House Selling Guide

WHO SHOULD I
WORK WITH...
WHO SHOULD I CHOOSE TO REPRESENT ME TO SELL MY HOME?
IS ONE REALTOR® DIFFERENT FROM ANOTHER?
WILL A TOP PRODUCING REALTOR® MAKE A DIFFERENCE TO ME?
Contents
Yes!
And it could save you
thousands of dollars!
1
1. Who Do I Work With
2. What To Expect
3. Our Resume
4. The Team Concept
5. How We Find Buyers
6.The New Home
Experience
7. House Selling
Overview
8. How To Determine
Market Value
9. About Metro Brokers
10. Questions To Ask
11. Client Testimonials
12. Notes
There are roughly 3,700 licensed real estate
agents in Colorado Springs. In 2016 alone there
were over 35,500 transaction sides - a Buyer
buying a home is one side, and a Seller selling a
home another.
PRETTY IMPRESSIVE STATISTICS!
According to the Pikes Peak Association of
Realtors (PPAR) in 2016: 1,409 Agents closed 3
deals or less in the full year cycle, 464 Agents
only closed 1 deal, and 399 did not close a home
at all. We average two deals a month.
Our Agents have more experience in:
Writing Contracts
Pricing Homes
Exceeding Expectations
Negotiating Deals
Closing Deals

What To Expect From
This Home Selling Guide
Welcome to the Top Notch Home Team's comprehensive Home Selling Guide. We thank you for the
opportunity to help you navigate this complex process.
Whether this is the first house you have sold, or the 100th, our goal is to make the process as stressfree,
enjoyable, and painless as possible. Our experienced Agents are dedicated to helping you make
the most amount of money in the shortest amount of time. By taking a consultative approach we
understand your specific wants and needs which allows us to negotiate ideal outcomes that will help
you achieve all of your real estate goals.
Typically the sale of a house is the largest sale you will ever make. Most people move every 5 - 7
years which means that you don't sell too many homes in a lifetime. This guide will show you what to
expect as well as giving you some great tips to keep in mind as you go. Our Agents will arm you with
all the knowledge that you will need throughout the many stages of a real estate transaction.
Did You Know?
Buyers can ask for Seller Concessions to offset
their costs. This is a typical request.
2

OUR RESUME
The Top Notch Home Team was built from the vision of a United States
Army veteran - Joel Nath. Joel saw the need for an all inclusive Real Estate
Team that was capable of handling every aspect of the purchase of a home,
and the sale of a house - from this guide all the way to the closing table.
Through Joel's military experience, the systems in place, and the tools that
the Team has available we have created the utmost client experience and
service.
Your Local Experts
The Top Notch Home Team's Agents are market
experts across the entire Pikes Peak Region.
The Brokerage we work from - Metro Group Real
Estate - consistently closes deals in Colorado
Springs, Black Forest, Monument, Fountain,
Peyton, Falcon, and Pueblo. We are able to do
this because the whole Team works around the
clock to bring you exceptional service and
unsurpassed market knowledge.
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TopNotchHomeTeam.com

The Team Concept
Why a Team?
The massive success of the Top Notch Home Team is a direct result of the
team concept. We believe that through the use of a dedicated full time staff,
our Realtors® are fully capable of finding you the best offers regardless of
your timeline, while being able to give you exceptional customer service.
Did you know?
Most of a real estate transaction centers around administrative
details; coordinating showings, arranging home inspections, coordinating with
the title company, and tracking the loan process.
While most Realtors spend a tremendous amount of time working through
the administrative side themselves, our Realtors® are able to focus on
making you the most amount of money while our staff takes care of the rest.
Meet the Team
Multiple Full Time Realtors
A Marketing Specialist
A Certified Home Stager
A Team Assistant
A Transaction Coordinator
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We Find
BUYERS
How
The Extra Mile
7%
Yard Sign
8%
Realtor®
34%
Internet
51%
The Extra Mile
All Realtors® can put a sign in the yard,
put the property on the MLS, and then
pray it sells. Top Notch Home Team does
more; our exceptional agents go and
proactively prospect to bring you Buyers.
This extra dedication can be the
difference between one offer, and multiple
offers. Experience tells us that one offer
drives the price down, but multiple offers
push the price up.
NATIONAL ASSOCIATION OF REALTORS® SURVEY
If 93% of Buyers come from the three core property marketing strategies, where do the
other 7% come from?
According to NAR statistics the 7% extra comes
from:
Friends
Relatives
Neighbors
Directly from the Seller
Newspaper advertisement
To make sure that your property has the maximum
exposure to potential Buyers our marketing plan
encompasses your local area and your neighbors. Chances are that at least one of the people who live
by you know someone that has been thinking of buying in the area! This strategy allows us to find the
people who have not yet started to look for a home, the people who may have just given up, and the
friend of a friend who wants to move in to the area. We love our job and we always go the extra mile.
5

New Home
EXPERIENCE
The
Our goal for marketing and home preparation is to turn what is often a financial
decision for a Buyer into a truly emotional decision. Here is how we do it:
1 Professional Home-Staging 2 Professional Photographs
Home Stager's expertise lies in presenting homes
for Buyers to envision their life there. This
consultation comes with a plan of action to best
showcase the property.
99% of home buyers search online (NAR). Hence
the need for beautiful pictures. Professional highresolution
and high-quality photographs come
standard.
3 Video Tours and Chats 4 Custom Floor Plans
The one thing that pictures struggle to do is give
a Buyer a feel for the layout. Over 50% of Buyers
find video walkthrough's massively important
when deciding to view the home or not.
Floor plans are just one more way that
makes you stand out online. Used by Buyers
to get a feel for the layout and the size of your
property.
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All statistics taken directly from the National Association of Realtors
Top Notch Home Team, part of Metro Real Estate Group 719.219.6741

of
Assessment
Wants
and
Appraisal
Underwriting
House for
Prepare
Presentation
Days Before
The
Closing
HOUSE SELLING
OVERVIEW
A
What You Should Expect In This Home Selling Process
MLS Preview
Set expectations.
Ask any questions.
Review comparable sales
and timeline.
Establish Wants Vs.
Needs.
Professional homestaging
appointment.
Prepare house for
pictures.
Review and touch up of
pictures.
Review: price, inclusions
and exclusions, special
features, and other items.
Approval of draft MLS.
Property goes live on the
MLS.
Local neighbors engaged.
Paper marketing created
and distributed.
Social media marketing
leveraged.
Open House conducted if
beneficial for the Seller.
Any and all offers will be
presented in person.
Negotiation conducted if
necessary.
Mutual execution of
desired deal.
Earnest money
deposited.
Disclosures sent out.
Buyer schedules
inspections.
Inspection items are
negotiated.
Marketing Receive Offers Under Contract
Final Issues
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Review appraisal results.
Negotiate any appraisal
issues.
Buyer to provide lender
and Title any further
documents.
Receipts provided from
Inspection Resolution.
Closing scheduled by all
parties.
Closing disclosure
provided with estimated
proceeds.
Agent to conduct a walk
through.
Schedule final walk
through for the Buyer.
Close the deal.

MARKET VALUE
DETERMINE
TO HOW
Market value is determined by multiple factors. Pricing a home correctly will be the
difference between a profitable sale and a property that sits on the market.
Market value is NOT determined by:
The items in your home.
What you need to make from the proceeds.
What you want to make from the proceeds.
What it last appraised for.
What your neighbor sold their home for.
What the assessor says it's worth.
How much you paid for it.
What Zillow claims it's worth.
Best ways to receive desirable offers:
1 - Improve the condition of the home. We
can help you understand where the best
return on investment is when it comes to
remodeling.
Market value is determined by what
a Buyer will pay based on:
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The current market.
The current competition.
The current financial market and interest
rates.
The current economic condition.
The Buyer's subjective perception of the
condition of the property.
The location of the property.
Recent sales of what Buyers have paid for
comparable homes within a local radius.
2 - Offer good terms to a Buyer. This isn't
just price. Inclusions, possession dates,
and other factors play a roll.
3 - Improving the way the house shows.
Staging makes you money. Taking a
professionals advice on what to change
will make a huge difference in the way your
house is felt.
4 - Adjust price as necessary. This
takes into account feedback received from
Buyers and other Realtors®.

About Metro Brokers
Who are we?
Since 1976, Metro Brokers, Inc. has been assisting Coloradans with their
Real Estate needs. In every transaction a Metro Brokers REALTOR® makes
sure that their clients’ interests are best served and maintained with the
highest level of professionalism. At Metro Brokers, we make it simple for
Coloradans to know that our members go the extra step to display and
maintain their REALTOR® designation. Metro Brokers, Inc. is proud that
100% of our members are REALTORS®.
Why a Metro Brokers REALTOR®
The term REALTOR® is a registered collective membership mark that
identifies a real estate professional who is a member of the NATIONAL
ASSOCIATION OF REALTORS® and subscribes to its strict Code of Ethics.
REALTORS® are pledged to a strict Code of Ethics and Standards of
Practice. Working for America’s property owners, the National Association
provides a facility for professional development, research and exchange of
information among its members and to the public and government for the
purpose of preserving the free enterprise system and the right to own real
property
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Interview Questions
To Ask Your Agent
Great
Are you a full-time or part-time Realtor?
How often and how do you communicate with me?
Are you a single agent or do you work with a team?
Do you typically work in my price range?
Do you specialize in working with Buyers or Sellers?
Do you have a list of vendors who can help me?
How soon can you start marketing my house?
Are you available on my schedule to include weekends?
How do you look for possible Buyers for my property?
How many homes have you sold this year?
What haven't I asked you that I need to know?
10

Past Client Testimonials
Joel was AMAZING at selling my house. I had already moved out of state and Joel
took care of the whole process. Not only did he sell it one day after listing, he was
able to help us close a week before scheduled! He really made the process
effortless on my part and answered any/all of my questions. Anyone looking to sell
or buy a home, I definitely recommend contacting Joel! I cannot say enough good
things about him. He goes above and beyond anyone to make sure his clients are
happy. Thank you Joel!!!
Lelani Q.
I just wanted to say that Joel did an awesome job at selling our house. He is very
polite and easy to work with and handled working with some difficult people in a
very professional manner,I would recommend him to anyone that is wanting to
sell!!
Holly Y.
Joel was honest, professional, and did a great job helping us sell our home. He
was informative and made the process as painless as possible. I highly
recommend him.
Carissia G.
For more testimonials please visit
TopNotchHomeTeam.com
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12
Notes

Metro Real Estate Group
719.219.6741
Top Notch Home Team