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<strong>Bradley</strong> And <strong>Associates</strong> News Blog<br />
Updates, How the Experts Dodge Online<br />
Shopping Scams<br />
How the Experts Dodge Online Shopping Scams<br />
Cybercriminals love the holiday shopping season. Their potential victims are all<br />
caught up in the frenzy of shopping, finding the best deals and acting quickly to take<br />
advantage of limited offers. Email and social networks are clogged with sales and<br />
offers, both legitimate and fraudulent.<br />
So what's a security-conscious consumer to do?<br />
"Be paranoid ... trust nothing," is a good motto to keep in mind, said Anup Ghosh,<br />
chief scientist at Invincea, an enterprise Internet-security provider in Fairfax, Va.<br />
Ghosh recommends looking at every incoming email with "an extremely healthy dose<br />
of paranoia and suspicion."<br />
MORE: What Is Cyber Monday?<br />
While products exist to scan and block malicious links, consumers must also train<br />
themselves to question every email and online-shopping deal they come across.<br />
Scams are especially prolific at this time of the year, with fake deals and offers<br />
flooding email inboxes and social networks, trying to direct customers to counterfeit<br />
sites or survey sites.<br />
Fake websites and ads trick users into visiting sites designed to steal financial data or<br />
personally identifiable information.<br />
"You simply will not be able to distinguish a spoofed site from the legitimate site by<br />
look and feel," Ghosh warned.