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Jon Mills: The Man Behind Motionloft

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determined to continue to grow and<br />

expand the business. He’s truly fascinated<br />

by numbers and how this<br />

data can be used to give a new insight<br />

about the way people move in<br />

different cities. <strong>Motionloft</strong> already<br />

has sensors up in Chicago, Dallas,<br />

Pittsburgh, Miami, New York, and<br />

San Francisco, but they hope other<br />

cities are added soon so they can<br />

start analyzing the numbers: “So far<br />

we’ve seen some crazy things from<br />

our data that I don’t think anyone<br />

has actually known before” (<strong>Mills</strong>).<br />

Upon our first meeting, I had no<br />

clue what to expect. He was <strong>Jon</strong><br />

<strong>Mills</strong>, CEO of <strong>Motionloft</strong>, and that<br />

was enough to make for a frantic<br />

car ride up to San Francisco. I stood<br />

outside the glass doors of 550 15th<br />

street, struggling to hold on to numerous<br />

cameras and lighting equipment<br />

while anxiously awaiting the<br />

descending elevator. Out came <strong>Jon</strong>,<br />

your average young techie looking<br />

guy wearing dark blue jeans and a<br />

gray zip-up, reminiscent of the familiar<br />

Silicon Valley “googlites” here<br />

in Mountain View. Definitely not<br />

the image most people would visualize<br />

as a CEO of an up and coming<br />

startup company. I was greeted<br />

with a friendly stubbled smile as<br />

I awkwardly reached out to shake<br />

with the wrong hand. We entered<br />

a spacious building with desktops<br />

of computers at every corner and<br />

boxes filled with top secret software<br />

parts. Despite the fancy Macs and<br />

high tech equipment, this was not<br />

your run of the mill workplace. It<br />

looked more like a chill out space<br />

decked out with artsy posters and a<br />

flat screen T.V. “Oh we’re just hangin’<br />

out,” <strong>Jon</strong> said when I asked what he<br />

was up to. Sure enough, I could hear<br />

Chris Rock stand-up emanating<br />

in the next room with <strong>Jon</strong>’s friends<br />

kicked back on the couch, red plastic<br />

cups scattered on the coffee table<br />

as evidence of the night before.<br />

<strong>Jon</strong> takes pride in the fact that his<br />

team can be both laid back and<br />

productive: “It’s great to be excited<br />

about [the job] but you really have<br />

to dig your head in. Most of our<br />

people wear headphones like half<br />

the day because they’re working and<br />

concentrating on something so hard<br />

that once 6 o’clock comes around,<br />

everyone’s relieved that they got that<br />

much done” (<strong>Mills</strong>). <strong>The</strong>re’s something<br />

to be said about the way <strong>Jon</strong><br />

chooses to organize his business.<br />

Being CEO, he doesn’t think of himself<br />

as being in charge of everyone:<br />

“I think of the people here as more<br />

of a team then a leadership, we don’t<br />

really have a big hierarchy...we try to<br />

keep it pretty flat, it keeps everyone<br />

working together and moving forward<br />

instead of politics becoming<br />

the main problem” (<strong>Mills</strong>). This style<br />

of business management isn’t new to<br />

the Bay Area, but it is certainly an<br />

unexplored approach for many businesses<br />

in other parts of the country.<br />

<strong>Jon</strong> feels that the best way to build a<br />

strong team is to actually be a part<br />

of it himself. He isn’t in some separate<br />

office away from the rest of the<br />

team. He literally sits side by side<br />

with them, making himself completely<br />

open to any ideas as well as<br />

some occasional light hearted joking<br />

around. In a world where it’s typical<br />

for employees to never even see the<br />

CEO they’re working for, much less<br />

pass ideas through them, it’s interesting<br />

to observe <strong>Jon</strong>’s unique framework.<br />

Everyone has their own idea<br />

of how a business should be run, but<br />

this casual approach is becoming<br />

increasingly popular in companies<br />

like <strong>Motionloft</strong> that strive for creativity<br />

and innovation at its fullest<br />

extent. “People feel more comfortable<br />

in opening up about ideas that<br />

they have, and they’re more energetic<br />

in the way that they think.<br />

<strong>The</strong>y think outside the box if they’re<br />

not told to conform in some way”<br />

(<strong>Mills</strong>). <strong>The</strong> struggle to keep the balance<br />

between having fun and taking<br />

work seriously is something <strong>Jon</strong> has<br />

to deal with when recruiting new<br />

members. Its true that people in a<br />

more laid back environment tend<br />

to not take things as seriously as<br />

they should, “But that’s not all that<br />

bad,” <strong>Jon</strong> says, “we can fix that with<br />

a couple strongly worded e-mails.”<br />

Growing up in a small town in Ohio,<br />

<strong>Jon</strong> always felt so limited in what he<br />

could do. He claimed you were either<br />

too young to be taken seriously<br />

or no one understood what you<br />

were really trying to do. He hopes<br />

this lack of advanced technological<br />

activity will eventually change for<br />

small towns like the one he grew<br />

up in, but is completely content<br />

with how his journey forward has<br />

brought him where he is today: “It<br />

takes an atmosphere like San Francisco<br />

to kinda be motivated everyday,<br />

to know that you’re working<br />

on something that everybody else<br />

believes in just as much as you do”<br />

(<strong>Mills</strong>). In elementary school, <strong>Jon</strong><br />

was not like other kids his age. He<br />

was intrigued by the world of business,<br />

eager to learn about the dynamics<br />

and technicality of the economy.<br />

<strong>Jon</strong> distinctly remembers doing<br />

a stock market report in second<br />

grade, “I was the biggest nerd ever...I<br />

was learning to trade stock at<br />

like 8 years old” (<strong>Mills</strong>) When every<br />

other kid was preoccupied with<br />

Legos and video games, <strong>Jon</strong> was<br />

immersed in the world of business<br />

and technology. In high school, he<br />

found a strong connection with his<br />

computer teacher. She encouraged<br />

him to pursue his real interests and<br />

not be afraid to let them show, regardless<br />

of what other students may<br />

think. <strong>Jon</strong> remembers his name always<br />

being called on the intercom<br />

between classes to “report to the<br />

computer room immediately” and<br />

having to help fix any computer<br />

problems. He even recalls a picture<br />

in his yearbook which shows him<br />

smiling next to a computer and inserting<br />

a CD that reads ‘<strong>Jon</strong> to the<br />

Rescue.’ He wouldn’t describe himself<br />

as one of the popular kids, but<br />

jokingly admits that with a small<br />

class of fifty students, there wasn’t<br />

much popularity to go around.<br />

<strong>Jon</strong> believes his father is the driving<br />

force behind his life and accomplishments.<br />

He remembers his dad<br />

suddenly becoming very ill and<br />

having to stay home everyday as a<br />

result. He painstakingly recounts<br />

his father’s harmful habits; heavy<br />

smoking, drinking, and working<br />

more than 40 hours per week. It<br />

was inevitable that his deteriorating<br />

health would eventually catch up to<br />

his fast paced lifestyle. Before <strong>Jon</strong>’s

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