Classino brand book

CLASSINO
Brand Book
Autors:
Mohammad Ali Khabbaaz
Aryan Hashemi
04/Aug/2021

Brand Values
Classino is the first and most powerful E-Learning platform in Iran.
Our brand’s should be, Interactive, Accessible, Assessment, Powerful Advisers,
Supporting Team and our High Level Teachers.
1

Colleague Values
At Classino organization we believe in these values listed below:
Hard Worker
Creative
Businesslike
Expert
2

3

Companie’s Mission
Our mission is to bring Educational Justice to Iran’s education system.
So that no one need to pay for expensive course, spend too much time on transfering
to class and also high level teachers can teach to all Iranian students.
4

Logo Philosophy
The main logo is the first element which can bring our voice to our audience. So we
create our logo with circular and rounded shapes which inducts peacful and friendly
sense. We used an iconic rabbit in our logo which means speed in learning.
Also the logo should be interact with different size and platforms.
Logo
5

Logo Mark
Logo Mark
6

Instruction and Spaces
Opticaly align
Clean Space
4x
34 px
48 px
256 px 7

Don’ts
Skew the Logo
Rotate the Logo
Colorize the Logo
Use Old Logo Stroke the Logo Add Styles to the Logo
8

Color Palette
Knowledge Blue
Hex: #036af5
RGB: 3, 106, 245
CMYK: 84, 59, 0 ,0
Active Orange
Black
Hex: #ffaf20
RGB: 255, 175, 32 CMYK: 0, 37, 89, 0 Hex: #1e1e1e RGB: 30, 30, 30 CMYK: 75, 65, 60, 80
Gray
Hex: #f2f2f7
RGB: 242, 242, 247
CMYK: 6, 5, 2, 0
9

Typographies
English
SF Pro Rounded
فارسی
ایران سنس
Lorem Ipsum
Lorem Ipsum
Lorem Ipsum
Lorem Ipsum
Lorem Ipsum
Lorem Ipsum
لورم ایپسوم
لورم ایپسوم
لورم ایپسوم
لورم ایپسوم
لورم ایپسوم
لورم ایپسوم
10

Co Branding
0.5 X
X
11

Brand Identity
12

Thank You
For Watching!