Notebooks & Netbooks
Notebooks & Netbooks IFA 2011 International Keynotes from Toshiba & Electrolux IFA Opening International Keynote to be delivered by Toshiba CEO Masaaki Osumi; Electrolux’s Keith McLoughlin to deliver his first keynote since becoming CEO Masaaki Osumi, Executive officer of Toshiba, will deliver the Opening International Keynote at IFA 2011 on 2 nd September. T h e l i n e - u p o f I FA International Keynotes delivers insights into and forecasts for all relevant s e c t o r s a s l i f e s t y l e , telecommunication & infrastructure, TV & entertainment as well as home appliances. Top executives illustrate what the future has in store. The world’s decision makers of the consumer electronics, home appliances and related branches are invited to share their visions with exhibitors, trade visitors, VIPs and journalists of IFA. The keynote by Osumi opens IFA 2011 at 9:45 am on 2 nd September. As executive officer, corporate senior vice president, president and chief executive officer, Digital Products & Services C o m p a n y, To s h i b a Corporation, Osumi will discuss Japan’s recovery and new mission: “To build a better life.” As part of his address, “The Next Challenge for Japan: A new, symbiotic relationship between the digital home and energy,” Osumi will detail Toshiba’s vision for how the consumer electronics industry can contribute to achieving this new mission. The IFA International Keynote program continues on 2 nd September at 3 pm with Keith McLoughlin, who became president and chief executive officer of Electrolux in January 2011. M c L a u g h l i n w i l l b e delivering his first keynote since taking office and will discuss the ways that consumers increasingly drive change and innovation in the home appliance and consumer electronics industries – and how companies must keep pace, stay relevant, transform and earn brand loyalty as the balance of power tips to the consumer. “The keynote programme at IFA is known for attracting global thinkers in the consumer electronics and home appliance sectors,” said Jens Heithecker, executive director of IFA. “Our distinguished keynoters bring a unique perspective on current events and innovations in technology that are changing the global business landscape.” Access: Exhibitors, Trade Visitors, Press and VIPs Entry: 15 min. prior to start VIPs and Press: 30 min. prior to start For trade visitors admission to the exhibition grounds for the morning keynotes is through the South Entrance (shuttle) Location: International Keynote Area, Hall 6.3 Masaaki Osumi Executive Officer, Corporate Senior Vice President, President & CEODigital Products & Services Company,Toshiba Corporation Keith McLoughlin President and Chief Executive Officer, Electrolux 02 September International Keynote Area Hall 6.3 09:45 > 10:30 Osumi-San joined Toshiba Corporation in 1978, and in 2001 was named senior manager of the DVD department of the Digital Media Network Company. In 2007, he rose to the position of Deputy VP of the TV division, Digital Media Network Company, in June 2008, he was named Vice President, TV Division, Digital Media Network Company and in June 2009, as Executive Officer, Corporate Vice President, President & CEO, Digital Media Network Company, Vice President, TV Division. Finally in April 2011, Osumi-San was named Executive Officer, Corporate Senior Vice President, President & CEO, Digital Products & Services Company 02 September International Keynote Area Hall 6.3 15:00 > 15:45 Most recently McLoughlin was responsible for R&D, Manufacturing and Purchasing for Electrolux Major Appliances. He joined Electrolux in March 2003 as head of Major Appliances North America. Between 2004 and 2007, he also served as head of Major Appliances Latin America. Prior to joining Electrolux, McLoughlin enjoyed a 22-year career at the DuPont Corporation. From 1981 to 2003, he held several senior management positions at the company, leading consumer-brand businesses such as Tyvek, Corian and Stainmaster. McLoughlin concluded his tenure at DuPont as Vice President and General Manager of DuPont Nonwovens. McLoughlin also serves on the board of directors of Briggs & Stratton Corp., since 2007.Born in Brooklyn, New York, in 1956, McLoughlin earned a Bachelor of Science in Engineering from the United States Military Academy at West Point. www.ifa-international.org IFA International • Friday 2 nd September 2011 29
