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Timing belts cover 2008.indd - Bosch Australia

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A2 |<br />

The <strong>Bosch</strong> Automotive Story<br />

The <strong>Bosch</strong> Group is a leading global supplier of<br />

technology and services, with more than 300<br />

subsidiaries and regional companies in over<br />

50 countries.<br />

The beginnings were humble. In 1898 Robert <strong>Bosch</strong><br />

developed a magneto ignition device and adapted it<br />

to suit a vehicle engine. In doing this he developed<br />

the first reliable ignition system, solving one of the<br />

greatest technical problems faced by the automotive<br />

industry at that time. This key innovation was the<br />

first chapter in the success story of <strong>Bosch</strong> as an<br />

automotive supplier.<br />

From 1902 <strong>Bosch</strong> developed a high voltage<br />

magneto ignition system incorporating spark plugs.<br />

While the magneto ignition has long since been<br />

replaced by battery ignition systems, <strong>Bosch</strong> today<br />

manufactures more than 300 million spark plugs per<br />

year, using the very latest precious metal technology.<br />

As cars became a product for the masses, <strong>Bosch</strong><br />

recognised the prospects for developing motor<br />

vehicle lighting. Research in this area resulted in<br />

the launch of the <strong>Bosch</strong> automotive lighting system,<br />

comprising of headlights, a generator, a regulator and<br />

a battery. This was a significant milestone for both<br />

<strong>Bosch</strong> and the industry, being the first all-in-one<br />

system available to consumers, and also the basis<br />

for components such as starters, horns, windshield<br />

wipers, indicators and car heating systems to be<br />

developed and added to the business.<br />

From about 1920, the growth of diesel engines<br />

in trucks was a concern at <strong>Bosch</strong>, because diesel<br />

engines did not need an ignition system, the<br />

company’s main sales driver. To capitalise on this<br />

technological advance, <strong>Bosch</strong> began developing diesel<br />

injection pumps and in 1936 launched the first diesel<br />

injection pump for passenger cars. Today, <strong>Bosch</strong> is<br />

the global leader in diesel technology, whether it be<br />

for passenger cars, trucks or injection systems<br />

for ships.<br />

In the years that followed, <strong>Bosch</strong> made numerous<br />

developments with other automotive products.<br />

Gasoline injection systems were developed from<br />

1935 and by 1967 had all but displaced the<br />

carburettor. Braking systems have also been part of<br />

the <strong>Bosch</strong> offering since 1927. The introduction of the<br />

<strong>Bosch</strong> ABS antilock braking system in 1978 was a<br />

significant development in vehicle safety, laying a<br />

foundation for the development of further systems,<br />

such as Traction Control and the Electronic Stability<br />

Program (ESP®).<br />

In today’s market, vehicle manufacturers and service<br />

organisations face the worldwide challenge of<br />

efficient service for highly evolved vehicle systems.<br />

This includes not only mastering the electronic<br />

systems in today's automobiles, but also utilising the<br />

latest state-of-the-art diagnostics technologies to<br />

improve servicing efficiencies. The growing range of<br />

<strong>Bosch</strong> diagnostic and service equipment delivers a<br />

sophisticated solution for today’s workshops to meet<br />

these challenges.<br />

<strong>Bosch</strong> spends billions of dollars annually in research<br />

and development to preserve its position as a<br />

technological leader. The company’s technological<br />

competence is evident in the fact that <strong>Bosch</strong> is world<br />

leader in the number of automotive technology patent<br />

applications it submits each year. Every hour <strong>Bosch</strong><br />

research teams create new patents to make <strong>Bosch</strong><br />

products safer, more efficient and more<br />

environmentally friendly.<br />

As one of the world’s largest independent<br />

manufacturers of automotive parts and systems,<br />

<strong>Bosch</strong> products and technology, supplied through a<br />

global network of factories, can be found on virtually<br />

every make of car currently produced throughout the<br />

world. This strong link to original equipment<br />

development and innovation means <strong>Bosch</strong> is able<br />

to deliver a superior aftermarket offering to<br />

its customers.<br />

With most vehicles on the road incorporating many<br />

<strong>Bosch</strong> manufactured components, it made sense for<br />

<strong>Bosch</strong> to support these products with local service<br />

centres. <strong>Bosch</strong> Authorised Service Dealers are a<br />

group of over 14,000 independent workshops<br />

worldwide, offering the latest technical expertise,<br />

tools and equipment to motorists.<br />

<strong>Bosch</strong> Automotive Aftermarket 2008/2009

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