>Şubat</strong> <strong>2019</strong>
interview<br />
Vişne Bebe provides added value to<br />
national economy in wholesale<br />
Fatihim Textile<br />
Company was<br />
established in 1987. The<br />
company manufactures<br />
and sells baby and<br />
children’s clothing<br />
for 0-16 age group.<br />
Today, Fatihim Textile<br />
exports its products to<br />
more than 40 countries<br />
worldwide.<br />
Fatihim Tekstil gives importance to<br />
all health elements and quality standards<br />
in production and draws an<br />
active profile not only in Turkey but<br />
also abroad. Exporting to more than<br />
40 countries in the world, Fatihim<br />
Textile provides added value to both<br />
the national economy and the sector.<br />
Fatihim Textile draws a strong<br />
profile in both production and<br />
wholesale<br />
Fatihim Tekstil A.Ş., which has always<br />
expressed that there was a need for<br />
continuity in the creation of a brand<br />
at every opportunity, Vice Chairman<br />
of the Board of Directors İsmail Çolak<br />
stated that they would benefit from<br />
Vişne Bebe brand and they are in<br />
every aspect to support branding and<br />
they would be on the agenda with the<br />
aim of moving the brand forward.<br />
34<br />
Ocak / <strong>Şubat</strong> <strong>2019</strong>
interview<br />
1978 yılında triko üretim ve toptan satış yapmak amacı<br />
ile kurulan firma, tecrübesi ile triko-tekstil sektöründeki<br />
başarılı vizyonunu günümüze kadar taşımayı başardı.<br />
Değişen sektör ve piyasa şartlarına kurumsal kimliğini<br />
koruyarak adapte olma başarısını gösteren şirket birçok<br />
konuda kendini yeniledi ve standartlarını devamlı yükseltti.<br />
Danışan Tekstil, triko pazarında, derin tecrübesi ile pazarın<br />
trendini birleştirerek kendisini piyasada üst noktalara<br />
taşımayı başardı. Ülkemiz ekonomisine yüksek miktarlarda<br />
katma değer sağlayan firma, kurumsal kimliğini<br />
tüm dünyaya kabul ettirmiş birçok firma ile üretim-pazarlama<br />
konusunda başarıyla işbirliği kurarak çalışmalarını<br />
sürdürüyor. Söz konusu pazar içerisinde yine birçok<br />
kurumsal firma ile dolaylı olarak üretim yaparak ülkemize<br />
ve sektöre katkıda bulunmaya devam ediyor.<br />
Danışan Tekstil, dokuma ve örme gruplarına ait ürünleri<br />
itina ile üretmekle beraber, gününde teslimat konusunda<br />
da bir hayli iddialı. Amacı kaliteli üretim beraberinde,<br />
en iyi maliyet ve fiyatla tecrübelerini birleştirerek en<br />
üst noktada müşteri memnuniyetine ulaşmak, bunlara<br />
ek olarak uluslararası tescilli kendi markası olan <strong>Baby</strong><br />
Mio ile koleksiyonlar hazırlayıp iç piyasa satışı ve ihracat<br />
yapmak. Danışan Tekstil derin tecrübesini günümüzün<br />
gelişen teknolojileri ile bütünleştirerek sektör içerisinde<br />
daha ileriye, değerli müşterileriyle birlikte yürüyecek ve<br />
daha da büyüyecek. Misyon: Kaliteli ve sağlıklı triko giymenin<br />
herkesin hakkı olduğuna inanıyoruz. Danışan Ailesi,<br />
tedarikçilerimiz ve iş ortaklarımız hep birlikte bunun<br />
için çalışıyoruz.Vizyon: Yenilikçi, akılcı, ilkeli ve sorumlu<br />
yaklaşımımızla bölgemizde lider ekonomik triko üreticisiyiz.<br />
Founded in 1978 with the aim of producing knitwear and<br />
wholesale, the company succeeded to bring its successful<br />
vision of the knitwear and textile sector up to daylight through<br />
its experience. Showing its success in adapting to<br />
the changing sector and market conditions by protecting<br />
its corporate identity, the company renewed itself in many<br />
ways and continuously improved its standards.<br />
Combining the trend of the market with the deep experience<br />
in the knitwear market, Danışan Tekstil managed to be<br />
one of leading companies in the market. Providing high<br />
added value to the economy of our country, the company<br />
continues to work with many companies by getting their<br />
corporate identity popular all over the world by working<br />
successfully in production-marketing. It continues to contribute<br />
to the country and sector by producing indirectly<br />
with many corporate companies in the market.<br />
Producing weaving and knitting groups with the products<br />
with care, Danışan Tekstil is also very ambitious in timely<br />
delivery. In order to achieve customer satisfaction at the highest<br />
point by combining the best quality production with<br />
the best cost and price experience, in addition to making<br />
the collections with the international registered trademark<br />
<strong>Baby</strong> Mio, Danışan Tekstil offers for domestic market and<br />
export. The company will integrate its deep experience<br />
with today‘s evolving technologies and will continue with<br />
its valuable customers in the sector and grow even bigger.<br />
Mission: We believe that everybody is right to wear quality<br />
and healthy knitwear. Danışan Tekstil Family, our suppliers<br />
and our business collaborates all work together to provide it.<br />
Vision: We are the leading economic tricot producer in our<br />
region with our innovative, rational, principled and responsible<br />
approach.<br />
38<br />
Ocak / <strong>Şubat</strong> <strong>2019</strong>
fair<br />
<strong>Baby</strong> Expo is a foothold for your<br />
business<br />
<strong>Baby</strong> Expo 2018, the<br />
largest trade fair of<br />
children’s goods in<br />
Ukraine, will be held on<br />
26 – 29 April in Kiev<br />
<strong>Baby</strong> Expo has been successful<br />
in bringing together manufacturers,<br />
distributors, importers<br />
and retailers of children’s goods for<br />
the past 22 years. BABY EXPO is approved<br />
by the Global Association of<br />
the Exhibition Industry (UFI). The<br />
approval requires regular audit and<br />
confirms high organizational level of<br />
this international event.<br />
Almost 300 exhibitors from Ukraine,<br />
Turkey, China, Poland, Italy, Belarus,<br />
Russia, and Moldova will participate<br />
in this year’s edition of BABY EXPO.<br />
Over 500 trademarks of various children’s<br />
goods (including both world<br />
famous brands and young domestic<br />
TM) will be exhibited.<br />
Chinese exposition is the largest one<br />
among foreign exhibitors. 17 manufacturing<br />
companies will offer children’s<br />
wear, footwear, accessories,<br />
baby products, and a wide variety of<br />
toys, i.e. construction sets, transformers,<br />
radio controlled toys, etc.<br />
Turkish exposition is the second largest<br />
one among foreign exhibitors.<br />
It merely includes manufacturers of<br />
children’s clothes and textiles.<br />
It should be noted that over 50% of<br />
exhibitors are Ukrainian manufacturers.<br />
From the first edition of BABY<br />
EXPO, its organizers have been doing<br />
their best to support domestic manufacturers.<br />
Best Toy National Contest held since<br />
2004, one-of-a-kind in Ukraine, can<br />
be a good example. All toys and games<br />
submitted shall be manufactured<br />
in Ukraine. The contest-winning toys<br />
and games will be exhibited at a special<br />
demo stand at BABY EXPO. School<br />
Wear competition has been held for<br />
over ten years. School wear collections<br />
2018 will be showcased on the<br />
runway by little models and displayed<br />
on fashion mannequins in show-room<br />
area.<br />
Over the past five years, the number of<br />
Ukrainian exhibitors has doubled and<br />
a lot of Ukrainian products favorably<br />
competing with foreign counterparts<br />
have been successfully brought to external<br />
markets. The increase in their<br />
quality and competitive capability is<br />
confirmed by the results of both Best<br />
Toy contest and School Wear competition.<br />
BABY EXPO can be thematically divided<br />
into three trade fairs:<br />
Toy Fair Ukraine - toys and games.<br />
<strong>Baby</strong> Products Fair - products for babies<br />
and their mothers.<br />
Children’s Fashion Fair - will offer a<br />
wide range of wear and footwear for<br />
various purposes and ages: outerwear,<br />
formal wear, casual and party<br />
wear; knitwear, legwear, headwear,<br />
underwear, sportswear, accessories,<br />
carnival costumes and much more.<br />
Spring editions of Children’s Fashion<br />
Fair are distinguished for numerous<br />
school wear collections.<br />
40<br />
Ocak / <strong>Şubat</strong> <strong>2019</strong>
42<br />
Ocak / <strong>Şubat</strong> <strong>2019</strong>
Ocak / <strong>Şubat</strong> <strong>2019</strong> 43
interview<br />
The address for baby equipment of Bebe<br />
Çeyiz Sarayı<br />
Safeline<br />
Bebe Çeyiz Sarayı<br />
further develops its<br />
growth rate in import<br />
and export with its<br />
performance on domestic<br />
production.<br />
Offering products about 800<br />
sub-channels and 45 countries,<br />
Bebe Çeyiz Sarayı grows developing<br />
its business. The brand that<br />
manages its goals last year continues<br />
to work without stopping for next season.<br />
New Year, New Models<br />
Serving its sub-channel in the best<br />
way as it was last year, Bebe Çeyiz Sarayı<br />
plans to add a new model to the<br />
collection in <strong>2019</strong> by giving more weight<br />
to domestic production. Stating<br />
that they increase by 70% in domestic<br />
production collection, Saraç said, “At<br />
the moment we have 12 model which<br />
is manufactured in Turkey. These travel<br />
systems include a wide range of<br />
products, such as strollers, duplex<br />
strollers, cane strollers, playgrounds,<br />
feeding chairs, home-style main<br />
straps. There are two new models in<br />
import. Travel system and mother, as<br />
well as equipment and tools, we continue<br />
our work by enlarging our targets.<br />
This year we will add a new and<br />
very dynamic model to the European<br />
giants. We plan to offer this model to<br />
our consumers in <strong>2019</strong>.”<br />
“We achieve our targets one<br />
by one”<br />
Stating that they achieved the targets<br />
of last year in exportation, Gökhan Saraç<br />
said, “We aim to reach the highest<br />
quality products to our dealers and to<br />
the final consumers at the lowest prices<br />
after the textile, perfumery and<br />
cosmetics. This year our performance<br />
is above our projected growth rate. In<br />
the domestic market, we imported<br />
aventedor model we liked in the<br />
European market last year. We exported<br />
that model to Iran. We were very<br />
pleased with the sales chart in Iran. In<br />
other words, we are good at not only<br />
importing the product but also exportation.<br />
We achieved our targets one<br />
by one.”<br />
44<br />
Ocak / <strong>Şubat</strong> <strong>2019</strong>
Bebe Çeyiz Sarayı Tekstil Tic. Ltd. Şti: 1994<br />
yılında kuruldu.<br />
Bebe Çeyiz Sarayı Tekstil Tic. Ltd. Şti: 0-3 Yaş Bebeler için :Bebe<br />
Tekstil ürünleri, Bebe Kozmetik ürünleri, Bebe Bakım ürünleri,<br />
Bebe Araç, gereç, oyuncak… Üretir, ihraç eder ve ithalatını<br />
yapar.<br />
Bebe Çeyiz Sarayı Tekstil Tic. Ltd. Şti: Badiden-Emziğe,<br />
Beşikten-Arabaya yaklaşık; 10.000 (On bin) Çeşit ürün ve 120<br />
Markanın aynı çatı altında toplandığı firmadır. Bebe Çeyiz Sarayı<br />
yurtiçinde 900’ü aşkın bayi sayısına sahiptir. Yurtdışında ise<br />
40’dan fazla Ortadoğu ve Avrupa ülkesine ihracat yapmaktadır.<br />
Bebe Çeyiz Sarayı Tekstil Tic. Ltd. Şti: Bebe ve Çocuk alanında<br />
mağaza açmak ve bu alanda firmasını geliştirmek isteyenlerin<br />
tercih edecek olduğu dünyanın göz bebeği İstanbul’da hizmet<br />
veren ve eşi bulunmayan bir işletmedir.<br />
Bebe Çeyiz Sarayı Tekstil Tic. Ltd. Şti: Kararlılığın, güvenin, kalitenin<br />
ve Dünya çapında bebe markalarının aynı çatı altında<br />
buluştuğu ve yılların deneyiminin markasıdır. Bu marka % 100<br />
Yerli sermayenin ürünü Türkiye’nin tescilli markası “Sebi”<br />
Bebe Çeyiz Sarayı Tekstil Tic.Ltd.Şti: was<br />
established in 1994.<br />
Bebe Çeyiz Sarayı Tekstil Tic. Ltd. Şti: It is for babies between<br />
0-3 ages: It produces, exports and imports <strong>Baby</strong> Textile<br />
products, <strong>Baby</strong> Cosmetic products, <strong>Baby</strong> Care products, <strong>Baby</strong><br />
Equipments, toys....<br />
Bebe Çeyiz Sarayı Tekstil Tic. Ltd. Şti: It is the address of around<br />
10 000 (ten thousand) type of products and 120 brands from<br />
Bodies to Pacifiers, form Cradles to prams. Bebe Çeyiz Sarayı<br />
has more than 900 dealers in Turkey. It exports to more than 40<br />
Middle East and European countries abroad.<br />
Bebe Çeyiz Sarayı Tekstil Tic. Ltd. Şti: It is a unique enterprise<br />
rendering services in the apple of world’s eye Istanbul, and<br />
which will be preferred by those who wish to open <strong>Baby</strong> and<br />
Children’s stores and to develop their firms in this area.<br />
Bebe Çeyiz Sarayı Tekstil Tic. Ltd. Şti: This is the trademark<br />
where stability, reliability, quality and worldwide baby brands<br />
come together under one roof and has many years of experience.<br />
This brand is the product of 100% domestic capital and it is<br />
the registered trademark of Turkey “Sebi”.<br />
Bebe Çeyiz Sarayı Tekstil Tic. Ltd. Şti: ist<br />
1994 gegründet.<br />
Bebe Çeyiz Sarayı Tekstil Tic. Ltd. Şti: produziert, importiert<br />
und exportiert <strong>Baby</strong>- Textilien, <strong>Baby</strong>- Kosmetik, <strong>Baby</strong>- Pflege,<br />
Spielzeuge, Kinderartikel für <strong>Baby</strong>s 3 bis 3 Jahren.<br />
Bebe Çeyiz Sarayı Tekstil Tic. Ltd. Şti: ist die Adresse von 120<br />
Marken und ca. 10.000 (Zehn Tausend) Produkten von Body<br />
über Schnuller, Wiege bis hin Kinderwagen. Bebe Çeyiz Sarayı<br />
besitzt im Inland über 900 Fachhändler. Das Unternehmen<br />
exportiert im Mittleren Osten und Europa in über 40 Länder.<br />
Bebe Çeyiz Sarayı Tekstil Tic. Ltd. Şti: ist ein Unternehmen,<br />
das von denen, die beabsichtigen, Laden im Bereich <strong>Baby</strong><br />
und Kind zu eröffnen und ihren Betrieb in diesem Bereich<br />
weiterzuentwickeln, bevorzugt wird. Das Unternehmen geht<br />
seinen Geschäften in der Weltstadt Istanbul nach.<br />
Bebe Çeyiz Sarayı Tekstil Tic. Ltd. Şti: ist eine Marke langjähriger<br />
Erfahrung, in der sich Entschiedenheit, Zuverlässigkeit,<br />
Qualität sowie weitweite <strong>Baby</strong>-Marken unter einem Dach zusammentreffen.<br />
Diese Marke ist ein Produkt von % 100 inländischem<br />
Kapital. Die eingetragene Marke ist „Sebi“<br />
46<br />
Ocak / <strong>Şubat</strong> <strong>2019</strong><br />
“Бэбе Чейиз Сарайы Текстиль Тиджарет<br />
Лимитед Ширкети» : Учредено в 1994 году.<br />
“Бэбе Чейиз Сарайы Текстиль Тиджарет Лимитед Ширкети» :<br />
Осуществляет производству, эксопрту и импорту любые виды<br />
Текстильные Изделия для грудных ребёнок, Козметические<br />
Изделия для грудных ребёнок, Изделия для заботы для грудных<br />
ребёнок 0 – 3 года.<br />
“Бэбе Чейиз Сарайы Текстиль Тиджарет Лимитед Ширкети»<br />
: Является адрес более 10.000 (ресять тысячь) виды изделий и<br />
120 торговых марок ; с утки для движения – по соску, с люлки –<br />
по повозку . Bebe Çeyiz Sarayı имеет более 400 дилеров в стране,<br />
и кроме того экспортирует свою продукцию в более 40 стран<br />
Ближнего Востока и Европы.<br />
“Бэбе Чейиз Сарайы Текстиль Тиджарет Лимитед Ширкети»<br />
: Является одно незаменимое предприятие и оказывающее<br />
услуги клиентам в городе Стамбуле являющем зрачку Мира для<br />
предпринимателей хотящий открывать магазинов и развивать<br />
своих фирм в областе изделий для Грудных Ребёнок и Детей.<br />
“Бэбе Чейиз Сарайы Текстиль Тиджарет Лимитед Ширкети»<br />
: Является одна крыша решительности и надеждности, где<br />
встречаются Мировых марок для изделий грудного ребёнка<br />
и многолетных опытов в этой областе. Эта марка является<br />
продукция 100 % инвестиционного капитала Турции и<br />
зарегистрирована под названием «Себи».
interview<br />
DEFNE BABY, the story of socks from<br />
generation to generation<br />
Partnering with many global brands since 1994,<br />
Gulecyuz Socks offers its production experience and<br />
all knowledge with its brand, Defne <strong>Baby</strong>… Gaining a<br />
good sales chart in short time with Defne <strong>Baby</strong> babies<br />
& children socks and laundry products they offer to<br />
the domestic and foreign market, General Manager<br />
Mustafa Güleçyüz shared their success stories with us.<br />
Using the experience and knowledge<br />
of years, we are producing<br />
socks for many world<br />
famous trademarks and companies.<br />
Gulecyuz Socks manufactures and<br />
markets all its goods internally. The<br />
company is represented by wellknown<br />
distributors in this field in<br />
Germany, France, Austria, Holland,<br />
Belgium, Denmark, Switzerland, Sweden,<br />
Norway, England where the products<br />
are present in the most important<br />
shopping centers in Europe.<br />
Mustafa Güleçyüz stated that they<br />
grew up in this business together<br />
with his brothers and said that in<br />
1994 they made production more<br />
professional. Güleçyüz, which started<br />
to make production to different brands<br />
and talked about themselves in the<br />
sector, now carries its knowledge and<br />
experience to its own brands, Defne<br />
<strong>Baby</strong>.<br />
Güleçyüz Çorap, now employing<br />
many people in Bayrampaşa factories<br />
and even receiving outsourcing production<br />
support, stated that their aim<br />
was to work in the sector with the right<br />
moves at the right time.<br />
While the company continues to invest<br />
in Defne <strong>Baby</strong>, it continues to<br />
48<br />
Ocak / <strong>Şubat</strong> <strong>2019</strong>
interview<br />
make production to famous brands<br />
such as Mothercare, Zara, JohnLewis<br />
and Mango.<br />
“Defne <strong>Baby</strong> gets its name<br />
from the smallest member of<br />
the family”<br />
Getting name of the family from the<br />
youngest one, Ms. Defne, who was<br />
born 3 years ago, Defne <strong>Baby</strong> products<br />
appeal to babies 0-2 age group<br />
with socks and laundry products.<br />
Defne <strong>Baby</strong>, whose quality and original<br />
designs are at the forefront, is offered<br />
to the consumers with its color,<br />
design and varieties in its collection.<br />
Mustafa Güleçyüz said that they plan<br />
long-term investment in meeting all<br />
the needs of babies from stroller to feeding<br />
bottle, from pajamas to t-shirt.<br />
Mustafa Güleçyüz said, “We managed<br />
to take place at all sales points in Turkey<br />
soon, as we gained a good sales<br />
graph. Our team continues their work<br />
in a controlled and systematic way. In<br />
addition, Defne <strong>Baby</strong> began to make a<br />
name for itself in the foreign market.<br />
In this direction, we export to countries<br />
such as Germany and Serbia and<br />
we are planning to work to increase<br />
the number of regions and countries<br />
we export. We also export all of our<br />
products from our factory to every<br />
point of Europe with our exporter<br />
company DevTeks.<br />
Defne <strong>Baby</strong> wind in socks<br />
fashion<br />
It is possible to say that socks have<br />
recently become a fashion. The socks<br />
selected according to their colors and<br />
patterns became parts to complement<br />
for the combinations.<br />
Informing about their production<br />
process, Mustafa Güleçyüz, said, “Traditionally,<br />
pink for girls, blue for boys<br />
is more preferred. We use clearer, less<br />
eye-catching patterns. Emphasizing<br />
that they have at least 20 audits per<br />
year, Güleçyüz emphasized the health<br />
criteria they pay attention in production<br />
by saying that “we eliminate the<br />
substances that may be harmful to the<br />
babies during the production phase<br />
and we are more careful.””<br />
Our goal in <strong>2019</strong> is to start<br />
to produce Defne <strong>Baby</strong><br />
products in its own factory<br />
Mustafa Güleçyüz mentioned the<br />
<strong>2019</strong> targets as follows: “For Defne<br />
<strong>Baby</strong> products, we have prepared<br />
a production plant of 16 thousand<br />
square meter in Hayrabolu, Tekirdag.<br />
However, due to the economic<br />
fluctuations in our country, we have<br />
postponed the start of activity of our<br />
factory for a short period of time. Our<br />
biggest target in <strong>2019</strong> is to start production<br />
in this factory and increase<br />
our production portfolio by including<br />
different product groups.”<br />
Ocak / <strong>Şubat</strong> <strong>2019</strong> 49
Fashion for <strong>Kid</strong>s will be<br />
held on 27-28 June <strong>2019</strong> in<br />
Targi Kielce, Poland<br />
fair<br />
The première textile industry<br />
expo – recapitulation<br />
A great début culminates in<br />
success!<br />
The beginning of the summer in Kielce was<br />
marked with fashion presentations. Exhibitors<br />
and visitors from and abroad, new<br />
merchandise galore presented by producers,<br />
top brands for children which proudly<br />
showcased their collection, interesting meetings<br />
and compelling workshops - this is a<br />
nutshell description of the première edition<br />
of the B2B Clothes and Textiles Expo Fashion<br />
For <strong>Kid</strong>s.<br />
This exhibition was held on 28 and 29 June<br />
in Targi Kielce and brought together companies<br />
from 7 countries, inducing: Belgium,<br />
Denmark, Italy, Spain, Great Britain, France<br />
and Turkey. The two-day event crafted<br />
around children’s fashion was held in the<br />
largest Targi Kielce’s Expo Hall - the E Expo<br />
Pavilion.<br />
A professional catwalk was made especially<br />
for the new event. The catwalk was the stage<br />
for the little models to presented collections<br />
for upcoming seasons. Nearly half a<br />
thousand industry visitors and business-insiders<br />
from, inter alia Germany, Ukraine,<br />
Russia, Slovakia, Romania, the Czech Republic,<br />
Bulgaria, the Democratic Republic of<br />
the Congo and Canada became familiar with<br />
producers’ and distributors’ offer.<br />
A global-scale fashion event<br />
The creators and organisers of the wellknown<br />
<strong>Kid</strong>s’ Time expo enjoy a vast experience;<br />
therefore the new event on the<br />
Europe’s map of child products and services<br />
business sector’s meetings was bound for<br />
success.<br />
- We are satisfied with the fact that we have<br />
participated in the B2B Clothes and Textiles<br />
Expo Fashion For <strong>Kid</strong>s - says Ismail Hakki<br />
Kiraz from the Turkish Kimpeks Tekstil<br />
company. - We came to the Kielce for the<br />
first time this year and participated in another<br />
event which focused on toys and products<br />
for children. We have been very contented<br />
with our presence at both Fashion for<br />
<strong>Kid</strong>s and <strong>Kid</strong>s’ Time.<br />
The participants and exhibitors emphasized<br />
the international aspect of the Fashion<br />
for <strong>Kid</strong>s.<br />
- Companies from all over Europe were represent<br />
at the exhibition. There were stands<br />
from Denmark next to ours. I also saw stands<br />
from Spain and Italy - comments Danijela<br />
Pantic, a representative of France’s Mini-<br />
Mignon.<br />
Little fashion models on the<br />
catwalk<br />
The Fashion for <strong>Kid</strong>s featured fashion<br />
shows as its main attraction. Over sixty<br />
children age 3 to 10 years walked down the<br />
catwalk and professionally presented the<br />
latest trends. The fashion show was staged<br />
on both expo days.<br />
The Fashion for <strong>Kid</strong>s’ fashion shows were<br />
hugely interesting. We had the chance to<br />
admire talented little models, which is not<br />
often a case at this type of exhibitions. The<br />
shows were organized very professionally.<br />
In my opinion the show was the strongest<br />
point on the expo agenda - says Danijela<br />
Pantic, from MiniMignon.<br />
The brands boasted their latest collections<br />
for the autumn / winter 2018 and for the<br />
spring / summer <strong>2019</strong>. The clothes and<br />
garments presentation were complemented<br />
with footwear and accessories of all<br />
kinds: umbrellas, hair ornaments, jewellery,<br />
handbags and backpacks.<br />
Fashion for <strong>Kid</strong>s for education<br />
The children’s textile industry has been<br />
vibrantly developing. Russia at the same<br />
time has become a prospective target market.<br />
The expo agenda featured a meeting<br />
with Elena Pismenskaja . How to enter the<br />
children’s clothing market in Russia, marketing<br />
trends in the Eastern markets were<br />
discussed in the course of the session. In<br />
her presentation, Pismenskaja stressed the<br />
fact that the Fashion For <strong>Kid</strong>s expo offers a<br />
great opportunity to gain get new business<br />
leads and expand knowledge about foreign<br />
markets. Purchase planning for the needs<br />
of your company was discussed by Agnieszka<br />
Socha, a specialist in small commercial<br />
companies management and logistics.<br />
Dagmara Habiera was also present at the<br />
expo, for years Mrs. Habiera has been into<br />
training and consulting projects for Visual<br />
Merchandising. The Fashion for <strong>Kid</strong>s offered<br />
the chance to attend Mrs. Habiera’s lectures<br />
and workshops.<br />
- Sometimes it is worth giving up the idea<br />
of showing the entire stock and focus on the<br />
elements our client finds most important<br />
- Dagmara Habiera instructed the listeners.<br />
Designers’ Zones, the Influencers Zone<br />
A special offer has been crafted around<br />
designers, developers, stylists and influencers.<br />
The B2B Clothes and Textiles<br />
Expo Fashion For <strong>Kid</strong>s organisers meet<br />
the textile industry’s expectations and needs<br />
and therefore create the opportunity<br />
to establish business contacts between exhibitors<br />
and designers.<br />
-We can exchange experiences and see<br />
children’s fashion in a new and fresh way.<br />
The expo offers a great opportunity to establish<br />
business relations. The Fashion for<br />
<strong>Kid</strong>s exhibitors’ reactions and attitudes<br />
were very positive - emphasized Joanna<br />
Jończyk, a designer.<br />
On the second day of the exhibition, over<br />
a dozen bloggers from all over Poland<br />
came to Kielce to see the première edition<br />
of the children’s clothes expo and<br />
establish cooperation. The bloggers become<br />
familiar with the latest product<br />
offered by child products and services<br />
business sector and market best selling<br />
products.<br />
- Our work makes it possible for parents to<br />
learn more about companies and new products<br />
for their children - emphasized Weronika<br />
Banaś, karmicielka.pl blogger.<br />
50<br />
Ocak / <strong>Şubat</strong> <strong>2019</strong>
FASHION<br />
FOR KIDS<br />
2 nd B2B Clothes<br />
and Textiles Expo<br />
26-27.06.<strong>2019</strong><br />
Kielce, POLAND<br />
www.fashionforkids.pl
about us<br />
Anne Dokunuşu Gibi…<br />
Yıllardır farklı markalar adı altında Üretim, toptan ve<br />
perakende satış alanlarında faaliyet gösteren firmamız<br />
şimdi yeni markasıyla pazarda yerini almak için yılların<br />
tecrübe ve birikimini yeni markası Luggi <strong>Baby</strong> ile yansıtmaya<br />
çalışacaktır. Geçmiş dönemde tüketicinin güvenini kazanan<br />
marka aynı kararlılık sorumluluk ve emin adımlarla<br />
sektörde söz sahibi olmayı hedeflemektedir.<br />
Yeni markası ile eski tecrübelerini birleştirerek tüketicilere<br />
daha kaliteli ürünler sunmayı amaçlamaktadır. “En<br />
değerliniz bizim için de değerlidir” sloganı ile yola çıkan<br />
Luggi <strong>Baby</strong> %100 pamuk olan sağlıklı ürünleriyle bebeğinize<br />
rahatlık, huzur ve mutluluk katacaktır.<br />
Luggi <strong>Baby</strong> daha çok kazanç yerine “sağlıklı kaliteli ürün ve<br />
müşteri memnuniyeti” anlayışını prensip edinmiştir.<br />
Koşulsuz müşteri memnuniyetini ilke edinmiş olan Luggi<br />
<strong>Baby</strong>, üretim kalitesi uzman kadrosu ve sosyal sorumluluk<br />
bilinci ile pazarlardaki payını her geçen gün müşterilerine<br />
sunduğu iyi hizmet ile arttırmayı amaçlamaktadır.<br />
Ürün grubu yelpazesiyle ne kadar hassas bir noktada<br />
olduğunu bilen Luggi <strong>Baby</strong> bütün üretim ve satış<br />
aşamalarında bu sorumluluk bilincini göz ardı etmeden<br />
hareket etmektedir.<br />
Çalışanı, üreticisi ve tüketicisi ile el ele vererek geleceğin<br />
büyük insanlarının küçücük bedenlerini sımsıcak saracak;<br />
kimyasal katkı maddesi olmayan sağlıklı, naturel ürünler<br />
üretmeye kararlılık ile devam edecektir.<br />
Birlikte üretip, birlikte kazanmak dileğiyle…<br />
Wie die Berührung einer Mutter<br />
Wir produzieren seit Jahren für Einzel- und Großhandel<br />
unter verschiedene Marken. Jetzt möchte unsere Firma mit<br />
langjährigen Erfahrungen und dem Wissen für unsere neue<br />
Marke <strong>Baby</strong> versuchen ihren Platz auf dem nehmen. In der<br />
Vergangenheit Kundenvertrauen gewonnene Firma erzielt<br />
mit gleiche Beschlossenheit und Verantwortung von reden<br />
lassen.<br />
Mit der Verbindung unsere Erfahrung mit unseren neuen<br />
Marken möchten wir unsere Kunden noch bessere<br />
Produkten anbieten. Luggi <strong>Baby</strong> beginnt diese Reise mit<br />
dem Motto, “ Ihr Wertvollste ist für uns auch wertvoll”,<br />
und möchte Produkten aus %100 Baumwolle Ihr <strong>Baby</strong><br />
Bequemlichkeit, Gemütlichkeit und Glück anbieten.<br />
Luggi <strong>Baby</strong> möchte nicht noch mehr Gewinn sondern mit<br />
hoch qualitativen Produkten zufriedene Kunden. Unser<br />
Prinzip ist Kundenzufriedenheit ohne Vorbedingung. Wir<br />
erzielen mit unseren erfahrenen Mitarbeiter, Produkqualität<br />
und soziale Verantwortung unseren Marktanteil erhöhen.<br />
Wir möchten unsere Kunden mit unserem Service<br />
überzeugen.<br />
Luggi <strong>Baby</strong> weiß dass ihre Produkten auf sehr sensiblen<br />
Bereich liegen. Mit dieser Bewusstsein bewegt sich Luggi<br />
<strong>Baby</strong> in jeden Produktions- und Verkaufsstufen.<br />
Hand in Hand mit Mitarbeiter, Produzent und Kunden<br />
werden wir gesunden und natürlichen Produkten, die<br />
Körper von Erwachsenen von Morgen umgeben, ohne<br />
chemische Zutaten mit Beschlossenheit weiter herstellen<br />
As a mother’s touch<br />
Operating in the field of production, wholesale and retail under<br />
several brand names with many years of experience for years,<br />
our company is now to take place in the market with a new brand,<br />
Luggi <strong>Baby</strong>. Winning the confidence of the consumer in the<br />
past, the brand aims to be leader with the same responsibility,<br />
stability by taking firm steps forward in the sector.<br />
Combining old experience with its new brand, the company<br />
aims to provide better quality products to consumers. With<br />
the motto of ‘Your most valuable is valuable for us’, Luggi <strong>Baby</strong><br />
offers 100% cotton healthy products to provide your baby<br />
comfort, peace and happiness.<br />
Luggi <strong>Baby</strong> adopts ‘healthy quality products and Customer<br />
Satisfaction’ instead of earning more.<br />
Adopting unconditional customer satisfaction, Luggi <strong>Baby</strong><br />
increases its market share with production quality, expert staff,<br />
good service and social responsibility for its customers each<br />
passing day.<br />
Being aware of in a sensitive point for range of product, Luggi<br />
<strong>Baby</strong> performs in all production and sales processes without<br />
ignoring this responsibility.<br />
Collaborating with its employees, manufacturers and<br />
consumers on offering natural, healthy and without chemical<br />
additives products to embrace tiny body of the great people of<br />
the future, the company will continue to manufacture with the<br />
same principle pertinaciously.<br />
Hope to produce together, win together<br />
КАК МАМИНО ПРИКОСНОВЕНИЕ!!!!!!<br />
Наша фирма долгие годы работает как оптовым так и<br />
розничным производителем детской одежды. С годами<br />
набранным опытом работы представляем вам нашу новую<br />
марку Luggi <strong>Baby</strong>. Профессиональный и ответственный<br />
коллектив Luggi <strong>Baby</strong> представляет свой качественный<br />
товар на Российском рынке. Наша продукция для самых<br />
маленьких поэтому мы знаем как нужно аккуратно и<br />
внимательно к нему относиться . С девизом ‘’САМОЕ<br />
ДОРОГОЕ ДЛЯ ВАС И ДЛЯ НАС ДОРОГО !!!!! ‘’ наша новая<br />
марка Luggi <strong>Baby</strong> представляет % 100 хлопковая продукция<br />
для счастья удобства и спокойствия ваших малышей. Для<br />
нас понятие ‘’Здоровый качественный товар и довольный<br />
покупатель ‘’ больше чем заработок.<br />
НАШ товар не вредит здоровью и не содержит вредных<br />
химических веществ. Новая марка с набранным опытом<br />
работы представляет еще лучшую качественную<br />
продукцию.<br />
С ЖЕЛАНИЕМ ВМЕСТЕ РАБОТАТЬ И ВМЕСТЕ ЗАРАБАТЫВАТЬ<br />
52<br />
Ocak / <strong>Şubat</strong> <strong>2019</strong>
about us<br />
Papulin markası 2008 yılından beri faaliyet<br />
gösteriyor. Avrupa, Kuzey Afrika, Amerika ve Arap<br />
Ülkelerine kadar geniş bir ihracat profili ile dikkat<br />
çeken markanın Türkiye’de birçok bayileri bulunuyor.<br />
Papulin müşterilerine her sezon yenilenen zengin<br />
bir koleksiyon sunuyor. Ürün grupları 0-1 yaşa hitap<br />
ediyor. Marka felsefesi yenilikten oluşuyor. Tasarım<br />
öncesinde yapılan Ar-Ge çalışmaları ile her zaman<br />
inovatif ürünler sunabilmeyi ilke edinen Papulin,<br />
pazarda zengin ve kaliteli bir seçki ile yer alıyor.<br />
Bebeklerin sağlıklarına zarar verici riskleri ortadan<br />
kaldırarak, dünya sağlık normlarında ürünler<br />
müşterilerle buluşturuluyor.<br />
Papulin brand has been operating since 2008.<br />
Attracting attention with a wide range of exporting<br />
profile of Europe, North Africa, America and Arab<br />
countries, Papulin has many delaers in Turkey.<br />
Papulin offers its customers a rich collection, which<br />
is renewed every season. The company has products<br />
for children aged 0-1 year. Brand philosophy consists<br />
of innovation. Having the principle of always being<br />
able to offer innovative products thanks to their R&D<br />
efforts, Papulin takes place with a rich and high quality<br />
selection on the market. By removing the harmful<br />
risks from babies’ health, products are offered in<br />
world health norms for customers.<br />
54<br />
Ocak / <strong>Şubat</strong> <strong>2019</strong>
interview<br />
Funnababy continues to grow in <strong>2019</strong><br />
Operating to make production<br />
under its Funnababy brand<br />
since 2007, Neta Nakış Tekstil<br />
ve Makine San. Tic. A. Ş. continues to<br />
work in the new year with increasing<br />
varieties of products.<br />
Funnababy increases its activities for<br />
international markets with increasing<br />
export customers after 2018 with various<br />
challenges for our country, and<br />
will focus on export in <strong>2019</strong>.<br />
Starting to produce baby room textile<br />
products as well as baby clothing products,<br />
the company increases its variety<br />
of products in order to be more<br />
active in the international markets.<br />
100% cotton fabrics, which are always<br />
preferred by mothers and considered<br />
to be true in terms of health, have become<br />
indispensable for Funnababy.<br />
The company, which shows sensitivity<br />
to baby health, always takes this<br />
subject into consideration when producing.<br />
Funnababy makes a difference with<br />
its modern and elegant designs.<br />
56<br />
Ocak / <strong>Şubat</strong> <strong>2019</strong>
BEDDING &<br />
ACCESSORIES<br />
Bedding Lighting Decoration
about us<br />
Efektif Ayakkabi has been designing and manufacturing<br />
footwear and socks for babies, infants and toddlers in<br />
Istanbul,Turkey since 1989. Efektif Ayakkabi Aleading<br />
designer and Turkish manufactured brand, provides<br />
a variety of excellent designs to suit every taste, from<br />
traditional to modern and quirky. Comprising products<br />
for babies, toddlers to suit ages between 0-3, Efektif<br />
Ayakkabi uses luxurious, soft and safe, carcinogenic<br />
and azo dye-free materials to provide total comfort and<br />
warmth for little growing feet. Efektif Ayakkabi has its<br />
own showroom and factory located in Sultangazi, Istanbul<br />
and has been exporting to UK, France, Ukraine<br />
and Russia. Efektif Ayakkabi Plans to expand wolrdwide<br />
to be able to bring its excellent quality and trendy<br />
products, to a wider customer base.<br />
Sehr geehrte Damen und Herren,<br />
Unsere seit 1989 tätige Firma Efektif Schuhe , steht<br />
für frisches und modernes Design, verbunden mit<br />
Spitzenqualität. Wir fertigen <strong>Baby</strong> – und Krabbelschuhe<br />
und Strümpfe für 0-3 Jährige. Als eine der führenden<br />
Unternehmen im Markt, legen wir sehr großen Wert, auf<br />
die Gesundheit von <strong>Baby</strong>s und vermitteln mit unseren<br />
Waren ein sehr besonderes bequemes Laufgefühl.<br />
Wichtige Unternehmenswerte sind: Qualität ,<br />
Nachhaltigkeit und es werden während der Produktion<br />
von Rohmaterialien und Zubehören auf keinen Fall<br />
schadstoffgeprüfte Materialen benutzt. Die Kollektion<br />
wird in Folge der weltweit berühmten Trendy Modelle<br />
vorbereitet. Wir produzieren ausschließlich in unseren<br />
eigenen Schuhmanufaktur. Unsere Fabrik und das<br />
Showroom ist in Istanbul / Sultangazi. Es werden<br />
hochwertig qualitative Rohwaren benutzt. Gleichzeitig<br />
exportieren wir Schuhe ins Ausland wie zum Beispiel:<br />
England, Frankreich, Ukraine und Russland. Als<br />
Unternehmen erzielen wir; unseren Kunden im In<br />
und Ausland immer das Beste und das Hochwertige<br />
in Verfügung zu stellen. Dabei verzichten wir aber<br />
auf keinen Fall darauf ; Neuigkeiten zu verfolgen und<br />
Qualität. Lassen Sie sich von uns und unseren Waren<br />
überzeugen.<br />
Mit freundlichen Grüssen,<br />
60<br />
Ocak / <strong>Şubat</strong> <strong>2019</strong>
e-posta: info@firststep.com.tr<br />
firststepstore_
<strong>Baby</strong>NEO; 11nci yılımızda sevgiyle üretmeye<br />
devam ediyoruz.<br />
Uzun yıllar farklı ülkelerdeki birçok yabancı marka için yaptığımız çalışmalar<br />
ve edindiğimiz tecrübeler ışığında, 2008 yılında <strong>Baby</strong>NEO ve<br />
onun kardeşi NeoComfort dünyaya geldi. Türkiye’de sektörümüze “ilkleri”<br />
sunmanın gururu içinde, kısa sürede lider marka oluşumuz, bize<br />
çok daha fazla azim ve görev bilinci aşıladı. Sadece yıkanabilir bebek<br />
bezi ve kadın pedleri değil, mayo bezler, emzirme ve hamile minderleri,<br />
bebek havluları, alıştırma külotları, battaniyeler, uyku tulumları, seyahat<br />
yastıkları, uyku arkadaşları ve bebek taşıyıcıları gibi daha birçok<br />
ürünü portföyümüze ekledik. Güçlü ARGE ve üretim departmanlarımız<br />
sayesinde ailelere en kaliteli, kullanışlı ve sağlıklı ürünleri en uygun fiyata<br />
sunmaya devam ediyoruz. Bambu, organik pamuk, mikrofiber gibi<br />
özellikli kumaşlardan üretilen ürünlerimizde tamamen sertifikalı malzemeler<br />
kullanmaya özen göstermekteyiz. Oeko-Tex 100 Standardı’nın<br />
özellikle bebek ürünlerine verilen CLASS 1 sertifikası olmayan, dikiş<br />
ipliği dahil sertifikasız hiçbir malzemeyi kullanmamak birincil üretim<br />
prensibimizdir. Her müşterimizi ailemizin bir parçası gibi düşünüp, elimizden<br />
geldiğince hep birlikte daha sağlıklı nesiller yetiştirmeye, atıkları<br />
azaltmaya, dünyamızı daha sağlıklı, mutlu, yaşanabilir bir şekilde<br />
korumaya çalışmaktayız. Ebeveynler olarak bizler sizi ve bebeğinizi çok<br />
iyi anlıyoruz. Siz sağlıkla, güvenle kullanın diye biz sizin için sevgiyle<br />
üretmeye devam ediyoruz.<br />
<strong>Baby</strong>NEO; We keep on producing with love<br />
in our 11th Anniversary<br />
After several years of experience in production for well known brands<br />
in the world market, our own brands <strong>Baby</strong>NEO and his sister Neo-<br />
Comfort were born in 2008. With the honor of providing “The Firsts” in<br />
Turkish market and becomming a leading brand, it gave us more perseverance<br />
in fallowing our mission. Except reusable cloth diapers and<br />
feminnen pads, we also add many different items for babies such as reusable<br />
swimming diapers, nursing pillows, baby towels, training pants,<br />
blankets, sleeping bags, neck pillows, toys and baby carriers into our<br />
product range. With the help of our strong development and production<br />
team, we are able to provide the best quality, best usable and healthy<br />
products with affordable prices. We use only certificated materials in<br />
our production in which we use high qualified Bamboo, Organic Cotton<br />
and Microfiber fabrics. As our production principle, we never use any<br />
material, even sewing yarns, who doesn’t have Oeko-Tex 100 Standards<br />
CLASS 1 certificate, which is mainly for baby products. We accept all our<br />
customers as a part of our <strong>Baby</strong>NEO family and work together to have<br />
more healthier generation, reduce waste in the World, keep our World<br />
more healthier and green. As being parents, we understand your and<br />
your babies’ needs. Therefore we keep on producing with love so that<br />
you can use in safe and healthy.<br />
<strong>Baby</strong>NEO, seit 11 Jahren produzieren wir<br />
mit Liebe…<br />
Zusaetzlich zu unserer Erfahrung in Produktion für bekannte Marken<br />
auf dem Weltmarkt, sind unsere Marken <strong>Baby</strong>NEO und die Schwester-Marke<br />
NeoComfort im Jahre 2008 auf die Welt gekommen. Wir sind<br />
Stolz, “die Ersten” auf den türkischen Markt zu bringen und in Kürze<br />
eine führende Marke zu sein, was uns nach unserer Mission strebt.<br />
Ausser den Stoff-Windeln und Stoff-Binden haben wir waschbare <strong>Baby</strong><br />
Schwimmwindeln, Still- und Schwangerschafts-Kissen, <strong>Baby</strong>-Tücher,<br />
Trainer-Höschen, <strong>Baby</strong>-Decken, Schlafsaecke, Reise-Kissen, Schnuffeltücher<br />
und <strong>Baby</strong>tragen in unsere Kollektion hinzugefügt. Mit Hilfe unserer<br />
Produktentwicklungs- und Produtions-Teams können wir Euch<br />
Eltern die beste Qualitaet, die praktischsten und gesundesten Produkte<br />
mit guten Preisen anbieten. Es ist für uns wichtig, dass alle Materialien<br />
zertifiziert sind und mit hochqualitativen Stoffen wie Bamboo, kbA Baumwolle<br />
und Microfaser produziert wird. Grundsaetzlich verwenden<br />
wir für unsere Produkte keine Materialien, die nicht Öko-Tex 100 Standart<br />
Klasse 1 zertifiziert sind, welche überwiegend für <strong>Baby</strong> Produkte<br />
sind. Unsere Kunden sind für uns ein Teil der <strong>Baby</strong>NEO Familie und wir<br />
möchten dazu beitragen, dass die Generationen gesund aufwachsen,<br />
dass sich der Abfall zu reduziert, dass die Welt gesunder und grüner<br />
bleibt. Wir als Eltern verstehen Ihre und Ihr <strong>Baby</strong>’s Bedürfnisse. Deshalb<br />
produzieren wir weiterhin mit Liebe, damit Sie gesund und mit<br />
Sicherheit benutzen können.<br />
<strong>Baby</strong>NEO вот уже,как 11 лет<br />
производит свои товары.<br />
Долгое время,во многих странах для иностр анных марок мы<br />
производили товары,А с 2008 года произошло рождение <strong>Baby</strong> Neo<br />
и NeoComfort. По Турции мы с гордостью презентовали в нашем<br />
секторе,как «первые.» За короткий срок стали маркой лидеров. На<br />
наши плечи лёг долг ответственности и упорства. В портфолио мы<br />
добавили немало продукции: Моюшиеся подгузники для детей и<br />
женщин,купальные подгузники,грудное вскармливание,подушки<br />
для беременных,детские полотенца,трусики для приучения<br />
в туалет,одеяла,комбинезон для сна,подушки для<br />
путешествий,игрушки для сна и переноски для ребенка.<br />
Произвели сильнейшие исследования на тему: качественные,прак<br />
тичные,крепкие, по самой приемлемой цене. Бамбук,органический<br />
хлопок,микроволокно,вся продукция производиться только из<br />
особых тканей. Все материалы с сертификатами Oeko-Tex 100<br />
стандарт,особенно для детской продукции CLASS 1,включая<br />
швейные нитки и имеют свои сертификаты. Каждый клиент,как<br />
член нашей семьи,чтобы дети наши росли здоровыми,стараемся<br />
соблюдать все гигиенические нормы,комфортность,практичность<br />
в использовании,сокращение отходов и повысить качество жизни.<br />
Мы сами родители,поэтому вас и вашего ребенка очень хорошо<br />
понимаем,чтобы вы безопасно для здоровья использовали наши<br />
товары,мы с любовью продолжаем производство.<br />
www.babyneo.com.tr - www.neo-comfort.com<br />
NATURA BEBEK TEKSTİL ÜRÜNLERİ TİC. LTD. ŞTİ.<br />
ŞERİFALİ MAH., TÜRKER CAD. NO:36 KAT:2-3, ÜMRANİYE 34775 İSTANBUL TÜRKİYE<br />
Tel.: (90-216) 410 4517 e-mail: info@babyneo.com.tr<br />
62<br />
Ocak / <strong>Şubat</strong> <strong>2019</strong>
fair<br />
Fashion for <strong>Kid</strong>s - the tailor-made B2B<br />
expo that best fits the industry!<br />
The second Fashion for<br />
<strong>Kid</strong>s clothes expo is held<br />
on 26-27 June <strong>2019</strong> in Targi<br />
Kielce. The event is targeted<br />
at wholesalers, owners<br />
of children’s clothing<br />
shops, traders, showrooms<br />
representatives, designers,<br />
fashion-designers and<br />
influencers who are into<br />
children’s fashion.<br />
Targi Kielce is an important place<br />
on the Europe’s map of child<br />
products and services business<br />
sector’s events owing to the fact that<br />
the <strong>Kid</strong>s’ Time Expo has become a<br />
household name. Now it is time for<br />
Fashion For <strong>Kid</strong>s Exhibition. The expo<br />
organisers’ have been provided inspiration<br />
by the clothes business-sector’s<br />
entrepreneurs. The apparels<br />
and garments industry has seen a<br />
dynamic development and therefore<br />
requires additional business space.<br />
Last year’s exhibition was held on 28<br />
and 29 June in Targi Kielce and brought<br />
together companies from 7 countries,<br />
inducing: Belgium, Denmark,<br />
Italy, Spain, Great Britain, France and<br />
Turkey. The exhibitors’ expo stands<br />
were the showcase for new clothes<br />
collections complemented with<br />
bedding, pillows, blankets assortments<br />
and other textile products and<br />
accessories. The second Fashion for<br />
<strong>Kid</strong>s promises to be equally interesting<br />
- top brands which make clothes<br />
for the little ones have already confirmed<br />
their participation.<br />
The Targi Kielce’s B2B Clothes and<br />
Textiles Expo is a perfect opportunity<br />
to establish cooperation between<br />
child products and services business<br />
sector’s representatives and<br />
bloggers or youtubers. The fashion<br />
shows offers influencers the chance<br />
to have a closer look at the latest<br />
tendencies in children’s fashion and<br />
the upcoming season’s trends. A<br />
special zone features designers<br />
who will present their portfolios and<br />
the best projects; this is where prospective<br />
employers will be able to talk<br />
shop in a cosy atmosphere and have a<br />
closer look at the potential employees’<br />
capabilities and skills.<br />
Following last year’s example, lectures<br />
and workshops have been planned<br />
for two days’ fair – knowledge-filled<br />
case studies for wholesalers, shop<br />
owners, traders and salespersons.<br />
As you can see, Fashion for <strong>Kid</strong>s is<br />
much more than the expo - this is<br />
also the opportunity to develop, to<br />
find a business partner, to do business<br />
and to gain inspiration with<br />
the latest trends on show. The most<br />
fashionable cuts and lines, top-notch<br />
collections, fashion shows which feature<br />
children models, lectures and<br />
workshops packed with most useful<br />
knowledge, Designers Zone and Influencers<br />
Zone - this and much more<br />
at the 2nd of Fashion for <strong>Kid</strong>s - B2B<br />
Clothes and Textiles Expo held on 26<br />
and 27 June <strong>2019</strong> in Targi Kielce.<br />
Admission - child products and services<br />
business-insiders only. Visitors<br />
must be over 18 years old.<br />
64<br />
Ocak / <strong>Şubat</strong> <strong>2019</strong>
66HAPPY STEPS<br />
Ocak / <strong>Şubat</strong> <strong>2019</strong>
Ocak / <strong>Şubat</strong> <strong>2019</strong> 67
Observer<br />
The textile industry of France is in the<br />
lens of Turkish investors<br />
Rapidly growing<br />
textile industry of<br />
France, continues to<br />
be the focus of Turkey<br />
and many countries<br />
around the world.<br />
2016<br />
(Estimated)<br />
2017<br />
(Estimated)<br />
2018<br />
(Estimated)<br />
Total Local Production 18,590 18,600 18,700<br />
Total Exports 11,600 11,700 11,700<br />
Total Imports 21,390 21,420 21,800<br />
Imports from the US 292 298 290<br />
Total Market Size 28,380 28,320 28800<br />
Exchange Rate 1 Euro USD 1.1069 USD 1.1297 USD 1.230<br />
68<br />
Ocak / <strong>Şubat</strong> <strong>2019</strong>
Observer<br />
The French textiles market remains<br />
a highly-developed,<br />
mature market with many<br />
domestic and international players.<br />
In 2018, the French textile industry<br />
(including apparel) was comprised<br />
of approximately 548 companies<br />
averaging 20 employees with a total<br />
workforce of 58,240 employees.<br />
Apparel accounts for 43.9% of the<br />
market’s total value, while fabrics<br />
represent about 30%. The industry in<br />
France, although large, is dominated<br />
by several small, niche companies selling<br />
a small quantity of highly technical<br />
and high value products.<br />
In France, the main consumers of<br />
technical textiles are industry (21%),<br />
transportation (20%), medical (16%),<br />
protection (10%), construction<br />
(10%), and agro textiles (8%). The<br />
main distributors of clothing are specialized<br />
chains (23%), independent<br />
sellers (13%), and super/hypermarkets<br />
(14%). Similar to previous years,<br />
the major textile suppliers by country,<br />
are China, followed by Italy, Bangladesh,<br />
Turkey, India, Germany, Tunisia,<br />
Belgium, Portugal, and Pakistan.<br />
The U.S. textile exports to France are<br />
mainly composed of sportswear and<br />
technical textiles. In addition, U.S.<br />
suppliers have an advantage in terms<br />
of technical know-how in this industry.<br />
Best practices<br />
To export textiles to France, U.S. companies<br />
should either have an agent /<br />
distributor or set up a subsidiary.<br />
There are no quotas for importing<br />
U.S. textile, however, U.S. companies<br />
need to be able to provide the certificate<br />
of orgin of goods to customs.<br />
Ocak / <strong>Şubat</strong> <strong>2019</strong> 69
25 th edition<br />
January 26 - 28, <strong>2019</strong><br />
Parc Floral de Paris<br />
Brrrrrr.... That’s right, winter is back, and as we get nice and cozy we’re also preparing our 25 th edition with<br />
an exciting program featuring amazing brands from all over the world! A winter edition under ‘The Family’ theme,<br />
the one we grow up with, and the ones we choose for ourselves on our journey through life.<br />
• 01<br />
A record in new ArrivAls!<br />
This season, the Playtime team has once again pointed its<br />
antennas towards all four corners of the world to curate a<br />
selection of new brands and plenty of surprises.<br />
With 44 nationalities represented, and 63% of international<br />
exhibitors, the show confirms once again its position as a<br />
global window for children’s fashion.<br />
Alongside the 418 brands returning to the show, 130 brands,<br />
attracted by the idea of joining the very best children’s<br />
fashion and lifestyle brands, will be taking<br />
their first steps at Playtime Paris.<br />
A record number for Playtime, which<br />
never ceases to reinvent itself for the<br />
greatest pleasure of our exhibitors<br />
and visitors.<br />
• 02<br />
• 03<br />
• 04<br />
> > > fashion < < <<br />
ai riders of the storm (1) • airfish (2) • anaychay paris (3)<br />
(1 st collection) • bimbello • bomboogie • bonjour little<br />
(1 st collection) • bricktown • broer & zus • c’era una volta<br />
claude & co. • club cinq • colletine • cooiii (4) • dal lago • dear mini<br />
disana (5) • faire child (6) • fin & vince (7) • gigome • goss (8)<br />
hey soleil • hiro23b (9) • illaconfetti • kitz heimat • lallymally<br />
latte baby and child • ledum • leya.me • lillan gorillan<br />
lilli & leopold (10) • luna luna collection • main story (11)<br />
mamy factory • même (12) • moka • monbebe • moun ten. (13)<br />
my bella moon • naoia • nasha • no sugar • ocean & ground<br />
pimsa • smitten organic • spilow • tane organics • the middle<br />
daughter (1 st collection) • toastie pig (14) your wishes • woolrex<br />
• 05<br />
• 06<br />
• 07<br />
• 08<br />
• 14<br />
• 13<br />
• 11<br />
• 10<br />
• 12<br />
• 09
NK Tekstil olarak Unsea<br />
markamızla 2002 yılından<br />
bugüne çocuk modasına yön<br />
veriyor, çocuklarımızın sağlığı,<br />
mutluluğu ve rahatlığı için<br />
en kaliteli ve doğru ürünleri<br />
üretmek için büyük bir<br />
hassasiyet ile çalışıyoruz.<br />
Unsea için çocuklar, kendi<br />
karalarını verebilen birer<br />
birey olarak kavranmakta ve<br />
tasarımlarımızı tüm çocukların<br />
beğenisine sunmaktayız.<br />
Önceliğimiz bu doğrultuda<br />
daima ürünlerimizin kalitesi ve<br />
rahatlığıdır. Koleksiyonumuza<br />
ebeveynlerin de hassasiyetlerini<br />
göz önünde bulundurarak %100<br />
Pamuk kumaşlardan, toksin<br />
maddeler içermeyen sağlıklı<br />
üretim teknikleri kullanarak<br />
şekil veriyoruz.<br />
İstanbul Merter ve Laleli’deki<br />
toptan satış mağazalarımız,<br />
yurtiçi ve yurtdışındaki yüzlerce<br />
satış noktalarımız ile her yıl<br />
yüzbinlerce çocuğu mutlu<br />
ediyor, onların mutluluğundan<br />
büyük keyif alıyoruz.<br />
As NK Tekstil, Unsea brand<br />
has been setting trends in kids<br />
wear fashion since 2002 and<br />
we work with great sensitivity<br />
to produce the best quality and<br />
right products for the health,<br />
happiness and comfort of our<br />
children.<br />
For Unsea, children are<br />
perceived as individuals who<br />
can give their own blessings<br />
and we present our designs<br />
to all children’s liking. Our<br />
priority is always the quality<br />
and comfort of our products in<br />
this direction. Considering the<br />
sensitivities of our parents, we<br />
use 100% Cotton fabrics using<br />
healthy production techniques<br />
that do not contain toxins.<br />
With our wholesale stores in<br />
Istanbul Merter and Laleli,<br />
with hundreds of sales points<br />
in Turkey and abroad, we<br />
make hundreds of thousands<br />
of children happy each year,<br />
and we are delighted with their<br />
happiness.<br />
Компания NK Textile под брэндом Unsea с<br />
2002 года развивает направление детской<br />
одежды. Мы работаем с особой деликатностью,<br />
изготавливая лучшее качество и подходящие<br />
товары для здоровья, счастья и комфорта наших<br />
детей.<br />
Unsea воспринимает детей как взрослых,<br />
которые могут сами выбирать и принимать<br />
решения, поэтому мы предлагаем наши модели<br />
для всех детей. Нашим приоритетом всегда<br />
является качество и комфорт нашей продукции.<br />
Учитывая восприимчивость наших родителей<br />
мы используем только 100% хлопок, используя<br />
только безопасные методы производства, без<br />
токсинов. В наших оптовых магазинах Мертер<br />
и Лалели в Стамбуле, а также в сотне торговых<br />
точках в Турции и за рубежом, мы ежегодно<br />
доставляем счастье тысячам детей, получая от<br />
этого огромное удовольствие.<br />
72<br />
Ocak / <strong>Şubat</strong> <strong>2019</strong>
74<br />
Ocak / <strong>Şubat</strong> <strong>2019</strong>
Örme ve dokuma çocuk giyiminde entegre bir firma<br />
olan Zeynep Giyim; 1970 yılında başladığı tekstil<br />
sektöründe ki yolculuğunda bugün lider konumundadır.<br />
Hazır giyimde yılda iki kere koleksiyon yapan<br />
Zeynep Giyim, 0-12 yaş için “Zeyland” ve “Mininio”,<br />
yenidoğan grubunda da “Mininio <strong>Baby</strong>” markası ile<br />
faaliyet göstermektedir. Tesislerimizde; 0 – 12 yaş<br />
çocuğunun sağlığı ön planda tutularak, kanserojen<br />
madde içermeyen boya ve aksesuarlarla, Ekoteks<br />
100 belgesi standartlarına uygun üretim yapılmaktadır.<br />
Koleksiyonlarımız başta Avrupa, Rusya, Ukrayna,<br />
Belarus ve diğerleri olmak üzere birçok ülkeye<br />
ihraç edilmekte ve iç piyasada yaklaşık 300<br />
çocuk butiğinde satılmaktadır<br />
Zeynep Giyim which was found in 1970 is a leader<br />
Turkish company in designing, manufacturing<br />
and marketing of children’s apparel for domestic<br />
and export markets. We have a large collection<br />
for children clothes which we produce two times a<br />
year (Spring&Summer and Autumn&Winter<br />
Collection) for our own brands “Zeyland”, “Mininio”<br />
for 0-12years and “Mininio <strong>Baby</strong>” for new borns.<br />
Having the backgound in children’s ready-wear<br />
market with the innovation concept and years<br />
of experience, we develop and manufacture new<br />
and high quality products approved<br />
by ECOTEX 100 quality certificate. We are making<br />
export to many of European countries, Russia,<br />
Ukraine, Belarus, etc. and our clothes are soled<br />
around 300 points in Turkish domestic market.<br />
.........................................................................................................................<br />
3-6 Month - 8 Years<br />
Компания Zeynep Giyim A.Ş была основана в 1970-ом году<br />
является производителем модной детской одежды от 0 до 12<br />
лет.Широкий ассортимент,доступные цены,высокое<br />
качество сделало нашу марку одной из первых и лидирующих<br />
компаний в Турции. Гордостью компании являются бренды MI-<br />
NINIO, MININIO BABY, ZEYLAND. Kак правило дважды в год<br />
ведущими дизайнерами разрабатывается новая,сезонная<br />
коллекция с учётом последних тенденций европейской<br />
детской моды, это «весна-лето» и «осень-зима».Большой<br />
модельный ряд гарантирует возможность выбрать стильную,<br />
высококачественную одежду. В работе Zeynep Giyim A.Ş в<br />
первую очередь заботится о здоровье детей используя<br />
красители и аксессуары не содержащие канцерогенных<br />
веществ,а только высококачественные материалы,прошедшие<br />
гигиеническую экспертизу и соответствующие<br />
международным стандартам качества.<br />
Head Office: Koçman Cad. No: 44 Güneşli Bağcılar İstanbul TURKEY Phone : +90 212 656 37 77 Fax: +90 212 550 44 73<br />
Factory : Akbayır Mevkii Velimeşe Çorlu TURKEY Phone : +90 282 674 41 82 - 83 E-mail : info@zeynep.com.tr
interview<br />
WIth its original style, Larice opens up<br />
to the World<br />
Differentiating with its quality and originality, Larice<br />
leads fashion by introducing its 2020 winter collection in<br />
March this year.<br />
today not only sprouted. Larice is a<br />
brand that exceeds the borders of the<br />
country with its quality and its original<br />
line of style in design. Since 5<br />
years ago, it was founded, its journey<br />
story started with homewear. Indifferent<br />
to the change and transformation<br />
of fashion, the brand is positioned<br />
at a different point with the values it<br />
adopts. There is a great success of visionary<br />
perspective, able to consider<br />
customer’s expectations, to give confidence,<br />
to demonstrate his labor and<br />
passion for success.<br />
Tülay Tekstil’s foundation dates<br />
back to 1987 with its deep-rooted<br />
history. The company started<br />
its business with underwear and<br />
pyjamas, and then the brand’s product<br />
portfolio is diversifying. Immediately<br />
thereafter, a new brand has been<br />
devolved and Larice brand is born.<br />
The architects of the brand, which<br />
is the result of the needs and expectations<br />
of the customers created for<br />
the children’s wear. Levent Fındıkçı<br />
and Yasemin Melek Fındıkçı are witnessing<br />
that seeds they planted grow<br />
Parents everywhere in the world are<br />
more conscious and sensitive in the<br />
choice of fabrics that are directly in<br />
contact with the child’s skin. Yasemin<br />
Melek Fındıkçı stated that they focused<br />
on this awareness in their production,<br />
she said, “We share the same<br />
concern with our customers. As Larice,<br />
we take care every detail, from the<br />
fabric qualities of all products, to the<br />
printing and other materials used and<br />
being in compliance with the health<br />
criteria. we prefer cotton and organic<br />
fabrics that will not harm the sensitive<br />
skin of children.<br />
Larice, which is as free and brave as<br />
possible in the themes determined<br />
according to the season and trends ,<br />
generally embraces vivid colors with<br />
a different perspective in contrast to<br />
78<br />
Ocak / <strong>Şubat</strong> <strong>2019</strong>
interview<br />
pastel and soft colorspreferred in homewear.<br />
Larice is preparing to introduce<br />
its winter collection of 2020 in<br />
March this year.<br />
Larice, the pupil of the<br />
Middle East!<br />
Operating mostly for international<br />
markets, Larice is one of the leading<br />
brands in the Middle East. Informing<br />
about their export targets Levent<br />
Fındıkçı, said, “We are focusing on<br />
the Russian market in addition to the<br />
Middle East. In the European market,<br />
Larice products are sold both on the<br />
wholesale and retail side via e-commerce<br />
platforms. If we are preferred<br />
today, it shows that we have the quality<br />
of the Larice brand at different<br />
points in the world. Within a short<br />
period of time, we have always raised<br />
our targets in a 5-year-old adventure.<br />
Being a recognized brand in the domestic<br />
market and in exports, there is<br />
work hard, labor and passion.”<br />
Reflecting the vibrant and energetic<br />
worlds of children, Larice creates a<br />
new world with original lines. Melek<br />
Fındıkçı stated that they had a unique<br />
identity in design and she said, “The<br />
joyful, vibrant and moving worlds of<br />
children are our greatest inspiration.<br />
Established the brand has its own color<br />
scale. Another important aspect<br />
of design is comfort. We combine our<br />
strength in design with comfort and<br />
convenience. We attach great importance<br />
clothing to be designed flexible,<br />
to be able to move freely in children.”<br />
Larice has grown 10 times<br />
since the first day<br />
There are back dynamics in the stability<br />
and continuity of the Larice<br />
brand. Pointing out that one of these<br />
factors is continuity and quality, Levent<br />
Fındıkçı said, “The reason for<br />
our continuity is that we use the same<br />
fabric and the printing quality as the<br />
day we started. Even if the cost increases,<br />
we do not change our preferences<br />
in yarns and fabrics. Even if we<br />
know we can’t make money, we don’t<br />
compromise on our quality. We never<br />
use substances of cancerogenic. We<br />
supply our good raw material from<br />
reliable and approved companies, we<br />
are approaching all our customers<br />
from the same distance. Since the day<br />
we started, the brand has achieved<br />
a 10-fold production chart. This is a<br />
serious rate. We increase our targets<br />
every year.”<br />
Ocak / <strong>Şubat</strong> <strong>2019</strong> 79
interview<br />
In the heart of Bursa 40 years old giant<br />
tree CANTOY takes its place among<br />
World brands in Bimbo Expo, ITALY<br />
PITTI with its brand “babydola”…<br />
Caravanserais, hundred years old mosques, Inns,<br />
Turkish baths, Iskender kebabs and of course chestnut<br />
sweet bring the mind the beautiful city Bursa which<br />
lately has a reputation as a baby textile production<br />
center both in domestic and international markets.<br />
Especially Producers which gathered in Vişne Caddesi<br />
(Cherry Avenue) made this street as trade area. It<br />
became a famous market that draws attention of foreign<br />
companies due to Works of BEKSIAD, support of BTSO<br />
and various Exhibitions. CANTOY lead this genetarion<br />
when it opened its first magazine in Vişne Caddesi<br />
(Cherry Avenue) in 2010 and we have visited CANTOY’S<br />
new factory in Kestel. Here is our reportage with Mr.<br />
Yunus Emre Otman from Cantoy.<br />
The story has started in<br />
Bursa in 1980. What was the<br />
secret that made Cantoy as<br />
well-known brand in whole<br />
market?<br />
Since 1980 Cantoy continues<br />
with a structure that first and<br />
second genaration still work<br />
together. We have establish a Cantoy<br />
line which serves the sector almost<br />
40 years. Without production it was<br />
not possible indeed. We as Cantoy<br />
have a style and we work with AR-<br />
GE team to keep it up. First of all<br />
we decide what to sell according to<br />
our style and looking for companies<br />
that their production fit our needs<br />
to determine what to buy. When the<br />
quality product and correct price<br />
80<br />
Ocak / <strong>Şubat</strong> <strong>2019</strong>
www.babydola.com<br />
www.babydola.com<br />
www.cantoybebe.com
www.babydola.com<br />
www.babydola.com<br />
www.cantoybebe.com
interview<br />
policy added to it that makes Cantoy<br />
alive. Visitors from 74 countries<br />
and 81 cities come to this style. Our<br />
system based on repetead successes.<br />
We are pleased to be a brand without<br />
produce.<br />
We are serving our clients with<br />
3,000sqm magazine in Bursa and<br />
800sqm in Laleli, Istanbul.<br />
Intention of moving to production<br />
line was the creating a freer area to<br />
reach out to your dreams i believe.<br />
We can say so. We as “babydoll” have<br />
started to this road with another<br />
company that shares the same love<br />
with us to realize our production<br />
decision in 2012. Our products are<br />
unique. Our main production line<br />
contains 0-2 years old child’s needs.<br />
We are producing from 550 different<br />
materials. Last 4 years we are bringing<br />
the products that we produce to<br />
our clients. We are participating<br />
the exhibitions in domestic and<br />
international.<br />
You will be one of the<br />
numerous Turkish companies<br />
in Pitty, Italy on January 17-<br />
19 with your <strong>Baby</strong>dola<br />
brands…<br />
We had a goal that we put years<br />
ago. We think that Pitti Bimbo is a<br />
showroom. It is our honor to be next<br />
to other World brands . we aim to be<br />
a World brand with <strong>Baby</strong>dola. We<br />
wish that <strong>Baby</strong>dola will be a brand<br />
name that can be bought safely in 192<br />
countries around the World.<br />
Can we say that you want to<br />
reach out the World market<br />
with <strong>Baby</strong>dola?<br />
We have opened a small open in<br />
Milano in 2014. Kind of sales and<br />
marketing Office. After that in Madrid<br />
another Office for textile and color<br />
designs. <strong>Baby</strong>dola is patented in<br />
Madrid so it is also known as Spanish<br />
brand. We desing in Europe and<br />
produce in Bursa and Istanbul.<br />
Ocak / <strong>Şubat</strong> <strong>2019</strong> 81
about us<br />
Haliş Bebe Tekstil San. ve Tic. Ltd. Şti. 2000 yılında başladığı tekstil<br />
sektöründeki yolculuğunu 18 yıldır başarıyla devam ettiriyor. 0-14 yaş<br />
aralığında, kız ve erkek çocuklarına yönelik penye çocuk giyim ve örme<br />
gruplarını sunuyor. Kaliteden ödün vermeden, özgün tasarımlarla hayata<br />
geçirilen ürünler dünyanın her yerine ihraç ediliyor. Çocukların tenine<br />
kanserojen hiçbir maddenin değmeme gerektiğinin hassasiyeti ile hareket<br />
eden firma, üretimde dünya sağlık normlarına göre hareket ediyor. Kalite<br />
ve sağlık kriterlerini daima birinci sırada tutan Haliş Bebe, dünyanın her<br />
yerine Türk kalitesini taşımayı ilke ediniyor.<br />
Haliş Bebe Tekstil San. ve Tic. Ltd. Sti. has been successfully continuing his<br />
journey in the textile sector, which it started in 2000, for 18 years. Haliş<br />
Bebe offers combed cotton children’s clothing and knitting groups for<br />
girls and boys in the age range of 0-14. Without compromising on quality,<br />
products which are manufactured with original designs are exported to<br />
every part of the world. The company acts according to the world’s health<br />
norms in production, acting with the sensitivity of children not to touch<br />
any substance carcinogenic to the skin. Keeping quality and health criteria<br />
in first place, Haliş Bebe adopts the principle of carrying Turkish quality to<br />
every part of the world.<br />
«Халыш Бебе Текстиль Сан ве Тидж. ЛТД.» ( Halis Bebe Tekstil San.Ve<br />
Tic. Ltd.Sti ) ,была создана в 2000 году<br />
Наша компания более 18 лет успешно работает на рынке текстильной<br />
готовой продукции в сегменте детская одежда. Основным<br />
направлением деятельности нашей фирмы является производство<br />
детской одежды от рождения до 14 лет.<br />
Наше большое преимущество в том, что мы являемся производителем<br />
полного цикла - от разработки дизайна до выпуска готовых изделий.<br />
При создании коллекции детской одежды дизайнеры нашей<br />
компании в первую очередь ориентируются на последние модные<br />
тенденции, чтобы даже самые притязательные маленькие модники<br />
и модницы нашли себе что-то по душе. Также<br />
мы не забываем и о функциональности, ведь<br />
дети так активны!<br />
Все материалы для изготовления одежды<br />
нашей компании проходят тщательный отбор.<br />
Мы отдаем предпочтение только самым<br />
лучшим материалам, отвечающим последним<br />
тенденциям в мире моды и соответствующим<br />
всем требованиям новейших технологий в<br />
производстве одежды.<br />
На сегодняшний день наша одежда<br />
зарекомендовала себя на мировом рынке, как<br />
качественный, модный, уникальный товар .<br />
Покупая любой товар, люди в первую очередь<br />
задумываются о его качестве. Одежда из Турции<br />
уже успела стать символом надёжности, а<br />
турецкие поставщики – гарантом качества для<br />
потребителей. Изготовленная из отборных<br />
натуральных материалов продукция будет не<br />
только хорошо сидеть, но и исключит любое<br />
неудобство. Человек будет чувствовать себя<br />
максимально комфортно, что и является<br />
залогом успешной торговли.<br />
82<br />
Ocak / <strong>Şubat</strong> <strong>2019</strong>
Veysel Karani Mahallesi Bakan Caddesi No:11<br />
Kat: 2 P.K: 34885 Sancaktapa / İstanbul<br />
Phone: +90216 397 22 33<br />
0531 870 38 34<br />
www.halisbebe.com - e-mail: halisbebe@hotmail.com
interview<br />
Pappulo shoes perfect the dresses<br />
Offering original and<br />
unique shoes on the<br />
design side of the<br />
business for children to<br />
feel special, Pappulo has<br />
a rich portfolio<br />
of footwear for<br />
the ages between 0-12<br />
years old.<br />
The brand, which is interwoven<br />
with fashion in the design<br />
process, brought together all<br />
the trends this season in baby and<br />
children’s shoes. Offering 2 new collection<br />
in one year, Pappulo, mostly<br />
working with brands serving in<br />
the field of children’s dresses. Stating<br />
that they are following the latest<br />
trends in their shoes, Ali Başkavas of<br />
Kavas Shoes, said, “The material we<br />
use on the county, accessories and<br />
colors make a stylish combination<br />
with the dress. clothing companies<br />
working with us can find everything<br />
they want with a wide range of products<br />
due to our expertise in the field<br />
of baby kid dress, and they are happy<br />
to work with our factory.”<br />
84<br />
Ocak / <strong>Şubat</strong> <strong>2019</strong>
interview<br />
“<strong>2019</strong> will be year of Dear <strong>Baby</strong>”<br />
Beside baby dressing sets, Dear <strong>Baby</strong> is quite ambitious<br />
with its rich models and evening dresses.<br />
Founded in 2013, Cinar Tekstil produces<br />
dressing for 0-10 age group<br />
under its Dear <strong>Baby</strong> brand. The company<br />
expands its product range for<br />
0-3 years aged babies. Exporting to<br />
Russia, Iran and the Arab countries,<br />
Dear <strong>Baby</strong> aims to boost exports for<br />
more countries.<br />
Stating that they attach more importance<br />
on baby kid dressing sets in<br />
<strong>2019</strong>, Owner of Çınar Tekstil, Saniye<br />
Demir, said, “We design our products<br />
by following the fashion agenda. We<br />
take care of design and also production<br />
process. <strong>2019</strong> will be our year.”<br />
“Children’s ideas are<br />
important to us”<br />
Drawing attention to the point where<br />
they are sensitive in production,<br />
Demir said, “As a mother, I always<br />
care production quality, taking into<br />
consideration its quality for my own<br />
daughter. In fact, I mostly ask the<br />
first models out of the design before<br />
I dress up my daughter and whether<br />
she likes it and dislikes it. Clothing<br />
patterns, fabrics and accessories are<br />
very important to us. Children’s ideas<br />
are very important to us. For this reason,<br />
we definitely take the views of<br />
children.”<br />
Evaluating the textile sector, Demir<br />
emphasized that the competitive<br />
environment of the firms in the sector<br />
is harsh. She said, “By meeting and<br />
coming together, Turkish companies<br />
strengthens in foreign markets and<br />
need represent Turkey effectively.”<br />
86<br />
Ocak / <strong>Şubat</strong> <strong>2019</strong>
Fas hi o n<br />
Colorful like a rainbow<br />
Velvet Fabric is popular in <strong>2019</strong><br />
Spring-Summer Trends. The stylish<br />
and comfortable fabric is<br />
indispensable for this season’s clothing.<br />
The velvet, highlighted in vivid colors,<br />
emphasizes the style of children.<br />
The mother-child combinations, called<br />
mini me, are also popular this season.<br />
These parts that mothers and children<br />
will love will provide a unique touch<br />
to their styles.<br />
<strong>2019</strong> will be a year in which light shades<br />
are used most. Many shades of pink, blue,<br />
green will be reflected in fabrics.<br />
88<br />
Ocak / <strong>Şubat</strong> <strong>2019</strong>
Fas hi o n<br />
Inspiration<br />
from nature<br />
Inspiration from nature in<br />
the new season is reflected<br />
in clothing patterns and<br />
designs. The serenity of<br />
green and blue tones reveals<br />
itself in clothing. The floral<br />
breezes which are essential<br />
for the spring seasons are<br />
indispensable for the springsummer<br />
season of <strong>2019</strong>.<br />
<strong>2019</strong> spring-summer<br />
season colors will<br />
warm you<br />
The reflection of nature,<br />
green and brown as well as<br />
mustard, yellow and orange<br />
are among the popular colors<br />
of this season. Combined<br />
with bomber jackets that<br />
will be reflected in plenty<br />
of sparkling days show the<br />
vividness of the season.<br />
Ocak / <strong>Şubat</strong> <strong>2019</strong> 89
Fas hi o n<br />
Key winter colors<br />
Brown tones<br />
We can say that dark colors usually<br />
popular in winter. When<br />
we look at the trends of <strong>2019</strong>,<br />
it is seen that brown tones, orange and<br />
tile colors are combined with white in<br />
children’s fashion.<br />
Shoes that complement the clothing is<br />
elegance and simplicity in <strong>2019</strong>.<br />
The licensed products of toys or cartoon heroes<br />
are colored in Boyner stores. Licensed products of<br />
Enchantimals, Barbie, Spiderman, Cars and Frozen<br />
are waiting for children in Boyner.<br />
90<br />
Ocak / <strong>Şubat</strong> <strong>2019</strong>
In the name of the power of the coat!<br />
Are we ready for a winter where<br />
we will see all colors, varieties<br />
and cloth coats together? This<br />
winter will be warmer with striped<br />
track suits, woolen sweaters and boots.<br />
The winter icons used in sweaters<br />
this season are also very trendy. Animal<br />
patterns such as deer and tiger<br />
are also used in winter colors with red,<br />
brown, gray.<br />
Ocak / <strong>Şubat</strong> <strong>2019</strong> 91
fair<br />
Paperworld Middle East expands offerings to reflect<br />
‘More than Paper’ theme for <strong>2019</strong> and beyond<br />
Offering Playworld Village,<br />
Paperworld Middle East<br />
opens in Dubai, UAE,<br />
18 - 20 March, <strong>2019</strong>.<br />
Connect with leading manufacturers<br />
and suppliers, discover<br />
the latest trends and canvas an<br />
exciting variety of creative solutions<br />
for your marketing and office needs.<br />
In addition to a dedicated segment<br />
for corporate gifts and premiums,<br />
Paperworld Middle East is also home<br />
to the region’s leading platform for<br />
children’s toys and games, Playworld<br />
Village (formerly Playworld Middle<br />
East). Visitors can also explore a<br />
unique variety of leather goods at the<br />
co-located show, Leatherworld Middle<br />
East.<br />
Playworld Village<br />
Toy stores, hypermarkets and department<br />
stores selling children’s toys,<br />
baby lifestyle and early childhood<br />
stores, kindergartens and nurseries<br />
should also visit Paperworld Middle<br />
East.<br />
A dedicated section for children’s<br />
toys. Products include <strong>Baby</strong> and Infant<br />
Toys & Equipment¸ Pre-school<br />
educational toys and games, Children’s<br />
clothing and accessories, Furniture,<br />
Toys and Games, Bicycles, outdoor<br />
play and sports, Equipment, Dolls,<br />
Models and Electronic toys and computer<br />
games.<br />
Playworld Pavilion replete with children’s<br />
toys and games was well received<br />
by more than 7,000 visitors from<br />
90 countries.<br />
Paperworld Middle East brings together<br />
world-renowned brands, regional<br />
players and promising innovators for<br />
an exciting three-day showcase featuring<br />
products ranging from office and<br />
school supplies to festive decorations<br />
and brandable merchandise.<br />
A whole new world of potential business<br />
opportunities awaits thousands<br />
of regional trade buyers, distributors,<br />
retailers, corporations, and educational<br />
institutes at the upcoming edition<br />
of the Paperworld Middle East <strong>2019</strong><br />
exhibition in Dubai.<br />
‘More than Paper’ is the underlying<br />
theme of the region’s foremost trade<br />
fair for stationery, office supplies,<br />
toys and games, and organiser Messe<br />
Frankfurt Middle East is staying on<br />
course with an expanded product line-up<br />
and special programme of value-added<br />
events.<br />
In its 9 th edition in <strong>2019</strong>, Paperworld<br />
Middle East has over the years continually<br />
added to its fast-growing product<br />
range. In its previous edition in<br />
February 2018, it added Leatherworld<br />
to the exhibition floor, presenting<br />
the region’s only B2B platform for finished<br />
leather goods and accessories.<br />
A new Corporate Gifts section was<br />
also introduced to the show in 2018,<br />
while a revamped Playworld Pavilion<br />
replete with children’s toys and games<br />
was well received by more than<br />
7,000 visitors from 90 countries at<br />
the Dubai International Convention<br />
and Exhibition Centre.<br />
That’s in addition to regular features<br />
such as the Wrap Star competition<br />
and the Green Room for sustainable<br />
stationery and office supplies, while<br />
a three-day seminar programme ensured<br />
industry professionals and insiders<br />
were kept up-to-date with the<br />
latest Middle East market trends.<br />
Now Messe Frankfurt Middle East is<br />
upping the ante, and is introducing<br />
more creative and playful initiatives<br />
that further underline Paperworld<br />
Middle East’s More than Paper tagline<br />
when it opens from 18-20 March<br />
<strong>2019</strong> at the Dubai International Convention<br />
and Exhibition Centre.<br />
More than 300 exhibitors from 40-<br />
plus countries are expected to participate<br />
in the next edition of the annual<br />
three-day event. All the regular features<br />
are again returning, while among<br />
the new highlights next year is the<br />
Corporate Gifts Avenue aimed at the<br />
discerning buyer.<br />
The exclusively designed area toward<br />
the centre of the show floor will comprise<br />
a row of manufacturers and<br />
suppliers of high-end corporate gift<br />
items, from luxury confectionery and<br />
high-tech gadgets, to unique accessories<br />
and niche leather goods.<br />
The international appeal of Paperworld<br />
Middle East <strong>2019</strong> will be<br />
further underlined by country pavilions<br />
from Germany, Korea, and a debut<br />
pavilion from Sri Lanka.<br />
92<br />
Ocak / <strong>Şubat</strong> <strong>2019</strong>
18 – 20 March <strong>2019</strong><br />
Dubai, United Arab Emirates<br />
Play & Creative<br />
More than paper.<br />
Play to win at the ultimate<br />
industry platform<br />
The only exhibition of its kind in the region for children’s<br />
toys, games, furniture, clothing and sports equipment,<br />
Playworld Middle East presents a unique opportunity to<br />
showcase your finest and make connections that matter<br />
to grow your business in key markets.<br />
To exhibit, email us at<br />
Playworld@uae.messefrankfurt.com<br />
www.playworldME.com<br />
www.paperworldME.com
Observer<br />
An attractive<br />
country for the<br />
textile industry:<br />
Morocco<br />
Morocco continues<br />
to be the gateway of<br />
Africa to the world<br />
with its geographical<br />
location and<br />
the economic and<br />
political structure it<br />
has maintained for<br />
years. We compiled<br />
the advantages<br />
of the country for<br />
you, Turkish textile<br />
companies to enter<br />
the Moroccan<br />
market.<br />
With a population of<br />
35 million people,<br />
Morocco becomes an<br />
attractive side for the Turkish<br />
textile producers with similar<br />
rebuke to Turkey. As the two<br />
countries with common cultural<br />
values, our cooperation in<br />
the economic sense is constantly<br />
increasing. Approximately 25<br />
percent of domestic and foreign<br />
investment in the country with<br />
94<br />
Ocak / <strong>Şubat</strong> <strong>2019</strong>
Observer<br />
all sub-sector is realized in the<br />
textile area. In order to export<br />
apparel to the EU, USA and Canada,<br />
Morocco is also engaged<br />
in importing or exporting custom-made<br />
fabrics within the<br />
framework of a temporary<br />
admission system. Imports of<br />
fibers, yarns, fabrics and accessories<br />
account for more than<br />
10 percent of total exports.<br />
Turkish products are recognized<br />
as both cheap and quality<br />
in Morocco and met with<br />
approval. Direct international<br />
flight to Casablanca from Turkey<br />
are also offered an opportunity<br />
to follow suit over<br />
their investments to businessmen.<br />
Although not prolong the<br />
duration of passport visas for<br />
citizens of the Republic of Turkey<br />
and Morocco to be at least<br />
6 months and the passport is<br />
sure that at least 1 page. This<br />
country, which is one of the<br />
most stable economies in Africa,<br />
is a gateway to the Turkish<br />
companies that want to expand<br />
to Africa and Europe due to its<br />
location in the region.<br />
The joint political declaration<br />
was signed in June 2013 in<br />
the countries level for setting<br />
the Turkey-Morocco’s High-Level<br />
Strategic Cooperation Council<br />
(YDSK). Due to 85 % of the<br />
industry consists of the small<br />
and medium-sized enterprises,<br />
it gives Morocco ‘s textile<br />
industry the great flexibility. In<br />
this case, ordering according to<br />
fashionable and changing trends<br />
possibility to prepare. In Morocco,<br />
especially in Casablanca,<br />
the trade center of the country,<br />
there are also quite modern<br />
fairgrounds. These trade fair<br />
areas, which are the bones of<br />
African trade, are hosting hundreds<br />
of thousands of businessmen<br />
annually and expanding<br />
the country’s import- export<br />
volume. Modern shopping malls,<br />
historical texture, shining<br />
streets in countries are not<br />
only a center of attraction for<br />
of Morocco but also shopping<br />
center for Africa and European<br />
and it hosts million tourists<br />
a year. Both European Union<br />
, as well as USA and free<br />
trade agreements with Morocco,<br />
which has the chance<br />
to enter into these two major<br />
markets through preferential<br />
trade is an important supplier<br />
for this market, especially in<br />
the garment export rising.<br />
Morocco, where fabric imports<br />
are exempted from customs<br />
duty, makes the biggest contribution<br />
to the import of fabric,<br />
and also makes a significant<br />
contribution to the export<br />
of sub-industry, accessories,<br />
garments and textile machinery.<br />
Our country is an important<br />
supplier of ready-made<br />
clothing in this country. When<br />
our imports are analyzed, it is<br />
seen that almost all of the products<br />
are made of ready-made<br />
clothing in parallel with the general<br />
trade in Morocco.<br />
Ocak / <strong>Şubat</strong> <strong>2019</strong> 95
News<br />
The meeting point of business people:<br />
Leading Bosses Union<br />
The Leading Bosses Union,<br />
formed by the successful<br />
owners of the company in<br />
their field, is an inevitable<br />
opportunity for members<br />
to expand their business<br />
network.<br />
Successful business people from<br />
different sectors joining the Leading<br />
Bosses Union are developing<br />
their business by making use of<br />
each other’s business network. Leader<br />
Bosses Union is an association<br />
that brings together all businessmen<br />
of Turkey’s tradition, legal, physical<br />
and spiritual structure according<br />
to any association, organization or<br />
non-member congregation, only have<br />
achieved success in their field.<br />
With a meeting held on Wednesdays,<br />
three days and three times per<br />
month, the communication of the<br />
Union is growing and the unity is<br />
growing. This is a one-to-one platform<br />
for business people who want to<br />
grow their business and revive their<br />
entrepreneurial spirit by making use<br />
of the knowledge and experience of<br />
successful bosses.<br />
The working principle of the<br />
Leading Bosses Union is as<br />
follows;<br />
The first group consists of 60 members,<br />
50 of which are main members<br />
of the group and 10 of them are guest<br />
staff. This is the business segment<br />
of everyone in the main staff<br />
of 50 people from different industries.<br />
Participants guests also desire<br />
after reaching a sufficient number<br />
of line, they can be included in<br />
the second group. In this way, the incoming<br />
guests will benefit from this<br />
network and each group will expand<br />
the business network.<br />
Leading Bosses Union is an active,<br />
moving and dynamic community. The<br />
Union has a work card. The natural<br />
selection method is used, one not<br />
working is being disqualified. Every<br />
week, at least one or two must be followed<br />
by each person from the Union<br />
and at least one job or business<br />
consolidation need to be done. The<br />
person who directs most visits in the<br />
week and the job are rewarded and<br />
the penalty system is applied. This<br />
penalty is a sweet penalty, the prize<br />
is also a sweet prize. The week’s penalty<br />
presents next week’s champion<br />
with a valuable gift. Persons who have<br />
been sentenced for 3 consecutive weeks<br />
are eliminated from the Leading<br />
Bosses Union. A member selected<br />
from guests who work better than the<br />
similar sector passes.<br />
With “two heads are better than one”<br />
principle, business platform that<br />
everyone will absolutely need to expand<br />
the business network with successful<br />
business people, to benefit<br />
from the interest can be visited on<br />
www.liderpatronlar.com , you can follow<br />
the social media accounts as well.<br />
97<br />
Ocak / <strong>Şubat</strong> <strong>2019</strong>
about us<br />
‘’SADECE KOLİ DEĞİL ÇÖZÜM ÜRETİYORUZ, BU<br />
YÜZDEN İŞ BİRLİĞİMİZDEN KAZANACAĞINIZ KAT-<br />
MA DEĞER BİZİM İÇİN ÖNEMLİDİR’’<br />
2003 yılında kurulmuş olan Monart Ambalaj Oluklu<br />
mukavva koli ve kutu sektöründe İstanbul İkitelli<br />
Organize sanayi bölgesinde siz değerli müşterilerimize<br />
hizmet vermeyi sürdürmektedir.<br />
Oluklu mukavva, tripleks koli ve ofset kutu üretimimiz<br />
ile sektöre çözüm sunan, 1.500 m 2 üretim alanı<br />
ve teknolojik baskı, kesim, dikiş ve yapıştırma makinaları<br />
ile entegre bir firma olan Monart Ambalaj iç<br />
ve dış piyasaya hizmet vermektedir.<br />
Üretimimizde kullanılan oluklu mukavvalarımızın<br />
tümü %100 geri dönüşümlü olup, baskıda kullandığımız<br />
boyalar su bazlı olduğundan, çevre dostu<br />
ürün kullanımı ile kaynaklarımızı verimli kullanıp<br />
hizmetlerimize devam etmekteyiz.<br />
Çağdaş ve yenilikçi kurum kültürümüz ile 2013 yılında<br />
yapmış olduğumuz yeni makine alımlarımızla<br />
Ar-Ge çalışmalarımıza yaptığımız yatırımları arttırarak,<br />
müşteri memnuniyeti odaklı çalışma prensibimiz<br />
ile kısa sürede yüksek kaliteli ve uygun fiyatlı<br />
hizmet sunmaktayız…<br />
Sürekli gelişen ve büyüyen firmamız da toplam kalite<br />
anlayışımızı her zaman koruyarak siz değerli<br />
müşterilerimizi de aramızda görmekten memnuniyet<br />
duyarız…<br />
‘’WE PROVIDE NOT ONLY PACKAGING BUT ALSO<br />
SOLUTION, THEREFORE THE VALUE YOU WILL<br />
ACQUIRE AS ADVANTAGE<br />
WITH OUR COOPERATION IS IMPORTANT FOR US’’<br />
Monart Packaging, which was established in 2003,<br />
continues to serve you valuable customers with<br />
corrugated cardboard box and box sector in Istanbul<br />
İkitelli Organize industrial zone.<br />
With corrugated cardboard, triplex boxes and offset<br />
box production, As Monart Packaging, we offer solutions<br />
in the industry in our 1,500 m 2 production<br />
space providing a technological printing, cutting,<br />
stitching and gluing machines for domestic and international<br />
markets.All corrugated cardboard used<br />
in our production is 100% recyclable, water-based<br />
dye that we use in printing we continue to use our<br />
resources efficiently with the use of eco-friendly<br />
products and services.<br />
We offer quality and competitive price service<br />
adopting a contemporary and innovative corporate<br />
culture with our new machine purchases we have<br />
done in 2013 with R & D work and our working<br />
principle of customer satisfaction.<br />
We are pleased to see our valuable customers by<br />
protecting our total quality understanding and<br />
growing and enhancing our company...<br />
98<br />
Ocak / <strong>Şubat</strong> <strong>2019</strong>
News<br />
Turquality improves international<br />
competition power of companies<br />
* Firms that are supported<br />
by Turquality program,<br />
increase their export<br />
volumes more and are<br />
preferred by foreign<br />
companies as strategic<br />
partners. They also offer<br />
flawless services and<br />
perfect business relations.<br />
The only branding program supported<br />
by the state in the world,<br />
Turquality empowers companies<br />
in their efforts in global competition.<br />
A private company Progroup<br />
helps firms to benefit the most from<br />
this program and emphasizes on the<br />
importance of competitive advantage<br />
in global markets.<br />
Turquality fastens branding<br />
and exporting processes<br />
Accounts for 73.5 percent of national<br />
employment, SMSBs, small and medium<br />
sized businesses, produce 62% of<br />
national income. SMSBs have a share<br />
about 55 to 69 percent of exports from<br />
Turkey and 17% of R&D expenditure.<br />
On the other hand, some SMSBs have<br />
been experiencing problems in their<br />
efforts for sustainable growth since<br />
they lack powerful corporate structures.<br />
In this regard, Turquality offers<br />
consulting services to the member<br />
companies for five years.<br />
Business model of Turquality<br />
fastens branding processes<br />
Progroup international consulting<br />
chairman Dr. Salim Cam explains the<br />
process of Turquality program: “Managed<br />
by the Ministry of Commerce,<br />
Turquality program aims to help Turkish<br />
brands in their efforts to improve<br />
their global competitive powers<br />
and becoming a learning organization.<br />
Turquality is functioning also as<br />
a special business model for member<br />
companies. In this way, branding efforts<br />
of the companies have become<br />
speedier and firms can grow more in<br />
international markets.<br />
Exports of members of<br />
Turquality increase<br />
Salim Cam says that unit incomes of<br />
the member companies are more than<br />
others. The unit prices of exports from<br />
companies in Turquality program<br />
average about 3.5 dollars per kilogram<br />
while other companies sell their<br />
goods at 1.5 dollars per kilogram on<br />
the average. Those companies which<br />
are supported by Turquality export<br />
more and are preferred by the foreign<br />
companies as strategic partners.<br />
Competitive power depends<br />
on the human factor in<br />
Turquality program<br />
In Turquality program competitive<br />
advantage is depended on human factors.<br />
Competitive power cannot be obtained<br />
by having artificial intelligence<br />
over human intelligence. Turquality<br />
program regards the machinery and<br />
technology as tools, and it respects<br />
the humans as objectives. Technology<br />
has to be used in business and design<br />
processes, and the emotional relationships<br />
among robots should be approached<br />
carefully. Turquality has a<br />
more human approach while focusing<br />
on the communication between people<br />
and emphasizes on the importance<br />
of establishing learning organizations<br />
and principles of mutual living culture.<br />
With the use of common sense in<br />
organizations, the world may become<br />
more humanized and collective competition<br />
may become a norm in the<br />
future, says Salim Cam.<br />
100<br />
Ocak / <strong>Şubat</strong> <strong>2019</strong>
fair<br />
<strong>Baby</strong> textiles are on rise in Gaziantep in<br />
recent years<br />
Pentex <strong>2019</strong> Combed Textile<br />
and Technologies Fair<br />
will be held between 23-26<br />
January <strong>2019</strong>!<br />
Pentex Combed Textile and Technologies<br />
Fair will be organized<br />
at Gaziantep Middle East Fair<br />
Center by AKORT Fuarcılık, with the<br />
support of Gaziantep Chamber of Industry,<br />
PENKON Combed Textile, Apparel<br />
and Ready Wear Association.<br />
Visitors will meet in Gaziantep between<br />
23 and 26 January <strong>2019</strong> for the<br />
<strong>2019</strong> fashion. 8. PENTEX Combed<br />
Textile and Technologies Fair will not<br />
only increase the trade volume of the<br />
sector but also offer the opportunity<br />
to see the latest developments in the<br />
market.<br />
PENTEX Fair, especially in recent years<br />
with the incentives in Gaziantep,<br />
where investments have increased,<br />
will provide important business connections<br />
and will bring vitality to the<br />
sector. Gaziantep has a significant<br />
share in the country’s economy both<br />
in terms of production capacity and<br />
export and employment, and Gaziantep,<br />
which is located on the historical<br />
Silk Road, is an important center<br />
where the textile and apparel sector<br />
is concentrated.<br />
PENTEX Combed Textile and Technologies<br />
Fair, where visitors from<br />
Turkey and abroad are expected, is<br />
a platform that will carry the sector<br />
forward and take steps to increase the<br />
international competitiveness.<br />
102<br />
Ocak / <strong>Şubat</strong> <strong>2019</strong>
about us<br />
Çınarlar Ambalaj ilke olarak üstün kalitede ürünleri<br />
rekabetçi fiyatlarla sunmayı benimsemiştir. Üretim<br />
altyapımız değerli müşterilerimize en kaliteli ürünleri<br />
üretmek için son teknoloji üretim ekipmanları kullanılarak<br />
oluşturulmuştur. Günümüzde kaliteli ürünlerin yanı<br />
sıra hız ve servis kalitesinin de çok önemli olduğunun<br />
farkındayız, bu yüzden standart termin sürelerimiz<br />
dahilinde teslimatları gerçekleştirmek konusunda<br />
titizlik gösteririz. Ürettiğimiz her ürün birbirinden farklı<br />
olmasına rağmen, bizim tüm ürünlerimize yaklaşımımız<br />
aynı temel prensipler eksenindedir. Sizleri de bu ayrıcalıklı<br />
hizmetten faydalanmaya bekleriz.<br />
“Ürününüzü Kişiselleştirin”<br />
Çok çeşitli model, renk ve aksesuar seçenekleri ile<br />
ürününüzü kişiselleştirin. Plastik, nonnowen, ham beze<br />
kadar birbirinden farklı malzeme seçenekleri, her bütçeye<br />
uygun ürünü bulmanıza yardımcı olur. Geriye sadece size<br />
uygun rengi, aksesuarı ve baskı yöntemini belirlemek<br />
kalır. Konusunda tecrübeli personelimiz sizi en doğru<br />
seçime yönlendirecektir.<br />
“Değişken Sipariş Miktarları”<br />
Firmamız 1000 adetten 10.000 adede kadar değişen sipariş<br />
miktarları için değişken fiyatlar uygular. Böylelikle<br />
yüksek adetli siparişlerinizde düşük fiyat avantajı yaşarken<br />
düşük adetlerde ihtiyacınızdan fazlasını almadan firmanıza<br />
özel ürünlere ulaşmış olursunuz.<br />
Çınarlar Ambalaj offers superior quality products with<br />
competitive prices. Our production infrastructure<br />
has been created using state-of-the-art production<br />
equipment to produce the highest quality products<br />
for our valued customers. We are aware of the fact<br />
that quality and speed and quality of service are very<br />
important nowadays, so we are very careful about<br />
timely delivering within our standard term. Although<br />
each product we produce is different from each other,<br />
our approach to all our products is based on the same<br />
basic principles. We also expect you to benefit from<br />
this privileged service.<br />
”Personalize Your Product”<br />
Personalize your product with a wide range of models,<br />
colors and accessories. Different material options<br />
such as plastic, nonnowen and raw clothing help you<br />
find the product for every budget. All that remains<br />
is to determine the appropriate color, accessory and<br />
printing method. Our experienced staff will guide you<br />
to the right choice.<br />
”Variable Order Quantities”<br />
Our company applies variable prices for order<br />
quantities ranging from 1000 pieces to 10,000 pieces.<br />
Thus, while you have a low price advantage in your<br />
high numbered orders, you will have reached your<br />
special products without lowering your needs.<br />
104<br />
Ocak / <strong>Şubat</strong> <strong>2019</strong>
Observer<br />
Turkey’s 2023 export goal for textiles is<br />
USD 20 billion<br />
Turkey also remains<br />
among one of the<br />
world’s most important<br />
textile and apparel<br />
manufacturing countries<br />
and 6th largest supplier<br />
in the world and the<br />
3rd largest supplier to<br />
the EU. Turkey’s textile<br />
sector, aims to meet<br />
3,67’s% of the total<br />
exports by 2023<br />
Clothing and textiles is among the<br />
largest and best-performing sectors<br />
of the Turkish economy, accounting<br />
for around 7% of the country’s<br />
GDP. There are some 56,000 textile and<br />
clothing companies operating in the<br />
country and they employ around two<br />
million people. Turkey ranked 8th and<br />
4th in global cotton production and<br />
consumption, respectively. The country<br />
ranked third in organic cotton production<br />
after India and Syria.<br />
The clothing and textile industry is largely<br />
based on cotton. Domestic output<br />
does not fully meet demand, which<br />
makes Turkey the world’s third-largest<br />
cotton importer after China and Bangladesh.<br />
Clothing and textiles accounted<br />
for nearly 20% of Turkey’s total exports<br />
by volume.<br />
Turkish clothing and textile exports<br />
have been increasing over the past few<br />
years but their share in the country’s total<br />
exports has been shrinking. The clothing<br />
industry exported some 65% of its<br />
production and generated USD 15bn in<br />
foreign sales. Cotton clothing accounted<br />
for as much as 80% of exports. The<br />
Turkish clothing industry was the 3rd<br />
largest exporter to the European Union<br />
and the 6th largest globally.<br />
To support the industry’s climb up the<br />
quality ladder, the Turkish government<br />
has launched “Turquality”, a program<br />
designed to provide assistance in marketing,<br />
quality upgrade and strategic<br />
positioning.<br />
Turkey’s export goal<br />
Turkey’s 2023 export goal for textiles is<br />
USD 20 billion, securing a 3.6% share<br />
of the global textile market. The sector<br />
aims to cover 3.67% of Turkey’s total<br />
exports by 2023, with the following targets:<br />
Fiber and yarn totaling USD 2.5 billion,<br />
woven fabric totaling USD 5 billion,<br />
knitted fabrics totaling USD 3.5 billion,<br />
technical textiles and non-woven surface<br />
fabrics totaling USD 4 billion, textiles<br />
for the home totaling USD 4 billion, other<br />
textiles totaling USD 1 billion.<br />
In order to reach these goals of the strategy;<br />
some crucial actions, being implemented<br />
by Turkey are:<br />
Carrying out projects on R&D and development<br />
of international competitiveness<br />
in order to increase sectoral<br />
exports capacity. Increasing the number<br />
of national participations to international<br />
fairs, general and sectoral trade delegations<br />
and buying missions in target<br />
markets. Implementing sectoral and<br />
country based diversification strategy in<br />
export composition. Focusing trade activities<br />
on target markets. Enhancing the<br />
export capacity of SME’s, Increasing the<br />
number of global Turkish brands in the<br />
world. Making Istanbul an international<br />
fashion, fair and trade center. Providing<br />
crucial inputs for exports. Creating sectoral<br />
clusters for gaining competitiveness<br />
in international markets. Improving<br />
in logistic facilities of Turkey.<br />
Developing new export finance tools.<br />
106<br />
Ocak / <strong>Şubat</strong> <strong>2019</strong>
News<br />
New record pleasure in export family:<br />
The highest November export of all<br />
times with 15.5 billion dollars<br />
* Export in November has been 15.5 billion dollars by increasing<br />
9.5 percent compared to the same period of the previous year. By<br />
reaching highest export in November of all times, it is reached the<br />
third highest monthly export figures.<br />
* Turkey Exporters’ Assembly (TIM) Chairman Ismail Gülle said, “We<br />
realized the highest monthly export in history in October. This time<br />
we are happy that we reached the highest November export of all<br />
the times. We are moving with our intensive efforts of our exporters<br />
to ensure end of year goal of 170 billions of dollar. While we carry the<br />
exports to new records, Mr. President has given us the good news that<br />
we will enter into a strong investment phase in <strong>2019</strong> by launching<br />
a new investment and employment campaign. We will also support<br />
the mobilization of employment as exporters and focus more on<br />
production and export.”<br />
According to November export<br />
data, exports rose by 9.5 percent<br />
to $ 15.5 billion with<br />
respect to same period of last year.<br />
Thus, by exceeding the exports value<br />
of 14.2 billion dollars in November<br />
2013, it is reached highest exports in<br />
November in the history. In the last<br />
12 months, exports increased by 7.8<br />
percent to 168.1 billion dollars. In the<br />
first 11 months, exports increased by<br />
7.7 percent to 154.2 billion dollars. In<br />
November, after October and March<br />
2018, the highest monthly exports of<br />
all time were realized.<br />
Evaluating the export figures, Turkey<br />
Exporters Assembly (TIM) Chairman<br />
İsmail Gülle said, “2018 is a year of record-breaking.<br />
In October, we had the<br />
highest monthly exports in history.<br />
This time we have the happiness of<br />
signing the highest November export<br />
of all-time. We are moving forward<br />
with confident steps to our end-year<br />
target of 170 million dollars with the<br />
intense efforts of our exporters.<br />
Gülle: “Human resource is<br />
one of the most important<br />
issues for exporters.”<br />
Gülle, who evaluated the recent economic<br />
developments, said: “As we<br />
move exports to new records, Mr.<br />
President has launched a new investment<br />
and employment mobilization<br />
and gave the good news that we will<br />
be able to enter <strong>2019</strong> strongly. We<br />
were looking forward to such a campaign.<br />
We, as exporters, will support<br />
mobilization of employment and we<br />
will focus more on production and<br />
export. Human resources is one of the<br />
most important issues for exporters.<br />
Reducing the tax burden on employment<br />
and raising qualified human<br />
resources are among the issues that<br />
we give most importance. In addition<br />
to the mobilization of employment, it<br />
may be beneficial to employ SSI employer<br />
premium reduction to encourage<br />
more staff to be employed.”<br />
Gülle: “The effect of exports<br />
on third quarter growth<br />
figures will be positive”<br />
TİM Chairman Gülle continued his<br />
words as follows: “Our government’s<br />
current approach shows that export<br />
remains at the heart of our economy<br />
agenda. As TIM, our target is building<br />
Turkey which gives trade surplus and<br />
grows with export. We will see the positive<br />
effect of exports in third quarter<br />
growth rates as in second quarter of<br />
2018.”<br />
112<br />
Ocak / <strong>Şubat</strong> <strong>2019</strong>
Observer<br />
China is very advantageous<br />
in the textile industry<br />
The textile industry<br />
is a huge economic<br />
force worldwide.<br />
China is one of the<br />
largest influencers in<br />
the textile industry<br />
today. They make<br />
the most clothing in<br />
the world, as well<br />
as being the largest<br />
exporter of textiles.<br />
The current world population is<br />
7.1 billion; this number is expected<br />
to grow to 9.2 billion by 2050. The<br />
bulk of this growth will take place<br />
in underdeveloped and developing<br />
countries.<br />
Population and economic growth<br />
will stimulate rapid increases in<br />
textile production and consumption,<br />
which, in turn, will drive significant<br />
increases in the textile industry’s<br />
absolute energy use, water<br />
use, and carbon dioxide (CO2) and<br />
other environmentally harmful<br />
emissions.<br />
China is the world’s top textile<br />
exporter with 40% of world textile<br />
and clothing exports. The textile<br />
and clothing industry is the<br />
largest manufacturing industry in<br />
China with about 24,000 enterprises.<br />
China is the largest clothing<br />
producer in the world and has the<br />
largest production capacity for textile<br />
products consisting of cotton,<br />
manmade fibers and silk.<br />
China exported $274 billion in textiles,<br />
a volume that was nearly seven<br />
times that of India, the second<br />
largest exporter with $40 billion in<br />
exports. This accounted for 43.1%<br />
of global clothing exports.<br />
114<br />
Ocak / <strong>Şubat</strong> <strong>2019</strong>
Observer<br />
The industry continued to grow<br />
though more slowly until Second<br />
Sino-Japanese War, when the war<br />
destroyed many mills and their<br />
supply chains. They did not fully<br />
recover until the 1950s, at which<br />
point many of the major tycoons<br />
had moved their empires to Hong<br />
Kong to avoid persecution, while<br />
the rest of the industry was monopolized<br />
by the government.<br />
China’s advantages<br />
China’s big advantage in the textile<br />
industry is price. Their exports are<br />
usually cheaper than many other<br />
countries like Brazil or Thailand.<br />
The reason that China can do this<br />
so easily is due to the small amount<br />
of pay they offer their employees.<br />
Compared to other countries,<br />
they are among the lowest in pay.<br />
Although this doesn’t benefit Chinese<br />
workers, it works to the advantage<br />
of countries trying to buy<br />
their products.<br />
Another advantage China has is<br />
their scientific community. China<br />
is a country on the cutting edge<br />
of science and has been for decades.<br />
This enables them to come up<br />
with new synthetic fibers which<br />
help create their textiles. They also<br />
have some of the largest quantities<br />
of cotton and silk available on the<br />
market, which is important not<br />
only in the creation of their textiles,<br />
but because they can sell it to<br />
countries that cannot grow it as<br />
readily.<br />
Ocak / <strong>Şubat</strong> <strong>2019</strong> 115
fair<br />
Capture the booming baby products and<br />
toddler toy markets in China<br />
10th Stroller and <strong>Baby</strong><br />
Product Fair and 31st<br />
Toy and Education<br />
Fair will be held on<br />
8 – 10 April <strong>2019</strong> in<br />
Guangzhou, China<br />
The Chinese Government’s recent<br />
decision to officially end<br />
its decades-old One Child Policy.<br />
Now Chinese couples are allowed<br />
to have two children and the birth<br />
rate in China is expected to rise dramatically.<br />
There are around 223 million<br />
children under the age of 14 in<br />
China, it would be an additional one<br />
to two million newborns every year. A<br />
boom in the baby products and toddler<br />
toy markets is foreseeable!<br />
Since 2010, Guangzhou International<br />
Stroller and <strong>Baby</strong> Product Fair is held<br />
with Guangzhou International Toy<br />
and Education Fair concurrently. It is<br />
the biggest baby product and toy fair<br />
in South China. In year <strong>2019</strong>, it will be<br />
the 10th edition of Stroller and <strong>Baby</strong><br />
Product Fair and 31st edition of Toy<br />
and Education Fair. It is a mature and<br />
one of the most important <strong>Baby</strong> Product<br />
and Toy Fair in China. In 2018,<br />
the two events recorded 56,549 trade<br />
visitors, and 1,105 exhibitors from 10<br />
countries and regions, which is a new<br />
record.<br />
Serves as an effective business<br />
platform for exhibitors<br />
and buyers<br />
1,105 exhibitors (2017: 1,068) from<br />
10 countries and regions including<br />
Australia, China, Denmark, Hong<br />
Kong, India, Korea, New Zealand,<br />
Switzerland, Sweden and Taiwan<br />
showcased their products throughout<br />
seven halls during the three-day<br />
shows. The events were highly sought<br />
after by industry players, with the<br />
visitor number also increasing 5% to<br />
56,549 (2017: 53,856). The two concurrent<br />
events were held from 8 – 10<br />
April at the Poly World Trade Center<br />
Expo in Guangzhou, China. Given the<br />
show’s significant development this<br />
year, Ms Wendy Wen, Senior General<br />
Manager of Messe Frankfurt (HK) Ltd<br />
expressed her confidence that the<br />
events will continue to be an influential<br />
driving force for the China toy<br />
market. “Although there are challenges<br />
for the global toy industry in general,<br />
we can tell that the China market<br />
is still a promising one with unprecedented<br />
demand from customers. For<br />
the past three decades, we’ve served<br />
as an effective business platform for<br />
exhibitors and buyers. Exhibitors succeeded<br />
in promoting their brands and<br />
getting orders at the shows and more<br />
and more buyers were impressed by<br />
the wide range of competitive and innovative<br />
products on offer.”<br />
116<br />
Ocak / <strong>Şubat</strong> <strong>2019</strong>
fair<br />
Marking in exports,<br />
JunioShow opens for new challenges,<br />
January 9, <strong>2019</strong><br />
Beating the heart of<br />
the baby and children’s<br />
wear industry took<br />
place in “Bursa” with<br />
“JUNIOSHOW”. The First<br />
of Junioshow fair, which is<br />
held twice a year, opened<br />
its doors at Tuyap Bursa<br />
International Fair and<br />
Congress Center between<br />
9-12 January <strong>2019</strong>.<br />
Comes true, Junioshow Bursa International<br />
<strong>Baby</strong>, Children’s Clothing and<br />
Children’s Needs Fair, which organized<br />
with joint organization of Tuyap<br />
Bursa Fairs Inc. and Bursa Chamber<br />
of Commerce and Industry (BCCI),<br />
with in cooperation <strong>Baby</strong> and Children’s<br />
Clothing Sector Industrialists<br />
and Businessmen Association (BCC-<br />
SIBA), with support of T. C. Ministry<br />
of Economy, KOSGEB and Bursa Metropolitan<br />
Municipality. The fair which<br />
introduced the spring & summer concept<br />
creations for baby and children’s<br />
clothing by nearly 200 exhibitor company<br />
with their special decor stands,<br />
presented an international platform<br />
focusing on both design and innovation.<br />
Within the scope of the Developing international<br />
competition Project, which<br />
is the “Expansion of the baby and<br />
children’s clothing sector from Bursa<br />
to the World”, with the support of the<br />
T.C Ministry of Economy, BCIC organization,<br />
Effective studies of TÜYAP<br />
abroad offices, businessmen whose<br />
invited from different geographies<br />
from abroad and business contacts of<br />
our participating companies, contribute<br />
greatly to the sector. Bursa who<br />
carrying the power of production<br />
beyond the borders, continues with<br />
sure steps to being model the world<br />
in baby and children’s wear.<br />
In the fair, which was prepared with<br />
the participation of the Bursa based<br />
firms, which meets eighth of the baby<br />
kid and children’s ready-made clothing<br />
production, the stands of the<br />
companies from Istanbul, Gaziantep,<br />
Manisa and Adana are located in the<br />
fair. The exhibition hosted more than<br />
1000 business people from more than<br />
60 countries in different regions of<br />
the Middle East, Russia and Africa. It<br />
is expected that the exhibition, which<br />
was visited by representatives from<br />
more than 45 cities, mainly from Istanbul,<br />
Gaziantep, Izmir, Ankara and<br />
Denizli, is expected to gain further<br />
momentum to the sector.<br />
118<br />
Ocak / <strong>Şubat</strong> <strong>2019</strong>
www. atilgantextile.com<br />
atilgantexile.com<br />
www. babyjem.com.tr<br />
www. babytime.com.tr www. babyneo.com.tr www. bebedor.com<br />
www. blueberrykids.com.tr<br />
www. donella.com.tr www. gulecyuzsocks.com www. elsima.com<br />
w w w . b a b y - k d s t o r e . c o m<br />
www. granzmoda.com<br />
www. funnybaby.com.tr<br />
www. luggibaby.com www. mayoral.com www. nktekstil.com<br />
www. pappulo.com<br />
www. danisantekstil.com<br />
www. boinc.com.tr<br />
www. sevibebe.com.tr<br />
<strong>Baby</strong> - <strong>Kid</strong> Materials Journal - September - 2018 www.baby-kidstore.com<br />
www.danisantekstil.com<br />
www.breeze.com.tr<br />
www.bebedor.com<br />
www.winimokids.com<br />
@winimokidsTr<br />
A dr es<br />
0322 323 00 40<br />
ANA<br />
www.bebeceyizsarayi.com<br />
www. breeze.com.tr<br />
www. linexpo.net<br />
www. papulin.com<br />
www.bebekevi.com.tr<br />
www.boinc.com.tr www.cantoybebe.com www.donella.com.tr<br />
www.elsima.com<br />
www.funnybaby.com.tr<br />
www.granzmoda.com<br />
www. bebeceyizsarayi.com<br />
www. bestkidsclub.com<br />
www.babydola.com<br />
www. cantoybebe.com<br />
www. firststep.com.tr<br />
www.larice.com<br />
www. laricekids.com<br />
www. oztasshop.com<br />
www.oztasunderwear.com<br />
www. zeyland.com.tr<br />
www.luggibaby.com www.nktekstil.com www.minikoioi.com www.papulin.com.tr<br />
www.pembekelebeks.com<br />
www.visnebebe.com<br />
www.firststep.com.tr<br />
www.zeyland.com.tr<br />
www.baby-kidstore.com<br />
Anne-Bebek-Çocuk İhtiyaçları Sektörü Dergisi Kasım - Aralık 2018 www.baby-kidstore.com<br />
donelladoniofficial<br />
UZMANLARIN BULUŞTUĞU<br />
TEK ADRES<br />
The Only Trade<br />
Publication Which Brings Sector<br />
Professionals To You<br />
Monthly <strong>Baby</strong> & <strong>Kid</strong><br />
<strong>Store</strong> magazine is the<br />
only trade publication<br />
of the baby kid product<br />
industry and serves to reach<br />
the new dealer channels<br />
of the mother-baby-children<br />
goods sector. Thus, it benefits<br />
the formation of a new<br />
customer portfolio and the<br />
improvement of existing dealers’<br />
channels. International<br />
publication, <strong>Baby</strong> & <strong>Kid</strong> <strong>Store</strong><br />
brings together supplier firms<br />
of manufacturers, importers,<br />
exporters and wholesalers<br />
from care products to the textile<br />
group, from metal products<br />
to furniture group with ads<br />
and reports and it is delivered<br />
to target audience in the retail<br />
point of sale and owners<br />
of companies. These are independent<br />
boutiques, chain<br />
stores and multi-storey shops.<br />
Moreover,<br />
<strong>Baby</strong> & <strong>Kid</strong> <strong>Store</strong> is distributed<br />
to all exhibitors and visitors<br />
from its stand in the related<br />
domestic and international fairs<br />
for the sector.<br />
Anne-Bebek-Çoçuk İhtiyaçları Sektörü Dergisi OCAK <strong>2019</strong> www.baby-kidstore.com<br />
www.donella.com.tr<br />
B2B<br />
120<br />
Ocak / <strong>Şubat</strong> <strong>2019</strong>
International Face of <strong>Baby</strong> & <strong>Kid</strong> <strong>Store</strong><br />
CBME Turkey Children <strong>Baby</strong> Maternity Expo<br />
Date: 9-12 January <strong>2019</strong><br />
Place: İstanbul, Turkey<br />
CBME Turkey is the leading children, baby and maternity products exhibition in Eurasia region. The show<br />
gathers thousands of high profile visitors from all around the world with more than 750 brands each year.<br />
Being the most recognized baby and children trade show in Eurasia, CBME Turkey is definitely an international<br />
marketplace for buyers to source producers with high quality and good price. In 2018, CBME Turkey<br />
attracted 17,742 visitors from 120 countries and succesfully delivered its task of gathering them with more<br />
than 582 brands which makes it the most international industry event in Eurasia. CBME Turkey is a unique<br />
opportunity for producers to connect with new customers and re-connect with existing contacts from the region, and to present their new<br />
products to the trade visitors. In addition, CBME Turkey provides an opportunity for trade visitors to discover Turkey’s potential.<br />
The 36th International Istanbul Children <strong>Baby</strong> Maternity Industry Expo is taking place on 9-12 January <strong>2019</strong> at Istanbul CNR Expo Center!<br />
Junioshow <strong>Baby</strong> <strong>Kid</strong>swear & <strong>Kid</strong>s Necessities Fair<br />
Date: 9-12 January <strong>2019</strong><br />
Place: Bursa, Turkey<br />
Comes true, Junioshow Bursa International <strong>Baby</strong>, Children’s Clothing and Children’s Needs Fair, which<br />
organized with joint organization of Tuyap Bursa Fairs Inc. and Bursa Chamber of Commerce and Industry<br />
(BCCI), with in cooperation Bebe and Children’s Clothing Sector Industrialists and Businessmen<br />
Association (BCCSIBA), with support of T. C. Ministry of Economy, KOSGEB and Bursa Metropolitan<br />
Municipality. The fair which will introduce the spring & summer concept creations for baby and children’s clothing by nearly 200<br />
exhibitor company with their special decor stands, will present an international platform focusing on both design and innovation.<br />
Bursa who carrying the power of production beyond the borders, continues with sure steps to being model the world in baby and<br />
children’s wear.<br />
Pentex Combed Textile and Tecnologies Fair<br />
Date: 23-26 January <strong>2019</strong><br />
Place: Gaziantep, Turkey<br />
PENTEX fair is visited by abundant number of visitors from the Middle East, Eastern Europe, Balkan<br />
Countries and Caucasian Countries. A very wide range of products from combed textile products to<br />
apparel products, from yarn to laser cut and digital print machines, from combed textile machines to<br />
weaving machines, from apparel dye and auxiliary chemicals to professional publications are exhibited<br />
in the fair which is organized in Gaziantep. PENTEX, which we believe shall be the most extensive and<br />
efficient meeting point of the sector in the coming years and which is the first and only fair of the sector, shall offer attractive opportunities<br />
to the producers who are in search of new markets. PENTEX Combed Textile and Technologies Fair is organized at Gaziantep<br />
Middle East Fair Center by AKORT Fuarcılık, with the support of Gaziantep Chamber of Industry, PENKON Combed Textile, Apparel<br />
and Ready Wear Association.<br />
Linexpo Lingerie-Hosiery Fair<br />
Date: 6-9 February <strong>2019</strong><br />
Place: İstanbul, Turkey<br />
LINEXPO is organized by TIGSAD- one of the reputable textile associations in Turkey- and IFM Fuarcilik.<br />
LINEXPO, a lingerie exhibition originating from Istanbul and addressing the entire world, is organized<br />
only once a year. LINEXPO is organized with the aim of increasing global sectorial awareness and<br />
increasing the business volume of our country holding the leading position in textile. Fair will be held<br />
at Istanbul Expo Center.<br />
Ocak / <strong>Şubat</strong> <strong>2019</strong> 121
Pitti Imagine Bimbo<br />
Date: 17-19 January <strong>2019</strong><br />
Place: Florence, Italy<br />
A complete overview of children’s fashions, an extraordinary platform for presenting<br />
the new lifestyle trends for kids. Pitti Immagine Bimbo, the international fashion and<br />
lifestyle headquarter exhibition for kids, is steadily improving its role as a platform<br />
for the global launch of projects related to the world of research.<br />
<strong>Kid</strong>’s Time<br />
Date:20-22 February <strong>2019</strong><br />
Place: Kielce, Poland<br />
For a number of years, the International Fair of Toys and Products for Mother and<br />
Child KIDS ‘TIME has been going from strength to strength. And although the bar has<br />
gone really high, this year’s expo was no exception - KIDS’ TIME has again broken<br />
its own record. The largest number of exhibitors and visitors ever, eight exhibition<br />
halls, market premières and the latest developments on show. The number of foreign<br />
exhibitors has been constantly growing. The expo was graced with the presence of the<br />
international authorities and foreign delegations. This is a further proof that the Kielce<br />
event has excelled to enjoy a strong and stable position among global child-product<br />
business sector expos. 9th International Children’s and Toys Products Fair will be<br />
held in Kielce on 20-22 February <strong>2019</strong>.<br />
Playtime<br />
Date:26-28 January <strong>2019</strong><br />
Place: Paris, France<br />
In total, 538 brands came together to showcase their spring/summer <strong>2019</strong> collections.<br />
The show has maintained a consistent level for the past three seasons, despite a<br />
waiting list that continues to lengthen. « The show is not intended to grow bigger; we<br />
have reached an ideal size that allows buyers to see a great majority of the collections<br />
in three days, to keep a well-curated selection of brands without being overwhelming,<br />
while introducing new products each season » explains Chantal Danguillaume, sales<br />
director at Playtime.<br />
Baghdad Fashion<br />
Date: 6-8 February <strong>2019</strong><br />
Place: Baghdad, Iraq<br />
Iraq, annual located approximately 30 Billion serves Usd imports and imports from countries across at first rank is located Turkey<br />
with 10 billion USD import and ready-to-wear apparel products in the products imported from Turkey top row. Especially in Iraq,<br />
the climate is warm and warm in summer / winter and the first spring and summer season is in high demand for ready-to-wear<br />
and garment products. Textile centers are coming in intensive terms during February-March-April period. For this reason, Baghdad<br />
Fashion Fair is held on 6-8 February <strong>2019</strong> in the summer season. Product groups to be exhibited at the fair: All types; men, women,<br />
children, outer and underwear products, evening dresses, sportswear, leather clothing, shoes, accessories etc. apparel and apparel.<br />
122<br />
Ocak / <strong>Şubat</strong> <strong>2019</strong>
CJF Child and Junior Fashion<br />
Date: 25-28 February <strong>2019</strong><br />
Place: Moscow, Russia<br />
CJF targets buyers, manufactures, suppliers and designers of clothes, footwear and accessories for children and pregnant women.<br />
The CJF – Child and Junior Fashion Exhibition is a unique communication tool for professionals of the children’s fashion industry<br />
from all over the world. The exhibition helps to strengthen the existing ties with partners as well as to sign new deals. The recent<br />
marketing research indicates that buyers are keenly interested in the growth of the exhibition for clothes and footwear for children,<br />
teenagers, and expecting mothers. Taking into account market conditions and requests of our exhibitors and professional visitors,<br />
Expocentre has come to a decision to held CJF twice a year – in February and September – starting from 2010. These months match<br />
the time of wholesale purchases in the industry.<br />
Bishkek Fashion & Textile<br />
Date: 24-26 February <strong>2019</strong><br />
Place: Bishkek, Kyrgyzstan<br />
Bishkek, which is the largest wholesaler market in Central Asia with about 40,000 wholesalers, shops and boutiques, is located in<br />
Bishkek; Kyrgyzstan, Kazakhstan, Uzbekistan, East Turkestan and Siberia, especially as the trade center of Central Asia. Approximately<br />
75% of the apparel and textile products imported into the Dordoy market are known to be exported to the Central Asian<br />
markets, mainly in Kazakhstan, Uzbekistan, East Turkestan and Siberia. The fact that Kyrgyzstan was able to deliver goods at a more<br />
affordable price and easier and faster way, and that Kyrgyzstan had established a good air, road and rail transportation network for<br />
all the Central Asian markets to open the way for trade as the state policy has a great impact.<br />
<strong>Baby</strong> Expo<br />
Date:26-29 March <strong>2019</strong><br />
Place: Kiev, Ukraine<br />
<strong>Baby</strong> Expo is held since 1996 in Kyiv.<br />
The main B2B Event of children’s goods industry in Ukraine<br />
Event is certified by the Global Association of the Exhibition Industry (UFI)<br />
Event has official representatives in Italy, Poland, Turkey, China and Malaysia.<br />
<strong>Baby</strong> Products Fair creates a mixed impression. On the one hand,<br />
showcased products catch the imagination with their functionality, up-tothe-minute<br />
technologies, compliance with the latest trends in child education<br />
and psychology. On the other hand, lots of ruches, bows, sparkles, tiny smoking jackets and teddy bears are so cute! And anyway,<br />
why not? Customer goodwill is your key to success.<br />
Playworld<br />
Date:18-20 March <strong>2019</strong><br />
Place: Middle East, Dubai<br />
Playworld Middle East is the only trade exhibition in the Middle East dedicated to the entire product range of kids’ products. The exhibition<br />
presents worldwide manufacturers and their innovations as well as regional distributors of renowned brands representing<br />
everything from toys, hobbies, baby products to sports equipment, children’s furniture and so much more.<br />
The playworld Middle East will take place on 3 days from Monday, 18. March to Wednesday, 20. March <strong>2019</strong> in Dubai.<br />
Most international brands are represented locally in Dubai since most of the toys in the GCC and other “difficult-to-reach” markets<br />
are routed from the UAE. Also for new brands and products, the exhibition has proven to be a great platform to enter the Middle East<br />
market for toys and games, a market which is becoming increasingly mature and better regulated.<br />
Ocak / <strong>Şubat</strong> <strong>2019</strong> 123
19-22 JUIN <strong>2019</strong><br />
Centre de Foires Istanbul Salon 2<br />
19-22 июня <strong>2019</strong><br />
Стамбульский выставочный центр, зал 2<br />
Ocak / <strong>Şubat</strong> <strong>2019</strong> 125
The 38 th International İSTANBUL<br />
126<br />
Ocak / <strong>Şubat</strong> <strong>2019</strong>
8-11<br />
Jan / Gennaio<br />
2020<br />
İstanbul CNR Expo Center<br />
Centro espositivo CNR di<br />
İstanbul<br />
Hall 1-2<br />
Organised by<br />
/cbmeturkey @cbmetr @cbmetr /cbmeturkey +90 541 696 2090 +90 216 425 63 00<br />
Ocak / <strong>Şubat</strong> <strong>2019</strong> 127
about us<br />
Granz Tekstil San. Tic. A.Ş. 2014 yılında<br />
kurulmuş, kısa zaman içinde yenilikçi<br />
çizgisi ile birçok ürün grubunda sektörün<br />
öncüsü durumuna gelmiştir. Türkiye’de<br />
ve yurtdışında birçok ülkede yüksek<br />
ticaret hacmine ulaşmıştır. Granz Moda<br />
markası ile kendine özgü tarz oluşturan<br />
şirketimiz mayo, bikini ve bere üretimi ile<br />
her geçen gün gelişmektedir.<br />
Granz Tekstil San. Tic. A.Ş. founded in<br />
2014 and in a short time became the pioneer<br />
of the industry in many product<br />
groups with its innovative line. It reached<br />
high volume of trade in many countries in<br />
Turkey and abroad. Creating its own style<br />
with Granz Fashion brand, continues to<br />
develop every day with the production of<br />
swimwear, bikinis and berets.<br />
Granz Tekstil San. Tic. A.Ş. была<br />
основана в 2014 году, она стала<br />
ведущей в отрасли позиции во<br />
многих товарных группах в течение<br />
короткого времени с инновационным<br />
стилем. Турции и за рубежом во<br />
многих странах достигло высокого<br />
объема торгов. Формирование наш<br />
собственный уникальный стиль<br />
бренда купальников компания с Granz<br />
Мода развивается с каждым днем<br />
бикини и шляпа производство<br />
128<br />
Ocak / <strong>Şubat</strong> <strong>2019</strong>