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Issue 2 - The Art Newspaper

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4<br />

NEWS ANALYSIS<br />

THE ART NEWSPAPER FRIEZE ART FAIR Wednesday 10 October 2012<br />

Let the examination begin<br />

Frieze Masters joins the controversial world of vetting committees<br />

PROVENANCE<br />

London. <strong>The</strong> fair is only just opening,<br />

but the exhibitors at Frieze Masters<br />

may already be breathing a sigh of relief.<br />

On Monday, all 99 booths went<br />

under the scrutiny of a 20-strong vetting<br />

committee, tasked with checking<br />

the attribution, quality and condition<br />

of works.<br />

“Obviously for Frieze, vetting is a<br />

new challenge, but it became clear very<br />

quickly that it would play an important<br />

role,” says Victoria Siddall, the director<br />

of Frieze Masters. “Partly because we<br />

want to be seen as a serious art historical<br />

event, but also because we’re asking<br />

collectors to buy items outside of their<br />

normal area of expertise. Buyers in contemporary<br />

art may be unfamiliar with<br />

Old Masters, so we needed to be sure<br />

they could buy with confidence.”<br />

Replicating the stringent vetting<br />

committees at Tefaf Maastricht, which<br />

involves more than 170 specialists,<br />

Frieze has brought together experts<br />

[see box] on all of the periods of art displayed.<br />

A significant exclusion from<br />

the line-up, however, is fellow exhibitors.<br />

“We decided early on that dealers would<br />

not vet other dealers—we wanted that<br />

layer of objectivity,” Siddall says.<br />

For many years, Maastricht readily<br />

allowed dealers to act on vetting committees,<br />

but this has gradually been re-<br />

duced. Occasionally it still happens: for<br />

example, Peter Finer is on Tefaf’s arms<br />

and armour committee and James Hennessy<br />

vets early Asian art for the Dutch<br />

fair. <strong>The</strong> Pavilion of <strong>Art</strong> and Design<br />

fair, which opens in London this week,<br />

also allows it. “<strong>The</strong>y’re often the most<br />

experienced specialists,” says Patrick<br />

Perrin, a co-director of the fair, adding<br />

that dealers cannot vet their own stands.<br />

Although decisions are guided by<br />

evidence provided by dealers and a set<br />

criteria, it is the expert eye that dominates.<br />

“Everyone has their own Tefaf<br />

“[Vetting provides]<br />

reassurance that<br />

you’ll be showing<br />

among the best”<br />

vetting story,” says Robert Bowman,<br />

the director of two galleries in London<br />

who has worked on Tefaf’s vetting<br />

committee for around 20 years. “In my<br />

first year as an exhibitor, four marble<br />

sculptures I had designed my booth<br />

around were removed. <strong>The</strong>y were labelled<br />

as 19th-century, but [the sculpture<br />

vetting committee] was concerned that<br />

they looked [like they were] 17th-century<br />

and could mislead visitors.” Committees<br />

can change their minds on works that<br />

were accepted in previous editions and<br />

entire booths have been rejected, says<br />

Henk Van Os, the chairman of Tefaf’s<br />

Antiquities committee.<br />

While art scholars are increasingly<br />

concerned about being sued over authenticity<br />

issues, vetting members can<br />

voice opinions in confidence as the organisers<br />

of both Tefaf and Frieze Masters<br />

require the members to sign confidentiality<br />

agreements. “<strong>The</strong> fact that no<br />

one knows what has happened is the<br />

reason why the process is so frustrating<br />

but, at the same time, so effective,”<br />

Bowman says. Nevertheless, gossip over<br />

rejected works is rife.<br />

At most vetted fairs, dealers can<br />

appeal decisions, but this risks attracting<br />

greater attention (one dealer describes<br />

“20 vetting experts piling into a booth,<br />

leaving the exhibitor outnumbered”).<br />

It is up to the committee to “prove”,<br />

or rather justify, its opinion and if<br />

there is any uncertainty the dealer is<br />

generally given the benefit of the doubt.<br />

If an item is rejected, it is returned<br />

to the dealer. “<strong>The</strong>y basically say ‘do<br />

what you want with it, just don’t show<br />

it here’,” says Otto Naumann, the New<br />

York-based Old Master dealer who previously<br />

worked on Tefaf’s vetting team.<br />

“We’re not the art police. People get<br />

carried away with the idea of vetting.<br />

We’re deciding what should be<br />

in a fair, not the general art market,”<br />

Bowman says.<br />

Modern and contemporary art fairs<br />

avoid these headaches as they rarely<br />

Better to be<br />

certain than sorry<br />

Expert eyes<br />

have vetting committees. <strong>Art</strong> Basel<br />

and Fiac, for example, say there is no<br />

need to check works on the primary<br />

market. Living artists can verify authenticity<br />

and the condition of works<br />

is confirmed during the selection<br />

process. <strong>The</strong> <strong>Art</strong> Loss Register also<br />

works with numerous fairs.<br />

With Modern art increasingly included<br />

at historical art fairs though,<br />

more vetting can be expected. “Rules<br />

and regulations expand with the fairs,”<br />

says Christian Vrouyr, the director of<br />

the Brussels Antiques and Fine <strong>Art</strong><br />

Fair. “Contemporary art offers more<br />

precise vetting possibilities and Modern<br />

art has documented foundations and<br />

catalogues raisonnés,” he says. Others<br />

Charles Avery, previously the deputy keeper of sculpture at the<br />

Victoria & Albert Museum, London<br />

Mattie Boom, a curator at the Rijksmuseum, Amsterdam<br />

Xavier Bray, the chief curator of London’s Dulwich Picture Gallery<br />

Andrew Butterfield, a specialist in European art<br />

Taco Dibbits, the director of collections at the Rijksmuseum,<br />

Amsterdam<br />

Ann Dumas, a curator at the Royal Academy of <strong>Art</strong>s, London<br />

David Ekserdjian, a professor of the history of art at the<br />

University of Leicester<br />

Richard Falkiner, an independent consultant<br />

Gaudenz Freuler, a professor of the history of art at<br />

Kunsthistorisches Institut, Zurich<br />

Jonathan King, formerly in the ethnographic<br />

department at Christie’s. Previously a curator of<br />

ethnography at the British Museum, London<br />

Gregory Martin, a Flemish scholar<br />

Susie Nash, a professor at London’s<br />

Courtauld Institute of <strong>Art</strong><br />

Scott Schaefer, a curator of paintings at<br />

<strong>The</strong> Getty Trust, Los Angeles<br />

MaryAnne Stevens, the director of academic<br />

affairs at the Royal Academy of <strong>Art</strong>s<br />

Richard de Unger, a collector of Islamic art<br />

Tim Teuten, the former head of Christie’s<br />

department of African and Oceanic art<br />

Oliver Wick, an independent curator<br />

Hermione Waterfield, a tribal art expert who was<br />

previously at Christie’s<br />

Chantelle Rountree, the former head of antiquities at Bonhams<br />

Simon Howell, the managing director of Shepherd Conservation<br />

argue that contemporary art should<br />

be more tightly checked. “All secondary<br />

[market] art should be vetted,” says<br />

Edward Horswell, a director at London’s<br />

Sladmore Gallery (G8).<br />

“<strong>The</strong>y’re meant to be checking for<br />

condition and quality, as well as<br />

authenticity.”<br />

Challenges aside, there is a consensus<br />

that Frieze Masters made the right<br />

decision and that vetting produces fairs<br />

with higher-quality works. “It’s a guarantee<br />

for exhibitors, as well as collectors,”<br />

says Mira Dimitrova, the director<br />

of the Robilant and Voena gallery (A4).<br />

“It [provides] reassurance that you’ll<br />

be showing among the best.”<br />

Riah Pryor<br />

© ISABEL POUSSET

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