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New Product for <strong>2009</strong><br />
<strong>Fender</strong> <strong>®</strong> Electric Guitars<br />
Eric Johnson Stratocaster <strong>®</strong> RW<br />
Guitar hero Eric Johnson has done it aga<strong>in</strong>! The man with the best ear <strong>in</strong> the bus<strong>in</strong>ess knows<br />
guitars and there is no greater example of this than his new signature model. With a s<strong>in</strong>gular<br />
attention to detail the new Eric Johnson Strat features a 2-piece alder body f<strong>in</strong>ished <strong>in</strong> th<strong>in</strong>-sk<strong>in</strong><br />
nitrocellulose lacquer; a quartersawn maple neck with bound round-lam<strong>in</strong>ated 12” radius<br />
fretboard; a three-ply parchment pickguard; pickups voiced by Eric himself; staggered v<strong>in</strong>tage<br />
style tuners; a custom trem block; and 4 brand new f<strong>in</strong>ish options - 3 of them exclusive to this<br />
model. One riff and you’ll be hooked! Includes Deluxe Blonde Hardshell Case<br />
Part # Description msrP<br />
54<br />
97<br />
98<br />
898 Medium Palom<strong>in</strong>o Metallic<br />
99<br />
011-7700-854 NEW! Rosewood Fretboard, Dakota Red $3,140.00<br />
011-7700-897 NEW! Rosewood Fretboard, Tropical Turquoise $3,140.00<br />
011-7700-898 NEW! Rosewood Fretboard, Medium Palom<strong>in</strong>o Metallic $3,140.00<br />
011-7700-899 NEW! Rosewood Fretboard, Lucerne Aqua Firemist $3,140.00<br />
Dave Murray Stratocaster <strong>®</strong><br />
806 (Black)<br />
Sem<strong>in</strong>al metal artist Dave Murray of Iron Maiden has been bang<strong>in</strong>g his head with <strong>Fender</strong> s<strong>in</strong>ce<br />
the mid 70’s. He recently partnered with <strong>Fender</strong> to make a signature model based on his own<br />
iconic ‘57 Strat, which was previously owned by Paul Kossoff of Free. Sport<strong>in</strong>g a supercharged<br />
HSH configuration, Dave’s Strat features a Dimarzio <strong>®</strong> PAF <strong>®</strong> 36th Anniversary DP103<br />
neck pickup, and a Dimarzio <strong>®</strong> Super Distortion <strong>®</strong> DP100 bridge pickup coupled with a <strong>Fender</strong><br />
v<strong>in</strong>tage style middle pickup, a lacquer f<strong>in</strong>ish, and a flatter soft “V” shape neck with sat<strong>in</strong> back.<br />
Includes V<strong>in</strong>tage Tweed Hardshell Case<br />
Part # Description msrP<br />
011-8802-806 NEW! Maple Fretboard, Black $2,530.00<br />
05<br />
06<br />
Ritchie Blackmore Stratocaster <strong>®</strong><br />
305 (Olympic White)<br />
Legendary guitarist Ritchie Blackmore has been creat<strong>in</strong>g memorable guitar riffs for decades.<br />
His deft phras<strong>in</strong>g and unmistakable tone have helped make the phrase “guitar solo” a household<br />
term. Ritchie and <strong>Fender</strong> are now proud to <strong>in</strong>troduce the Ritchie Blackmore Signature<br />
Strat. Based on his favorite 70’s Stratocaster <strong>®</strong> , the guitar features a maple neck with a graduated<br />
scalloped rosewood fretboard, Seymour Duncan <strong>®</strong> Quarter Pound Flat pickups, and 70’s<br />
style “F” tuners. Includes Deluxe Gig Bag<br />
Part # Description msrP<br />
013-9010-305 NEW! Scalloped Rosewood Fretboard, Olympic White $1,500.00<br />
JA-90 Telecaster <strong>®</strong><br />
When plat<strong>in</strong>um sell<strong>in</strong>g Jimmy Eat World guitarist/frontman Jim Adk<strong>in</strong>s cheerfully challenged<br />
<strong>Fender</strong> by throw<strong>in</strong>g down the gauntlet of design<strong>in</strong>g his perfect guitar, a collaboration began<br />
that resulted <strong>in</strong> the new JA-90. We sat down with Adk<strong>in</strong>s and went over his old <strong>Fender</strong> TC-90<br />
spec by spec, mak<strong>in</strong>g some important changes that subsequently produced this unique new<br />
model. Features <strong>in</strong>clude a mahogany neck set <strong>in</strong>to a semi-hollow ash body, Seymour Duncan<strong>®</strong><br />
soapbar pickups, <strong>in</strong>dependent volume and tone controls, and an Adjusto-Matic bridge with<br />
anchored tailpiece. “Sweetness,” <strong>in</strong>deed! Case Not Included.<br />
Part # Description msrP<br />
539 (Ebony Transparent)<br />
026-2350-538 NEW! Rosewood Fretboard, Crimson Red Transparent $1,000.00<br />
026-2350-539 NEW! Rosewood Fretboard, Ebony Transparent $1,000.00<br />
00<br />
05<br />
38<br />
39<br />
Road Worn ‘60s Strat <strong>®</strong><br />
The Stratocaster <strong>®</strong> really came <strong>in</strong>to its own <strong>in</strong> the 1960s, with players coax<strong>in</strong>g unbelievable<br />
sounds from it amid punish<strong>in</strong>g stage shows and gruel<strong>in</strong>g tours. Beaten, bruised and even<br />
burned, they only got better as the years wore on—look<strong>in</strong>g even cooler and feel<strong>in</strong>g even more<br />
comfortable. <strong>Fender</strong>’s new rosewood-fretboard Road Worn ’60s Strat <strong>®</strong> delivers that aged look<br />
and feel—built to look, sound and feel like it’s got more than just a few miles on it, designed<br />
with 1960s specs, <strong>in</strong>clud<strong>in</strong>g a nitrocellulose-lacquer f<strong>in</strong>ish, and supercharged with Tex-Mex<br />
pickups and 6105 frets. Includes Deluxe Gig Bag<br />
Part # Description msrP<br />
300 (3 Color Sunburst)<br />
013-1010-300 NEW! Rosewood Fretboard, 3-Color Sunburst $1,200.00<br />
013-1010-305 NEW! Rosewood Fretboard, Olympic White $1,200.00<br />
46 Prices and specifications subject to change without notice. For more <strong>in</strong>formation, visit www.fender.com
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