EDITORIAL ©
EDITORIAL © Jean-Bernard Nadeau Richard Barnes Editor-in-chief VINEXPO: A VERITABLE “LAUNCH PAD” The number of product launches and announcements at Vinexpo 2017 are indicative of the importance of the event as a global stage for the industry. One can add to this the fact that there are more than 100 new exhibitors for the 2017 edition - from all around the world. Examples include the entire Moët & Hennessey group with their 22 brands coming altogether for the first time to Vinexpo. At the same time, there are also some new exciting brands from China as well as new brands from Japan with sake and sochu. In the field of spirits, a new brand of vodka is also being launched here at Vinexpo. Austria will have a very solid presence this year, with more than 60 wineries exhibiting at the show. And happily, the region of Beaujolais is back (as they were not here two years ago), with about 40 wineries exhibiting at Vinexpo. One of the keys to Vinexpo’s ongoing success is the Hosted Buyers Program, an initiative designed to draw the key actors of e-commerce, travel retail, and the off- and on-trade. Vinexpo hosts as many as 200 new international buyers, requiring they participate in at least four Oneto-Wine meetings each day - a special service that debuted in Bordeaux in 2015, facilitating appointments between exhibitors and highly targeted, motivated buyers. Wishing you the best of business in what we hope will be a great Vinexpo 2017 for you! Vinexpo 2017 - Getting Down to Business Welcome to Vinexpo Bordeaux, THE show that facilitates deal-making, this year shining the spotlight on organic wines and Spanish wines. Vinexpo 2017, the leading international exhibition for wine and spirits professionals, is hosting around 2,300 exhibitors from wine regions around the world and includes a ground-breaking, fourday line-up of conferences, tastings, seminars and networking events. Vinexpo has built a reputation as a catalyst for international business, with 45,000 trade visitors from 150 countries expected to descend on Bordeaux over the next week. The 2017 show is introducing several new features designed to further heighten its impact, including: WOW! (World of Organic Wines): an exhibition space dedicated to organic and biodynamic wines; A focus on Riesling, including a pair of tastings dedicated to the varietal on June 20; Two new pavilions focusing on wine growers and niche wines Spain is under the spotlight as Vinexpo’s Country of Honour – a show feature that also debuted in 2015. The third largest wine producer worldwide, Spain dominates the market in organic wine production. A Taste of Spain will present 110 of the best Spanish bodegas, selected by Wine Spectator, and a number of leading Spanish Chefs, at a special event held at Bordeaux’s Palais de la Bourse. Also returning by popular demand in 2017 are The Blend networking party; Les Terrasses, an expansive indoor-outdoor exhibition space showcasing a dozen major wine and spirits brands. DESTINATION: BORDEAUX A historic city in full revival, cosmopolitan Bordeaux is full of attractions for attendees. Chief among these – and of great interest to Vinexpo visitors – is La Cité du Vin, a bold new architectural landmark that houses an extraordinary cultural facility devoted to wine and culture. On permanent exhibit is “Wine Planets,” a tour showcasing the wealth of global wine talent and terroirs, and reflecting products presented at Vinexpo, one of the museum’s builder patrons. 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