WHAT IS OPTIMIZER?

WHAT IS OPTIMIZER?
Optimizer is the ultimate salary sacrifice car scheme
that delivers low-cost, hassle-free motoring to your
employees. Designed to increase the value of benefits
and rewards in your workplace, Optimizer offers a
fantastic range of brand-new, fully maintained, fuelefficient
cars at zero cost to the business.
As an aid to staff recruitment and retention Optimizer
enables any employee or their partner to benefit from
the personal use of a new and efficient car, at a cost
that is simply not available to them anywhere else.
By providing a car through salary sacrifice, you can
separate yourself from your competitors and deliver
one of the most valuable benefits available. Optimizer
is the ideal way to spread the feel-good factor right
across your business – nothing beats the feeling of
getting the keys to a new car.
Best of all, Optimizer helps find the optimum balance
between what you need as a business and what your
people want as drivers.
In a climate where pay rises and bonuses may be hard
to deliver, Optimizer is a great way to retain talent and
enhance the package you offer to employees without
increasing your costs of employment.

FEATURES AND BENEFITS
• Employer saves NIC on salary reduction
• Employee saves NIC on salary reduction
• Employee saves Income Tax on salary reduction
• Encourages lower P11D and CO 2
on cars
• Helps employees reduce their environmental footprint
• Enhances duty of care profile of the business
• Supports Government policy on low emission transport
• Fully maintained cars and fully managed service
• Fleet discounts are passed on to employees
• No requirement for finance agreements or deposits from the employee
• Wide choice of vehicles
• Free delivery anywhere on the UK mainland
Where Optimizer cars are used for business journeys
• The environmental footprint of the business can be improved
• Duty of Care risk can be reduced
• Fuel costs can be reduced

WHAT’S INCLUDED?
• The hire of a car for 2 or 3 years
• All manufacturer’s servicing
• Mechanical repairs
• Tyres and exhausts
• UK emergency roadside recovery
• Accident management
• European emergency recovery and UK repatriation
• Replacement vehicle during extended mechanical repairs
• Annual vehicle tax
• Annual driver’s licence check
• Motor insurance
• Free UK delivery and collection
• Full implementation service
• Total vehicle administration service

BECOME SAFER AND GREENER
Many businesses top up their vehicle fleet by allowing
staff to use their own cars for business purposes and then
claim back expenses. This ‘pay on use’ approach is often
more cost effective than public transport, daily rental
or pool cars.
The problem is that under health and safety laws, the
business is just as responsible for the condition and use of
the vehicles as it is for the company car fleet. As a result,
the so-called ‘grey fleet’ represents serious risk.
Optimizer is the perfect solution to this problem, as it
allows you to mitigate your risk while continuing with
an expense based system. There is no longer any need
to worry about the condition of staff cars because you
know they will be expertly managed and include road tax,
servicing, tyres and mechanical repairs.
Your environmental footprint will also become a little
lighter because salary sacrifice works best for low emission
cars. Optimizer encourages staff to choose cars that are
more efficient and less harmful to the environment.
By taking advantage of new engine technologies every
couple of years, Optimizer helps accelerate improvements
in both the driver’s personal carbon footprint and that of
the business.
And on top of the incredible savings Optimizer delivers
to drivers and the business, there will be benefit from
superior fuel efficiency – so driving really doesn’t have to
cost the earth!
What’s more, every year we even check the drivers’
licences for Optimizer drivers – a considerable saving
year on year.

HELP YOU CAN TRUST
It can take a little time to set up a new Optimizer scheme as there are
some key policy decisions that will need to be made by the business.
Prior to launching Optimizer, Activa will meet with you to fully identify all
risks involved with implementing the scheme within your business and
ways to limit these. As a company, you can restrict the scheme as much
as you see appropriate.
• You can restrict vehicle choices dependent on your company’s aims,
objectives,and values.
• You can restrict employee eligibility to the scheme based on perceived
risk to the company i.e. minimum years of employment term, years
licence held for, contracted hours of employment.
Our advice throughout this process will be tailored to your corporate
culture and individual circumstance, and will result in a bespoke scheme
policy document being produced. This policy will be distributed to all
employees and be hosted on your online Optimizer portal.
Activa’s Opticare employer insurance package is also available if you wish
to protect yourself further from any associated risks.
Activa will also assist you in ensuring that the scheme meets the approval
of your tax advisors and HMRC, and see that any necessary amendments
to your payroll systems and contracts of employment are made.
Most importantly, we will work with you to promote Optimizer to your
staff. We will arrange production of bespoke marketing material for use
by the company and run workshops at your premises to raise awareness
of the scheme.

HOW DOES OPTIMIZER WORK?
The principle of salary sacrifice is well-established among good
employers with a strong track record in recruiting, retaining, and
rewarding their people.
In essence, your employees who opt into the scheme will give up
part of their salary each month in exchange for the hire of an
Optimizer car. This will require a change to the employee’s terms
and conditions of employment.
Optimizer’s online ordering system makes it easy for everyone to take
advantage of the scheme.
1. We will issue your company with a unique access key for the
Optimizer portal, which can be used by all employees.
2. The first time an employee accesses the portal, they will be asked to
register using their company email and a password of their choice.
They will then need to confirm their personal details, including the
percentage of tax paid.
3. Once an employee has registered, they can then start searching and
comparing cars using manufacturer, model and affordability filters.
4. Quotations for cars can be generated over 24- or 36-month
terms, or against any special terms agreed by you at any time.
Expected mileage and any manufacturer extras are also taken into
consideration at the quoting stage.
5. Once an employee has found the car they want, they can order this
online. Acknowledgment of this order is then sent to you by email for
authorisation. Activa will not proceed with any order until employer
approval has been received and a full driving licence check has been
carried out on the intended employee.
6. Activa will keep the employee updated on the status of their order
until the new car is ready, when we will then arrange delivery.
7. We will manage all administration of the employee’s car during
the agreement.
8. Activa will contact both you and the employee in good time
approaching contract termination to arrange collection of the car.

GET MORE INFORMATION
ON OPTIMIZER
For further information on the Optimizer salary sacrifice car scheme, and how
your company can benefit from it, please contact one of our experts.
Activa Contracts
Winchester Circle, Kingston
Milton Keynes MK10 0BA
Tel 01908 288400
Email info@activacontracts.co.uk
ActivaContracts.co.uk
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