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COVID-19
Decision Making Blueprint
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COVID-19
Decision Making Blueprint
What are
you
planning
1
A piece of communication
1
A change in my core business
1
An action beyond my core business
to do?

COVID-19
Decision Making Blueprint
What is this
communication
about?
1
A piece of advice about Covid-19
1
A message of hope and support
1
A message about your brand /
product / service

COVID-19
Decision Making Blueprint
What is
the advice
1
Staying home
1
Something else
about?

COVID-19
Decision Making Blueprint
Is the advice that
you want to give
relevant to your area
of expertise as a
1
Yes, it is relevant to what my
brand is known for
1
No, it is not relevant to what my
brand is known for
brand?

COVID-19
Decision Making Blueprint
Will it be helpful to
people during the
Covid-19 pandemic?
1
Yes, it will be useful advice
during the pandemic
1
No, it will not be useful
during the pandemic

COVID-19
Decision Making Blueprint
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consectetur adipiscing elit,
sed do eiusmod tempor
incididunt ut labore et
dolore magna aliqua. Ut
enim ad minim veniam,
quis nostrud ?
1
A piece of communication
1
A change in my core business
1
An action beyond my core business
1
A piece of communication

COVID-19
Decision Making Blueprint
What are
you
planning
to do?
1
A piece of communication
1
A change in my core business
1
An action beyond my core business
1
A piece of communication

COVID-19
Decision Making Blueprint
What are
you
planning
to do?
1
A piece of communication
1
A change in my core business
1
An action beyond my core business
1
A piece of communication

COVID-19
Decision Making Blueprint
What
are
you
planning
to do ?
1
A piece of communication
1
A change in my core business
1
An action beyond my core business
1
A piece of communication

COVID-19
Decision Making Blueprint
It is probably a good idea to create
content with this advice. Make sure
that any advice you give, follows WHO
recommendations and your local
authority guidelines. Bring your advice
to life in a clear and effective way that
matches your brand tone, your
audience and the topic tackled.

COVID-19
Decision Making Blueprint
To make more informed decisions
you can also
download our Backslash Covid-19
Report for this week
Download
Want to consult further
on the piece
of communication
Email us

COVID-19
Decision Making Blueprint
It is probably a good idea to create content with
this advice. Make sure that any advice you give,
follows WHO recommendations and your local
authority guidelines. Bring your advice to life in a
clear and effective way that matches your brand
tone, your audience and the topic tackled.
To make more informed decisions you can also
download our Backslash Covid-19 Report for this week
Download
Want to consult further on the piece
of communication
Email us