10.08.2016 Views

Global Deodorant Market 2016-2020

Deodorants and antiperspirants are in high demand in developed regions such as the Americas and Western Europe. With consumers there increasingly opting for products that contain natural ingredients, manufacturers have been reformulating their products to cater to this requirement. The growing implementation of daily grooming routines among teenagers and white collar professionals is also contributing to the sale of deodorant products.


Deodorants and antiperspirants are in high demand in developed regions such as the Americas and Western Europe. With consumers there increasingly opting for products that contain natural ingredients, manufacturers have been reformulating their products to cater to this requirement. The growing implementation of daily grooming routines among teenagers and white collar professionals is also contributing to the sale of deodorant products.

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Key vendors<br />

▪ • Avon<br />

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• Beiersdorf<br />

• Colgate-Palmolive<br />

• Henkel<br />

• P&G<br />

• Unilever<br />

Other prominent vendors<br />

• Adidas<br />

• CavinKare<br />

• Chanel<br />

• Christian Dior<br />

• Church & Dwight<br />

• Estee Lauder<br />

• Godrej Consumer<br />

Products<br />

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• Hypermarcas<br />

• Kao<br />

• Lion<br />

• L'Oreal<br />

• McNroe<br />

• Playboy<br />

• Raymond<br />

• Revlon<br />

• Shekofa Kish<br />

• Shiseido<br />

• Tom's of Maine<br />

• TTK Healthcare<br />

• Verdan Sarl<br />

• Vini Group<br />

• Yardley of London<br />

<strong>Market</strong> driver<br />

– Increasing concern about<br />

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hygiene among consumers<br />

– For a full, detailed list, view our<br />

report<br />

<strong>Market</strong> challenge<br />

– Concerns related to toxicity of<br />

chemicals<br />

– For a full, detailed list, view our<br />

report<br />

<strong>Market</strong> trend<br />

– Demand for organic and natural<br />

deodorant products<br />

– For a full, detailed list, view our<br />

report

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