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4 Helpful Tips to Improve SEO on your Magento eCommerce Site

So by spending the time to improve the search engine optimisation on your ecommerce site you are making it easier for customers to find you, which drives traffic to your site and gives you a greater opportunity to convert these people into paying customers.


So by spending the time to improve the search engine optimisation on your ecommerce site you are making it easier for customers to find you, which drives traffic to your site and gives you a greater opportunity to convert these people into paying customers.

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4 <str<strong>on</strong>g>Helpful</str<strong>on</strong>g> <str<strong>on</strong>g>Tips</str<strong>on</strong>g> <str<strong>on</strong>g>to</str<strong>on</strong>g> <str<strong>on</strong>g>Improve</str<strong>on</strong>g> <str<strong>on</strong>g>SEO</str<strong>on</strong>g> <strong>on</strong> <strong>your</strong> Magen<str<strong>on</strong>g>to</str<strong>on</strong>g> <strong>eCommerce</strong><br />

<strong>Site</strong><br />

So by spending the time <str<strong>on</strong>g>to</str<strong>on</strong>g> improve the search engine optimisati<strong>on</strong> <strong>on</strong> <strong>your</strong> ecommerce<br />

site you are making it easier for cus<str<strong>on</strong>g>to</str<strong>on</strong>g>mers <str<strong>on</strong>g>to</str<strong>on</strong>g> find you, which drives traffic <str<strong>on</strong>g>to</str<strong>on</strong>g> <strong>your</strong> site and<br />

gives you a greater opportunity <str<strong>on</strong>g>to</str<strong>on</strong>g> c<strong>on</strong>vert these people in<str<strong>on</strong>g>to</str<strong>on</strong>g> paying cus<str<strong>on</strong>g>to</str<strong>on</strong>g>mers.<br />

To aid in this, here are four helpful tips that will improve the <str<strong>on</strong>g>SEO</str<strong>on</strong>g> <strong>on</strong> <strong>your</strong> Magen<str<strong>on</strong>g>to</str<strong>on</strong>g><br />

ecommerce site.<br />

<str<strong>on</strong>g>Tips</str<strong>on</strong>g> for Improving <strong>eCommerce</strong> <str<strong>on</strong>g>SEO</str<strong>on</strong>g><br />

Avoid duplicate c<strong>on</strong>tent. One of the big ways that sites can be penalised by search engines<br />

is by having duplicate c<strong>on</strong>tent. This is frowned up<strong>on</strong> by the powers that be who determine<br />

the algorithm that is used <str<strong>on</strong>g>to</str<strong>on</strong>g> rank search results.<br />

This is a fairly large risk for ecommerce sites as they are usually very likely <str<strong>on</strong>g>to</str<strong>on</strong>g> have<br />

duplicate c<strong>on</strong>tent in the form of product listings and descripti<strong>on</strong>s. As a result it is important<br />

<str<strong>on</strong>g>to</str<strong>on</strong>g> review <strong>your</strong> website and determine ways that you can reduce the duplicate c<strong>on</strong>tent <strong>on</strong><br />

<strong>your</strong> <strong>eCommerce</strong> Websites Brisbane. Depending <strong>on</strong> the platform that you are using<br />

there is often a plugin or theme setting that can assist with this process.<br />

Use the right keywords.<br />

This rule doesn’t <strong>on</strong>ly apply <str<strong>on</strong>g>to</str<strong>on</strong>g> ecommerce sites, but <str<strong>on</strong>g>to</str<strong>on</strong>g> all websites that are trying <str<strong>on</strong>g>to</str<strong>on</strong>g> drive<br />

traffic. But as menti<strong>on</strong>ed previously, building traffic <str<strong>on</strong>g>to</str<strong>on</strong>g> <strong>your</strong> site is essential for an<br />

ecommerce site <str<strong>on</strong>g>to</str<strong>on</strong>g> be successful. So in order for cus<str<strong>on</strong>g>to</str<strong>on</strong>g>mers <str<strong>on</strong>g>to</str<strong>on</strong>g> find you, you need <str<strong>on</strong>g>to</str<strong>on</strong>g> spend<br />

the time finding the right keywords <str<strong>on</strong>g>to</str<strong>on</strong>g> be implemented <strong>on</strong> <strong>your</strong> site. If you d<strong>on</strong>’t invest the<br />

time in this process, <strong>your</strong> search engine rankings will suffer dramatically.<br />

Optimise product images.<br />

Cus<str<strong>on</strong>g>to</str<strong>on</strong>g>mers want <str<strong>on</strong>g>to</str<strong>on</strong>g> see what they are buying, so it is important <str<strong>on</strong>g>to</str<strong>on</strong>g> have a number of high<br />

quality images <strong>on</strong> <strong>your</strong> site that dem<strong>on</strong>strate the key features of the product. However this<br />

isn’t all you should be doing. An image al<strong>on</strong>e does not help the optimisati<strong>on</strong> of <strong>your</strong> site,<br />

you will want <str<strong>on</strong>g>to</str<strong>on</strong>g> help the robots used by the search engines <str<strong>on</strong>g>to</str<strong>on</strong>g> find these images as this<br />

will help <strong>your</strong> rankings. The appropriate use of ALT tags <strong>on</strong> <strong>your</strong> images will make it much<br />

easier for them <str<strong>on</strong>g>to</str<strong>on</strong>g> find <strong>your</strong> c<strong>on</strong>tent and understand it.<br />

Write <strong>your</strong> own product descripti<strong>on</strong>s.<br />

This is an extensi<strong>on</strong> <str<strong>on</strong>g>to</str<strong>on</strong>g> the above tip regarding avoiding duplicate c<strong>on</strong>tent. A lot of sites will<br />

just use the standard descripti<strong>on</strong> that has been provided by the manufacturer for their<br />

product descripti<strong>on</strong>s. However this will result in a duplicati<strong>on</strong> of c<strong>on</strong>tent that is likely<br />

already <strong>on</strong> the manufacturer's website, as well as countless other ecommerce s<str<strong>on</strong>g>to</str<strong>on</strong>g>res.<br />

So whenever you are listing a product, make sure <str<strong>on</strong>g>to</str<strong>on</strong>g> write up something unique and take<br />

advantage of this opportunity <str<strong>on</strong>g>to</str<strong>on</strong>g> differentiate <strong>your</strong>self from <strong>your</strong> competi<str<strong>on</strong>g>to</str<strong>on</strong>g>rs.


For the best in web design soluti<strong>on</strong>s, visit Alinga Magen<str<strong>on</strong>g>to</str<strong>on</strong>g> <strong>eCommerce</strong> and see what we<br />

have <str<strong>on</strong>g>to</str<strong>on</strong>g> offer. If you have any questi<strong>on</strong>s or would like <str<strong>on</strong>g>to</str<strong>on</strong>g> talk about <strong>your</strong> Magen<str<strong>on</strong>g>to</str<strong>on</strong>g> site,<br />

please get in c<strong>on</strong>tact with us and we will be more than happy <str<strong>on</strong>g>to</str<strong>on</strong>g> help.<br />

C<strong>on</strong>tact Details :=<br />

Company Name : Magen<str<strong>on</strong>g>to</str<strong>on</strong>g> Web design<br />

Address<br />

: 1 Como Crescent, Gold Coast QLD 4215, Australia Gold Coast QLD<br />

C<strong>on</strong>tact Num : +61 418 693 764<br />

Website<br />

: http://www.magen<str<strong>on</strong>g>to</str<strong>on</strong>g>webdesign.net.au<br />

Email ID<br />

: alingawebdesign@gmail.com

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