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TOCICO CONFERENCE 2007 Using TOC principles to enhance the ...

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Miguel Abuhab<br />

CEO of DATASUL / Brazil<br />

21<br />

© <strong>2007</strong> <strong><strong>TOC</strong>ICO</strong>. All rights reserved.<br />

<strong><strong>TOC</strong>ICO</strong> <strong>2007</strong> Conference<br />

“I wrote an article after September 11, introducing <strong>the</strong> concept of<br />

polluting humanity. The world has not noticed that indiscriminate<br />

au<strong>to</strong>mation kills like an a<strong>to</strong>mic bomb, but takes longer.“<br />

“Unemployment pollutes <strong>the</strong> environment. Industrial policies must<br />

generate consumers. Everybody fires employees and thinks that <strong>the</strong>se<br />

who will buy <strong>the</strong>ir products are <strong>the</strong> employees of <strong>the</strong> o<strong>the</strong>r companies.“<br />

“By applying <strong>TOC</strong> it is possible <strong>to</strong> compete, maintain a given level of<br />

employment, and adopt more logical solutions,<br />

without firing employees.“<br />

Article of ICARO 04/2003

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