2008

YMBOY§O EIXEIPHEøN Forum ∞Ó¿appleÙ˘Í˘
28 NÔÂÌ‚Ú›Ô˘ 2008 15
> √ √∆∂ ÛÙÔ Forum ∞Ó¿appleÙ˘Í˘ 2008
∏ ¢ڢ˙ˆÓÈÎfiÙËÙ· ˆ˜ ·Á·ıfi
°È· ¿ÏÏË ÌÈ· ¯ÚÔÓÈ¿ Ô √∆∂ ›¯Â ÂÓÂÚÁfi apple·ÚÔ˘Û›·
ÛÙÔ ‰È‹ÌÂÚÔ appleÔÏ˘Û˘Ó¤‰ÚÈÔ – ¤ÎıÂÛË Forum ∞Ó¿appleÙ˘Í˘
2008, ¤¯ÔÓÙ·˜ ¤Ó· appleÔÏÏ·appleÏfi ÚfiÏÔ, ˆ˜ ÎÂÓÙÚÈÎfi˜ ¯ÔÚËÁfi˜
Î·È Ì apple·ÚÔ˘Û›· ÙfiÛÔ ÛÙÔ ÂÎıÂÛÈ·Îfi ÙÌ‹Ì· fiÛÔ Î·È Ì ÌÈ·
appleÔχ ÂӉȷʤÚÔ˘Û· ÂΉ‹ÏˆÛË.
ÚÂappleÔÚÙ¿˙
√ ‰È¢ı˘ÓÙ‹˜ Ù˘ ∆ËÏÂappleÈÎÔÈÓˆÓȷ΋˜
ÂÚÈʤÚÂÈ·˜ ÂÏÔappleÔÓÓ‹ÛÔ˘ Î·È ¡Ô-
ÙÈÔ‰˘ÙÈ΋˜ ∂ÏÏ¿‰·˜ Î. ªÈÏÙÈ¿‰Ë˜ ˆ-
ÙËÚfiappleÔ˘ÏÔ˜ ÙfiÓÈÛ fiÙÈ Ë ·Ó¿appleÙ˘ÍË ÙˆÓ
¢ڢ˙ˆÓÈÎÒÓ ‰ÈÎÙ‡ˆÓ ÂÍÂÏ›ÛÛÂÙ·È ÌÂ
ÌÂÁ¿ÏÔ˘˜ Ú˘ıÌÔ‡˜ ÛÙË ¢˘ÙÈ΋ EÏÏ¿‰·
Î·È Û fiÏË ÙË ¯ÒÚ·. ∞˘Ùfi ‰Â›¯ÓÂÈ Ë ·‡-
ÍËÛË Ù˘ ‰È›ۉ˘Û˘ Ù˘ ¢ڢ˙ˆÓÈÎfi-
ÙËÙ·˜ ηıÒ˜ Û fiÏË ÙË ¯ÒÚ· ¤¯Ô˘Ó
ÂÁηٷÛÙ·ı› 1,4 ÂÎ. applefiÚÙ˜ ·applefi ÙȘ
Ôappleԛ˜ 927.000 ÏÂÈÙÔ˘ÚÁÔ‡Ó.
ÙËÓ ÂÚÈʤÚÂÈ· ¢˘ÙÈ΋˜ ∂ÏÏ¿‰·˜
˘apple¿Ú¯Ô˘Ó 234.000 ÂÁηÙÂÛÙË̤Ó˜
applefiÚÙ˜ ÂÎ ÙˆÓ ÔappleÔ›ˆÓ ÔÈ 160.000 ›-
Ó·È ÏÂÈÙÔ˘ÚÁÔ‡Û˜.
∏ ·‡ÍËÛË ÙˆÓ Û˘Ó‰¤ÛÂˆÓ ÛÙËÓ appleÂÚÈ-
ʤÚÂÈ· Û˘Óԉ‡ÂÙ·È Î·È ·applefi ·‡ÍËÛË
Ù˘ appleÔÈfiÙËÙ·˜ ÙˆÓ apple·Ú¯fiÌÂÓˆÓ ˘appleË-
ÚÂÛÈÒÓ. ŒÙÛÈ ¤¯ÂÈ appleÔÏÏ·appleÏ·ÛÈ·ÛÙ› Ë
Ù·¯‡ÙËÙ· appleÚfiÛ‚·Û˘ Î·È apple·Ú¿ÏÏËÏ·
Á›ÓÂÙ·È ‰Ú·ÛÙÈ΋ ·appleÔÎÏÈ̿ΈÛË ÙˆÓ
ÙÈÌÔÏÔÁ›ˆÓ.
·Ú¿ÏÏËÏ· ÛÙȘ appleÂÚÈÔ¯¤˜ appleÔ˘ ‰ÂÓ Î·-
χappleÙÔÓÙ·È ·applefi ÙÔ ‰›ÎÙ˘Ô, ˘apple¿Ú¯ÂÈ Ë
‰˘Ó·ÙfiÙËÙ· ÂÓ·ÏÏ·ÎÙÈÎÒÓ Ï‡ÛÂˆÓ ÌÂ
Ù· ‰›ÎÙ˘· 3G Ù˘ Cosmote Î·È Ù˘
Hellasat.
√ Î. ˆÙËÚfiappleÔ˘ÏÔ˜ ÙfiÓÈÛ fiÙÈ ÙÂÏ¢-
Ù·›· Ô √∆∂ ·ÓÔ›ÁÂÈ Ó¤Ô˘˜ ÔÚ›˙ÔÓÙ˜ ÌÂ
ÙËÓ ‰È·‰ÈÎÙ˘·Î‹ ÙËÏÂfiÚ·ÛË IPTV. «√È
ÂappleȯÂÈÚ‹ÛÂȘ ·appleÔÏ·Ì‚¿ÓÔ˘Ó Ó¤Â˜ ˘appleË-
ÚÂۛ˜ Î·È appleϤÔÓ ÍÂappleÂÚÓ¿Ì ٷ fiÚÈ· Ù˘
Ù¯ÓÔÏÔÁÈ΋˜ ¤ÓÓÔÈ·˜ Î·È ÌÈÏ¿Ì ÁÈ· ÌÈ·
Âapple·Ó¿ÛÙ·ÛË appleÔ˘ ʤÚÓÂÈ ·ÏÏËÏÂapple›‰Ú·-
ÛË Û fiϘ ÙȘ appleÙ˘¯¤˜ Ù˘ ˙ˆ‹˜ Ì·˜.
√ ‚·ıÌfi˜ ·Ó¿appleÙ˘Í˘ ÙˆÓ Â˘Ú˘˙ˆÓÈÎÒÓ
‰ÈÎÙ‡ˆÓ ¤¯ÂÈ ¿ÌÂÛË Û¯¤ÛË Ì ÙËÓ ÔÈ-
ÎÔÓÔÌÈ΋ Î·È ÎÔÈÓˆÓÈ΋ appleÚfiÔ‰Ô Ù˘
¯ÒÚ·˜ Ì·˜, ÁÈã ·˘Ùfi ÙÔÓ ÏfiÁÔ Ô √∆∂
ϤÂÈ fiÙÈ Ë Â˘Ú˘˙ˆÓÈÎfiÙËÙ· ·appleÔÙÂÏ›
appleϤÔÓ ÎÔÈÓˆÓÈÎfi ·Á·ıfi Î·È ‰Èη›ˆÌ·
fiψӻ.
ÙËÓ Û˘Ó¤¯ÂÈ· Ù˘ ÂΉ‹ÏˆÛ˘ ÛÙÂϤ¯Ë
ÙÔ˘ √∆∂ apple·ÚÔ˘Û›·Û·Ó ˘appleËÚÂۛ˜ ηÈ
appleÚÔ˚fiÓÙ·.
√ Î. ∞ı·Ó¿ÛÈÔ˜ πˆ¿ÓÓÔ˘, ÙËÏÂappleÈÎÔÈ-
ÓˆÓÈ·Îfi˜ Ì˯·ÓÈÎfi˜, apple·ÚÔ˘Û›·Û ÙÔ
Ó¤Ô appleÚÔ˚fiÓ ÙÔ˘ √∆∂, ÙËÓ ‰È·‰ÈÎÙ˘·Î‹
ÙËÏÂfiÚ·ÛË ‹ IPTV.
√ Î. ÃÚ‹ÛÙÔ˜ ∆ÛÈÙÛÈ̤Ï˘, Û٤ϯԘ
ÙÔ˘ √∆∂, apple·ÚÔ˘Û›·Û ٷ ÂÓ·ÏÏ·ÎÙÈο
¢ڢ˙ˆÓÈο ‰›ÎÙ˘· ÙÔ˘ √∆∂ ̤ۈ ÎÈ-
ÓËÙ‹˜ ÙËÏÂʈӛ·˜ Î·È ‰ÔÚ˘ÊfiÚÔ˘ appleÔ˘
ηχappleÙÔ˘Ó ÙȘ ·Ó¿ÁΘ ¢ڢ˙ˆÓÈ΋˜
appleÚfiÛ‚·Û˘ ÂΛ fiappleÔ˘ ‰ÂÓ ÊÙ¿ÓÂÈ ÙÔ ‰›-
ÎÙ˘Ô ÙÔ˘ √∆∂.
√ Î. ∫ÒÛÙ·˜ ∫Ô˘ÛÙ¤Ó˘, appleÚÔ˚ÛÙ¿ÌÂÓÔ˜
˘appleÔÛÙ‹ÚÈ͢ ÂappleȯÂÈÚËÛÈ·ÎÒÓ appleÂÏ·ÙÒÓ
ÙÔ˘ √∆∂, apple·ÚÔ˘Û›·Û ÙȘ ˘appleËÚÂۛ˜
Î·È Ù· appleÚÔ˚fiÓÙ· appleÔ˘ appleÚÔÛʤÚÂÈ Ô √∆∂
ÁÈ· ÙËÓ ÂÓ‰ÔÂÙ·ÈÚÈ΋ ‰ÈÎÙ‡ˆÛË Ì¤Ûˆ
ÂȉÈÎÔ‡ appleÚÔÁÚ¿ÌÌ·ÙÔ˜.
√ Î. ÷ڿϷÌappleÔ˜ ¡ÈÎÔÏfiappleÔ˘ÏÔ˜,
business account manager, apple·ÚÔ˘-
Û›·ÛÂ Î·È ·˘Ùfi˜ ·applefi ÙËÓ appleÏÂ˘Ú¿ ÙÔ˘
fiϘ ÙȘ ˘appleËÚÂۛ˜ ÙÔ˘ ÔÚÁ·ÓÈÛÌÔ‡ ÁÈ·
ÙÔ˘˜ ÂappleȯÂÈÚËÛÈ·ÎÔ‡˜ appleÂÏ¿Ù˜, ÙȘ ÔÏÔ-
> ªÂÙ·appleÙ˘¯È·Îfi ÚfiÁÚ·ÌÌ· appleÔ˘‰ÒÓ ¢ÈÔ›ÎËÛ˘ ∂appleȯÂÈÚ‹ÛˆÓ
˘Ì‚Ô˘Ï¤˜ ÂÓ Ì¤Ûˆ ÎÚ›Û˘
ÃÚ‹ÛÈ̘ Û˘Ì‚Ô˘Ï¤˜ appleÚÔ˜ ÂappleÈ-
¯ÂÈÚË̷ٛ˜ Î·È ÛÙÂϤ¯Ë ÂappleÈ-
¯ÂÈÚ‹ÛÂˆÓ ÁÈ· ÙËÓ ·ÓÙÈÌÂÙÒappleÈÛË
ÙˆÓ appleÚÔ‚ÏËÌ¿ÙˆÓ Ù˘
‰ÈÂıÓÔ‡˜ ÔÈÎÔÓÔÌÈ΋˜ ÎÚ›Û˘
η٤ıÂÛ·Ó ÔÈ ÛËÌ·ÓÙÈÎÔ› ÔÌÈ-
ÏËÙ¤˜ Ù˘ ÂΉ‹ÏˆÛ˘ ÙÔ˘ ªÂ-
Ù·appleÙ˘¯È·ÎÔ‡ ÚÔÁÚ¿ÌÌ·ÙÔ˜
appleÔ˘‰ÒÓ ÛÙË ¢ÈÔ›ÎËÛË ∂appleÈ-
¯ÂÈÚ‹ÛÂˆÓ - ªµ∞ ÙÔ˘ ·ÓÂappleÈÛÙËÌ›Ô˘
·ÙÚÒÓ ÛÙ· appleÏ·›-
ÛÈ· ÙÔ˘ Forum ∞Ó¿appleÙ˘Í˘
2008 ÙËÓ ∫˘Úȷ΋ 23 ¡ÔÂÌ-
‚Ú›Ô˘ ÛÙÔÓ «∞ÛÙ¤Ú·».
∆Ô ı¤Ì· Ù˘ ÂΉ‹ÏˆÛ˘ ‹Ù·Ó
«√È Ó¤Â˜ Ù¯ÓÔÏÔÁ›Â˜, Ë ÂappleÈ-
¯Â›ÚËÛË Î·È Ë ¯ÚËÌ·ÙÔappleÈ-
ÛÙˆÙÈ΋ ÎÚ›ÛË».
√ ηıËÁËÙ‹˜ Î·È appleÚfi‰ÚÔ˜
ÙÔ˘ ∆Ì‹Ì·ÙÔ˜ ¢ÈÔ›ÎËÛ˘ ∂appleÈ-
¯ÂÈÚ‹ÛÂˆÓ ÙÔ˘ ·ÓÂappleÈÛÙËÌ›-
Ô˘ Ù˘ ¿ÙÚ·˜ Î.∑·¯·Ú¿ÙÔ˜,
¯·ÈÚÂÙ›˙ÔÓÙ·˜ ÙȘ ÂÚÁ·Û›Â˜ Ù˘
ÂΉ‹ÏˆÛ˘, Û¯ÔÏ›·Û fiÙÈ Ë apple·-
ÁÎfiÛÌÈ· ÔÈÎÔÓÔÌÈ΋ ÎÚ›ÛË
·Ó·Áο˙ÂÈ ÙË ¢ÈÔ›ÎËÛË ∂appleÈ-
¯ÂÈÚ‹ÛÂˆÓ Ó· ·Ó·˙ËÙ¿ Ó¤· ÌÔ-
Ó٤Ϸ Î·È Î·ÓfiÓ˜ ÁÈ· ÙË ‰È·-
¯Â›ÚÈÛË ÙˆÓ ÎÈÓ‰‡ÓˆÓ.
∞applefi ÙËÓ appleÏÂ˘Ú¿ ÙÔ˘ Î·È ˆ˜
Û˘ÓÙÔÓÈÛÙ‹˜ Ù˘ ÂΉ‹ÏˆÛ˘
ÙÔ˘ ªÂÙ·appleÙ˘¯È·Îfi ÚfiÁÚ·Ì-
Ì· appleÔ˘‰ÒÓ – ªµ∞, Ô ·Ó·appleÏ.
ηıËÁËÙ‹˜ ∞ı·Ó¿ÛÈÔ˜ ªapple¤Ï-
Ï·˜, Û¯ÔÏ›·ÛÂ ÛÙÔ ¯·ÈÚÂÙÈÛÌfi
ÙÔ˘ fiÙÈ «Ì¤Ûˆ Ù˘ ÂΉ‹ÏˆÛ˘
·˘Ù‹˜ ı¤ÏÔ˘Ì ӷ ·ÓÙ·appleÔÎÚÈıÔ‡ÌÂ
ÛÙËÓ ÂappleÈηÈÚfiÙËÙ· ηÈ
ÙË Û˘˙‹ÙËÛË apple¿Óˆ ÛÙËÓ ÔÈ-
ÎÔÓÔÌÈ΋ ÎÚ›ÛË, Ó· ‰Â›ÍÔ˘ÌÂ
ÙȘ Ú›˙˜ ÙÔ˘ appleÚÔ‚Ï‹Ì·ÙÔ˜ ηÈ
Ó· ˘appleԉ›ÍÔ˘Ì χÛÂȘ ÒÛÙÂ
Ó· ÌÂÙÚÈ·ÛÙÔ‡Ó ÔÈ ÂappleÈappleÙÒÛÂȘ».
ÙË ÛËÌ·ÓÙÈ΋ ÔÌÈÏ›· ÙÔ˘ ÁÈ·
ÙÔ ˙‹ÙËÌ· Ù˘ ‰ÈÂıÓÔ‡˜ ÔÈÎÔ-
ÓÔÌÈ΋˜ ÎÚ›Û˘, Ô °È¿ÁÎÔ˜ ÷-
Ú·Ï¿ÌappleÔ˘˜, ∞ÓÙÈappleÚfi‰ÚÔ˜ Ù˘
∂appleÈÙÚÔapple‹˜ ∫ÂÊ·Ï·È·ÁÔÚ¿˜,
√ÚΈÙfi˜ ∂ÏÂÁÎÙ‹˜ Î·È ‡Ì-
‚Ô˘ÏÔ˜ ∂appleȯÂÈÚ‹ÛÂˆÓ Î·Ù¤ıÂÛÂ
ÙȘ ÂÎÙÈÌ‹ÛÂȘ ÙÔ˘ ÁÈ· ÙÔ
appleÒ˜ ı· appleÚ¤appleÂÈ Ó· ÎÈÓËı› Ë
·ÁÔÚ¿ ÛÙÔ ÂÍ‹˜, ÙÔÓ›˙ÔÓÙ·˜ fiÙÈ:
-¢ÂÓ ÌappleÔÚԇ̠ӷ ÂappleÈÛÙÚ¤-
„Ô˘Ì ¿ÌÂÛ· Û ¤Ó· appleÂÚÈ‚¿Ï-
ÏÔÓ ˘appleÂÚ‡ıÌÈÛ˘ Ù˘ ·ÁÔÚ¿˜.
-ÃÚÂÈ¿˙ÂÙ·È Ó· ıÂÛapple›ÛÔ˘Ì η-
ÓfiÓ˜ ÁÈ· ÙËÓ ·ÓÙÈÌÂÙÒappleÈÛË ÙˆÓ
ÎÚ›ÛÂˆÓ ÛÙ· ¯ÚËÌ·ÙÈÛÙ‹ÚÈ·.
-Ú¤appleÂÈ ÙÔ appleÂÚÈ‚¿ÏÏÔÓ appleÔ˘
ÎÏËڈ̤Ó˜ χÛÂȘ ÁÈ· ÙȘ ÌÂÁ¿Ï˜ ·Ó¿-
ÁΘ ‰È·Û‡Ó‰ÂÛ˘ appleÔ˘ appleϤÔÓ ˘apple¿Ú-
¯Ô˘Ó.
√ Î. ∞applefiÛÙÔÏÔ˜ ∂˘ÛÙ·ı›Ô˘, Û‡Ì‚Ô˘-
ÏÔ˜ appleˆÏ‹ÛÂˆÓ √∆∂, apple·ÚÔ˘Û›·Û ÙÔ ‰›-
ÎÙ˘Ô OTESHOP Î·È Ù· appleÚÔ˚fiÓÙ· √∆∂
all in 1, OTEtalk 24/7, OTEtalk ‚Ú¿-
‰˘ Î·È ∫, √∆∂talk 1,2 Î·È 3, OTE 120,
240 Î·È 480, OTE mobile 30 Î·È 60
Î·È ÙËÓ ˘appleËÚÂÛ›· SMS.
∆¤ÏÔ˜ Ë Î· ÃÚ‡Û· ¢Ú›‚·, apple·ÚÔ˘Û›·-
Û ÙËÓ ˘appleËÚÂÛ›· Callcenter, ‰ËÏ·‰‹
Ù· ∫¤ÓÙÚ· ∆ËÏÂʈÓÈ΋˜ ∂͢appleËÚ¤ÙËÛ˘
ÂÏ·ÙÒÓ ·applefi Ù· ÔappleÔ›· Ô Î¿ı appleÂÏ¿Ù˘
ÙÔ˘ √∆∂ ÌappleÔÚ› Ó· appleÚԂ› Û ÙËÏÂ-
ʈÓÈΤ˜ ·ÁÔÚ¤˜ appleÚÔ˚fiÓÙˆÓ Î·È ˘appleË-
ÚÂÛÈÒÓ Î·È Ó· Ù· apple¿ÚÂÈ ÛÙÔ Ûapple›ÙÈ ÙÔ˘
¯ˆÚ›˜ appleÚfiÛıÂÙÔ ÎfiÛÙÔ˜.
‰ËÌÈÔ˘ÚÁÔ‡Ó ÔÈ Ú˘ıÌÈÛÙÈÎÔ›
ηÓfiÓ˜ Ù˘ ·ÁÔÚ¿˜ Ó· ›ӷÈ
ÂappleÈηÈÚÔappleÔÈË̤ÓÔ.
ÙË Û˘Ó¤¯ÂÈ· Ô πˆ¿ÓÓ˘ µ·Ú-
‚·ÙÛÔ˘Ï¿Î˘, °ÂÓÈÎfi˜ ¢/ÓÙ‹˜
Ù˘ «√§Àªπ∞∫∞ ∞∫π¡∏∆∞
∞∂» Ì›ÏËÛ ÁÈ· ÌÈ· ÙÚÈappleÏ‹ ¯ÚË-
Ì·ÙÔappleÈÛÙˆÙÈ΋, ÂÓÂÚÁÂȷ΋ ηÈ
ÔÈÎÔÏÔÁÈ΋ ÎÚ›ÛË. «Ï¤ÔÓ ÔÈ
ÂappleÂÓ‰‡ÛÂȘ ı· Á›ÓÔÓÙ·È Û ¤Ó·
‰˘ÛÌÂÓ¤˜ ÔÈÎÔÓÔÌÈÎfi appleÂÚÈ-
‚¿ÏÏÔÓ Î·È ı· ·appleÔÎÏ›ÔÓÙ·È
·applefi ÙË ¯ÚËÌ·ÙÔ‰fiÙËÛË Û¯¤‰È·
¯ˆÚ›˜ ÂappleȯÂÈÚËÌ·ÙÈÎfi appleÏ¿ÓÔ
3ÂÙ›·˜ Î·È appleÂÓÙ·ÂÙ›·˜» ÙfiÓÈÛÂ
¯·Ú·ÎÙËÚÈÛÙÈο Ô ÔÌÈÏËÙ‹˜, η-
Ù·ı¤ÙÔÓÙ·˜ Î·È ÌÈ· ÛÂÈÚ¿ ÂappleÈ-
ÛËÌ¿ÓÛÂˆÓ Û Âapple›appleÂ‰Ô ‰ÈÔ›-
ÎËÛ˘ ÂappleȯÂÈÚ‹ÛˆÓ, ÁÈ· ÙË Ûˆ-
ÛÙ‹ ·ÓÙÈÌÂÙÒappleÈÛË ÙˆÓ appleÚÔ-
‚ÏËÌ¿ÙˆÓ appleÔ˘ ı· ·Ó·Î‡„Ô˘Ó
ÁÈ· ÙȘ ÂappleȯÂÈÚ‹ÛÂȘ.