MediaRates 2014 - MM-Musik-Media-Verlag

3
P R O F I L E
Gitarre & Bass is a monthly magazine for guitarists and bassists, both
amateurs and professionals. For many years it is the best selling music
magazine in Germany. A survey of the University of Munich showed a very
even age structure of our readers, spread over the age groups “13-20”,
“20-30”, “30-40”, and “above 40”.
Gitarre & Bass has four main content sectors: test reports of musical
instruments, amplifiers, and accessories, stories and features about current
or historic music topics as well as in depth interviews with international
musicians of all styles. Workshops by our competent authors and
transcriptions are enhancing the active music making. The editorial content
is completed by technical information, CD & book reviews, tour and TVdates
in the News & Service section.
G&B Online provides additional information, hints, links and research
options to the editorial content. There is also an access to article excerpts
of back issues, a huge range of audio samples and transcriptions as well as
high quality JAM-playalongs recorded live by professional studio musicians.
GB-Talk is a well attended bulletin board on http://www.gitarrebass.de for
information exchange and music related questions and also a place for
readers to trade their used equipment. This online platform is extremely
popular with an average of 1.5 million page impressions per month.
The editors of Gitarre & Bass analyse approximately 2000 to 3000 reader
responses per month – ensuring the constant direct contact with the
reader’s demands and suggestions.
Service results show that the test reports in Gitarre & Bass are very reliable
and professional and influence the purchase decision of our readers.
Gitarre & Bass – the competent magazine made by musicians for musicians.
For many years Gitarre & Bass represents itself extensively on the internet.
editors
Chief editor:
Editors:
News:
Dieter Roesberg
d.roesberg@gitarrebass.de
Lothar Trampert
l.trampert@gitarrebass.de
Heinz Rebellius
h.rebellius@gitarrebass.de
Florian Erhart
f.erhart@gitarrebass.de
news@gitarrebass.de
IVW
Member of the Informationsgemeinschaft zur Feststellung der
Verbreitung von Werbeträgern e. V. (IVW), Berlin