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BROAD STREET MALL<br />
READING
THE FACTS<br />
• SERVING A PRIMARY CATCHMENT OF APPROXIMATELY 669,000 PEOPLE<br />
• 7 .2 MILLION AVERAGE ANNUAL FOOTFALL SPREAD EVENLY THROUGHOUT THE CENTRE.<br />
IT HAS BEEN A GREAT PLEASURE WORKING WITH<br />
LEE AND THE TEAM AT MASS MEDIA FOR THE<br />
FIRST TIME AND IT IS FANTASTIC TO BE INCLUDED<br />
ON “THE BIG SCREEN” AT BROAD STREET MALL.<br />
THE TEAM AT MASS MEDIA HAVE BEEN VERY<br />
SUPPORTIVE AND REALLY GUIDED US THROUGH<br />
THE ARTWORK REQUIREMENTS AND ADVISED US<br />
ON HOW TO REALLY WOW WITH OUR CHOSEN<br />
DESIGNS WHICH LOOK AMAZING UP ON THE<br />
SCREEN.<br />
THE SCREEN APPEARS TO BE GETTING LOTS OF<br />
ATTENTION AND EVEN AFTER A FEW DAYS WE<br />
HAVE SEEN AN INCREASE IN ENQUIRIES FOR OUR<br />
BRASSERIE AND AWARENESS AROUND THE TOWN<br />
IS INCREASING WHICH HAS BEEN GREAT TO SEE IN<br />
SUCH A COMPETITIVE MARKET PLACE.<br />
THANK YOU TO LEE AND TEAM – WE HOPE TO<br />
WORK WITH YOU AGAIN ON NEW PROJECTS<br />
GOING FORWARD.<br />
• EXCELLENT PUBLIC TRANSPORT LINKS AND WALKING DISTANCE OF READING STATION.<br />
• 77 RETAIL UNITS ANCHORED BY TK MAXX, WILKO’S AND NEW LOOK.<br />
• 475,905 SQ. FT. OF RETAIL SPACE.<br />
• 740 SPACE NCP CAR PARK ON SITE<br />
• 70-MINUTE AVERAGE DWELL TIME<br />
DAVID SOMNER - SALES MANAGER<br />
MALMAISON HOTEL IN READING
FOOT FALL
GOLD/SILVER/BRONZE<br />
• DURATION: 12 WEEKS<br />
• LENGTH: 5 SECOND SPOTS<br />
• DAY: 7AM - 7PM<br />
• NIGHT: 7PM - 7AM<br />
• OUT OF HOURS: 9PM - 3PM<br />
STANDARD PACKAGES
• DAILY SPOT RATE: 720<br />
• WEEKLY SPOT RATE: 5'040<br />
• TOTAL SPOT RATE: 60'480<br />
GOLD SPOT RATE
• DAILY SPOT RATE: 360<br />
• WEEKLY SPOT RATE: 2'520<br />
• TOTAL SPOT RATE: 30'240<br />
SILVER SPOT RATE
• DAILY SPOT RATE: 180<br />
• WEEKLY SPOT RATE: 1'260<br />
• TOTAL SPOT RATE: 15'120<br />
BRONZE SPOT RATE
• DAILY SPOT RATE: 360<br />
• TOTAL SPOT RATE: 720<br />
WEEKEND PACKAGE
LED SCREENS ARE INDIVIDUAL LIGHTS THAT REPLICATE A COLOUR TO CREATE AN IMAGE WHICH<br />
ARE USED BY MANY BUSINESSES TO ADVERTISE ON, INCLUDING FOOTBALL GROUNDS, SHOPPING<br />
CENTRES AND AT PICCADILLY CIRCUS IN LONDON.<br />
THE CONTENT IS AN ADDITIONAL CHARGE HOWEVER WE ARE HAPPY TO ACCEPT DESIGNS AND<br />
LOGOS AS LONG AS THEY ARE THE CORRECT FORMAT FOR THE LED SCREEN.<br />
THE OUTSIDE LED SCREEN IS A HUGE 6 BY 4-METER LANDSCAPE DESIGN.<br />
THE CONTENT DESIGN AND RE-SIZE WILL BE A SEPARATE CHARGE DEPENDING WHAT YOU WOULD<br />
LIKE, IF YOU HAVE A DESIGN OR LOGO ALREADY AND IT’S THE CORRECT FORMAT THERE WILL BE<br />
NO ADDITIONAL CHARGE.<br />
LED SCREEN AND CONTENT DETAILS
01189 180188<br />
CHARLOTTE@MASS-MEDIA.CO.UK<br />
WWW.MASS-MEDIA.CO.UK
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