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12 The <strong>Nashville</strong> Musician April-June 2007<br />
Local 257 guitarist also writes, sings, produces . . . (#1 record)<br />
Patience pays off for both Atkins, Curb<br />
Rodney Atkins performs on CRS New Faces Show.<br />
By WALT TROTT<br />
AFM Local 257 member Rodney Atkins<br />
certainly had a memorable day, March 28,<br />
marking his 38th birthday at BMI.<br />
Just as the performing rights organization<br />
saluted the singer-songwriter with a #1 party<br />
for “Watching You,” label chief Mike Curb<br />
announced that Atkins’ album “Going Through<br />
Hell” had just been certified by RIAA a platinum<br />
seller.<br />
“This is the first song I’ve ever written that<br />
went number one, and it being such a personal<br />
thing, I can’t imagine it being more special,”<br />
noted Atkins. “It’s like every country music<br />
fairy tale come true . . . I never stopped believing<br />
it was possible to have number ones,<br />
but having an album go platinum is definitely<br />
huge.”<br />
“Watching You” boasted four weeks at #1<br />
on Billboard, starting Jan. 27. Being his first<br />
charttopper that he wrote, BMI presented<br />
Atkins with a guitar (as part of a new policy<br />
for first-time #1 writers only). The title track<br />
from his CD also went number one for Atkins<br />
four weeks starting Aug. 12, 2006, and later<br />
named Billboard’s most played country song<br />
of the year.<br />
He’s proud of their number one song’s message<br />
which he helps to put across. Atkins added<br />
that lots of e-mails confirmed for him that<br />
those with such addiction appreciated the song:<br />
“It kind of shook them loose. I’m proud to be<br />
a part of family-friendly music. People want<br />
those kinds of songs.”<br />
The frosting on his career cake was being<br />
nominated by the Academy of Country Music<br />
as best new male vocalist, while a second best<br />
song nomination (a writer’s trophy) came for<br />
his record “If You’re Going Through Hell,”<br />
co-written by Dave Berg, Annie Tate and Sam<br />
Tate. (Winners will be announced May 15.)<br />
During his media chat, the 6-foot, 4-inch<br />
Atkins pointed out he would be going on tour<br />
with Martina McBride, followed by yet another<br />
tour with prankster Brad Paisley this<br />
summer. He praised both artists: “They represent<br />
the best of what country music stands<br />
for. I can’t explain how humble and thankful I<br />
am to be part of this group.”<br />
Co-writers sharing his big day for “Watching<br />
You” were fellow BMI writer Steve Dean<br />
and SESAC writer Brian White, who had been<br />
saluted earlier in the week by that agency.<br />
Among hundreds attending the BMI bash were<br />
Atkins’ wife Tammy Jo (who gifted him with<br />
his first set of golf clubs), their 5-year-old son<br />
Elijah, Rodney’s mom and dad Margaret and<br />
Allen Atkins (“my role models”), his band<br />
members, label boss Mike Curb and such other<br />
industry figures as BMI’s Jody Williams,<br />
CMA’s Rick Murray, publisher Charlie Monk<br />
(Mayor of Music Row), Sarah Trahern and Ed<br />
Hardy of GAC (which plays his videos), WSM<br />
Opry manager Pete Fisher (could it be Rodney<br />
Label boss Mike Curb makes platinum presentation.<br />
may be the next and newest cast member?),<br />
Craig Wiseman, Ed Morris, Becky Hobbs, Ed<br />
Benson, Vernell Hackett, Dave Berg, Bob<br />
Paxman, Joe Stampley, Taylor Swift, John<br />
Lomax III, Eddy Raven, Annie and Sam Tate,<br />
Ed Salamon and Barry McCloud.<br />
Curb presented the star with both a platinum<br />
disc for his album (indicative of more<br />
than a million units shipped), and the rugged<br />
International Scout vehicle used in his last two<br />
music videos, saying of the used ATV, “I predict<br />
that will be in the Country Music Hall of<br />
Fame someday.”<br />
Atkins shared with us a couple anecdotes<br />
concerning him and Elijah, who appeared in<br />
dad’s music video, noting that the boy was<br />
surprised while eating out at Taco Bell when<br />
someone shouted, “That’s the Buckaroo kid!”<br />
before spotting Atkins. After the recognition<br />
factor occurred again, Elijah stated matter-offactly,<br />
“Daddy, we’ve got fans everywhere!”<br />
One must commend Curb Records for its<br />
patience with artist Atkins, who during his<br />
Photos by Patricia Presley<br />
decade at the label, first charted in 1997 with<br />
his self-penned “In a Heartbeat” one week<br />
(#74) only, and five years later returned to the<br />
chart with back-to-back Top 40s: “Sing Along”<br />
and “My Old Man.” The following year, however,<br />
Atkins finally scored his first legitimate<br />
hit: “Honesty (Write Me a List)” (#4, 2003).<br />
Sadly, his 2003 album “Honesty,” for which<br />
he wrote eight of the 12 tracks, failed to register<br />
Top 40 chartwise.<br />
Some label heads might have dismissed this<br />
East Tennessee boy as a one-hit wonder, but<br />
not Curb Records’ chief.<br />
“Rodney learned the totality of the business,”<br />
crowed Curb. “He learned how to use<br />
his voice as an instrument in part of the recording<br />
process. But he also learned how to<br />
produce, how to write and how to grow.”<br />
Acknowledging appreciation, Atkins said,<br />
“Curb Records never stopped believing it<br />
would be possible for me to have a number<br />
one song . . . I never stopped believing in<br />
myself, because people around me never<br />
stopped believing.”<br />
The birthday boy also disclosed that his album<br />
was recorded on a shoe-string, at his<br />
home studio away from <strong>Nashville</strong>, joshing that<br />
it’s probably the cheapest CD that Curb<br />
Records has yet released.<br />
Atkins also added he hopes Curb will permit<br />
him to make his next album the same way.<br />
“The record label let him be himself and<br />
it’s nice to have a label stick with him and then<br />
be surrounded by people who support him<br />
being himself,” bolstered Greg Hill, Atkins’<br />
manager.<br />
So all are anxious to see how his current<br />
single “These Are My People” (which he<br />
didn’t write) does at radio. By the way, Atkins<br />
did co-write six of his album’s 10 tracks.<br />
One of the few extravagances Rodney<br />
Atkins has allowed himself with his newfound<br />
success, was to put in “a circle drive at<br />
my houses, so the bus can turn around.”<br />
Here’s an artist who knows all about turning<br />
things around. Congratulations, Rodney.<br />
Wife Tammy Jo and son Elijah share dad’s big night.<br />
Elijah and Rodney’s parents Margaret and Allen<br />
Pros Eddy Raven and Joe Stampley pay respects. Veteran vocalist Becky Hobbs applauds Atkins.<br />
Atkins make his #1BMI bash a real family affair.<br />
Country Music Television announces best<br />
The fan-voted Country Music Television<br />
(CMT) awards isn’t locked into the tunes or<br />
artists promoted by country radio, giving the<br />
controversial Dixie Chicks a chance to wind<br />
up in the winner’s circle.<br />
Apart from the Grammys, the Texas trio’s<br />
been missing in action from recent country<br />
awards programs, due to lead singer Natalie<br />
Maines’ outspoken 2003 comments raggin’<br />
against Presidential politics.<br />
Rascal Flatts nabbed three CMT nominations<br />
in a year that has seen them crossing over<br />
into pop music charts and setting box office<br />
records with their concert sales.<br />
The Dixie Chicks are now vying for the<br />
top dog in best video honors, as well as for<br />
best group video.<br />
Incidentally, the largest list is reserved for<br />
the best overall video category with eight<br />
nominees, which will be reduced to four on<br />
the night of the actual awards show, April 16,<br />
obviously being telecast by CMT.<br />
Nominees for Best Video are the Chicks’<br />
“Not Ready To Make Nice,” Carrie<br />
Underwood’s “Before He Cheats,” George<br />
Straits’s “Seashores of Old Mexico,” Keith<br />
Urban’s “Once in a Lifetime,” Kenny<br />
Chesney’s “You Save Me,” Rascal Flatts’<br />
“What Hurts the Most,” Sugarland’s “Want<br />
To” and Toby Keith’s “A Little Too Late.”<br />
Up for Best Female Video are Carrie<br />
Underwood, Faith Hill’s “Stealing Kisses,”<br />
Gretchen Wilson’s “California Girls,” and Sara<br />
Evans’ “You’ll Always Be My Baby.”<br />
Best Male Video contenders are Chesney,<br />
Keith, Josh Turner’s “Would You Go With<br />
Me,” and Tim McGraw’s “My Little Girl.”<br />
Duo Video nominees are Sugarland, Big<br />
& Rich’s “8th of November,” Brooks &<br />
Dunn’s “Building Bridges,” and The Wreckers’<br />
“Leave the Pieces.”<br />
Group Video honors competitors are the<br />
Dixie Chicks, Little Big Town’s “Good As<br />
Gone” and both Rascal Flatts’ “Life Is a Highway”<br />
and “What Hurts the Most.”<br />
Breakthrough Video contenders: Jason<br />
Aldean’s “Amarillo Sky,” Kellie Pickler’s<br />
“Red High Heels,” Taylor Swift’s “Tim<br />
McGraw” and The Wreckers’ “Leave the<br />
Pieces.”<br />
Wide Open Country Video (one that pushes<br />
the boundaries of the genre): Jack Ingram,<br />
“Love You,”; Jimmy Buffett, “Bama Breeze”;<br />
Johnny Cash’s “God’s Gonna Cut You Down”;<br />
and Sheryl Crow-Sting’s “Always On Your<br />
Side.”<br />
Up for Best Director’s award for music<br />
video of the year, are: Paul Boyd for Gary<br />
Allan’s “Life Ain’t Always Beautiful”; Roman<br />
White for Carrie Underwood’s “Before<br />
He Cheats”; Shaun Silva for Kenny Chesney’s<br />
“You Save Me”; and Wes Edwards for Jason<br />
Aldean’s “Amarillo Sky.”<br />
The awards show is slated to beam live<br />
from Belmont University in <strong>Nashville</strong>, hosted<br />
by country comic Jeff Foxworthy.