Simon-Khalaf-Flurry-State-Of-Appnation-Slides

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Billions ($) Faster Revenue Ramp than The Web U.S. display advertising and digital goods revenue 16 14 12 10 8 6 4 2 0 WEB (BROWERS) MOBILE APPS Title case / Helvetica 24. One line only. 1996 1997 1998 1999 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012 Source: eMarketer, <strong>Flurry</strong>, Comscore
Retail Revenue Growth Growth in Sales within Commerce App, 2011 to 2012 257% Title case / Helvetica 24. One line only. Retailers with Apps Online Marketplaces ($4.2 Billion in 2012) 147% ($22 Billion in 2012) Source: <strong>Flurry</strong> Analytics- Sample Size 48 Apps, 22 million MAUs, sale of physical and digital goods (no IAP)
Page 1 and 2: May 2013 Title case / Helvetica 24.
Page 3 and 4: How Mobile Stacks Up Against TV and
Page 5: Billions ($) App Revenue Is Scaling
Page 9 and 10: A Closer Look at Media & Entertainm
Page 11 and 12: The Rise of the App & Mortar Econom
Page 13 and 14: Shopping App Usage: Gender and Dayp
Page 15: May 2013 Thank you! Title case / He

Simon-Khalaf-Flurry-State-Of-Appnation-Slides

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