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24<br />

Michel Dutrée (European Federation of Pharmaceutical Industries and<br />

Associations (EFPIA) and Nefarma, the Netherlands)<br />

“Research in companies is flourishing. Yet the biggest challenge for<br />

innovation is in the development, including with the extensive use<br />

of randomized controlled trials because they are expensive and the<br />

added value is low when considering the real life use of medicines.<br />

We are discussing with regulatory bodies to shift to using real<br />

world data earlier in the development phase.”<br />

Lloyd Sansom (Special Advisor on National Medicines Policy Framework, Australia)<br />

“Pharmacists are sometimes not seen as part of the primary<br />

healthcare team because of their funding arrangement. Today<br />

pharmacists have an opportunity, along with providing efficient<br />

drug supply, to provide an effective supply of pharmaceutical<br />

support. This will be supported if innovation in practice is<br />

identified, quantified and valued.”<br />

Douwe Breimer (Moderator; University of Leiden, the Netherlands)<br />

Daan Crommelin (Moderator; <strong>FIP</strong>/ Utrecht University, the Netherlands)

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