Savanta's Youth Omnibus Surveys
Four weekly omnibus surveys run with young audiences
Four weekly omnibus surveys run with young audiences
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Savanta | <strong>Omnibus</strong> Service<br />
<strong>Omnibus</strong><br />
Services<br />
At Savanta<br />
savanta.com<br />
1<br />
Make better decisions.<br />
savanta.com
Savanta | <strong>Omnibus</strong> Service<br />
Our four solutions<br />
<strong>Youth</strong> <strong>Omnibus</strong><br />
Student <strong>Omnibus</strong><br />
Applicant <strong>Omnibus</strong><br />
Graduate <strong>Omnibus</strong><br />
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Savanta | <strong>Omnibus</strong> Service<br />
How can our<br />
omnibus help you?<br />
If you want to access a robust sample of young<br />
people and ask them a few quick questions,<br />
Savanta omnibus are ideal.<br />
• Commission polls to generate new coverage e.g. during Freshers’ Week<br />
• Test Communications e.g. graduate recruitment campaigns<br />
• Campaign evaluation and tracking e.g. youth brand promotions<br />
• Inform new product development e.g. concept testing<br />
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Savanta | <strong>Omnibus</strong> Service<br />
Four Regular <strong>Omnibus</strong> <strong>Surveys</strong><br />
<strong>Youth</strong> (N=1,200)<br />
UK nationally representative by ONS date:<br />
• Gender<br />
• Age<br />
• In/out of full time education<br />
Applicant (N=500)<br />
Representative by:<br />
• Gender<br />
• Age<br />
• School<br />
Student (N=1,000)<br />
Representative by:<br />
• Gender<br />
• Year of study<br />
• University type<br />
Graduate (N=500)<br />
Representative by:<br />
• Gender (with graduation year quotas)<br />
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Savanta | <strong>Omnibus</strong> Service<br />
Rates<br />
Questions<br />
£495 + VAT per question, which includes your set up fee and with no<br />
minimum spend!<br />
We can accommodate any type of question—including audio and visual<br />
stimuli—and deliver answers within a week of question deadlines!<br />
Question types available<br />
Simple closed questions<br />
Single or multiple response with up to ten codes<br />
Additional code batches (in batches of up to ten)<br />
Grids or re-iterations (scale questions)<br />
Up to five statements, up to a five point scale<br />
Open questions<br />
Without coding (verbatim reported only in a word file)<br />
Tagged verbatim (Excel file)<br />
With coding<br />
Stimulus material<br />
Images<br />
Audio visuals (per 15 seconds)<br />
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Savanta | <strong>Omnibus</strong> Service<br />
Deliverables<br />
Outputs<br />
Excel data tables<br />
Online cross tabs<br />
Timelines<br />
Get results in less than a week of the question deadlines.<br />
Submit your questions by midday on the last Thursday of each month and<br />
receive final data tables the following Wednesday.<br />
W4<br />
W1<br />
M T W T F S S<br />
M T W T F S S<br />
Data delivery<br />
Sign-off questions<br />
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Savanta | <strong>Omnibus</strong> Service<br />
About Savanta<br />
Savanta is powered by the largest youth research panel in the UK, the<br />
OpinionPanel Community.<br />
The OpinionPanel Community has over 150,000 profiled members who<br />
participate in market research - there are no subscriptions, no advertising, no<br />
brand ambassadorship and no marketing.<br />
Since 2004 our primary recruitment partner, UCAS, has helped us reach out<br />
to over half a million young people every year. Together with the large scale<br />
recruitment generated via our unique community website, we attract young<br />
members with a real interest in sharing their opinions. We successfully avoid<br />
recruiting professionalised respondents and are proud to run one of the<br />
highest quality research paels in the UK.<br />
*Any findings published and using Savanta’s name, must comply with our ‘Polls for publication’ guidelines. We have an<br />
obligation for the technical accuracy of our research as set out by the Market Research Society (MRS). Our guidebook<br />
(“Savanta Polls for Publication Guidelines”) helps clients accurately write up findings and contains appropriate wording for<br />
attributing our research. We are happy to supply this document to customers free of charge, but we still need to check any<br />
findings before they are published. Because this takes us time and must be conducted by skilled staff, we need to charge for<br />
this service. We charge a £200 fee for checking which includes one hour of checking, there after the fee is £100 per hour. We<br />
have found it is rarely necessary to do more than 1 hour of checking.<br />
Prices exclude VAT. All prices include panellist incentives. Costs are subject to change if requirements change. Prices based<br />
on 50% payment on commissioning and 50% payment on completion. Work will be completed in accordance with the Market<br />
Research Society Code of Conduct. It is assumed t he results of the research will be used solely within the client company and<br />
its authorized consultants and advisors. Savanta must be informed if the results are intended for publication, sold, given or<br />
transferred to third parties. If results are intended for publication, Savanta has an obligation to check the technical accuracy<br />
of findings prior to release. Savanta reserves the right to amend pricing at any time.<br />
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savanta.com
Savanta | <strong>Omnibus</strong> Service<br />
Make<br />
Better<br />
Decisions<br />
London<br />
60 Great Portland Street<br />
London<br />
W1W 7RT<br />
UK<br />
better.decisions@savanta.com<br />
+ 44 020 7632 3434<br />
savanta.com<br />
savanta.com 8
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