mushroom magazine

60 FashIOn
Ajna Organic
Certified organic materials, fairly traded, and all manufacturing steps
monitored. Check out the 2014 collection of the awesome clothing by AJNA.
As an independent entrepreneur Tanja Vana,
foundress and head of AJNA interacts with natural
resources respectfully. A belief mirrored in the fashion
label‘s name AJNA. Ajna stands for the Indian
chakra „the third eye“, meaning clear perception
and creativity. By travelling around the world, visiting
exotic and foreign cultures, acquiring skills and
techniques Tanja converted her clear perception and
creativity into her very own style. Plus knowledge,
quality and sustainability are one. Therefore, AJNA‘s
specific respect of nature translates into using solely
organic materials in a sustainable way. Thus attired
in Ajna‘s clothes you will feel both very comfortable,
truly naturally clothed and also feel good with
regard to manufacture and production procedures.
Since the label commits itself voluntarily to
the Global Organic Textile Standard (GOTS),
certified organic material as well as ecologically
compatible colours are a must. Moreover, all steps
in manufacturing are checked. Therefore, AJNA
clothing accepts environmental responsibility and
yet guarantees long lasting pleasure and supreme
wearing comfort. While wearing AJNA‘s fairly
traded clothes you are displaying more than just
love for fashion you also express a spirit, love for
nature and natural harmony.
AJNAs Labelname steht für das indische Chakra „das
dritte Auge“, welches klare Auffassung und Kreativität
symbolisiert. Tanja Vana, die Gründerin von AJNA
übernimmt Verantwortung für die Umwelt, benutzt
natürliche Ressourcen, legt Wert auf Nachhaltigkeit,
hält sich an den Global Organic Textile Standard
(GOTS). Auch die Kollektion 2014 vereint Mode und
Spirit. Das Modestatement wird so gleichzeitig Ausdruck
eines Spirits: Natürliche, modische Kleidung
aus sozial kontrolliertem, fairem Handel.
www.ajna-design.com