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11<br />
BHOPAL<br />
The very same day he gave marching<br />
orders to tribal affairs minister Vijay<br />
Shah for making sexist remarks, state<br />
BJP president Narendra Singh Tomar<br />
BHOPAL April 22 to April 28, 2013<br />
ended up with his foot firmly in his<br />
mouth.<br />
In Shajapur, when journalists drew<br />
his attention to Congress allegations of<br />
a possible involvement of the BJP in<br />
the Bengaluru blasts that took place<br />
Social media to influence elections<br />
in 17 of MP's 29 Lok Sabha seats<br />
BHOPAL<br />
Madhya Pradesh's not so tech-savvy<br />
chief minister Shivraj Singh Chauhan<br />
joined the micro-blogging site twitter<br />
last month, becoming third BJP chief<br />
minister to do so after Gujarat CM<br />
Narendra Modi and Chhattisgarh CM<br />
Raman Singh. The move might have<br />
surprised some. But analysts say it is<br />
a wise decision, given the findings of a<br />
new study. Social media is likely to in-<br />
fluence politics and elections in over<br />
half of Madhya Pradesh's 29 Lok sabha<br />
constituencies in the forthcoming<br />
2014 general elections, the new study<br />
suggests.<br />
According to the study by IRIS<br />
Knowledge Foundation and supported<br />
by the Internet and Mobile Association<br />
of India (IAMAI), elections in 17<br />
parliamentary constituencies of MP<br />
would be influenced to varied degrees<br />
by the social media. Of these 17 constituencies,<br />
9 are high impact, 5 are<br />
medium impact and 3 are low impact.<br />
In MP, the high impact constituencies<br />
include Indore, Bhopal, Gwalior,<br />
Jabalpur, Ujjain, Rewa, Satna, Dewas<br />
and Dhar. Sagar, Hoshangabad,<br />
Khandwa, Balaghat and Khargone are<br />
low impact constituencies, while as<br />
Ratlam, Shahdol and Mandsour are<br />
the medium impact constituencies in<br />
the state. The rest of the 12 constituencies<br />
would be no-impact constituencies,<br />
and surprisingly these include<br />
the constituencies of Jyotiraditya<br />
Madhavrao Scindia (Guna), Kamal<br />
Nath (Chhindwara), Sushma<br />
Swaraj (Vidisha) and Narindra Singh<br />
Tomar (Morena).<br />
May be Shivraj Singh Chauhan himself<br />
realized the potential of the social<br />
media, or his advisors ensured it, last<br />
month Chauhan finally<br />
joined Twitter.<br />
Chauhan started tweeting<br />
from March 8 and<br />
this will help him to<br />
hone his social media<br />
strategy ahead of the<br />
polls. According to experts,<br />
social media is<br />
quite influential when<br />
it comes to directing<br />
public perceptions and<br />
influencing their decisions<br />
to some extent. In<br />
India at present, the<br />
number of Facebook<br />
users equals almost to the population<br />
of Madhya Pradesh (over 7 crore), the<br />
second populous state in India<br />
In this 'simplistic' study, social-media-impacted<br />
constituencies are those<br />
where Facebook users are more than<br />
the victory margin of the winner in<br />
the last Lok Sabha election, or where<br />
such users account for over 10% of the<br />
voting population.<br />
While as the medium impact constituencies<br />
are those where it has been<br />
assumed that a Facebook user can influence<br />
one other voter who may not<br />
be on Facebook. Given this background,<br />
social media is likely to influence<br />
the elections to some extent. According<br />
to the data available, nearly 10<br />
crore Indians use the Internet each<br />
day, with 4 crore of them having an assured<br />
broadband connection.<br />
Region<br />
near the saffron party office, Tomar<br />
said Congress was in habit of seeing<br />
the BJP's hands in everything. "Congress<br />
ko har cheej me BJP ka haath<br />
dikhai deta hai. Hum log majaak me<br />
kahte the ki agar kisi Congressi ke<br />
ghar me bachcha hota hai to usme bhi<br />
BJP ka haath dikhai dega (we often<br />
joke that even when a baby is delivered<br />
at a Congress party member's home, he<br />
sees the BJP's hands behind it)," Tomar<br />
said.<br />
The sexist innuendo in Tomar's remark<br />
elicited sharp reaction from the<br />
state Congress. Leader of Opposition<br />
in state Assembly Ajay Singh said the<br />
same Narendra Singh Tomar who<br />
<strong>WE</strong> <strong>THE</strong> <strong>STATE</strong><br />
Now Tomar does a<br />
Shah, Cong up in arms<br />
taught a lesson to Vijay Shah on the latter's<br />
indecent remarks against women,<br />
has now himself made an indecent<br />
statement. "I used to think that Tomar<br />
was a serious leader, but his remark<br />
has broken the image I had about him.<br />
He lacks depth," said Singh, talking to<br />
the journalists.<br />
He advised that dirty, mean politics is<br />
not going to help anyone and so every<br />
politician should avoid making such remarks.<br />
On Vijay Shah, Ajay Singh said<br />
the former minister's habit of bragging<br />
was well known to all, but this time his<br />
comments were too "private and sensitive".<br />
Despite several attempts, Tomar<br />
could not be contacted.<br />
India now gets a first 24-hour matrimonial channel<br />
New Delhi: Shagun TV, said to be the country’s first 24-hour matrimonial channel,<br />
will be launched on April 26.<br />
To be carried nationally across north and west India, it will be distributed<br />
through direct-to-home and digital networks. It is being launched by Vertent Media.<br />
The channel, conceptualised, conceived and promoted by media man Anuranjan<br />
Jha, is said to be full of entertainment, fun and amusement related to matrimonial<br />
content.