ATTENDEE GUIDE - Toy Industry Association
ATTENDEE GUIDE - Toy Industry Association
ATTENDEE GUIDE - Toy Industry Association
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26 FEbRuARY 13-16, 2011 | NEw YORk cITY<br />
Nominees for the TOTY (<strong>Toy</strong> Of The Year) Awards<br />
ACTIVITY TOY OF THE YEAR<br />
<strong>Toy</strong>s that inspire creative play through various forms of activity<br />
• Crayola Color Wonder Sound Studio (Crayola, LLC)<br />
• LEGO ® Atlantis Neptune Carrier (LEGO Systems, Inc.)<br />
• LEGO ® <strong>Toy</strong> Story Western Train Chase (LEGO Systems, Inc.)<br />
• Paper Jamz Guitar (WowWee)<br />
• Play-Doh Mega Fun Factory (Hasbro, Inc.)<br />
• Real Construction Deluxe Workshop (JAKKS Pacific, Inc.)<br />
bOY TOY OF THE YEAR<br />
<strong>Toy</strong>s developed for boys of any age<br />
• Air Hogs ® Hawk Eye (Spin Master Ltd.)<br />
• Hot Wheels ® RC Stealth Rides (Mattel)<br />
• NERF N-Strike Stampede ECS blaster (Hasbro, Inc.)<br />
• Real Construction Deluxe Workshop (JAKKS Pacific, Inc.)<br />
• Spy Net Video Watch (JAKKS Pacific, Inc.)<br />
• <strong>Toy</strong> Story 3 Blast Off Buzz Lightyear (Thinkway <strong>Toy</strong>s)<br />
• TRON: Legacy Zero Gravity Light Cycle (Disney and Spin Master)<br />
EDUCATIONAL TOY OF THE YEAR<br />
<strong>Toy</strong>s that help children to develop special skills and knowledge through<br />
play<br />
• Alphie (Hasbro/ Playskool)<br />
• Furnished School Building (Playmobil ® USA)<br />
• iXL Learning System (Fisher-Price ® , Inc.)<br />
• Leapster Explorer Learning Experience (LeapFrog)<br />
• Math Dice® Jr. Kid’s First Mental Math Game (ThinkFun Inc.)<br />
• MobiGo (VTech Electronics North America)<br />
• V.Reader (VTech Electronics North America)<br />
GAME OF THE YEAR<br />
Children’s board, card, CD-ROM or electronic game formats. (NOTE:<br />
All electronic games must have an ESRB “Early Childhood” rating)<br />
• 5 Second Rule (Patch Products)<br />
• LEGO ® Games Creationary (LEGO Systems, Inc.)<br />
• LEGO ® Games Minotaurus (LEGO Systems, Inc.)<br />
• LOOPZ (Radica)<br />
• Rory’s Story Cubes ® (Gamewright)<br />
• Scrabble Flash (Hasbro, Inc.)<br />
• SPOT IT! (Blue Orange Games)<br />
GIRL TOY OF THE YEAR<br />
<strong>Toy</strong>s developed for girls of any age<br />
• Barbie ® Video Girl (Mattel)<br />
• Furreal Friends GOGO, My Walkin’ Pup (Hasbro, Inc.)<br />
• Justin Bieber Music Video Collection Singing Figures<br />
(The Bridge Direct, Inc.)<br />
• Monster High Doll Assortment (Mattel)<br />
• Princess & Me 18” Dolls (JAKKS Pacific, Inc.)<br />
• Squinkies Cupcake Surprize! Bake Shop (Blip ® <strong>Toy</strong>s)<br />
• Zoobles (Spin Master Ltd.)<br />
INFANT/TODDLER TOY OF THE YEAR<br />
<strong>Toy</strong>s developed for infant children and toddlers (ages up to 36 months)<br />
• Explore N’ Grow Musical Gear Center (Playskool)<br />
• Laugh & Learn Learn & Move Music Station (Fisher-Price, Inc.)<br />
• LEGO ® DUPLO ® Play with Numbers (LEGO Systems, Inc.)<br />
• Lil’ Zoomers Spinnin’ Sounds Speedway (Fisher-Price, Inc.)<br />
• Mega Bloks ® Pull Along Musical Pirate Ship (MEGA Brands)<br />
• My First Disney Princess Baby dolls (Tollytots ® , a division of<br />
JAKKS Pacific, Inc.)<br />
• My Own Leaptop (Leapfrog)<br />
www.<strong>Toy</strong>FairNY.com<br />
INNOVATIVE TOY OF THE YEAR<br />
<strong>Toy</strong>s that combine innovation and play value<br />
• iXL Learning System (Fisher-Price ® , Inc.)<br />
• LEGO ® Games Minotaurus (LEGO Systems, Inc.)<br />
• Paper Jamz Guitar (WowWee)<br />
• Scrabble Flash (Hasbro, Inc.)<br />
• Spy Net Video Watch (JAKKS Pacific, Inc.)<br />
• The Sing-a-ma-jigs! (Mattel Inc.)<br />
• V.Reader (VTech Electronics North America)<br />
OUTDOOR TOY OF THE YEAR<br />
<strong>Toy</strong>s designed for outdoor play<br />
• Flickin’ Chicken (Haywire Group, Inc.)<br />
• Makin’ Mudpies (Little Tikes)<br />
• Nerf Super Soaker Shot Blast (Hasbro, Inc.)<br />
• Razor ® Siege Caster Scooter (Razor USA, LLC)<br />
• Sky Ball ® and Bat (Maui <strong>Toy</strong>s ® )<br />
• Whiplash (Street Surfing)<br />
• YBIKE (National Sporting Goods)<br />
PRESCHOOL TOY OF THE YEAR<br />
<strong>Toy</strong>s developed for preschool-aged children (ages 3-5)<br />
• Dance Star Mickey (Fisher-Price ® , Inc.)<br />
• iXL Learning System (Fisher-Price ® , Inc.)<br />
• My Take Along Puppet Theater (Playmobil ® USA)<br />
• The Sing-a-ma-jigs! (Mattel Inc.)<br />
• Tonka Chuck & Friends Chuck’s Stunt Park (Hasbro, Inc.)<br />
• V.Reader (VTech Electronics North America)<br />
PROPERTY OF THE YEAR<br />
Property that had the greatest success spreading its brand throughout<br />
the industry<br />
• Ben 10 Ultimate Alien (Cartoon Network Enterprises)<br />
• Chuggington (Ludorum)<br />
• Dinosaur Train (The Jim Henson Company)<br />
• Monster High (Mattel)<br />
• Thomas & Friends (HIT Entertainment)<br />
• <strong>Toy</strong> Story 3 (Disney Consumer Products)<br />
SPECIALTY TOY OF THE YEAR<br />
<strong>Toy</strong>s primarily distributed through specialty retailers<br />
• Furnished School Building (Playmobil ® USA)<br />
• HEXBUG ® Nano Habitat Set (Innovation First Labs, Inc.)<br />
• My Take Along Puppet Theater (Playmobil ® USA)<br />
• Shrinky Dinks ® Deluxe (Creativity for Kids/Faber-Castell USA)<br />
• Solitaire Chess (ThinkFun Inc.)<br />
• UPPY Uglydoll ® (Pretty Ugly LLC/Uglydoll ® )<br />
Stay in the<br />
conversation – read<br />
the <strong>Toy</strong> Fair Blog www.<br />
toyfairnyblog.com
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