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The registration of a trademark in Israel only provides territorial<br />

protection, and is applicable only under Israeli jurisdiction.<br />

Today, due to the joining of Israel to the Madrid protocol, an Israeli<br />

applicant may submit a single trademark application, which can<br />

automatically apply in over 90 countries around the world. The filing<br />

is done under the "Madrid system", which is operated and managed<br />

by WIPO (World Intellectual Property Organization).<br />

The Madrid system facilitates the registration process, and also saves<br />

the costs of filing and further maintaining the mark. The international<br />

application is based on a national application or on a national<br />

registration.

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