Leading brand names in
Leading brand names in the consumer electronics and domestic electrical appliance industries will be exhibiting together in a wide-ranging display on the Berlin Exhibition Grounds at the IFA 2008 (29 August to 3 September). With a range of services that have been specially designed for international trade visitors the IFA 2008 provides the ideal setting for their visit. IFA 2008 TRADE VISITORS’ TOUR Guided tours for international trade visitors Each day from 11 a.m. onwards guided tours on a variety of themes will be available to enable trade visitors and experts to obtain background information about the current trends at the IFA. They will all start from the Trade Visitors’ Recepton. Tours dealing with the following topics have already been planned: • “Home Cinema” (TV and audio) • “Professional Media” (receivers, Media Centre) • “My Media“(photo, imaging, video, MP3, navigation) • “Think Big – large items of equipment” (domestic electrical appliances) • “Luxury Products – small products” (domestic electrical appliances) • “Green Power” (energy-saving appliances) Details about the guided tours for international trade visitors can be accessed on the IFA website at www.ifa-berlin.com. HOME CINEMA PROFESSIONAL MEDIA MY MEDIA Date: 29/30/31/01/02.09.2008 Time Exhibitor Hall 11:00 – 11:15 Grundig 23 11:20 – 11:35 Philips 22 11:40 – 11:55 Metz 21 13:30 – 13:45 Grundig 23 13:50 – 14:05 Philips 22 14.10 – 14:20 Metz 21 Date: 29/30/31/01/02.09.2008 Time Exhibitor Hall 11:00 – 11:15 Toshiba 21 11:20 – 11:35 JVC 5.2 11:40 – 11:55 Panasonic 5.2 13:30 – 13:45 Toshiba 21 13:50 – 14:05 JVC 5.2 14.10 – 14:20 Panasonic 5.2 Date: 29/30/31/01/02.09.2008 Time Exhibitor Hall 11:00 – 11:15 Sony 4.2 11:20 – 11:35 Navigon 9 11:40 – 11:55 Fujitsu-Siemens 13 13:30 – 13:45 Sony 4.2 13:50 – 14:05 Navigon 9 14.10 – 14:20 Fujitsu-Siemens 13 Date: 03.09.2008 Time Exhibitor Hall 10:00 – 10:15 Grundig 23 10:20 – 10:35 Philips 22 10:40 – 10:55 Metz 21 Date: 03.09.2008 Time Exhibitor Hall 10:00 – 10:15 Toshiba 21 10:20 – 10:35 JVC 5.2 10:40 – 10:55 Panasonic 5.2 Date: 03.09.2008 Time Exhibitor Hall 10:00 – 10:15 Sony 4.2 10:20 – 10:35 Navigon 9 10:40 – 10:55 Fujitsu-Siemens 13 THINK BIG LUXURY PRODUCTS GREEN POWER Date: 29/30/31/01/02.09.2008 Time Exhibitor Hall 11:00 – 11:15 Siemens 1.1 11:20 – 11:35 Gorenje 1.1 11:40 – 11:55 Liebherr 2.1 13:30 – 13:45 Siemens 1.1 13:50 – 14:05 Gorenje 1.1 14.10 – 14:20 Liebherr 2.1 Date: 29/30/31/01/02.09.2008 Time Exhibitor Hall 11:00 – 11:15 De Longhi 3.1 11:20 – 11:35 Nespresso 1.1 11:40 – 11:55 Saeco 4.1 13:30 – 13:45 De Longhi 3.1 13:50 – 14:05 Nespresso 1.1 14.10 – 14:20 Saeco 4.1 Date: 29/30/31/01/02.09.2008 Time Exhibitor Hall 11:00 – 11:15 Electrolux 4.1 11:20 – 11:35 Bosch 3.1 11:40 – 11:55 Gorenje 1.1 13:30 – 13:45 Electrolux 4.1 13:50 – 14:05 Bosch 3.1 14.10 – 14:20 Gorenje 1.1 Date: 03.09.2008 Time Exhibitor Hall 10:00 – 10:15 Siemens 1.1 10:20 – 10:35 Gorenje 1.1 10:40 – 10:55 Liebherr 2.1 Date: 03.09.2008 Time Exhibitor Hall 10:00 – 10:15 De Longhi 3.1 10:20 – 10:35 Nespresso 1.1 10:40 – 10:55 Saeco 4.1 Date: 03.09.2008 Time Exhibitor Hall 10:00 – 10:15 Electrolux 4.1 10:20 – 10:35 Bosch 3.1 10:40 – 10:55 Gorenje 1.1 DESIGN & LIFESTYLE Date: 29/30/31/01/02.09.2008 Time Exhibitor Hall 11:00 – 11:15 Loewe 6.2 11:20 – 11:35 Sony 4.2 11:40 – 11:55 Siemens 1.1 13:30 – 13:45 Loewe 6.2 13:50 – 14:05 Sony 4.2 14.10 – 14:20 Siemens 1.1 Date: 03.09.2008 Time Exhibitor Hall 10:00 – 10:15 Loewe 6.2 10:20 – 10:35 Sony 4.2 10:40 – 10:55 Siemens 1.1 No registration is required. If you have any further queries, please feel free to contact: Sinan Arslan Project Manager IFA Tel: +49 (30) 3038-2138, Arslan@messe-berlin.com
TRADE NEWS GROWTH EXPECTATIONS ABOVE AVERAGE Werner Winkelmann and Klaus Lahrmann, respectively President and Managing Director of Euronics International, shared their views on this year’s IFA. By Emmanuel Poidevin Euronics International is a major pan-European player in both consumer electronics and white goods distribution and the figures speak for themselves. The company operates in 28 countries supplying more than 11500 outlets with a combined reach of more than 600 million consumers. Quite simply it is Europe’s biggest alliance of independent retailers. With 12.6 billion euros sales in turnover, they rank second overall ahead of Dixons, Expert and Kesa and just behind the dominant player MediaMarkt Saturn Chain. “With revenue growth of around 17%, Euronics International grew much faster in 2007 than the overall European market, which rose by a mere 4%. Thanks to the addition of Sinersis, one of the leading retail groups in Spain, we grew by 1900 stores and thus further consolidated our position. Sinersis generates annual revenues of around 1.1 billion euros,” said Klaus Lahrmann, Managing Director of Euronics International. “Overall revenues of discount stores and retail Werner Winkelmann President of Euronics International chains, with a combined turnover of 33.6 billion euros, and the specialist dealers linked in alliances, at 26.8 billion euros, are pretty much on an equal footing.” The main revenue generators of the alliance in revenue terms are consumer electronics, household appliances, PCs and multimedia devices. “Consumer electronics and white goods are the principal sources of revenue for Euronics International. Whilst the business in brown goods currently accounts for about 39%, the share of large household Klaus Lahrmann, Managing Director of Euronics International appliances is around 33%”, said Lahrmann. “Alongside the latest generation of LCD and plasma TV sets, consumers’ enthusiasm for mobile devices is at the forefront for many dealers. Mobile navigation and communication systems remain among the key growth drivers – while in consumer electronics, MP3 players, among other things displayed robust growth. Manufacturers are introducing numerous multimedia applications at this year’s IFA. For specialist dealers, the convergence of digital products and the increasing IFA International • Wednesday, 3 rd September 2008 www.ifa-international.org 33
