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May 1950 - Circus Historical Society

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GREATER SHOW WORLD MAY, <strong>1950</strong><br />

GREATER SHOW WORLD<br />

Voiet of Show Butintta<br />

VOL. XXXIII MAY, <strong>1950</strong> No. 5<br />

Devoted Exclusively to the Amusement<br />

World. Subscriptions payable in advance<br />

$3.00 per year.<br />

Entered as Second Class Matter February 17,<br />

1933 at the Post Office at New York, N. Y..<br />

under the Act of March 3, 1879.<br />

Published monthly by<br />

GREATER SHOW WORLD CO.<br />

JOHNNY J. KLINE<br />

Managing Editor<br />

Feature Writers<br />

PEGGY FORSTALL<br />

ELSIE MILLER<br />

BEVERLY ROADS<br />

HOUSE PARKERS<br />

Publication Offices<br />

Longacre Building,<br />

New York 18, N. Y.<br />

Business and Editorial Offices<br />

1472 BROADWAY,<br />

NEW YORK 18, N. Y.<br />

Phone: LO-3-2970<br />

TYPES TRUE TO FORM<br />

A certain poor man has a job as a rich<br />

man's servant and spent his days polishing<br />

shoes, running errands, washing cars and<br />

etc.<br />

Since his job required little mental effort,<br />

he spent the hours thinking of the injustice<br />

of fate and feeling sorry for himself.<br />

. When he could bear his hard lot no longer,<br />

he went to the king's palace to demand<br />

justice.<br />

"Look here, Your Majesty said he, "I'm<br />

not getting a square<br />

deal. I work for a<br />

rich guy who has nothing<br />

to do but sit in<br />

an office or ride<br />

around in a fine oar<br />

wearing good clothes,<br />

and I am paid just<br />

enough to keep soul<br />

"OUR<br />

OPEN<br />

LETTER"<br />

and body together.<br />

Me and the other servants<br />

do all of his<br />

work, and he couldn't<br />

get along without us,<br />

yet he gets eighty dollars<br />

to our one. It<br />

isn't right, and I demand<br />

justice."<br />

"O. K." said the King in his regal way.<br />

"I'll make you an entertainer, so you can<br />

work for yourself."<br />

So the man went to the King's school<br />

and learned a song and dance and began<br />

to amuse the public.<br />

He was good, and it wasn't long before<br />

he became famous. He was in constant<br />

demand—making records in the morning<br />

and movies in the afternoon, doing his act<br />

at a theatre in the evening and at a night<br />

club later.<br />

The money rolled in, but he had no time<br />

to enjoy it. He couldn't even keep track<br />

of his business. So he began to hire necessary<br />

help—a manager, a press agent, a<br />

bouncer, a secretary, a valet, and chauf-<br />

feur. When the need of privacy forced<br />

him to buy a house, he engaged a housekeeper,<br />

a cook, a butler, a few maids and<br />

a gardener.<br />

They made life endurable; but when he<br />

figured up how much they cost him, he tore<br />

his hair and wailed. And again he called<br />

on the King.<br />

"Look here, King," said he, "I'm getting<br />

a raw deal again. These servants of mine<br />

are ruining me. I work myself to death to<br />

make some money and it takes most of it to<br />

support these leeches and parasites that<br />

feed on me!"<br />

THE PLUNGER<br />

No other standardized business can be<br />

likened to that of the outdoor show business.<br />

No other business has the semblance<br />

of the risk of investment of the thousands<br />

upon thousands of dollars that is poured<br />

into it each and every year. When consideration<br />

is taken of the fact that the owners<br />

interested in these enterprises face the<br />

problem of "starting a new business" each<br />

spring of the year, of engaging new help,<br />

of contracting new attractions and towns in<br />

which to exhibit, it will be readily seen<br />

that the owner of an outdoor amusement<br />

enterprise must possess the successful combination<br />

of being a good organized, careful<br />

and deliberate in the arrangement of<br />

his plans, possessive of high and efficient<br />

executive ability, capable of handling large<br />

sums of money, and most important of all,<br />

possessive of that indispensable and necessary<br />

quality—that of being a financial<br />

"plunger."<br />

Unable to foretell what the weather will<br />

bring nor what the business conditions may<br />

be, besides a dozen other causes that may<br />

leave ill-effects on the financial success of<br />

the enterprise, the outdoor showman, and<br />

included is the ride owner, concessionaire,<br />

and show owner, is the greatest financial<br />

"plunger" in business today.<br />

Yet, it is the "plunger" who is given the<br />

opportunity of beating adversity and shaking<br />

hands with prosperity.<br />

Cordially yours—<br />

THE DIFFERENCE<br />

The longer I live, the more deeply I am<br />

convinced that the thing which makes the<br />

difference between one man and another,<br />

between the weak and the powerful, the<br />

insignificant and the great, is the ability to<br />

choose wisely a few things from among the<br />

many that clamor noisily for attention, and<br />

to pursue these chosen things with a minimum<br />

of wasted energy, lx>th mental and<br />

physical.<br />

GREATER SHOW WORLD—THE<br />

PAPER THAT SPEAKS<br />

YOUR LANGUAGE<br />

"NUMBER 34, RED"<br />

Several years ago an elderly man walked<br />

into a gambling house in a Western City,<br />

sat down at the roulette table and placed<br />

a few chips on number 34. The wheel<br />

spun, slowed and stopped.<br />

"Number 34, red. There you are sir,"<br />

said the croupier.<br />

The old man left his chips on 34. The<br />

wheel spun again, and again stopped on<br />

34. The croupier looked questioningly at<br />

the old man, but he remained silent, his<br />

head down, his finger pointing to 34.<br />

Number 34, red," the croupir said monotonously<br />

when the wheel stopped at 34 for<br />

the third time.<br />

By this time a crowd had gathered—<br />

whispering in amazement at the old man's<br />

growing stack of chips. And now, for five<br />

consecutive times, the finger continued to<br />

point at the winning number—34. Then<br />

the croupier announced:<br />

"Sorry, ladies and gentlemen, but there<br />

will be no further play at this table." Turning<br />

to the old man, he added: "You have<br />

broken the bank, sir. Please collect your<br />

." He halted in wide-eyed astonishment.<br />

Only then did he realize why the old man<br />

had neither moved nor spoken since the first<br />

spin of the wheel. A dead man had broken<br />

the bank!—From Leo Guild's radio program,<br />

The Wizard and The Odds.<br />

CHICAGO SHOWFOLK<br />

OF AMERICA<br />

Monthly meeting attended by over three<br />

hundred members and friends followed by<br />

a bang-up show involving over fifty performers,<br />

a real extravaganza.<br />

The meeting was conducted by First<br />

Vice President Charles Zemater (in the absence<br />

of the President, Irene Reidy) with<br />

decorum plus, speed and dispatch. Also on<br />

the dais were treasurer Walter F. Driver,<br />

financial secretary Tom Coulthard, Third<br />

Vice President Mabed Lovridge, recording<br />

secretary Jewell Organ Coleman, corresponding<br />

secretary Helen Wong.<br />

The Greater Show World and Harry<br />

Bartron received a big hand for the Pantoniine<br />

Recital reviewing the April Issue.<br />

The Show under the direction of Arthur<br />

Peets and emceed by Robert Russell Lindsay<br />

opened with a bang-up spectacular<br />

fencing display featuring Harold M. Louis<br />

and his troupe—Mary Gallerneau, Janice<br />

Figge, Carl Roth, Donald Duggan and<br />

Richard Bright followed by a smash variety<br />

program by Miss Alice Chilton and girlfriends.<br />

Subscribers Note . . .<br />

A PENNY POSTCARD<br />

WILL DO IT!<br />

If you intend to move, or have<br />

moved, or changed shows, please<br />

advise change of address. Thanx.<br />

GREATER SHOW WORLD<br />

1545 Broadway, N. Y. 19, N. Y.

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