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ILTM STaTISTIcaL OvervIew - International Luxury Travel Market

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<strong>ILTM</strong> Statistical Overview<br />

Statistical Overview<br />

4 Days_1254 Exhibitors_1222 VIP Buyers<br />

79+ Countries represented_ 48,000+ Appointments<br />

5760 minutes of social networking<br />

ENTER


VIP BUYERS<br />

1222 Total Buyers<br />

32% New to <strong>ILTM</strong> 2011<br />

66 Countries<br />

represented<br />

<strong>ILTM</strong> has a great energy and<br />

enthusiasm, it’s not just a trade show<br />

– it’s a big networking opportunity<br />

to expand and grow your business<br />

relationships. In particular the Forum<br />

was fantastic, having a panel of that<br />

calibre highlights the importance of<br />

<strong>ILTM</strong> within the industry.<br />

Shelby Donley, President, Owner,<br />

Camelback Odyssey <strong>Travel</strong><br />

THE WORLD’S LUXURY TRAVEL ELITE<br />

At <strong>ILTM</strong> we pride ourselves on bringing only the highest calibre of VIP Buyers, who have the authority<br />

to place business and make on the spot decisions - making this the single meeting point for the<br />

global luxury travel industry where business is generated and contracted.<br />

Decision Makers:<br />

Purchasing Power of VIP Buyers<br />

Geographic regions where our<br />

VIP Buyers are based<br />

asia pacific 9%<br />

central & eastern<br />

europe 14%<br />

latin america 10%<br />

middle east & Africa 4%<br />

north america 24%<br />

northern &<br />

western europe 21%<br />

russia & CIS 12%<br />

Final Decision 76%<br />

Plan/Organise 11%<br />

Recommending 8%<br />

Research/Planning 4%<br />

Southern & mediterranean Europe 6%<br />

Hot spots: Regions of interest*<br />

australasia 64%<br />

Caribbean 64%<br />

Central & Eastern Europe 68%<br />

C. & W. AFRICA 39%<br />

Central Asia 50%<br />

Eastern Africa 54%<br />

Indian Ocean Islands 69%<br />

Latin America 65%<br />

Middle East and North Africa 70%<br />

Northern Asia 65%<br />

North America 68%<br />

Russia & CIS 51%<br />

Southern Africa 65%<br />

Southern Asia 61%<br />

South East Asia 83%<br />

Southern & Mediterranean Europe 82%<br />

Western & Northern Europe 80%<br />

*Based on multiple choice<br />

www.iltm.net/cannes<br />

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VIP BUYERS<br />

seeking hidden gems: vip buyer product interest*<br />

Airline & helicopter & Private Jet 43%<br />

Beach Resort 82%<br />

Boutique HoteL 90%<br />

casino 9%<br />

Cruise Line 48%<br />

Cultural & Unique AttractionS 58%<br />

Extreme AdventureS 35%<br />

Gastronomic experiences 58%<br />

Golf ResorT 43%<br />

As a first time buyer in Cannes,<br />

<strong>ILTM</strong> is a real one-stop shop - a<br />

great opportunity to meet new<br />

suppliers and new faces in the<br />

industry. <strong>ILTM</strong> is all about the end<br />

product and it really doesn’t get<br />

more luxurious than this.<br />

Sanjeev Aer, Director, India<br />

Eternity <strong>Travel</strong> American Express<br />

Inbound Operator/DMc 60%<br />

limousine service/car rental 37%<br />

luxury hotel 92%<br />

Meeting &<br />

Conference Venue 16%<br />

Outdoor ActivITY 38%<br />

private island 57%<br />

private villaS 73%<br />

Rail JourneYS 43%<br />

Safari & Wildlife experienceS 64%<br />

Serviced ApartmenTS 35%<br />

Shopping ExperienceS 32%<br />

Ski ResorT 52%<br />

Spa & Wellbeing 68%<br />

tourism boarD 38%<br />

Yacht Charter & Sailing HolidaYS 53%<br />

*Based on multiple choice<br />

www.iltm.net/cannes<br />

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Exhibitors<br />

1254 Total Exhibitors<br />

79 Total Countries<br />

represented<br />

Geographic regions where<br />

our Exhibitors are based<br />

AFRICA 6%<br />

AMERICAS 16%<br />

ASIA PACIFIC 15%<br />

central & eastern<br />

europe 5%<br />

global 4%<br />

middle east 5%<br />

southern & MED<br />

europe 28%<br />

western & northern<br />

europe 20%<br />

At the heart of <strong>ILTM</strong>:<br />

Tailor Made Diaries<br />

Nowhere else can you meet directly with the<br />

most important people for your business, be<br />

it the hottest collections of private islands, to<br />

funky urban hotels or the people that buy them.<br />

And we’ve done all the hard work for you<br />

already to create a tailor-made diary of<br />

Pre-Scheduled Appointments matched with<br />

your preferences in mind.<br />

Each buyer we have met<br />

with at <strong>ILTM</strong> has been of a<br />

very high calibre and very well<br />

matched – the consistency of<br />

quality is amazing.<br />

Russell Durnell,<br />

General Manager,<br />

Palazzo Versace<br />

MEET OUR EXHIBITOR<br />

Bernd Herrmann, General Manager<br />

Product & <strong>Market</strong>ing, Cuba Real Tours<br />

The appointment system enabled us<br />

to choose exactly who we wanted to see<br />

and we were enthralled by the interest that<br />

we had - beyond any of our expectations.<br />

It fills us with absolute confidence that not<br />

just anyone can attend - <strong>ILTM</strong> ensures a<br />

high calibre of attendees. Just one day at<br />

the show had in fact paid for itself.<br />

Nicky Kelly Grimes, <strong>Market</strong>ing<br />

Manager, Elysian Collection<br />

48,320 Pre-Scheduled Appointments at <strong>ILTM</strong> 2011<br />

www.iltm.net/cannes<br />

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our exhibitors<br />

<strong>Luxury</strong> Collections<br />

An incredible Product Offering on the <strong>ILTM</strong> Show Floor<br />

An amazing range of luxury products can be found on the <strong>ILTM</strong> Show Floor – so whether you are<br />

looking for a DMC with an abundance of Eastern delights, a challenging cultural adventure across<br />

South America or a gastronomic discovery in Sicily – <strong>ILTM</strong> makes it possible.<br />

<strong>ILTM</strong> is ideal ground for the smaller<br />

boutique luxury company to reach out<br />

to global luxury travel designers and<br />

operators. We don’t feel intimidated<br />

by not being global and will definitely<br />

be back - <strong>ILTM</strong> is a must.<br />

Kostas Ioannidis, Vice President<br />

Sales, KOP HOTELS & RESORTS<br />

Airline & Private Jet Beach Resort Boutique Hotel Cruise Line Cultural & Unique<br />

Attractions<br />

Extreme<br />

Adventure<br />

Gastronomic<br />

Experiences<br />

Golf Resort<br />

Inbound<br />

Operator/DMC<br />

Limousine Service<br />

<strong>Luxury</strong> Hotel Outdoor Sports Private Island Private Villas Rail Journeys<br />

Safari & Wildlife ski Resort Spa & Wellbeing Tourism Board Yacht Charter &<br />

Sailing Holidays<br />

www.iltm.net/cannes<br />

4


© Brown + Hudson 2011<br />

<strong>Luxury</strong><br />

Package –<br />

What<br />

else is<br />

included<br />

<strong>ILTM</strong> Forum & Welcome Reception<br />

An eminent group of thought-leaders,<br />

representing a wide cross-section of the luxury<br />

travel industry, innovative and passionate about<br />

the development of this exciting sector came<br />

together to share their knowledge on the current<br />

industry environment and its future.<br />

View highlights from The <strong>ILTM</strong> Forum ><br />

Industry Research<br />

<strong>ILTM</strong> commissioned a full report with Horwath on<br />

‘The Changing Role of the <strong>Luxury</strong> <strong>Travel</strong> Advisor and<br />

Tour Operator’ revealing global luxury travel trends.<br />

The report confronts the predictions about the ‘end<br />

of travel agents,’ due to technological developments<br />

and explores why and how the position of the<br />

‘travel advisor’ has in fact strengthened. <strong>ILTM</strong> also<br />

presented a printed publication, showcasing<br />

DMC companies from across the globe.<br />

Future of <strong>Luxury</strong><br />

<strong>Travel</strong> Report<br />

The <strong>ILTM</strong> DMC<br />

Guide to the World<br />

The Future<br />

of <strong>Luxury</strong> <strong>Travel</strong><br />

Iltm guIde<br />

TO THE WORLD<br />

A Global Trends Report<br />

The Changing Role of the <strong>Luxury</strong> <strong>Travel</strong> Advisor<br />

and Tour Operator<br />

DECEMBER 2011<br />

Education Programme<br />

Responding to the frequent changes in luxury<br />

travel <strong>ILTM</strong> invited key travel influencers to<br />

share their perspectives in a new Education<br />

Programme, covering growth regions and<br />

specific luxury travel trends in order to deliver<br />

the highest standards of service to all.<br />

A very friendly and efficiently<br />

planned event. We foresee some<br />

excellent results from <strong>ILTM</strong> and see it as<br />

the most productive and fun 3 days of<br />

the year.<br />

Carolina Ortiz, Director of<br />

<strong>Market</strong>ing, Hotel Charleston<br />

Colombia<br />

www.iltm.net/cannes<br />

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luxury package<br />

<strong>ILTM</strong> Official Catalogue<br />

Every exhibitor receives a<br />

complimentary <strong>ILTM</strong> Official<br />

Catalogue entry, which is<br />

used by buyers long after<br />

the event. It includes<br />

contacts details and a 50<br />

word company profile.<br />

Pre-Fam Trips for Buyers<br />

Upon registration, VIP Buyers have the opportunity<br />

to express interest in their Fam-trip of choice.<br />

Take a detailed look at what was on offer ><br />

Social Networking & Official Party<br />

TheInsider<br />

Hosted at one of the chicest addresses on La<br />

Croisette, this is sure to be a highlight of your<br />

<strong>ILTM</strong> experience where you can network long<br />

into the night. View our <strong>ILTM</strong> picture gallery ><br />

In our monthly eMagazine,<br />

sent to over 12,000 global<br />

luxury travel professionals,<br />

we showcase the hottest<br />

news in luxury travel.<br />

Read the latest<br />

from TheInsider ><br />

<strong>Luxury</strong> camping<br />

arrives in Argentina<br />

The strongholds of<br />

Istanbul city<br />

FEBRUARY 2012<br />

The majesty of<br />

Mayakoba<br />

Explore India<br />

through the palate<br />

Another side to Peru<br />

Myanmar: A secret<br />

revealed<br />

Introducing<br />

<strong>ILTM</strong> Americas,<br />

1-3 Oct 2012<br />

<strong>ILTM</strong> is the most wonderful showcase of the luxury travel industry, providing every kind of<br />

experience that the luxury traveller could want. The forum was the most splendid of events.<br />

With key speakers, major players, tour operators, gourmet trends and the Asian/Latin American<br />

traveller influence – you learn it first at <strong>ILTM</strong>.<br />

Sarah Miller, Editor, Conde Nast <strong>Travel</strong>ler<br />

www.iltm.net/cannes<br />

6


Why become<br />

a part of<br />

the most<br />

eXClusive<br />

<strong>Luxury</strong> <strong>Travel</strong><br />

Club<br />

YOUR BENEFITS<br />

Nowhere else can you do more business with the world’s most sought after international travel<br />

experiences and luxury travel buyers than at <strong>ILTM</strong>.<br />

This is where the most desired travel experiences and international luxury travel buyers come to<br />

grow their knowledge, build their network and discover new opportunities.<br />

By invitation only, <strong>ILTM</strong> is the event of choice for business growth – we are proud to say that only<br />

the crème de la crème are cherry-picked to attend.<br />

The event offers an unrivalled opportunity for product launches and a platform to reach leading<br />

international press and media.<br />

<strong>ILTM</strong> instils a unique environment for knowledge exchange through various platforms: educational<br />

seminars, the <strong>ILTM</strong> Forum and industry research reports.<br />

Evenings are full of networking opportunities and luxurious parties delivered in true style where<br />

attendees can experience gastronomic delights, get to know their peers in a more relaxed<br />

environment and unwind after an appointment filled day.<br />

highlights from <strong>ILTM</strong> 2011<br />

www.iltm.net/cannes<br />

7


CONTACT US<br />

For further information PLEASE contact US:<br />

sales<br />

Tel: +44 (0) 20 8910 7703<br />

Email: iltmteam@reedexpo.co.uk<br />

VIP BUYER TEAM<br />

Peter Conway<br />

Manager<br />

VIP Hosted Buyer Programme<br />

Tel: +44 (0) 20 8910 7862<br />

Email: peter.conway@reedexpo.co.uk<br />

MARKETING<br />

Simon Mayle<br />

<strong>Market</strong>ing Manager<br />

Tel: +44 (0) 20 8910 7868<br />

Email: simon.mayle@reedexpo.co.uk<br />

PR<br />

Nina Gardiner<br />

Cut Communications<br />

Tel: +44 (0)20 8334 4004<br />

Email: nina.gardiner@cut-coms.co.uk<br />

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