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M.Sc. Textile and Fashion Designing - Periyar University

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08PBAED1 ENTREPRENEURSHIP DEVELOPMENT<br />

UNIT I<br />

Principles of Management: Process of Management: Planning-types & strategies,<br />

Organizing – business organization & types, office management, Actuating – leadership,<br />

motivation & communication <strong>and</strong> control authority, power centralization /<br />

decentralization, delegation.<br />

UNIT - II<br />

Entrepreneurship: Introduction Management Strategies. Starting a new venture,<br />

essentials of a successful centre. Activities of a modern business entrepreneurship.<br />

Project planning, formulation & Appraisal.<br />

UNIT - III<br />

Location of enterprises. Guidelines on location, factors influencing plant location -<br />

availability of labour, raw material, transportation, market & Govt. policies.<br />

UNIT - IV<br />

Plant layout – building structure, lighting, ventilation & heating, material<br />

h<strong>and</strong>ling.<br />

UNIT – V<br />

Financial Planning, Role of Government & financial institution in<br />

entrepreneurship development. Industrial sickness <strong>and</strong> remedies.<br />

REFERENCES<br />

Entrepreneurs only, Harell, career Publications., New Jersey, 1995.<br />

Management for Development, Vikram Sarabhai, Vikas Pub., 1974.<br />

Entrepreneurship <strong>and</strong> Rural Markets, Rajagopal.<br />

Principles of Management, Terry & Franklin, AITBS, 2002.

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