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THE <strong>NICE</strong> F<br />
NORWALK INTERNATIONAL<br />
THE <strong>NICE</strong> FESTIVAL<br />
NORWALK INTERNATIONAL CULTURAL EXCHANGE<br />
THE 2 ND ANNUAL <strong>NICE</strong> FESTIVAL<br />
www.NORWALK<strong>NICE</strong>.org
The First Annual <strong>NICE</strong> Festival<br />
was an Astounding Success!<br />
“The First Annual <strong>NICE</strong> FESTIVAL. People of all races and<br />
ethnicities coming together to celebrate our diversity.<br />
Norwalk is showing the world how things must be.<br />
NORWALK ROCKS!!!”<br />
- Mayor’s post on Facebook<br />
“If you didn’t go to the nice festival today you truly<br />
missed out @NORWALK<strong>NICE</strong>”<br />
- Twitter Tweet: Ashley Rodriguez @__ashleyann Jul 9<br />
Over 5,000 people attended
“People had fun! And it both reflected and honored the<br />
diversity of Norwalk’s population.”<br />
- Longtime Norwalk Resident<br />
“I would like to sincerely thank the town of Norwalk and<br />
the organizers of the <strong>NICE</strong> multicultural festival…. From<br />
the array of food trucks, the bubbles and kid-friendly<br />
activities, the phenomenal artistry and performances, the<br />
local atmosphere of togetherness and the promotion of<br />
local businesses, I was truly inspired by this event..”<br />
- New Norwalk Resident<br />
Day-long event filled with an<br />
abundance of cultural experiences
The First Annual <strong>NICE</strong> Festival<br />
was held on July 9, 2016<br />
at Oyster Shell Park
Over 5,000 in attendance with 3,000 visiting the<br />
website the day of the event<br />
Over 50 vendors offering a wide array of international<br />
cuisines, arts and crafts and community services<br />
Cultural performances from multiple traditions<br />
delighted families with children and adults alike
Heartfelt<br />
THANK YOU<br />
to all our 2016 <strong>Sponsor</strong>s and Donors!<br />
City of Norwalk<br />
Department of Recreation & Parks<br />
East Ave Automotive, Kathy Tavella Swim School, Christie’s Quilt, SignSmarts,<br />
Pasquales Osteria, Joe & Margaret Harris, Blake Harris, William Strouse, Nicholas Clarke
Promotional Programs 2016<br />
Traditional Media<br />
Radio (WPKN), TV (Cablevision), OOH,<br />
(Billboards & <strong>Sponsor</strong> Banners around town)
Digital<br />
Facebook, Twitter, Instagram<br />
Launch Party
<strong>NICE</strong> Festival Series <strong>2017</strong><br />
Festival Kick-Off Reception<br />
Theme: Destination India<br />
Film, Performing Arts, Music, Food<br />
Thursday, June 15, <strong>2017</strong><br />
5:30 PM to 10:00 PM<br />
Fodor Farm – Norwalk, CT
The 2 nd Annual<br />
<strong>NICE</strong> Festival <strong>2017</strong><br />
Saturday, July 8, <strong>2017</strong><br />
11:00 AM to 8 PM<br />
Oyster Shell Park – Norwalk, CT<br />
Norwalk International Cultural Exchange
<strong>Sponsor</strong>ship Opportunities <strong>2017</strong><br />
Presenting <strong>Sponsor</strong>s of Performing Arts<br />
(Category Exclusivity)<br />
• Company Logo on large (35FT) promotional banners.<br />
• Train bridges, fence banners, park entrance and main stage.<br />
• Lamp Post Banners – Individualized with logo. Five (5) 24X48 lamp post banners<br />
• Full page ad in festival program booklet.<br />
• Company Logo on festival volunteer t-shirt.<br />
• Company Logo on Website. Company Logo with mention on Social feeds – FB, Twitter,<br />
Instagram.<br />
• 10X10 booth at festival.<br />
• Two VIP tickets to Festival Kick-off Reception – Theme: Destination India<br />
“Child of the World” <strong>Sponsor</strong><br />
(Category Exclusivity)<br />
This opportunity is for a single sponsor to own naming rights to the children’s stage and all<br />
the children’s activities. Benefits include all of the above and exclusive logo on banner at the<br />
children’s stage.<br />
Presenting <strong>Sponsor</strong>s of International Foods<br />
(Category Exclusivity)<br />
• Company Logo on Feather flag banners placed at international food court<br />
• Lamp Post Banners – Individualized with logo. Three (3) 24X48 lamp post banners<br />
• ½ page ad in festival program booklet.<br />
• Company Logo on festival volunteer t-shirt.<br />
• Company Logo on Website. Company Logo with mention on Social feeds – FB, Twitter,<br />
Instagram.<br />
• 10X10 booth at festival.<br />
• Two VIP tickets to Festival Kick-off Reception – Theme: Destination India.<br />
Pre-Festival Kick-off Reception<br />
Theme: Destination India, (Category Exclusivity)<br />
This pre-ticketed event will allow a small audience to experience the sounds, sights and taste of<br />
the Asian peoples across multiple traditions in an intimate setting. It will be more engaging, and<br />
offer deeper learnings with educational, informative and entertaining demonstrations on Theme:<br />
Destination India.<br />
• Company Logo on invitations for the event.<br />
• Company Logo on banners at the event.<br />
• 1 Lamp post banners for <strong>NICE</strong> Festival.<br />
• ½ page ad in <strong>NICE</strong> Festival program booklet.<br />
• 10X10 Exhibit booth at Kick-off Reception<br />
• Company Logo and mention on website and social feeds.<br />
• Four VIP Tickets to Festival Kick-off Reception.<br />
Supporting <strong>Sponsor</strong>s of Arts & Crafts (Unlimited)<br />
• Company Logo on Website.<br />
• One Lamp post Banner.<br />
• ½ page ad in festival program booklet.<br />
• Two VIP Tickets to Festival Kick-off Reception<br />
To discuss sponsorship opportunities contact:<br />
Janet Evelyn<br />
Executive Director<br />
(203) 919-3000<br />
janet.evelyn@optimum.net
The Norwalk International Cultural Exchange (<strong>NICE</strong>)<br />
is a Norwalk organization that seeks to promote and<br />
increase awareness of the diversity of peoples from<br />
around the world through arts and culture.<br />
<strong>NICE</strong> INC, a non profit 501(c)3 organization, is committed to<br />
supporting selected local charities and donated a portion of<br />
the proceeds from the 2016 festival to three of these charities<br />
on Thursday September 29, 2016.<br />
Norwalk International Cultural Exchange<br />
<strong>NICE</strong>, INC. | 100 Seaview Ave. Suite 1H, Norwalk, CT 06855 | 203-919-3000<br />
www.NORWALK<strong>NICE</strong>.ORG
Norwalk International Cultural Exchange<br />
<strong>NICE</strong>, INC. | 100 Seaview Ave. Suite 1H, Norwalk, CT 06855 | 203-919-3000<br />
www.NORWALK<strong>NICE</strong>.ORG