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August 2005 - Association of Dutch Businessmen

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BOOK REVIEW<br />

Singapore CityScoops<br />

Singapore’s 1 st independent and hip guide to authentic<br />

local and urban experiences.<br />

Singapore CityScoops is the first<br />

city guide <strong>of</strong> its kind that samples<br />

Singapore’s eclectic best ... and<br />

captures its heart and soul. It<br />

presents urban explorers the<br />

opportunity to discover just what<br />

makes this dynamic city both timeless and exciting.<br />

Singapore CityScoops features no advertisements<br />

or paid reviews, which makes it truly independent.<br />

Spanning the island, Singapore CityScoops<br />

zooms in on cosmopolitan hot spots, beloved local<br />

finds, cool and hidden spaces, as well as remarkable<br />

services. This 144-page guide also takes the reader<br />

on, <strong>of</strong>f and beyond the beaten track to find eats,<br />

buys, clubs, thrills, escapes ... and more!<br />

With its vibrant design and striking photographs,<br />

Singapore CityScoops has strong c<strong>of</strong>fee-table<br />

book appeal. Insightful texts, easy-to-use maps and<br />

a handy size make the guide an ideal travelling<br />

about time Singapore had its own hip and alternative<br />

guide to showcase its intriguing <strong>of</strong>ferings. “This<br />

guide is real pro<strong>of</strong> that Singapore is not boring,”<br />

says Dawn. “We’ve lived here for 5 years and would<br />

have loved a guide like this when we first moved<br />

here,” add Marijke and Sietske.<br />

The CityScoopers scoured the entire island to<br />

select exceptional places and experiences and<br />

consulted with 15 CityGurus – a savvy, mixed bunch<br />

<strong>of</strong> lawyers, parents, designers, urban mavens,<br />

clubbers and writers – on their favourite city finds.<br />

Visits were made to each location and interviews<br />

were conducted with owners and managers to gain<br />

insight to the how and why behind their business.<br />

All the reviewed outlets in the guide share<br />

two common factors: they are run by people<br />

who are passionate about what they do and they<br />

exude a certain ‘wow’ factor. Explains Marijke,<br />

“We’re not just about the latest hot spot or trend.<br />

Sometimes it’s about an innovative concept,<br />

a charming setting or a cool product or<br />

service. Most importantly, it’s about real<br />

experiences”. This is what the CityScoops<br />

concept is about: compiling and presenting<br />

the inside scoop on cool finds and must-have<br />

experiences that are not only quintessential,<br />

but have soul and character – and that reveal<br />

a compelling story.<br />

companion. In addition to the 90 full-page reviews,<br />

there’s also a SuperScoops section – a quick-list <strong>of</strong><br />

trendy picks, cool ideas and useful finds.<br />

Singapore CityScoops is for anyone who loves<br />

discovering the new, different and authentic. With<br />

this guide foreigners will get to know the city like<br />

a local and Singaporeans will rediscover their city<br />

like a first-time visitor.<br />

Singapore CityScoops is conceptualised,<br />

produced and published by CityScoops Media. Its<br />

partners are art director Marijke den Ouden, business<br />

and financial analyst Sietske van Harte – both <strong>Dutch</strong>,<br />

and writer Dawn Mok – a Singaporean. All three<br />

CityScoopers are proud to call Singapore home.<br />

As Singapore is a cosmopolitan, multi-cultural<br />

city, it made sense to have a similar team seek out<br />

and showcase its gems. Combining their passions<br />

and skills, these urban curators thought that it was<br />

Singapore CityScoops Fact Sheet<br />

Content:<br />

- 90 full page reviews, accompanied with<br />

contact information and photos<br />

- Subjects: 26% food, 14% clubs & chills,<br />

12% body & soul, 7% fashion, 11% other shops,<br />

6% thrills & skills, 6% services, 5% escapes,<br />

5% home & living, 4% kids, and 3% the arts.<br />

- 97 additional ‘SuperScoops’ listings featured<br />

according to subject, with snippet reviews.<br />

- 220 vibrant photos<br />

- 7 comprehensive area maps<br />

- Index by alphabet and by subject<br />

Retail price : S$25.00 (including GST)<br />

Available at : all major bookshops and selected<br />

outlets in Singapore.<br />

Website : www.cityscoops.com<br />

20<br />

Vol.15 • No. 6 • July/<strong>August</strong> <strong>2005</strong>

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