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BROUGHT TO YOU BY NEWS IFA GLOBAL MARKETS: Europe‘s largest supply chain kicks off in style Located in the heart of the German capital at Station Berlin, IFA Global Markets is IFA’s international sourcing platform for OEMs, ODMs, suppliers, component manufacturers and yet-to-be-discovered brands from all over the world. Running September 2-5, the opening event was attended by Jens Heithecker, IFA Executive Director, Hans-Joachim Kamp, Supervisory Board Chairman of gfu, and Christian Göke, Chief Executive Officer of Messe Berlin, who took a tour of the sold-out halls before the ribbon was cut. "IFA Global Markets is where the next generation of technology comes to market first," said Jens Heithecker in a statement. Here’s a selection of upcoming brands and products from the global sourcing platform. BAT EYE DVR BIKE LIGHT KEY SELLING POINTS Borrowing its R&D and management team from former digital camera manufacturer, Premier Image, Lattice Energy Technology Corporation was established in April 2009 in Taipei, Taiwan and is at IFA for the first time with a raft of innovative products covering automotive optics, lighting optics and dimensional optics. Apart from IoT surveillance cameras and AR and VR products, Lattice is launching a unique “Bat Eye” bicycle light with inbuilt DVR that allows bike riders to record their journeys both during the day and at night. The Bat Eye DVR bike light features a CMOS HD image sensor, 4G aspheric lens and can be controlled by a smartphone app via Wi-Fi 802.11b/g/n. 1 Super high image quality at low light: FOV field of view 120 degree 2 1920x1080 @ 30 fps video resolution 3 Supports MJPEG video and JPEG NVB-100 NIGHT VISION BINOCULARS Designed for nature lovers who want to observe nocturnal wildlife, or for security-conscious consumers who want to survey late-night disturbances, the NVB- 100 Digital Night Vision Binoculars by Hong Kong-based Changing add a distinctive dimension to IFA’s global market showcase. The large F1.4 aperture provides a visibility distance off 100 metres at night, and 400 metres during the day. The binoculars are zoom in and out capable, and promise up to 10 hours of battery life for day use, and 4 hours for night use. The product has been patented in China and Europe, with a patent pending in the US. Changing International Company Limited has over twenty years of experience and specialises in designing and manufacturing unique image products such as scouting cameras, endoscopes, film scanners and digital microscopes, selling to the US, Japan, Germany and other markets. » STATION-Berlin HALL S1 Stand 163 » STATION-Berlin HALL S1 / Stand 131 KEY SELLING POINTS 1 Picture shooting and video recording capable 2 Zoom in and out capable 3 SD Card Slot ADVERTORIAL EMBRACE SIMPLICITY WITH GRF DOMESTIC Italian company GRF Domestic Home Appliances claims its new refrigeration products, which are being debuted at IFA this year, offer bigger dimensions, bigger opportunities and bigger margins. Manufactured under the supervision of some of the best Italian designers, GRF enters the market with a complete range of products that it says will redefine the home appliance category with an easier and more modern technology. KEY SELLING POINTS 1 Big dimensions at a small price 2 Full optional and easy-to-use technology 3 High margins The company says now is the time to forget complicated functions one will never use, and welcome simplicity. Whatever one’s preference – cross door, side by side, French door or three doors, the company says that every model will enable you to offer to your clients a topquality product with a strong personality. » STATION-Berlin HALL S4 / Stand 116 www.ifa-international.org IFA International • Monday 3 rd September 2018 25
