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<strong>MKT</strong> <strong>431</strong> <strong>MKT</strong><strong>431</strong> <strong>Week</strong> 1 <strong>Individual</strong><br />
<strong>Assignment</strong> <strong>Business</strong> <strong>Opportunity</strong><br />
<strong>Paper</strong> (<strong>Phoenix</strong>)<br />
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<strong>MKT</strong> <strong>431</strong> <strong>MKT</strong><strong>431</strong> <strong>Week</strong> 1 <strong>Individual</strong> <strong>Assignment</strong> <strong>Business</strong> <strong>Opportunity</strong> <strong>Paper</strong> (<strong>Phoenix</strong>)<br />
Resources: University Library, Internet<br />
Select an industry from the following list and develop a business idea for that industry:<br />
Apparel<br />
Food and Beverage<br />
Telecommunications<br />
Home improvement<br />
Technology<br />
Research the market trends in that industry.<br />
Write a 750- to 1,050-word paper in APA format that identifies your business opportunity. Your paper should<br />
include at least three research sources on market trends that support your opportunity.<br />
Format your paper consistent with APA guidelines.
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