Fall 06 (pdf) - University of Wisconsin Oshkosh

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New Funds
n Allen K. Butcher Music Education Scholarship was
established in memory of the well-known Fox Valley trumpeter
and music faculty member from 1971 to 1995, who
died in January. To promote his love of people, music and
music education, Butcher’s family and friends established
this fund for full-time undergraduate students pursuing
a degree in instrumental music education. Recipients’
primary instrument must be wind or percussion.
n James Grunloh Economics Study Abroad Scholarship
supports economics majors and minors participating in
economics study-abroad programs. Grunloh began teaching
at UW Oshkosh in 1969 and has been the Center for
Economic Education director for many years. He won a
UW System Regents Teaching Excellence Award in 1995.
In the early 1990s, he began retraining educators of the
former Soviet Union in market economics.
n Robert (Pete) Havens Scholarship was established
by the professor emeritus of counselor education, who
retired in 2003 after 36 years at UWO. The award will
support graduate counseling students. The first recipient
was Timothy Locum, center, with Havens and Chancellor
Richard H. Wells.
n Clarice Mae (Johnson) Mandel of Madison was an
elementary school teacher who continued a family tradition
by earning her degree from Wisconsin State College-
Oshkosh in 1958. Her mother, Martha Saffran Johnson,
had graduated from Oshkosh State Normal School in
1914. Mandel taught in Oconto and Goodman. After she
passed away in May, her family and friends established
this scholarship, which will be given to elementary education
students from the Midwest.
n Oshkosh Rephotographed was a spring 2006 semester
project for art students in upper-level photography classes
taught by Don Stolley. Thirty-two students were each
assigned a black-and-white print from Oshkosh Public Museum
archives. They then shot photos of the same location
today. Student photos were displayed at Stolley Studio,
featuring the old and new prints matted and framed side
by side. The project was sponsored by a $2,000 grant
from the Oshkosh Area Community Foundation.
n Harry Ostendorf Endowment Fund honors the former
accounting professor’s 30 years of service and dedicated
mentoring of UW Oshkosh students. The endowment will
provide scholarships to accounting students and funds to
develop, retain and recruit outstanding faculty.
n Project ADELANTE is a program that prepares teachers,
parents and schools to support children learning
English as a second language. Funding is available for
teachers pursuing licensure in ESL and/or bilingual education,
bilingual high school students interested in teaching
careers, family education programs and workshops for
university faculty integrating issues relevant to immigrant
languages and cultures into course curricula.
n Beatrice M. Rake of Oshkosh was impressed by the
nursing care she observed while volunteering at Mercy
Medical Center. After learning that many of the nurses
she encountered had received their education at UWO,
Rake set up a bequest to fund the scholarship, which will
be awarded to students in the clinical major of the basic
undergraduate nursing program, with selection based on
financial need.
n Sales and Marketing Professionals of Northeast
Wisconsin Scholarship is awarded to marketing majors
with a minimum grade-point average of 3.3. Awards will
be based mainly on the breadth and depth of professional
development experiences related to marketing, particularly
experiences that demonstrate initiative and leadership.
n Kathleen Stetter (‘67 and MS ‘88) taught experimental
psychology for 30 years and led students on international
research trips to Belize and Brazil, giving the UWO
psychology department the distinction of being the only
department in the country that regularly sponsors two
international trips. When Stetter retired this spring, the
Kathleen Stetter Student Travel Award was established to
enable psychology students to present research at conferences
and participate in study-abroad opportunities.
n Two faculty members responsible for the growth of the
medical technology program have teamed up to invest
in the future of the program and its students. Thanks to
an additional gift from professor emeritus Mary Rigney, a
fund already created by John Strous has been renamed
the John E. Strous and Mary M. Rigney Medical Technology
Endowment Fund. Strous has been medical technology
program director since 1991. Rigney served as the
program director from 1985 to 1991. The fund will support
scholarships and the medical technology program.
n Virchow Krause & Co. LLP Scholarship provides
financial support to full-time undergraduate accounting
students of at least junior status. Recipients must have a
grade-point average of at least 3.0 and possess outstanding
qualities of character, scholarship and leadership.
Center interns Learn, Serve
The old adage says the best way to learn it is to do it,
and student interns at UW Oshkosh’s Center for Community
Partnerships do plenty.
Each semester, more than 40 students from all of the
university’s four colleges work for agencies, schools and
local businesses on everything from technology training
and Web design to newsletter publication and accounting.
“We work with our clients to develop internships
that fulfill their needs and provide our students the type
of learning experience they are looking for,” said Chad
Kopitzke, a 1997 College of Business graduate and CCP
operations manager. “Students want to get a chance to
apply their classroom experience to the real-world before
they graduate.”
They get that opportunity at the CCP, in spades.
Under new director Linda Bartelt, a former executive
with Kimberly Clark, CCP is stepping up efforts to
provide area businesses access to university faculty and
staff expertise and also is expanding its student internship
program.
Current employers of CCP interns range from businesses,
such as Culvers and Miles Kimball, to agencies,
such as the Wisconsin Department of Natural Resources
and the Oshkosh Area School District (OASD).
Vanessa Madison (standing in photo above), a senior
majoring in special education from Rosendale, is one of
more than 20 CCP interns who work as technology training
consultants for the OASD in a project that began about two
years ago, as part of school district efforts to comply with
federal No Child Left Behind requirements.
“I’m getting so much experience working with teachers
and learning about what happens in the special education
classroom, before I even do my student teaching,” said
Madison, who will student teach next spring and hopes to
graduate in December 2007.
Madison, an honors student, wants to work about 25
hours a week as a CCP training consultant this fall, despite
having a 19-credit course load and another part-time job
as a waitress.
“It’s been such a valuable learning experience,” said
Madison, who teaches special education teachers how to
use a variety of software. One program prepares indi-
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vidualized education plans for students. Another, which
will go districtwide for the first time in 2006-2007, assists
students who struggle with the printed page.
“It’s such a great program, I can’t wait to teach people
how to use it,” Madison said. “There’s so many things that
students will be able to do with it that will help them learn
better.” n
NeW MArketiNg
StrAtegy UNderWAy
in an effort to bolster public awareness about UW
Oshkosh and to help increase enrollment and support
for the university, Chancellor Richard H. Wells
charged an 11-member team in February to develop
an Integrated Marketing Plan.
“in a climate of dwindling state and federal support
for higher education, colleges and universities
have turned to the principles of integrated marketing
to streamline and coordinate marketing efforts across
their campuses,” said Sue Neitzel, capital campaign
director for the UW Oshkosh Foundation. Neitzel and
Birgit Leisen-Pollack, assistant professor of marketing,
are heading up the team.
integrated marketing involves a data-driven approach
to developing and delivering quality educational
programs targeted at segmented audiences and
developing coordinated communication strategies to
promote those programs, Neitzel explained.
“Feedback from faculty, staff, students, alumni,
donors and external constituents strongly suggests we
need to continue to improve how we are perceived,
appreciated and valued by our external constituents,”
Wells said. “While our current marketing activities
have improved, they remain, in large part, inconsistent,
uneven and highly decentralized without much
coordination.”
the team is currently developing a first draft of
the plan to present to the campus community for
feedback this fall.
to further the effort, the position of University
relations director, previously held by robin Asbury,
has been significantly modified to better reflect best
practices in integrated marketing and communications.
Wells has launched a search for a new executive
director of integrated marketing and communications
to head the University Relations office. A new director
is expected to be in place by October.
Besides Neitzel and Leisen-Pollack, other members
of the integrated Marketing team include Linda
Bartelt, Center for Community Partnerships director;
Tim Danielson, assistant admissions director; Megan
Del Debbio, student marketing intern; Chris Haywood,
student activities coordinator; Natalie Johnson,
University relations interim director; William Raaths,
UW Oshkosh Foundation Board member; Mary Simon,
program assistant; Tom Sonnleitner, Administrative
Services vice chancellor; and James Tsao, journalism
department chair. n
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