May 1950 - Circus Historical Society
May 1950 - Circus Historical Society
May 1950 - Circus Historical Society
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GREATER SHOW WORLD MAY, <strong>1950</strong><br />
GREATER SHOW WORLD<br />
Voiet of Show Butintta<br />
VOL. XXXIII MAY, <strong>1950</strong> No. 5<br />
Devoted Exclusively to the Amusement<br />
World. Subscriptions payable in advance<br />
$3.00 per year.<br />
Entered as Second Class Matter February 17,<br />
1933 at the Post Office at New York, N. Y..<br />
under the Act of March 3, 1879.<br />
Published monthly by<br />
GREATER SHOW WORLD CO.<br />
JOHNNY J. KLINE<br />
Managing Editor<br />
Feature Writers<br />
PEGGY FORSTALL<br />
ELSIE MILLER<br />
BEVERLY ROADS<br />
HOUSE PARKERS<br />
Publication Offices<br />
Longacre Building,<br />
New York 18, N. Y.<br />
Business and Editorial Offices<br />
1472 BROADWAY,<br />
NEW YORK 18, N. Y.<br />
Phone: LO-3-2970<br />
TYPES TRUE TO FORM<br />
A certain poor man has a job as a rich<br />
man's servant and spent his days polishing<br />
shoes, running errands, washing cars and<br />
etc.<br />
Since his job required little mental effort,<br />
he spent the hours thinking of the injustice<br />
of fate and feeling sorry for himself.<br />
. When he could bear his hard lot no longer,<br />
he went to the king's palace to demand<br />
justice.<br />
"Look here, Your Majesty said he, "I'm<br />
not getting a square<br />
deal. I work for a<br />
rich guy who has nothing<br />
to do but sit in<br />
an office or ride<br />
around in a fine oar<br />
wearing good clothes,<br />
and I am paid just<br />
enough to keep soul<br />
"OUR<br />
OPEN<br />
LETTER"<br />
and body together.<br />
Me and the other servants<br />
do all of his<br />
work, and he couldn't<br />
get along without us,<br />
yet he gets eighty dollars<br />
to our one. It<br />
isn't right, and I demand<br />
justice."<br />
"O. K." said the King in his regal way.<br />
"I'll make you an entertainer, so you can<br />
work for yourself."<br />
So the man went to the King's school<br />
and learned a song and dance and began<br />
to amuse the public.<br />
He was good, and it wasn't long before<br />
he became famous. He was in constant<br />
demand—making records in the morning<br />
and movies in the afternoon, doing his act<br />
at a theatre in the evening and at a night<br />
club later.<br />
The money rolled in, but he had no time<br />
to enjoy it. He couldn't even keep track<br />
of his business. So he began to hire necessary<br />
help—a manager, a press agent, a<br />
bouncer, a secretary, a valet, and chauf-<br />
feur. When the need of privacy forced<br />
him to buy a house, he engaged a housekeeper,<br />
a cook, a butler, a few maids and<br />
a gardener.<br />
They made life endurable; but when he<br />
figured up how much they cost him, he tore<br />
his hair and wailed. And again he called<br />
on the King.<br />
"Look here, King," said he, "I'm getting<br />
a raw deal again. These servants of mine<br />
are ruining me. I work myself to death to<br />
make some money and it takes most of it to<br />
support these leeches and parasites that<br />
feed on me!"<br />
THE PLUNGER<br />
No other standardized business can be<br />
likened to that of the outdoor show business.<br />
No other business has the semblance<br />
of the risk of investment of the thousands<br />
upon thousands of dollars that is poured<br />
into it each and every year. When consideration<br />
is taken of the fact that the owners<br />
interested in these enterprises face the<br />
problem of "starting a new business" each<br />
spring of the year, of engaging new help,<br />
of contracting new attractions and towns in<br />
which to exhibit, it will be readily seen<br />
that the owner of an outdoor amusement<br />
enterprise must possess the successful combination<br />
of being a good organized, careful<br />
and deliberate in the arrangement of<br />
his plans, possessive of high and efficient<br />
executive ability, capable of handling large<br />
sums of money, and most important of all,<br />
possessive of that indispensable and necessary<br />
quality—that of being a financial<br />
"plunger."<br />
Unable to foretell what the weather will<br />
bring nor what the business conditions may<br />
be, besides a dozen other causes that may<br />
leave ill-effects on the financial success of<br />
the enterprise, the outdoor showman, and<br />
included is the ride owner, concessionaire,<br />
and show owner, is the greatest financial<br />
"plunger" in business today.<br />
Yet, it is the "plunger" who is given the<br />
opportunity of beating adversity and shaking<br />
hands with prosperity.<br />
Cordially yours—<br />
THE DIFFERENCE<br />
The longer I live, the more deeply I am<br />
convinced that the thing which makes the<br />
difference between one man and another,<br />
between the weak and the powerful, the<br />
insignificant and the great, is the ability to<br />
choose wisely a few things from among the<br />
many that clamor noisily for attention, and<br />
to pursue these chosen things with a minimum<br />
of wasted energy, lx>th mental and<br />
physical.<br />
GREATER SHOW WORLD—THE<br />
PAPER THAT SPEAKS<br />
YOUR LANGUAGE<br />
"NUMBER 34, RED"<br />
Several years ago an elderly man walked<br />
into a gambling house in a Western City,<br />
sat down at the roulette table and placed<br />
a few chips on number 34. The wheel<br />
spun, slowed and stopped.<br />
"Number 34, red. There you are sir,"<br />
said the croupier.<br />
The old man left his chips on 34. The<br />
wheel spun again, and again stopped on<br />
34. The croupier looked questioningly at<br />
the old man, but he remained silent, his<br />
head down, his finger pointing to 34.<br />
Number 34, red," the croupir said monotonously<br />
when the wheel stopped at 34 for<br />
the third time.<br />
By this time a crowd had gathered—<br />
whispering in amazement at the old man's<br />
growing stack of chips. And now, for five<br />
consecutive times, the finger continued to<br />
point at the winning number—34. Then<br />
the croupier announced:<br />
"Sorry, ladies and gentlemen, but there<br />
will be no further play at this table." Turning<br />
to the old man, he added: "You have<br />
broken the bank, sir. Please collect your<br />
." He halted in wide-eyed astonishment.<br />
Only then did he realize why the old man<br />
had neither moved nor spoken since the first<br />
spin of the wheel. A dead man had broken<br />
the bank!—From Leo Guild's radio program,<br />
The Wizard and The Odds.<br />
CHICAGO SHOWFOLK<br />
OF AMERICA<br />
Monthly meeting attended by over three<br />
hundred members and friends followed by<br />
a bang-up show involving over fifty performers,<br />
a real extravaganza.<br />
The meeting was conducted by First<br />
Vice President Charles Zemater (in the absence<br />
of the President, Irene Reidy) with<br />
decorum plus, speed and dispatch. Also on<br />
the dais were treasurer Walter F. Driver,<br />
financial secretary Tom Coulthard, Third<br />
Vice President Mabed Lovridge, recording<br />
secretary Jewell Organ Coleman, corresponding<br />
secretary Helen Wong.<br />
The Greater Show World and Harry<br />
Bartron received a big hand for the Pantoniine<br />
Recital reviewing the April Issue.<br />
The Show under the direction of Arthur<br />
Peets and emceed by Robert Russell Lindsay<br />
opened with a bang-up spectacular<br />
fencing display featuring Harold M. Louis<br />
and his troupe—Mary Gallerneau, Janice<br />
Figge, Carl Roth, Donald Duggan and<br />
Richard Bright followed by a smash variety<br />
program by Miss Alice Chilton and girlfriends.<br />
Subscribers Note . . .<br />
A PENNY POSTCARD<br />
WILL DO IT!<br />
If you intend to move, or have<br />
moved, or changed shows, please<br />
advise change of address. Thanx.<br />
GREATER SHOW WORLD<br />
1545 Broadway, N. Y. 19, N. Y.