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<strong>ბიბლუსელი</strong><br />
კორპორატიული ჟურნალი<br />
2017<br />
#1
sarCevi:<br />
direqtoris mimarTva 3<br />
biblusis gza 4<br />
biblusi qidsi 6<br />
Ci gusta! 8<br />
treningi da ganviTareba 9<br />
axali wlis axali dasawyisi 10<br />
eleqtronuli testireba 10<br />
Cemi istoria biblusSi 11<br />
samotivacio frazebi bibluselebisgan 12<br />
bibluselebis warmatebebi 14<br />
biblusi da jansaRi cxovreba 15<br />
turniri boulingSi 16<br />
gazafxuli biblusSi 18<br />
2
ambiciuri, saintereso da axali<br />
gamowvevebiT savse 6 weli<br />
biblusTan erTad...<br />
„biblusi“ ganviTarebis Zalian saintereso<br />
procesSi damxvda. im periodSi wigni,<br />
rogorc biznesi, aqtualuri ar iyo. kompaniis<br />
warmatebisTvis saWiro gaxldaT aqtiuri<br />
samuSao procesebi, romelic energiuli da<br />
mondomebuli adamianebis gareSe SeuZlebeli<br />
iqneboda. amaSi namdvilad gamimarTla -<br />
„biblusSi“ loialuri da Tavis saqmeze<br />
Seyvarebuli gundi damxvda. maTi mxardaWeriT<br />
Zalian male SevZeli axal garemosTan<br />
adaptireba. didi enTuziazmiT SevudeqiT<br />
muSaobas, dauRalavad viRvwodiT saerTo<br />
miznis misaRwevad. es mizani ki Zalian keTili da<br />
sasargeblo iyo - wigni gamxdariyo yvelasaTvis<br />
xelmisawvdomi.<br />
„biblusis“ warmatebis<br />
sakiTxi kompleqsuria.<br />
ZiriTadi cvlilebebi,<br />
rac Cemi saTaveSi mosvlis<br />
Semdeg ganxorcielda, iyo<br />
- sistemuri da samuSao<br />
procesebis formireba.<br />
daviwyeT wignis maRaziebis<br />
gaxsna saqarTvelos<br />
yvela kuTxeSi, vcdilobdiT<br />
gangveviTarebina is<br />
produqti, romelsac<br />
uzarmazari potenciali<br />
hqonda, magram aqtualuroba<br />
da meti popularoba<br />
sWirdeboda. didi<br />
Sromis, Zalisxmevis da<br />
mravali gaTenebuli Ramis<br />
Sedegad mizansac mivaRwieT.<br />
minda yvela biblusels<br />
gadagixadoT madloba,<br />
imisaTvis rac am<br />
wlebis ganmavlobaSi gaakeTeT.<br />
zustad vici da<br />
maxsovs yvela aguri, rac<br />
„biblusis“ Senebisas dadeT.<br />
warmateba, romelsac<br />
kompaniam miaRwia Tqveni<br />
Sromismoyvareobis,<br />
Tanadgomis da pasuxismgeblobis<br />
nayofia.<br />
irakli gagniZe,<br />
generaluri direqtori<br />
3
iblusis gza<br />
„biblusi“ 2008 wlis 23 maiss daarsda.<br />
kompaniam arsebobis manZilze SeZlo,<br />
Seeqmna saqarTveloSi sagamomcemlo<br />
produqtebis yvelaze didi savaWro<br />
qseli, romelic akmayofilebs<br />
Tanamedrove standartebs da<br />
sargeblobs mravalricxovani<br />
momxmareblis damsaxurebuli ndobiT.<br />
Tengiz xelaia _ „biblusis“<br />
erT-erTi damfuZnebelia.<br />
rogorc<br />
Tavad ambobs, kompaniis<br />
warmatebis Tavidanve sjeroda.<br />
darwmunebuli iyo,<br />
rom „biblusi“ efeqturad<br />
da Rirseulad daikavebda<br />
Tavis adgils da mcdeloba,<br />
SeeqmnaT unikaluri<br />
wignis maRazia - marTlac<br />
Sedegiani aRmoCnda.<br />
8-9 wlis win wignis<br />
SeZenis deficiti namdvilad<br />
arsebobda, rac seriozul<br />
problemas warmoadgenda.<br />
swored amitom<br />
daibada gamomcemlobisa<br />
da wignis gavrcelebis<br />
samsaxuris Seqmnis idea,<br />
romelic gafarTovda da<br />
gaZlierda. pirveli maRazia<br />
„bibluss“ iosebiZis<br />
#49 nomerSi hqonda. meore<br />
aRmaSeneblis gamzirze<br />
gaixsna, Semdeg mesame<br />
– baTumSi da Zalian<br />
aqtiurad daiwyo mTeli<br />
saqarTvelos masStabiT<br />
maRaziebis gaxsna.<br />
4
atom daerqva `biblusi~?<br />
wignebis maRaziaTa qselisTvis<br />
saxelis SesarCevad palitra<br />
media holdingSi gamocxadda<br />
konkursi. erT-erTi TanamSromlis<br />
idea iyo „biblusi“, rac<br />
berZnulad gragnils, pergaments<br />
niSnavs. am saxelwodebis<br />
ideam mowoneba daimsaxura da<br />
mas Semdeg kompania ”biblusi”-s<br />
saxeliT funqcionirebs.<br />
biblusi dRes<br />
dRes, „bibluss“ 52 moqmedi maRazia aqvs. maTgan<br />
umravlesoba mdebareobs regionebSi.<br />
„biblusi erTi didi gundia, romelic daaxloebiT<br />
400 adamians erTi keTili miznis irgvliv aer-<br />
Tianebs _ gaxados wigni xelmisawvdomi yvelasTvis.“<br />
_ aRniSnavs Tengiz xelaia.<br />
wignis maRaziebis arsebobam gamomcemlobebis<br />
ganviTareba da gaZliereba ganapiroba. dRes Zalian<br />
bevri maTgani amaragebs „bibluss“ Tavisi produqciiT,<br />
ris Sedegadac kompania momxarebels<br />
uzarmazar arCevans sTavazobs. swored es aris is<br />
mTavari niSa, raSic „biblusi“ liderebs.<br />
5
jadosnuri<br />
samyaro<br />
rogor Camoyalibda<br />
„biblusi qidsi" da<br />
ris mixedviT<br />
SeirCa gundi?<br />
_ „biblusi qidsi“<br />
TiTqmis 2 welia arsebobs.<br />
2015 wlis 1 ivniss, bavSvTa<br />
dacvis dRes gavxseniT.<br />
am sferoSi gamocdileba<br />
mqonda, kompaniidan damikavSirdnen<br />
da mkiTxes,<br />
msurda Tu ara maTTan<br />
TanamSromloba, ra Tqma<br />
unda, davTanxmdi, es iyo<br />
Cemi sayvareli saqme.<br />
SevimuSaveT gegma, rom<br />
„biblusi qidsi“ sxva<br />
bavSvTa gasarTobi centrebis<br />
msgavsi ar unda<br />
yofiliyo; iseTi, sadac<br />
bavSvebi mxolod energiis<br />
dasaxarjad midian.<br />
gvsurda, rom „qidsidan“<br />
bavSvi codniT gamdidrebuli<br />
wasuliyo, ra Tqma<br />
unda, es codna filosofia,<br />
literatura,<br />
maTematika ver iqneboda.<br />
6<br />
interviu qeTi maxaTaZesTan<br />
gadavwyviteT, rom ise-<br />
Ti ram mogveZebna, risi<br />
keTebac bavSvebs moswonT.<br />
rogorebicaa: xatva, Zerwva,<br />
saTamaSoebis keTeba,<br />
Wra-kerva da a.S.<br />
gundic swored amis<br />
mixedviT SeirCa. iseTi<br />
gogonebi SevarCieT,<br />
ro mlebsac es xelsaqme<br />
exerxebaT da amasTanave,<br />
bavSvebTan urTierTobis<br />
gamocdileba hqondaT.<br />
Zalian sasiamovnoa,<br />
ro desac bavSvi saxlSi<br />
brundeba da ambobs, rom<br />
gasarTob centrSi raRac<br />
iswavla da amiT bednieria.<br />
„qidsis~ warmatebis<br />
gasaRebi...<br />
pirvel rigSi _ gogoebi<br />
da ganwyoba.<br />
„qidsSi“ mosuli<br />
stumarTa 90% ambobs,<br />
rom aq sul sxvanairi<br />
ganwyoba xvdebaT da es<br />
dadebiTi ganwyoba Ti-<br />
Toeul bavSvze da mSobelze<br />
gadadis.
atom popinsebi?<br />
popinsi samyaroSi<br />
yvelaze magar ZiZasTan<br />
asocirdeba, romelic<br />
jadosnuri, yvelaze<br />
Wkviani, magari moTamaSe<br />
da momReralia. gogoebma<br />
Zalian moixdines<br />
es saxeli da TiToeul<br />
maTganSi marTlac aris<br />
patara doziT raRac<br />
popinsis.<br />
TiTqmis 2 weliwadia<br />
vmuSaobT da Zalian mniSvnelovania,<br />
rom gundi ar<br />
Secvlila. yvelas uyvars<br />
es saqme da bavSvebi.<br />
me da Cemi gundi...<br />
albaT yvela adamiani<br />
asea - Tu Tavs komfortulad<br />
Tu ar grZnobs iq,<br />
sadac did dros atarebs<br />
da im xalxis garemocva-<br />
Si ar aris, romelTanac<br />
urTierTobac siamovnebs,<br />
ubralod ar<br />
gamouva is saqme, rasac<br />
akeTebs.<br />
amitomac, gundis Ser-<br />
Cevis procesSi, HR samsaxurTan<br />
erTad mec viyavi<br />
CarTuli.<br />
mas mere Cven Zalian<br />
kargi megobrebi varT<br />
da erTmaneTis azrs<br />
aucileblad viziarebT.<br />
yvelafers erTad vakeTebT<br />
da vgegmavT.<br />
xelmZRvaneli var, magram<br />
es mxolod imaSi<br />
gamoixateba, rom saboloo<br />
gadawyvetilebas<br />
viReb. absoluturad<br />
yvelaferi, Tu „qidsSi“<br />
rame igegmeba da keTdeba,<br />
es aris saerTo Sromisa<br />
da fiqris Sedegi.<br />
saqme romelsac vakeTeb,<br />
CemTvis aris...<br />
saSualeba, urTierToba viqonio yvelaze sayvarel<br />
da yvelaze Tbil adamianebTan - bavSvebTan! maTTan urTierToba<br />
maxalisebs da mabednierebs! ai, aseTi mxiaruli<br />
samsaxuri maqvs me!<br />
ana uTurgaiZe<br />
motivaciis wyaro. bavSvebTan urTierToba, maTTan<br />
TamaSi, saubari - sruliad gansxavavebuli samyaroa.<br />
bavSvebTan yofna mamSvidebs da maviwyebs problemebs,<br />
maT warmosaxvis unars sul sxva samyaroSi gadavyavar.<br />
TiToeuli maTgani gansakuTrebulia da gansxavavebiT<br />
didebisgan gulwrfeli da marTali... am xnis manZilze<br />
bavSvebTan urTierTobis sakmao gamocdileba damigrovda,<br />
rac vfiqrob, samomavlod gamomadgeba profesiul<br />
saqmianobaSi, fsiqologiaSi. kargi iqneba, Tu met yuradRebas<br />
dauTmoben mSoblebi TavianT patarebs da mousmenen.<br />
nino xuciSvili<br />
Cemi Sinagani me-s gamovlenis, saukeTeso saSualeba.<br />
miuxedavad Sromatevadi samuSaosi, dRis bolos, dadebiTi<br />
emociebiT savse da damuxtuli vbrundebi saxlSi,<br />
rasac bavSvebTan urTierTobisgan viReb.<br />
maka maRedani<br />
momwons bavSvebTan urTierToba, msiamovnebs maTi<br />
daxmareba im saqmeSi, rac CemTvis Zalian mniSvnelovani<br />
da sayvarelia - xelsaqme, saTamaSoebis keTeba, xatva da<br />
Zerwva...<br />
xaTuna saluqvaZe<br />
7
italiuri gemo<br />
saqarTveloSi<br />
„biblusis“<br />
mizania<br />
unikaluri<br />
garemos<br />
Seqmna, sadac<br />
momxmareblebs<br />
produqciis<br />
saukeTeso<br />
xarisxTan<br />
wvdomis<br />
saSualeba<br />
eqnebaT.<br />
8<br />
2014 wlis 23 dekembridan, italiuri<br />
brendi - Ci gusta! axal gamowvevad<br />
iqca, romelic „biblusi<br />
galereas“ ganuyofeli nawili gaxda.<br />
kafe _ nayinis, tkbileulis, yavisa<br />
da italiuri picis koncefcias<br />
aerTianebs. qarTvel momxarebelebs<br />
saSualeba aqvT, italiuri mzareulebis<br />
mier Seqmnili receptebiT<br />
damzadebuli produqti mSvid da<br />
myudro garemoSi daagemovnon.<br />
garemo idealuria maTTvis, visac<br />
wignis kiTxva, yavis sma da amavdroulad,<br />
italiuri samzareulo<br />
uyvars. aq SesaZlebelia saqmiani<br />
Sexvedrebisa Tu ubralod yoveldRiuri,<br />
lamazi dReebis mowyoba.<br />
„biblusi“erTaderTiaamierkavkasiis<br />
masStabiT, romelmac Ci<br />
gusta!-s eqskluziuri franCaizis<br />
ufleba moipova.<br />
dResdReobiT saqarTveloSi ukve<br />
Ci gusta!-s 4 filialia, maT Soris<br />
erT-erTi baTumSi.
treningi da ganviTareba<br />
gayidvebis unar-Cvevebis ufro gaRrmavebis<br />
mizniT „biblusis“ filialebis menejerebisTvis<br />
Catarda treningi Temaze: „gayidvebis menejmenti<br />
da klientebis efeqturi momsaxurebis strategia“,<br />
romelic pozitiur fsiqologiaze dafuZnebul<br />
midgomas eyrdnoba.<br />
gayidvebis<br />
menejmenti da<br />
klientebis<br />
efeqturi<br />
momsaxurebis<br />
strategia<br />
monawileebi gayidvebisa<br />
da momsaxurebis<br />
Tanamedrove<br />
tendenciebs gaecnen<br />
da gaacnobieres, Tu<br />
ratom aris mniSvnelovani<br />
gayidvebis zrda da<br />
momxmarebelTa efeqturi<br />
momsaxureba. ufro metad<br />
gaaumjobeses daqvemdebarebuli<br />
personalis<br />
marTvis unarebi.<br />
monawileebma aRniSnes,<br />
rom treningis Sedegad<br />
maTi samuSao ganwyoba<br />
ufro amaRlda da pozitiuri<br />
gaxda.<br />
9
axali wlis axali<br />
dasawyisi<br />
eleqtronuli testireba<br />
- Sefasebis axali<br />
formati<br />
weli „biblusSi“ siaxliT<br />
2017daiwyo. am wlidan qselis<br />
TanamSromelTa kategorizaciisTvis<br />
atestaciebi eleqtronul formatSi<br />
Catardeba.<br />
mniSvnelovania, rom am siaxlis danergva<br />
Zalian gaamartivebs testirebis<br />
process da mas ufro komfortuls gaxdis.<br />
wlis dasasruls, dekember-<br />
2016 Si, sasiamovno da komfortul<br />
garemoSi „biblusis“ filialebis<br />
menejerebisTvis Sexvedra gaimarTa.<br />
menejerebi gaecnen qselSi gansaxorcielebel<br />
cvlilebebs,romlis Sedegadac<br />
“biblusis” maRaziebi kategoriebis<br />
mixedviT (A, B, C da D kategoriebad)<br />
daiyo.<br />
kidev erTi siaxle anazRaurebis cvlileba<br />
iyo, romelic sruliad qselis<br />
masStabiT moxda.<br />
10
karieris dasawyisi...<br />
Cemi pirveli gamocdileba ukavSirdeba<br />
„sityva da saqmes“. satelefono<br />
centris operatori viyavi. Tumca,<br />
rodesac Cemi Sromismoyvareoba naxes,<br />
damifasda da erT-erT fasian ganyofilebaSi,<br />
aRmaSenebelze gadamiyvanes,<br />
sadac maSin „biblusi“ iyo.<br />
„biblusTan“ Cemi uSualo Sexeba<br />
swored iqidan daiwyo. marTalia ar viyavi<br />
maTi TanamSromeli, magram “biblusis”<br />
gogoebs Zalian davumegobrdi.<br />
„sityva da saqmeSi“ TiTqmis 10 weli<br />
vimuSave. Semdeg fasiani ganyofileba<br />
unda daxuruliyo da amis Sesaxeb ra<br />
Tqma unda, gamafrTxiles.<br />
reziume „biblusSi“ Sevitane. radgan<br />
ukve am sferoSi muSaobis gamocdileba<br />
mqonda da programac raRac doneze<br />
vicodi. Sedegad gudvilis filialSi<br />
amiyvanes, Semdeg menejeri gavxdi<br />
da dRemde gudvilSi arsebul<br />
„biblusis“ filials vxelmZRvanelob.<br />
motivaciis wyaro...<br />
pirvel rigSi, CemTvis motivaciis<br />
wyaro aris Cemi gundi.<br />
vxedav, rom isinic mondomebulebi<br />
arian. yvelanairad<br />
vamxnevebT da gverdSi vudgavarT<br />
erTmaneTs.<br />
motivacia aseve aris<br />
finansuri daintereseba<br />
_ rac ufro kargad<br />
Seasruleb gegmas,<br />
miT ufro met anaz-<br />
Raurebas aiReb.<br />
garda amisa,<br />
„biblusi“ namdvilad<br />
karg<br />
saqmes emsaxureba.<br />
Cemi istoria biblusSi<br />
interviu maia WkaduasTan<br />
yvelaze mTavari ram, rac aq<br />
muSaobis periodSi iswavleT...<br />
gunduroba. „sityva da saqmeSi“ marto<br />
miwevda muSaoba da mxolod saku-<br />
Tar Tavze viyavi damokidebuli. rac<br />
„biblusSi“ gadmovedi, gunduri muSaoba<br />
miwevs.<br />
me da Cemi gundi<br />
Cemi gundiT kmayofili var, vinaidan<br />
TiToeuli madgani Zalian mondomebulia.<br />
isini ar iSureben Zalas da energias<br />
saerTo miznis misaRwevad. Cven<br />
erTmaneTisgan Zalian bevr rames vswavlobT.<br />
ra Tvisebebi unda hqondes<br />
menejers...<br />
1. mizandasaxuloba;<br />
2. sakuTari Tavis rwmena;<br />
3. Sromismoyvareoba;<br />
4. erTguleba.<br />
iRebT Tu ara<br />
ukukavSirs<br />
momxmareblisgan?<br />
yvela momxmarebeli<br />
kmayofili ver<br />
iqneba, magram ramdenime<br />
dRis win aseTi<br />
ram moxda: erTi rusulenovani<br />
qalbatoni<br />
presas yovelTvis Cven-<br />
Tan yidulobs, Semovida,<br />
megona fuls debda, moulodnelad<br />
kanfetebi damilaga<br />
magidaze da miTxra :<br />
„sul TqvenTan davdivar.<br />
Zalian kargi gogo xar da<br />
madloba amisTvis“. es saocari<br />
SegrZnebaa.<br />
ar vambob, rom idealuri var,<br />
magram maqsimalurad vcilob,<br />
yvelanair adamians gavugo.<br />
11
samotivacio frazebi<br />
gamonaTqvamebsa da citatebs SeuZliaT zegavlena moaxdinon,<br />
STagvagonon da motivacia agvimaRlon, rac saboloo jamSi dadebiTad<br />
aisaxeba Cvens cxovrebasa da Sromisunarianobaze.<br />
kvlevebma aCvena, rom is adamianebi, romlebic dReSi ramdenime wuTs<br />
uTmoben samotivacio frazebis kiTxvas, dRis ganmavlobaSi ufro<br />
pozitiurebi da produqtiulebi arian.<br />
gvinda SemogTavazoT sayvareli samotivacio frazebi „biblusis“<br />
samsaxurebis xelmZRvanelebisagan.<br />
`yvelaferi is, rasac adamianis goneba warmoidgens da daijerebs<br />
– miRwevadia. fiqri sagania, xolo Zlevamosili sagani,<br />
romelsac aqvs gansazRvruli mizani da Zlieri survili,<br />
realobad iqceva.” - napoleon hili<br />
mariam wamalaSvili<br />
marketingis samsaxuris xelmZRvaneli<br />
”Sen SegiZlia!”<br />
Tika riJamaZe<br />
gayidvebisa da qselis marTvis samsaxuris xelmZRvaneli<br />
`warmateba Sromis Sedegia, iRbali ki SemTxveviToba…~<br />
TamTa axalkaci<br />
kancelariis mimarTulebis Sesyidvebisa da<br />
gayidvebis jgufis xelmZRvaneli<br />
„samsaxuri cxovrebis did nawils ikavebs, Tqveni kmayofilebisTvis<br />
aucilebelia akeToT saqme, romelic gjeraT<br />
rom Rirebulia. Rirebulis Seqmna ki mxolod maSinaa Sesa-<br />
Zlebeli, rodesac akeTeb imas, rac giyvars.“- stiv jobsi<br />
inga siWinava<br />
adamianuri resursebis marTvis samsaxuris xelmZRvaneli<br />
12
ibluselebisgan<br />
`bednierebas mxolod maSin aqvs fasi, roca sxvas uziareb~<br />
_ jon krakaueri<br />
nino melaSvili<br />
Sesyidvebis samsaxuris xelmZRvaneli<br />
`dafiqrdi _ gadawyvite, gadawyvite _ aRar dafiqrde!” _<br />
iaponuri sibrZne<br />
eka buaZe<br />
Ci gusta!-s generaluri menejeri<br />
`rodesac warmatebisken mimaval gzaze midixarT, nu da elodebiT<br />
aRiarebas _ imoqmedeT Seusveneblad da Tqven aucileblad<br />
daipyrobT mwvervalebs. aseTi mwvervalebi saukuneebs<br />
uZlebs da is nayofieri Sromis Sedegia.~ _ napoleon hili<br />
baia kaxaZe<br />
1C administratori<br />
`saukeTeso saCuqari, romelsac cxovreba gviZRvnis - aris<br />
bejiTad muSaoba saqmeze, romelic amad Rirs.“ - Teodor<br />
ruzvelti<br />
naTia afciauri<br />
mTavari buRalteri - biblusi<br />
`yovelTvis yvelaze rTuli gza airCieT, masze konkurentebs<br />
ver SexvdebiT.~ - Sarl de goli.<br />
Teona xelaia<br />
mTavari buRalteri - biblusi ko<br />
„adamiani sakuTari fiqrebis Sedegia, razec fiqrobs, imad<br />
iqceva.“ - mahaTma gandi<br />
giorgi kotrikaZe<br />
lojistikisa da arakomerciuli<br />
Sesyidvebis samsaxuris xelmZRvaneli<br />
13
14<br />
bibluselebis warmatebebi<br />
biblusidan harvardis literaturul konkursamde<br />
„Cems gasaubrebas „biblusSi“ bakalavris<br />
xarisxis dacvis dRe daemTxva. pirdapir<br />
universitetidan mivedi gasaubrebaze, dadebiTi<br />
emociebiT damuxtuli davbrundi saxlSi. meore<br />
dRes damirekes da miTxres, rom samsaxurSi<br />
amiyvanes“, - swored aqedan daiwyo lika<br />
tikuriSvilisa da „biblusis“ TanamSromloba.<br />
lika bavSvobidan weri-<br />
Taa gatacebuli. rogorc<br />
Tavad aRniSnavs, Tavidanve<br />
darwmunebuli iyo,<br />
rom „biblusSi“ arsebuli<br />
garemo masze dadebiT zegavlenas<br />
moaxdenda.<br />
„earendeli“, igive<br />
ciskris varsvlavi<br />
likas nawarmoebia, romelmac<br />
harvardis qarTvelologiuri<br />
skolis<br />
redaqtologia imdenad<br />
daainteresa, rom likas<br />
nawarmoebi maT gazeTSi<br />
dabeWdes da harvard-<br />
Si, „uiliam folkneris<br />
saxelobis literaturul<br />
konkursSi“ monawileobac<br />
SesTavazes.<br />
„earendeli“ ZiriTadad<br />
adamianis daniSnulebaze,<br />
cxovrebasa da samyaroze<br />
mogviTxrobs. gonebaSi<br />
uamrav kiTxvas<br />
badebs da mkiTxvels<br />
saSualebas aZlevs<br />
ufro siRrmiseulad<br />
ifiqros.<br />
„Cems nawerebs,<br />
Cemi leqtori gaecno<br />
da gadawyvita,<br />
es nawarmoebi harvardis<br />
universitetis<br />
qarTvelologiis<br />
skolis gadaegzavna. maT<br />
moisurves, rom nawarmoebi<br />
maTTan daebeWdaT, Semdeg<br />
ki konkurszec gaetanaT.<br />
teqstis Targmnaze<br />
Cemma leqtorma izruna.<br />
mogvianebiT, amave<br />
skolidan damikavSirdnen<br />
da konkursis detalebi<br />
gamacnes”.<br />
lika am etapze nawarmoebis<br />
wardgenisTvis<br />
emzadeba, romelic seqtemberSi,<br />
harvardis universitetSi<br />
gaimarTeba.<br />
misive TqmiT, „ biblus-<br />
Si“ muSaoba mas STagoneba-<br />
Sic exmareba. momxmareblebs,<br />
rogorc wignis<br />
personaJebs, ise aRiqvams,<br />
romelTa ukanac Zalian<br />
Rrma da saintereso cxovrebiseuli<br />
detalebi<br />
imaleba.<br />
„momxmarebelTan urTierToba<br />
Zalian bevr personaJs<br />
badebs Cems gonebaSi,<br />
romelic SesaZloa,<br />
momavalSi Cems nawarmoebebSi<br />
gamoviyeno.<br />
Cvens filialSi bevri<br />
saintereso adamiani<br />
Semodis, romelic<br />
sakuTar azrs da xedvas<br />
gviziarebs. Cven<br />
bevrs vsaubrobT maT-<br />
Tan. aqamde ar megona,<br />
rom ase kargad<br />
SemeZlo adamianebTan<br />
komunikaciis<br />
damyareba.<br />
„biblusi“<br />
sakuTari Tavis<br />
SecnobaSic<br />
mexmareba.”<br />
`biblusi~-s<br />
gundi<br />
warmatebas<br />
usurvebs lika<br />
tikuriSvils
iblusi da jansaRi cxovreba<br />
`fizikuri varjiSi ara mxolod jansaRi sxeulis<br />
erT-erTi mniSvnelovani gasaRebia, aramed es aris<br />
SemoqmedebiTi da inteleqtualuri moqmedebis<br />
safuZveli.~<br />
jon ficJerald kenedi<br />
maka maRedani<br />
`biblusi Kids~<br />
„biblusi~<br />
zrunavs Tavisi<br />
TanamSromlebis<br />
jansaR cxovrebaze.<br />
maT aqvT<br />
SesaZlebloba<br />
isargeblon 65%-<br />
iani fasdaklebiT<br />
ulimito paketze<br />
fitnes centrSi<br />
unda, amisaTvis aucilebeli<br />
ar aris maraTonSi<br />
monawileoba. kvlevebma<br />
aCvenes, rom dabali intensiuri<br />
varjiSi, iseTi,<br />
rogoricaa akva-aerobika,<br />
amcirebs tkivils.<br />
ratom unda daviwyoT<br />
varjiSi?<br />
1. varjiSi amcirebs<br />
daZabulobasa da Sfo-<br />
Tvas<br />
varjiSi zrdis serotoninis<br />
dones organizmSi,<br />
ris Sedegadac<br />
umjobesdeba ganwyoba da<br />
qreba uaryofiTi emociebi.<br />
Tumca, es xdeba ara ma-<br />
Sinve, aramed varjiSidan<br />
daaxloebiT 40 wuTis Semdeg,<br />
ase rom, Tu samsaxursa<br />
da saqmian Sexvedraze<br />
wasvlamde gadawyvetT<br />
savarjiSo darbazSi misvlas<br />
an Tundac sirbils,<br />
pozitiuri ganwyoba garantirebuli<br />
gaqvT.<br />
2. varjiSi aumjobesebs<br />
kognitiur<br />
funqciebs<br />
kvlevebma aCvena, rom<br />
mokle intensiuri varjiSiTac<br />
ki izrdeba produqtiuloba<br />
da saqmis<br />
keTebis unari. aseve<br />
varjiSi zrdis hipokampis<br />
moqmedebas — es aris<br />
tvinis is nawili, romelic<br />
moqmedebs maxsovrobis<br />
formirebasa da aRdgena-<br />
Si.<br />
3. varjiSi gexmarebaT<br />
tkivilis SemsubuqebaSi<br />
xangrZlivi fizikuri<br />
datvirTvis Semdeg tkivili<br />
mcirdeba. ra Tqma<br />
4. varjiSi zrdis<br />
Tavdajerebulobas<br />
rogorc wesi, adamianebi,<br />
romlebic sistematiurad<br />
varjiSoben,<br />
kmayofilni arian saku-<br />
Tari sxeulis formiT.<br />
statistikis mixedviT, is<br />
adamiani, vinc dakavebulia<br />
intensiuri varjiSiT,<br />
bevrad Tavdajerebulia<br />
vidre is, vinc iSviaTad<br />
stumrobs sportdarbazs.<br />
5. varjiSi gabednierebT<br />
mkvlevarebi agrZeleben<br />
imis mtkicebas, rom is<br />
adamiani, vinc regularulad<br />
varjiSobs, ufro<br />
bednieria im adamianTan<br />
SedarebiT, vinc iSviaTad<br />
an saerTod ar varjiSobs.<br />
15
turniri bou<br />
16
lingSi<br />
Zalian mxiaruli da azartuli<br />
iyo ianvari bibluselebisTvis.<br />
HR samsaxuris<br />
organizebiT gaimarTa<br />
turniri boulingSi.<br />
aRniSuli turniris<br />
mizans TanamSromlebis<br />
ukeT gacnoba<br />
da erT gundad<br />
Sekvra warmoadgenda.<br />
17
18<br />
gazafxuli
iblusSi<br />
19
20
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