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L’ assortimento <strong>del</strong> <strong>mercato</strong><br />
Totale <strong>mercato</strong> a valore* (a prezzi di copertina) e a volume<br />
13,0%<br />
14,9%<br />
16,4%<br />
18,4%<br />
13,3%<br />
17,8%<br />
14,4%<br />
10,4%<br />
15,9%<br />
15,7%<br />
17,2%<br />
16,2%<br />
18,1%<br />
9,9%<br />
14,9%<br />
14,8%<br />
37,2% 39,3%<br />
39,9%<br />
42,3%<br />
*Esclusa GDO<br />
6<br />
6 Dicembre 2012<br />
Nielsen Bookscan Italia<br />
Copyright © 2010 The Nielsen Company. Confidential and proprietary.