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The registration of a trademark in Israel only provides territorial<br />
protection, and is applicable only under Israeli jurisdiction.<br />
Today, due to the joining of Israel to the Madrid protocol, an Israeli<br />
applicant may submit a single trademark application, which can<br />
automatically apply in over 90 countries around the world. The filing<br />
is done under the "Madrid system", which is operated and managed<br />
by WIPO (World Intellectual Property Organization).<br />
The Madrid system facilitates the registration process, and also saves<br />
the costs of filing and further maintaining the mark. The international<br />
application is based on a national application or on a national<br />
registration.