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Índice<br />
1. Introducción ............................................................<br />
2. <strong>Third</strong> <strong>Eye</strong> ..................................................................<br />
3. I<strong>de</strong>ntidad cultural ...................................................<br />
3.1. Historia ..........................................................<br />
3.2. Filosofía .........................................................<br />
3.3. Misión ............................................................<br />
3.4. Visión .............................................................<br />
3.5. Valores .........................................................<br />
4. Objetivos: estrategias y tácticas .........................<br />
5. Análisis FODA .......................................................<br />
6. I<strong>de</strong>ntidad visual ....................................................<br />
6.1. Construcción ..............................................<br />
6.2. Aplicación ...................................................<br />
6.3. Color ............................................................<br />
6.4. Tipografía ....................................................<br />
6.5. Usos no correctos ......................................<br />
7. Papelería ...............................................................<br />
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