marketing solutions - SAE
marketing solutions - SAE
marketing solutions - SAE
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Advancing Mobility Engineering Worldwide<br />
<strong>marketing</strong><br />
<strong>solutions</strong><br />
for the global mobility industry<br />
advertising<br />
online options expanded!<br />
exhibitions<br />
sponsorships<br />
2007<br />
Calendars and Rates
<strong>SAE</strong> is the global mobility industry’s foremost technical press<br />
and conference producer serving the automotive,<br />
commercial vehicle and aerospace sectors.<br />
<strong>SAE</strong> annually publishes 30 issues of its three technical<br />
magazines, carrying more than 1,400 editorial pages and<br />
800 ads. Its congresses and conferences annually attract<br />
more than 45,000 attendees and 1,500 exhibitors. The<br />
organization also maintains a body of more than 8,400<br />
technical standards and publishes more than 2,600 new<br />
technical papers and 100 new books titles annually.<br />
<strong>SAE</strong> is the mobility industry’s one-stop technology<br />
shop for hundreds of thousands of mobility industry<br />
engineers, managers, and executives...and your<br />
<strong>marketing</strong> connection to the most magnificent minds<br />
of mobility engineering.<br />
Partner with <strong>SAE</strong>—<br />
Connect with new customers.
<strong>marketing</strong><br />
<strong>solutions</strong><br />
from <strong>SAE</strong><br />
For every budget, for every purpose, in every medium, <strong>SAE</strong> brings the most<br />
essential and most effective <strong>marketing</strong> <strong>solutions</strong> to the global mobility industry.<br />
From display advertising in <strong>SAE</strong> magazines to the fast-growing and newest<br />
options in e-mail sponsorships and <strong>SAE</strong> website advertising…from large scale<br />
exhibitions at <strong>SAE</strong> congresses to tabletop displays at <strong>SAE</strong> symposia…from a<br />
congress sponsorship package to the sponsorship of a <strong>SAE</strong> collegiate design<br />
competition…<strong>SAE</strong> will help you communicate with your most important<br />
markets worldwide.<br />
Expanded for 07!<br />
Explore the <strong>SAE</strong> editorial calendars and calendar of events to anchor your 2007<br />
<strong>marketing</strong> plan with the finest in classic advertising, exhibit and sponsorship<br />
<strong>solutions</strong>. And, for 2007 <strong>SAE</strong> introduces an expanded menu of online and<br />
e-mail advertising options.<br />
<strong>SAE</strong> Magazines Editorial Calendars<br />
Automotive Engineering International.................................4<br />
<strong>SAE</strong> Off-Highway Engineering.............................................6<br />
Aerospace Engineering.......................................................8<br />
<strong>SAE</strong> Events Calendar.................................................................10<br />
Rates........................................................................................12<br />
<strong>SAE</strong> Online Advertising & E-mail Sponsorships ..........................15<br />
Standard Online Advertising .............................................16<br />
E-newsletter Advertising...................................................17<br />
Digital Magazines Sponsorship..........................................18<br />
Pre- and Post-show E-blasts..............................................19<br />
Webcast Sponsorships......................................................20<br />
Keyword Sponsorship.......................................................21<br />
<strong>SAE</strong> Sales Representatives.................................................Cover 4<br />
Let your <strong>SAE</strong> Sales Representative help you with the important decisions<br />
to get your 2007 <strong>marketing</strong> program planned and on track.
advertising <strong>solutions</strong><br />
<strong>SAE</strong> magazines<br />
The publishing niche.<br />
From engineers to executives in every major vehicle manufacturer and supplier, mobility industry<br />
decision-makers—your customers and prospects—turn to <strong>SAE</strong> magazines for information critical to<br />
their product development and business success around the world.<br />
Whether you are supplying materials, components, sub-systems, systems, modules, design or test<br />
equipment/software—to any portion of this vast industry—your company’s success depends on<br />
having a solid and reliable global <strong>marketing</strong> partner. The magazines of <strong>SAE</strong> give you the advertising<br />
forums to reach decision-makers—the full buying team—within your company’s most valued<br />
markets worldwide in the automotive, commercial vehicle and aerospace sectors.<br />
Qualified Circulation 1 84,813<br />
Technology, Design Trends and New Products<br />
for the Global Automotive Marketplace<br />
Qualified Circulation 1 15,589<br />
Innovative Technology Solutions for<br />
Off-Road Product Developers<br />
Qualified Circulation 1 25,460<br />
Innovative Applied-Engineering and Technology Solutions<br />
for Aerospace Product Specifiers<br />
1<br />
BPA Circulation Statement, June 2006<br />
2<br />
www.sae.org/magazines
060841<br />
060841.indd 1-2<br />
8/7/06 11:15:18 AM<br />
exhibition &<br />
sponsorship <strong>solutions</strong><br />
<strong>SAE</strong> events<br />
Make the connections you need to succeed.<br />
Ensure your presence at the mobility industry’s most prestigious events. Choose a booth<br />
or tabletop display from a comprehensive offering of technology-rich events sure to attract<br />
the best prospects. Demonstrate what your company has to offer to a highly-qualified<br />
buying audience, while networking with the most influential members of the global<br />
mobility community.<br />
Enhance your exhibit presence with a broad-reaching sponsorship opportunity, or work with<br />
our experienced sales team to customize a program that will effectively meet your company’s<br />
specific goals and objectives.<br />
Exhibit Fees<br />
• $24 per square foot or $2400 per 10 foot x 10 foot booth space<br />
(3.048 meters x 3.048 meters)<br />
• $250 additional, per exposed corner<br />
Exhibit fees include booth back and side rail drapes; booth<br />
identification sign; removal, storage and return of crates;<br />
comprehensive on-line exhibitor manual; shuttle bus service to<br />
and from convention center and select hotels; choice lodging<br />
and hospitality suites.<br />
Ask your <strong>SAE</strong> Account Representative about special exhibiting<br />
opportunities and exciting new exhibit packages available for the<br />
<strong>SAE</strong> 2007 World Congress!<br />
Where the Automotive Industry<br />
Comes to Do Business<br />
<strong>SAE</strong> 2007 World Congress and Exhibition<br />
Attendance: 35,100<br />
Other Valuable Exhibit Benefits<br />
• Complimentary Exhibit Passes<br />
• Complimentary Lead Retrieval Unit<br />
• Complimentary Exhibit Passes for Your Customers<br />
• Complimentary Event Guide Listing<br />
• Complimentary Copy of 2006 Media List<br />
• Pre-show Exposure—company listing with product description(s) on the<br />
<strong>SAE</strong> Online Exhibitor Directory<br />
• New Product Listing and Description in Automotive Engineering<br />
International—industry’s leading technical magazine and official<br />
publication of the <strong>SAE</strong> World Congress—with a worldwide distribution of<br />
nearly 88,000<br />
• Exhibitor Advertising Discounts—available for Automotive Engineering<br />
International show and pre-show issues, the Official Event Guide and<br />
Show Daily<br />
• Event Promotion—<strong>SAE</strong> will promote extensively via direct mail,<br />
advertising, online and through collaboration with promotion partners<br />
Other Participation Options<br />
Technology Pavilions<br />
Pavilions for 2007 include a New Safety Pavilion, an Updated Testing<br />
and Simulation Pavilion, Electronics, Hybrid and Powertrain.<br />
Private Technology Salons<br />
Use this space for confidential discussions and selective unveilings of<br />
proprietary technologies with VIP customers and guests.<br />
Sponsorships<br />
Reach a broad audience, or a targeted group, by sponsoring a<br />
Congress-related activity or event. Many options are available, or<br />
work with our Sales team to develop a customized sponsorship that<br />
will best meet your needs.<br />
Advertising<br />
Take advantage of special show distribution of Automotive<br />
Engineering International. Other exciting advertising options include<br />
the Official Event Guide and Show Daily. Exhibitors receive special<br />
advertising discounts.<br />
Booth Booster Program<br />
Draw qualified attendees to your booth with this exciting prize program.<br />
“The <strong>SAE</strong> 2006 World Congress<br />
was refreshed and relevant to the<br />
needs of our industry. We’re happy<br />
to be back and looking forward to<br />
participating in 2007!”<br />
Andrea Puchalsky<br />
Director of Corporate Communication<br />
Lear Corporation<br />
For more information on <strong>SAE</strong><br />
2007 World Congress exhibiting,<br />
sponsorship or advertising,<br />
contact your <strong>SAE</strong> Account<br />
Representative or <strong>SAE</strong> Customer<br />
Sales and Support at:<br />
Phone: 1-888-875-3976<br />
(outside U.S./Canada 1-724-772-4086)<br />
E-mail: CustomerSales@sae.org<br />
Visit: www.sae.org/congress<br />
World Congress<br />
April<br />
Exhibit<br />
16-19, 2007 • Cobo Center • Detroit, Michigan, USA<br />
Host Company:<br />
Event Theme: Engineering for Global Sustainable Mobility—It’s Up to Us<br />
sae.org/congress<br />
In addition to the three Congresses of <strong>SAE</strong>,<br />
explore the 2007 full conference line-up<br />
on pages 10-11.<br />
2007 <strong>SAE</strong> Commercial<br />
Vehicle Engineering<br />
Congress and Exhibition<br />
October 29-November 1, 2007<br />
Donald E. Stephens Convention Center<br />
Rosemont (Chicago), Illinois USA<br />
Exhibitor Prospectus<br />
2007 <strong>SAE</strong> Commercial Vehicle Engineering<br />
Congress and Exhibition<br />
Attendance: 2,750<br />
www.sae.org/comvec<br />
1<br />
2007<br />
<strong>SAE</strong> AeroTech<br />
Congress and Exhibition<br />
<strong>SAE</strong> 2007 AeroTech Congress and Exhibition<br />
Attendance: 1,700<br />
September 17 – 20, 2007<br />
Los Angeles Convention Center<br />
Los Angeles, California, USA<br />
Exhibitor<br />
Prospectus<br />
www.sae.org/events
2007 editorial calendar<br />
Ad Closings<br />
Editorial<br />
Issue January February March April May<br />
Insertion Orders:<br />
Materials:<br />
Inquiry Deadline:<br />
Electronics/Electrical<br />
Powertrain<br />
12/11/06<br />
12/13/06<br />
01/15/07<br />
01/17/07<br />
02/12/07<br />
02/14/07<br />
03/16/07<br />
03/20/07<br />
04/11/07<br />
04/13/07<br />
11/01/06 12/01/06 01/01/07 02/01/07 03/01/07<br />
Consumer Electronics<br />
Integration<br />
Gasoline and Diesel<br />
Engines Special Report<br />
Powertrain Building<br />
Blocks<br />
Human Electronics<br />
Interface<br />
Focus on Electronics Department<br />
Efficiency & Environment<br />
Series: Alternative Fuels<br />
Sensors and<br />
Semiconductors<br />
Efficiency & Environment<br />
Series: Hybrids<br />
Body, Chassis, and Interior<br />
Materials<br />
Testing & Simulation<br />
Vehicle & Systems<br />
Engineering<br />
Tech Briefs Department<br />
Craftsmanship Lighting Instrument Panels<br />
Design Meets<br />
Engineering<br />
Digital Product<br />
Development<br />
Tech Briefs Department<br />
Efficiency & Environment<br />
Series: Materials<br />
Material Innovations Department<br />
Testing & Simulation<br />
Special Report<br />
Testing & Simulation Department<br />
Efficiency & Environment<br />
Series: Testing Equipment<br />
Best Engineered Vehicle<br />
of the Year<br />
Motorsports &<br />
Performance Engineering<br />
Special Report<br />
Auto & Supplier<br />
Show Coverage<br />
Management & Global<br />
Strategies<br />
Product Brief Spotlight<br />
North American Auto<br />
Show Preview<br />
Electronics<br />
North American Auto<br />
Show Highlights<br />
Engine Systems &<br />
Components<br />
Global Vehicles Department<br />
<strong>SAE</strong> 2007 World<br />
Congress Preview<br />
Consumer Electronics<br />
Show<br />
Low Cost Supply Chains<br />
Insiders & Insights Department<br />
Emerging Markets Department<br />
Regulations & Standards Department<br />
<strong>SAE</strong> 2007 World<br />
Congress “What’s New”<br />
<strong>SAE</strong> 2007 World<br />
Congress Trends<br />
<strong>SAE</strong> 2007 World<br />
Congress “What’s New”<br />
AEI Tech 2007 Awards<br />
Geneva Motor Show<br />
Highlights<br />
Global Viewpoints:<br />
Americas<br />
Sensors<br />
Marketing Extras<br />
Powertrain E-mail<br />
Bonus<br />
AD-Q Readership<br />
Study<br />
Tech-Lit Files<br />
Testing & Simulation<br />
E-mail Bonus<br />
Tech-Lit Files<br />
Materials E-mail Bonus<br />
<strong>SAE</strong> 2007 World Congress<br />
Booth Booster<br />
Pre-show E-blast<br />
Electronics Webcast<br />
Tech-Lit Files<br />
Electronics E-mail Bonus<br />
<strong>SAE</strong> 2007 World Congress<br />
Booth Booster<br />
Post-Show E-blast<br />
AD-Q Readership Study<br />
Tech-Lit Files<br />
Motorsports<br />
E-mail Bonus<br />
Tech-Lit Files<br />
Magazine Bonus<br />
Distributions*<br />
* Subject to Change<br />
North American<br />
International Auto Show<br />
Consumer Electronics<br />
Show<br />
<strong>SAE</strong> Fuels & Emissions<br />
Conference<br />
<strong>SAE</strong> Hybrid Vehicle<br />
Technologies<br />
DoD Standardization<br />
Conference<br />
<strong>SAE</strong> 2007 World Congress<br />
Automotive Testing Europe<br />
<strong>SAE</strong> Government/Industry<br />
Meeting<br />
<strong>SAE</strong> Noise & Vibration<br />
Formula <strong>SAE</strong>
June July August September October November December<br />
05/14/07<br />
05/16/07<br />
06/13/07<br />
06/15/07<br />
07/12/07<br />
07/16/07<br />
08/14/07<br />
08/16/07<br />
09/14/07<br />
09/18/07<br />
10/16/07<br />
10/18/07<br />
11/12/07<br />
11/14/07<br />
04/01/07 05/01/07 06/01/07 07/01/07 08/01/07 09/01/07 10/01/07<br />
Active Safety Controllers Powertrain Management Safety Systems Infotainment Software Engineering<br />
Focus on Electronics Department<br />
Drivetrains Motors & Batteries Efficiency & Environment<br />
Series: Fuel Cells &<br />
Hydrogen<br />
Tech Briefs Department<br />
Efficiency & Environment<br />
Series: Emissions<br />
Reduction<br />
Chassis Integration Seating Body Engineering &<br />
Safety<br />
Metals<br />
Tech Briefs Department<br />
Plastics & Composites<br />
Testing & Engineering<br />
Services<br />
Material Innovations Department<br />
Noise, Vibration &<br />
Harshness<br />
Testing & Simulation Department<br />
Automotive<br />
Manufacturing<br />
Special Report<br />
New Vehicle Highlights<br />
Special Report<br />
Performance Vehicle<br />
Update<br />
Efficiency & Environment<br />
Series: The Technology of<br />
Concept Cars<br />
Top Technologies &<br />
Products of the Year<br />
Global Vehicles Department<br />
Frankfurt Motor Show<br />
Highlights<br />
Tokyo Motor Show<br />
Highlights<br />
Global Viewpoints:<br />
Europe<br />
Global Viewpoints:<br />
Asia<br />
Engineering Outsourcing<br />
to Low Cost Markets<br />
Interiors<br />
Transmissions &<br />
Drivelines<br />
Insiders & Insights Department<br />
Emerging Markets Department<br />
Regulations & Standards Department<br />
Chassis Materials Testing & Simulation Safety Software<br />
Safety E-mail Bonus<br />
AD-Q Readership Study<br />
Tech-Lit Files<br />
Testing & Simulation<br />
E-mail Bonus<br />
Supplier Capabilities Issue<br />
Tech-Lit Files<br />
Materials<br />
E-mail Bonus<br />
Powertrain Webcast<br />
Tech-Lit Files<br />
Powertrain<br />
E-mail Bonus<br />
Tech-Lit Files<br />
Electronics E-mail Bonus<br />
<strong>SAE</strong> Commercial Vehicle<br />
Congress Pre-show<br />
E-blast<br />
Tech-Lit Files<br />
Electronics<br />
E-mail Bonus<br />
Safety Webcast<br />
AD-Q Readership<br />
Study<br />
Tech-Lit Files<br />
Materials E-mail Bonus<br />
Double-Your-Space Issue<br />
Tech-Lit Files<br />
J<strong>SAE</strong>/<strong>SAE</strong> International<br />
Fuels & Lubricants<br />
Meeting<br />
<strong>SAE</strong> Optimizing<br />
Powertrains Symposium<br />
<strong>SAE</strong> Digital Human<br />
Modeling for Design &<br />
Engineering Conference<br />
Formula <strong>SAE</strong> West<br />
<strong>SAE</strong> Asia Pacific<br />
Automotive Engineering<br />
Conference<br />
Highway Vehicle<br />
Event Data Recorder<br />
Symposium<br />
Frankfurt Motor Show<br />
<strong>SAE</strong> North American<br />
International Powertrain<br />
Conference<br />
Auto Shanghai<br />
<strong>SAE</strong> Brake Colloquium &<br />
Exhibition<br />
Automotive Testing Expo<br />
North America<br />
SEMA/AAPEX<br />
<strong>SAE</strong> INDIA International<br />
Mobility Engineering<br />
Congress & Exposition<br />
<strong>SAE</strong> Brazil 2007 Congress<br />
Autosport International<br />
2008
2007 editorial calendar<br />
Issue February March April June<br />
Ad Closings<br />
Editorial<br />
Insertion Orders: 01/17/07<br />
02/16/07<br />
03/20/07<br />
05/18/07<br />
Ad Materials: 01/19/07<br />
02/20/07<br />
03/22/07<br />
05/22/07<br />
Inquiry Deadline: 12/01/06 01/01/07 02/01/07 04/01/07<br />
Hydraulics/Electronics<br />
Machine Control Operator Environment Communication Systems<br />
Powertrain<br />
Engines, Gensets &<br />
Power Packs<br />
Engine Systems<br />
Future Propulsion<br />
Testing & Simulation<br />
Facilities & Test Rigs<br />
Collaborative<br />
Engineering<br />
Product Spotlight<br />
Sensors Interiors Testing Software<br />
Vehicle Engineering &<br />
Special Reports<br />
Advanced Materials<br />
Sae 2007 World Congress &<br />
Exhibition “What’s New”<br />
Bauma Highlights<br />
Departments<br />
Technical Innovations<br />
Original Equipment<br />
Tools of the Trade<br />
In the News<br />
Marketing Extras<br />
Powertrain E-mail Bonus<br />
Tech-Lit Files<br />
Testing & Simulation<br />
E-mail Bonus<br />
AD-Q Readership Study<br />
Tech-Lit Files<br />
Hydraulics/Electronics<br />
E-mail Bonus<br />
Double-Your-Space Issue<br />
Tech-Lit Files<br />
Powertrain E-mail Bonus<br />
AD-Q Readership Study<br />
Tech-Lit Files<br />
Magazine Bonus<br />
Distributions*<br />
* Subject to Change<br />
<strong>SAE</strong> Hybrid Vehicle Technologies<br />
Symposium<br />
DoD Standardization<br />
Conference<br />
Commercial Vehicle Show<br />
<strong>SAE</strong> 2007 World Congress<br />
Bauma<br />
<strong>SAE</strong> Government/Industry<br />
Meeting<br />
<strong>SAE</strong> Noise & Vibration<br />
<strong>SAE</strong> Digital Human Modeling<br />
for Design & Engineering<br />
Conference<br />
J<strong>SAE</strong>/<strong>SAE</strong> International Fuels &<br />
Lubricants Meeting<br />
Baja <strong>SAE</strong> Florida
August September October December<br />
07/18/07<br />
08/20/07<br />
09/12/07<br />
11/16/07<br />
07/20/07<br />
08/22/07<br />
09/14/07<br />
11/20/07<br />
06/01/07 07/01/07 08/01/07 10/01/07<br />
New Products Electrohydraulic Systems Components<br />
New Products Engine Components & Systems Drivetrain<br />
New Products Digital Design Data Acquisition &<br />
System Validation<br />
Annual Product Guide Engine Components Electronics Manufacturing & Materials<br />
Annual Supplier Guide<br />
<strong>SAE</strong> Commercial Vehicle<br />
Engineering Congress &<br />
Exhibition Preview<br />
<strong>SAE</strong> Commercial Vehicle<br />
Engineering Congress &<br />
Exhibition “What’s New”<br />
Top Technologies & Products<br />
of 2007<br />
Technical Innovations<br />
Original Equipment<br />
Tools of the Trade<br />
In the News<br />
Hydraulics/Electronics<br />
E-mail Bonus<br />
Powertrain Webcast<br />
Tech-Lit Files<br />
Testing & Simulation<br />
E-mail Bonus<br />
Supplier Capabilities Issue<br />
AD-Q Readership Study<br />
Tech-Lit Files<br />
Powertrain E-mail Bonus<br />
<strong>SAE</strong> Commercial Vehicle<br />
Congress & Exhibition<br />
Booth Booster<br />
Pre-Show E-blast<br />
Tech-Lit Files<br />
Manufacturing & Materials<br />
E-mail Bonus<br />
AD-Q Readership Study<br />
Tech-Lit Files<br />
<strong>SAE</strong> Heavy Duty Diesel<br />
Symposium<br />
Auto Shanghai<br />
<strong>SAE</strong> Commercial Vehicle<br />
Engineering Congress &<br />
Exhibition<br />
Conexpo Asia<br />
World of Concrete 2008<br />
<strong>SAE</strong> Powertrain & Fluid Systems<br />
Conference<br />
<strong>SAE</strong> Small Engine Technology<br />
Conference<br />
DoD Maintenance<br />
Symposium & Exhibition<br />
International Lawn, Garden &<br />
Power Equipment Expo<br />
AUSA Annual Meeting<br />
ICUEE<br />
Agritechnica
2007 editorial calendar<br />
Issue Jan/Feb March April May<br />
Ad Closings<br />
Editorial<br />
Insertion Orders: 01/11/07<br />
02/14/07<br />
03/14/07<br />
04/13/07<br />
Ad Materials: 01/15/07<br />
02/16/07<br />
03/16/07<br />
04/17/07<br />
Inquiry Deadline: 12/01/06 01/01/07 02/01/07 03/01/07<br />
Electronics/Avionics<br />
Uav Hardware & Software<br />
Navigation &<br />
Communication<br />
Equipment<br />
Propulsion<br />
Regional & Business<br />
Aircraft Engines<br />
Military Programs<br />
Materials & Manufacturing<br />
Manufacturing Tools<br />
Advanced Materials<br />
Testing & Simulation<br />
Collaborative<br />
Engineering<br />
Facilities & Test Rigs<br />
Vehicle Engineering &<br />
Special Reports<br />
Top Products<br />
of 2006<br />
New Regional & Business<br />
Aircraft Programs<br />
Departments<br />
Technology Update<br />
Space Technology<br />
Tech Focus<br />
Computers In Engineering<br />
Product Showcase<br />
Aerospace Update<br />
Marketing Extras<br />
Aircraft Engines<br />
E-mail Bonus<br />
Tech-Lit Files<br />
Navigation &<br />
Communications<br />
Equipment E-mail Bonus<br />
AD-Q Readership Study<br />
Tech-Lit Files<br />
Testing E-mail Bonus<br />
Tech-Lit Files<br />
Materials E-mail Bonus<br />
Materials Webcast<br />
AD-Q Readership Study<br />
Tech-Lit Files<br />
Magazine Bonus<br />
Distributions*<br />
DoD Standardization<br />
Conference<br />
Professional Aviation<br />
Maintenance Association<br />
MRO 2007<br />
<strong>SAE</strong> 2007 World Congress<br />
<strong>SAE</strong> Aero Design East<br />
Aerospace Testing Expo<br />
Europe<br />
<strong>SAE</strong> Aero Design West
June July August September October Nov/Dec<br />
05/16/07<br />
06/15/07<br />
07/16/07<br />
08/16/07<br />
09/18/07<br />
11/14/07<br />
05/18/07<br />
06/19/07<br />
07/18/07<br />
08/20/07<br />
09/20/07<br />
11/16/07<br />
04/01/07 05/01/07 06/01/07 07/01/07 08/01/07 10/01/07<br />
Safety Systems More Electric Aircraft Flight Displays &<br />
Instrumentation<br />
Space Launch<br />
Vehicles<br />
Aircraft Noise<br />
Commercial Programs<br />
Technologies & Techniques<br />
Interiors<br />
System Validation Flight Test Programs Digital Design<br />
Paris Air Show<br />
Preview<br />
<strong>SAE</strong> AeroTech Congress &<br />
Exhibition “Preview”<br />
<strong>SAE</strong> AeroTech Congress &<br />
Exhibition “What’s New”<br />
Global Aerospace<br />
Programs<br />
Top Technologies<br />
of 2007<br />
Technology Update<br />
Space Technology<br />
Tech Focus<br />
Computers In Engineering<br />
Product Showcase<br />
Aerospace Update<br />
Propulsion E-mail Bonus<br />
Tech-Lit Files<br />
Safety E-mail Bonus<br />
Double-Your-Space Issue<br />
AD-Q Readership Study<br />
Tech-Lit Files<br />
Electronics/Avionics<br />
E-mail Bonus<br />
<strong>SAE</strong> AeroTech Congress &<br />
Exhibition<br />
Pre-show E-blast<br />
Tech-Lit Files<br />
Materials E-mail Bonus<br />
Tech-Lit Files<br />
<strong>SAE</strong> AeroTech Congress &<br />
Exhibition<br />
Booth Booster<br />
Design & Simulation<br />
E-mail Bonus<br />
Supplier Capabilities Issue<br />
Tech-Lit Files<br />
Propulsion E-mail Bonus<br />
AD-Q Readership Study<br />
Tech-Lit Files<br />
Paris Air Show<br />
<strong>SAE</strong> Digital Human<br />
Modeling for Design &<br />
Engineering Conference<br />
<strong>SAE</strong> In-flight Icing &<br />
Ground De/Anti-Icing<br />
<strong>SAE</strong> AeroTech Congress &<br />
Exhibition<br />
NBAA Annual Meeting &<br />
Convention<br />
DoD Maintenance<br />
Symposium & Exhibition<br />
Aerospace Testing Expo<br />
North America<br />
Defense Manufacturing<br />
Conference<br />
International Conference<br />
on Environmental Systems<br />
Auto Shanghai<br />
Defense Manufacturing<br />
Conference
2007 events calendar<br />
Event Booth Tabletop Sponsorship Attendance<br />
January<br />
February<br />
March<br />
April<br />
<strong>SAE</strong> Fuels and Emissions Conference<br />
January 23-25, 2007<br />
BMW Pavilion, Cape Town, South Africa<br />
<strong>SAE</strong> Hybrid Vehicle Technologies<br />
Symposium<br />
February 7-8, 2007<br />
Holiday Inn on the Bay, San Diego, California, USA<br />
DoD Standardization Conference<br />
March 13-15, 2007<br />
Westin Arlington Gateway Hotel, Arlington, Virginia, USA<br />
administered by <strong>SAE</strong> International<br />
Professional Aviation Maintenance<br />
Symposium (PAMA) s<br />
March 20-22, 2007<br />
Orange County Convention Center, Orlando, Florida, USA<br />
s<br />
<strong>SAE</strong> Aero Design West<br />
March 23-25, 2007<br />
Lockheed Martin, Palmdale, California, USA<br />
Baja <strong>SAE</strong> Florida<br />
April 12-15, 2007<br />
University of Central Florida, Ocala, Florida, USA<br />
– 4 4 250<br />
– 4 4 230<br />
– 4 4 150<br />
– – 4 370<br />
4 4 4 250 Students<br />
4 4 4 550 Students<br />
<strong>SAE</strong> 2007 World Congress and Exhibition<br />
April 16-19, 2007<br />
Cobo Center, Detroit, Michigan, USA<br />
4 – 4 35,100<br />
s<br />
<strong>SAE</strong> Aero Design East<br />
April 20-22, 2007 (tentative)<br />
Lockheed Martin, Fort Worth, Texas, USA<br />
4 4 4 350 Students<br />
May<br />
<strong>SAE</strong> Government/Industry Meeting<br />
May 14-16, 2007<br />
L’Enfant Plaza Hotel, Washington, DC, USA<br />
<strong>SAE</strong> Noise and Vibration Conference<br />
and Exhibition<br />
May 15-17, 2007<br />
Pheasant Run Resort, St. Charles, Illinois, USA<br />
– 4 4 600<br />
4 – 4 1,500<br />
Formula <strong>SAE</strong><br />
May 16-20, 2007 (tentative)<br />
Formula <strong>SAE</strong> Consortium, Michigan, USA<br />
4 4 4 1550 Students<br />
June<br />
Baja <strong>SAE</strong> South Dakota<br />
May 24-27, 2007 (tentative)<br />
South Dakota School of Mines and Technology<br />
Rapid City, South Dakota, USA<br />
Baja <strong>SAE</strong> New York<br />
June 7-10, 2007<br />
Rochester Institute of Technology<br />
Rochester, New York, USA<br />
<strong>SAE</strong> Optimizing Powertrains Symposium<br />
June 12-14, 2007<br />
Lingotto Conference Center, Turin, Italy<br />
Formula <strong>SAE</strong> West<br />
June 13-16, 2006 (tentative)<br />
California Speedway, Fontana, California, USA<br />
<strong>SAE</strong> Digital Human Modeling for Design<br />
and Engineering Conference<br />
June 12-14, 2007<br />
Seattle, Washington, USA<br />
4 4 4 TBD<br />
4 4 4 600 Students<br />
– 4 4 100<br />
4 4 4 600 Students<br />
– 4 4 170<br />
10
Event Booth Tabletop Sponsorship Attendance<br />
July<br />
August<br />
September<br />
<strong>SAE</strong> In-flight Icing and Ground<br />
De/Anti-Icing s<br />
July/September — date TBD<br />
Amsterdam, Netherlands<br />
<strong>SAE</strong> Asian Pacific Automotive Engineering<br />
Conference<br />
August 5-8, 2007<br />
Hollywood, California, USA<br />
<strong>SAE</strong> Heavy Duty Diesel Symposium<br />
September 10-12, 2007<br />
Gothenburg Convention Center, Gothenburg, Sweden<br />
<strong>SAE</strong> 2007 AeroTech Congress<br />
and Exhibition s<br />
September 17-20, 2007<br />
Los Angeles Convention Center<br />
Los Angeles, California, USA<br />
<strong>SAE</strong> North American International<br />
Powertrain Conference<br />
September 19-21, 2007<br />
Westin Arlington Gateway, Arlington, Virginia, USA<br />
Details to be determined<br />
4 – 4 800<br />
– 4 4 250<br />
4 – 4 1,700<br />
– – 4 190<br />
October<br />
<strong>SAE</strong> Brake Colloquium and Exhibition<br />
October 7-10, 2007<br />
Omni Championsgate, Orlando, Florida, USA<br />
4 – 4 700<br />
November<br />
<strong>SAE</strong> Commercial Vehicle Engineering<br />
Congress and Exhibiton<br />
October 30-November 1, 2007<br />
Donald E. Stephens Convention Center<br />
Rosemont (Chicago), Illinois, USA<br />
co-located with <strong>SAE</strong> Powertrain and Fluid Systems Conference<br />
<strong>SAE</strong> Powertrain and Fluid Systems<br />
Conference<br />
October 29-November 1, 2007<br />
Donald E. Stephens Convention Center,<br />
Rosemont (Chicago), Illinois, USA<br />
co-located with <strong>SAE</strong> Commercial Vehicle Engineering Congress<br />
<strong>SAE</strong> India Congress<br />
October 2007 - date TBD<br />
DoD Maintenance Symposium<br />
and Exhibition<br />
November 13-16, 2007<br />
Rosen Shingle Creek, Orlando, Florida, USA<br />
administered by <strong>SAE</strong> International<br />
4 – 4 2,750<br />
4 – 4 500<br />
For more information visit saeindia.org<br />
4 – 4 1,300<br />
<strong>SAE</strong> Brasil Congress<br />
November 20-22, 2007<br />
TransAmerica Expo Center, Sao Paulo, Brasil<br />
For more information visit saebrasil.org.br<br />
s<br />
Indicates an Aerospace event.<br />
Indicates a Collegiate Design event.<br />
For more information on<br />
<strong>SAE</strong> Collegiate Design Series competitions visit:<br />
students.sae.org/competitions<br />
Event information subject to change.<br />
11
2007 magazine advertising rates<br />
mechanicals: www.sae.org/magazines/digitalad/specs<br />
display rates<br />
Black and white rates effective January 2007;<br />
all rates are gross and subject to change.<br />
Ad Size 1X 3X 6X 9X 12X 18X<br />
Spread $18,500 $17,550 $17,370 $16,430 $15,500 $14,760<br />
1/2 Spread $11,660 $11,060 $10,940 $10,350 $9,770 $9,300<br />
Full $9,720 $9,240 $9,140 $8,650 $8,160 $7,770<br />
2/3 $7,350 $7,060 $6,920 $6,550 $6,180 $5,890<br />
1/2 island $6,720 $6,450 $6,300 $5,980 $5,640 $5,380<br />
1/2 $5,950 $5,700 $5,590 $5,290 $4,990 $4,760<br />
1/3 $4,350 $4,170 $4,080 $3,870 $3,650 $3,480<br />
1/4 $3,430 $3,280 $3,210 $3,050 $2,880 $2,740<br />
color premium<br />
For color ads, these amounts are<br />
added to the black and white rates.<br />
1st page Spread Fractionals<br />
2 color $1,490 $2,680 $1,270<br />
3 or 4 color $2,270 $4,120 $1,910<br />
covers<br />
Includes all 4-color costs; cover positions and<br />
commitments to them cannot be cancelled.<br />
1X 6X 12X<br />
2nd Cover $13,410 $12,040 $11,200<br />
3rd Cover $13,000 $11,650 $10,850<br />
4th Cover $14,820 $13,300 $12,360<br />
display rates<br />
Black and white rates effective January 2007;<br />
all rates are gross and subject to change.<br />
Ad Size 1X 3X 6X 8X<br />
Spread $9,770 $9,350 $8,420 $7,810<br />
1/2 Spread $6,350 $6,080 $5,480 $5,080<br />
Full $5,140 $4,920 $4,430 $4,110<br />
2/3 $3,920 $3,770 $3,400 $3,140<br />
1/2 island $3,720 $3,560 $3,200 $2,970<br />
1/2 $3,380 $3,230 $2,910 $2,700<br />
1/3 $2,530 $2,430 $2,100 $2,030<br />
1/4 $2,130 $2,050 $1,850 $1,710<br />
color premium<br />
For color ads, these amounts are<br />
added to the black and white rates.<br />
1st page Spread Fractionals<br />
2 color $1,100 $1,500 $900<br />
3 or 4 color $1,650 $2,600 $1,350<br />
covers<br />
Includes all 4-color costs; cover positions and<br />
commitments to them cannot be cancelled.<br />
1X 3X 8X<br />
2nd Cover $7,300 $6,980 $5,830<br />
3rd Cover $7,150 $6,840 $5,710<br />
4th Cover $7,820 $7,480 $6,250<br />
display rates<br />
Black and white rates effective January 2007;<br />
all rates are gross and subject to change.<br />
12<br />
Ad Size 1X 3X 6X 10X<br />
Spread $11,340 $10,900 $10,780 $9,600<br />
1/2 Spread $7,260 $6,980 $6,900 $6,140<br />
Full $5,970 $5,740 $5,670 $5,050<br />
2/3 $4,580 $4,400 $4,280 $3,890<br />
1/2 island $4,310 $4,130 $4,050 $3,660<br />
1/2 $3,810 $3,660 $3,580 $3,250<br />
1/3 $2,830 $2,720 $2,660 $2,410<br />
1/4 $2,300 $2,200 $2,150 $1,950<br />
color premium<br />
For color ads, these amounts are<br />
added to the black and white rates.<br />
1st page Spread Fractionals<br />
2 color $1,080 $1,600 $910<br />
3 or 4 color $1,900 $3,000 $1,600<br />
covers<br />
Includes all 4-color costs; cover positions and<br />
commitments to them cannot be cancelled.<br />
1X 6X 10X<br />
2nd Cover $8,350 $8,000 $7,100<br />
3rd Cover $8,240 $7,900 $7,000<br />
4th Cover $8,950 $8,400 $7,600
2007 event rates<br />
details: www.sae.org/events<br />
Event<br />
Rates<br />
January <strong>SAE</strong> Fuels and Emissions Conference $2,500 per tabletop display<br />
February <strong>SAE</strong> Hybrid Vehicle Technologies Symposium $2,000 per tabletop display<br />
March DoD Standardization Conference $2,000 per tabletop display<br />
April<br />
Professional Aviation Maintenance Symposium (PAMA)<br />
<strong>SAE</strong> Aero Design West<br />
<strong>SAE</strong> 2007 World Congress and Exhibition<br />
<strong>SAE</strong> Aero Design East<br />
Sponsorship only<br />
Sponsorship only<br />
$2,400 (USD) per 10’ x 10’ booth or $24 per square foot<br />
plus $250 for each exposed corner.<br />
Sponsorship only<br />
May <strong>SAE</strong> Government/Industry Meeting $1,850 per tabletop display<br />
Formula <strong>SAE</strong><br />
<strong>SAE</strong> Noise and Vibration Conference<br />
and Exhibition<br />
Sponsorship only<br />
$2,200 (USD) per 10’ x 10’ booth or $22 per square foot<br />
plus $250 for each exposed corner.<br />
June <strong>SAE</strong> Optimizing Powertrains Symposium $2,000 per tabletop display<br />
July<br />
August<br />
Digital Human Modeling for Design and Engineering Conference<br />
Formula <strong>SAE</strong> West<br />
<strong>SAE</strong> In-flight Icing and Ground<br />
De/Anti-Icing<br />
<strong>SAE</strong> Asian Pacific Automotive Engineering Conference<br />
$1,600 per tabletop display<br />
Sponsorship only<br />
Details to be determined<br />
$2,000 (USD) per 10’ x 10’ booth or $20 per square foot<br />
plus $250 for each exposed corner.<br />
September <strong>SAE</strong> Heavy Duty Diesel Symposium $2,000 per tabletop display<br />
October<br />
November<br />
<strong>SAE</strong> 2007 AeroTech Congress<br />
and Exhibition<br />
<strong>SAE</strong> North American International Powertrain Conference<br />
<strong>SAE</strong> Commercial Vehicle Engineering Congress and Exhibition<br />
<strong>SAE</strong> Powertrain and Fluid Systems Conference<br />
<strong>SAE</strong> Brake Colloquium and Exhibition<br />
DoD Maintenance Symposium<br />
and Exhibition<br />
$2,500* (USD) per 10’ x 10’ booth or $25 per square foot<br />
plus $250 for each exposed corner.<br />
*Lower rates available to companies qualifying for the Early Bird<br />
and/or Bulk Space programs.<br />
Sponsorship only<br />
$2,250 (USD) per 10’ x 10’ booth or $22.50 per square foot<br />
plus $250 for each exposed corner.<br />
$2,250 (USD) per 10’ x 10’ booth or $22.50 per square foot<br />
plus $250 for each exposed corner.<br />
$2,000 (USD) per 10’ x 10’ booth or $20 per square foot<br />
plus $250 for each exposed corner.<br />
$2,200 (USD) per 10’ x 10’ booth or $22 per square foot<br />
plus $250 for each exposed corner.<br />
All rates are net and subject to change.<br />
For custom opportunities, contact:<br />
<strong>SAE</strong> Customer Sales & Support<br />
1-888-875-3976 (USA & Canada)<br />
1-724-772-4086<br />
Fax: 1-724-776-3087<br />
Email: CustomerSales@sae.org<br />
13
2007 rates<br />
additional advertising <strong>solutions</strong><br />
Tech-Lit Files 1/8th page 4-color ads<br />
In every issue of Automotive Engineering International,<br />
Aerospace Engineering and <strong>SAE</strong> Off-Highway Engineering.<br />
Rate<br />
3 or 4<br />
insertions<br />
Discounts*<br />
5 or more<br />
insertions<br />
Automotive Engineering International $1,130 10% 20%<br />
<strong>SAE</strong> Off-Highway Engineering $1,060 10% 20%<br />
Aerospace Engineering $1,030 10% 20%<br />
All Rates Gross<br />
15% Standard Agency Commission<br />
* Discounts for multiple insertions in a contract year.<br />
List Rental<br />
E-mail<br />
E-mail names from <strong>SAE</strong>’s extensive worldwide database are<br />
available for pre-approved campaigns. E-mail lists are compiled<br />
from <strong>SAE</strong> membership, magazine circulation, event attendees,<br />
buyers of technical papers/standards, and more.<br />
Recruitment/Classified Advertising &<br />
Sponsorships<br />
In your efforts to hire engineering talent, <strong>SAE</strong> advertising can put<br />
you in touch with a large marketplace. Use any or all of these <strong>SAE</strong><br />
resources for your recruitment and classified advertising needs.<br />
• Automotive Engineering International<br />
• <strong>SAE</strong> Off-Highway Engineering<br />
• Aerospace Engineering<br />
• Career Center on the <strong>SAE</strong> website<br />
• Update, the <strong>SAE</strong> Members Only news tabloid.<br />
For more information, contact Debby Catalano 1-724-772-4014<br />
or email CustomerSales@sae.org.<br />
<strong>SAE</strong> can also help you target and recruit the brightest, most<br />
promising engineering students through your corporate<br />
sponsorship of an <strong>SAE</strong> Collegiate Design Competition. Meet the<br />
most motivated engineering students in automotive, commercial<br />
vehicle and aerospace engineering. See the events calendar<br />
(pages 10-11) for specific opportunities.<br />
Contact:<br />
Maggy Pizzuto<br />
e-PostDirect, Inc.<br />
PO Box 1556<br />
Pearl River, NY 10965<br />
V: 1-845-731-3844<br />
E-mail: maggy.pizzuto@epostdirect.com<br />
Direct Mail<br />
<strong>SAE</strong> maintains the most complete list of buying influencers in the<br />
global mobility engineering marketplace. Take advantage of <strong>SAE</strong>’s<br />
reach with your next direct mail campaign.<br />
Contact:<br />
Jodie Mohnkern<br />
<strong>SAE</strong> International<br />
400 Commonwealth Drive<br />
Warrendale, PA 15096-0001<br />
V: 1-724-776-4841 ext. 7281<br />
F: 1-724-776-3049<br />
E-mail: mohnkern@sae.org<br />
For <strong>SAE</strong> Magazine Lists<br />
Michael Murphy<br />
Edith Roman Associates<br />
One Blue Hill Plaza, 16th Floor<br />
P.O. Box 1556<br />
Pearl River, NY 10965-8556<br />
V: 1-845-731-2682<br />
F: 1-845-620-9035<br />
E: info@edithroman.com<br />
14
advertising <strong>solutions</strong><br />
online<br />
<strong>SAE</strong>’s collection of online advertising options provides the<br />
greatest reach available anywhere—more design engineers and<br />
key management in the mobility sectors than any other source—<br />
more proven product buyers and decision-makers from all around<br />
the world. Your customers and prospects.<br />
Each month, more than 300,000 international visitors come to<br />
<strong>SAE</strong>’s official website, www.sae.org, to explore technologies and<br />
to find sources for new products and engineering <strong>solutions</strong>. The<br />
world’s largest collection of technology resources for mobility<br />
engineering professionals and home to a broad line-up of related<br />
web home pages, the <strong>SAE</strong> website houses nearly 1.5 million pages<br />
of technical information.<br />
And every month, <strong>SAE</strong> e-newsletters and related products such as<br />
digital magazines and e-blasts reach out to responsive, technologytargeted<br />
audiences—high quality content—the perfect backdrop<br />
for your highly focused <strong>marketing</strong> communications.<br />
From banner advertising to sponsorships of keyword searches,<br />
<strong>SAE</strong> offers cost effective, online <strong>marketing</strong> <strong>solutions</strong> to help your<br />
company achieve its goal—sell more product!
standard<br />
online advertising<br />
All <strong>SAE</strong> web pages and newsletters offer banner advertising<br />
in standardized format. Four fixed banner positions (four<br />
different IAB standard sizes) are available “above the fold”<br />
for most pages. Custom banners, non standard sizes and<br />
other special treatments are available, in most cases, only<br />
“below the fold”—quotes available upon request.<br />
Ad Position 1<br />
Ad Position 2<br />
Web Pages<br />
Average Monthly<br />
Page Views<br />
Cost per month*<br />
Ad Position<br />
1 2 3 4<br />
<strong>SAE</strong> Home Page 200,000 $2,900 NA $1,740 $1,450<br />
Search Results Page 190,000 $2,700 $2,430 $1,620 $1,350<br />
Product Browser Pages 180,000 $2,500 $2,250 $1,500 $1,250<br />
Industry Home Pages<br />
Automobile 19,000 $900 $810 $540 $450<br />
Motorsports 6,500 $500 $450 $300 $250<br />
Aerospace 9,000 $800 $720 $480 $400<br />
Commercial Vehicle 3,000 $500 $450 $300 $250<br />
Students<br />
(Collegiate Design Series)<br />
Magazine Home Pages<br />
Automotive Engineering<br />
International<br />
25,000 $500 $450 $300 $250<br />
15,000 $800 NA $480 $400<br />
Aerospace Engineering 8,000 $700 NA $420 $350<br />
<strong>SAE</strong> Off-Highway Engineering 4,000 $500 NA $300 $250<br />
<strong>SAE</strong> Event Home Pages<br />
Seasonal<br />
ASK FOR QUOTE<br />
(<strong>SAE</strong> World Congress & Exhibition, <strong>SAE</strong> Commercial Vehicle Congress & Exhibition,<br />
<strong>SAE</strong> AeroTech Congress & Exhibition)<br />
Career Center<br />
22,000 $800 $720 $480 $400<br />
Dimensions (pixels):<br />
Leaderboard (728x90)<br />
Full Banner (468x60)<br />
Skyscraper (120x600)<br />
Vertical Banner (120x240)<br />
Other sizes available upon request<br />
Image Types: GIF, JPEG, FLASH<br />
Maximum Files Size: 20K Standard Creative; 30K Flash<br />
Animation Allowed: Yes<br />
All Rates Gross<br />
15% Standard Agency Commission<br />
Ad Position 3<br />
Ad Position 4<br />
*Monthly rates garenteed for contract period; rates subject to change based upon web traffic patterns.<br />
New Rates Issued Quarterly.<br />
16
e-newsletter advertising<br />
Ad Position 1<br />
NEW!<br />
New for 2007, four different Technology E-Newsletters<br />
will be e-mailed to the most senior design engineers and<br />
managers at OEM and top tier suppliers (<strong>SAE</strong> members and<br />
nonmembers) with custom distribution in four different<br />
market segments—Powertrain, Electronics, Commercial<br />
Vehicle, and Testing & Simulation. A quick read of 4-<br />
8 screen pages each, Technology E-Newsletters contain<br />
the latest engineering and product news—highly valued<br />
editorial content from the editors at <strong>SAE</strong>. Each newsletter<br />
is designed in standard format—three exclusive advertising<br />
positions.<br />
<strong>SAE</strong> Industry E-Newsletters serve broad circulations across<br />
industry segments—Automobile, Commercial Vehicle, and<br />
Aerospace. Their content is news about <strong>SAE</strong> products and<br />
services.<br />
Three EXClUSiVE<br />
ad positions available per issue!<br />
Ad Position 3<br />
Ad Position 4<br />
Distribution<br />
Publication<br />
Frequency<br />
Ad Position # per Issue<br />
1 2 3 & 4<br />
Technology E-Newsletters Engineering/technical content<br />
Automotive Electronics 30,000 6X $2,250 NA $1,350<br />
Testing & Simulation 30,000 6X $2,250 NA $1,350<br />
Dimensions (pixels):<br />
Full Banner (468x60)<br />
Vertical Banner (120x240)<br />
Image Types: GIF, JPEG<br />
Maximum Files Size: 20K Standard Creative<br />
Animation Allowed: No<br />
All Rates Gross<br />
15% Standard Agency Commission<br />
Automotive Powertrain 20,000 6X $1,700 NA $1,020<br />
Commercial Vehicle 20,000 6X $1,700 NA $1,020<br />
<strong>SAE</strong> Industry E-Newsletters News about <strong>SAE</strong> products & services<br />
Automotive 80,000 12X $2,950 NA $1,770<br />
Aerospace 28,000 12X $1,050 NA $650<br />
Commercial Vehicle 22,000 6X $940 NA $590<br />
Note: All web advertising in <strong>SAE</strong> E-Newsletters is position exclusive by issue—all recipients are exposed to all ads—no rotation. Minimum advertising order is three issues.<br />
7
digital magazine<br />
sponsorship<br />
NEW!<br />
Every issue of Automotive Engineering International, <strong>SAE</strong> Off-Highway<br />
Engineering and Aerospace Engineering is produced in digital format<br />
exclusively for <strong>SAE</strong> members. And each month, members receive e-mail<br />
alerts that their digital editions are ready and posted to a Members<br />
Only area of the <strong>SAE</strong> magazines website. These digital versions of the<br />
magazines are complete with all editorial and advertising which contain<br />
live links to advertisers’ websites—a great bonus for print advertisers.<br />
Now, <strong>SAE</strong> offers the opportunity to ‘sponsor’ the e-mails that deliver the<br />
digital editions of the magazines. In a single package, sponsors get their<br />
advertisement in two places—on the alert e-mail…and on the first spread<br />
of the digital magazine, next to the magazine cover.<br />
Your ad on the alert e-mail!<br />
Your ad next to<br />
the cover!<br />
ExClUSiVE!<br />
Only one sponsor per issue.<br />
Automotive Engineering<br />
International<br />
Frequency<br />
Distribution<br />
Sponsorship<br />
Rate*<br />
12X 55,000 $2,940 each<br />
eMail notifi cation<br />
Image size: 300 pixels wide by 250 pixels tall<br />
Image Types: GIF, JPEG<br />
Maximum Files Size: 20K Standard Creative<br />
Animation Allowed: No<br />
Digital Magazine<br />
6-1/8” x 8-1/8” page supplied in digital format<br />
as a press-optimized PDF<br />
Note: 75% of full page magazine ad size<br />
Aerospace Engineering 10X 6,200 $1,660 each<br />
<strong>SAE</strong> Off-Highway Engineering 8X 1,900 $1,035 each<br />
All Rates Gross<br />
15% Standard Agency Commission<br />
*15% discount for three or more.
pre- and post-show<br />
e-blasts<br />
Expanded!<br />
Drive new buyers to your website with pre- and post-show<br />
e-blasts—your electronic advertisement or product message<br />
is sent via e-mail to event attendees and other worldwide<br />
product buyers from the <strong>SAE</strong> database—two weeks before<br />
and three weeks after the event.<br />
Exhibitors only!<br />
Drive attendees to your website—<br />
feature your print ad in these pre- and<br />
post-show E-blasts—hot-linked to your site.<br />
Distribution Rates Closing Dates<br />
Event<br />
Pre-<br />
Show<br />
Post-<br />
Show<br />
Pre-<br />
Show<br />
Post-<br />
Show<br />
Both Pre-Show Post-Show<br />
<strong>SAE</strong> 2007 World Congress & Exhibition<br />
Sponsor:<br />
Automotive Engineering International<br />
30,000 30,000 $1,370 $1,370 $2,010 03/30/07 05/04/07<br />
8-1/8” x 10-7/8” page supplied in<br />
digital format as a press-optimized PDF.<br />
Note: file will be reduced to fit<br />
in the e-Blast and will expand<br />
to full size when clicked.<br />
All Rates Gross<br />
15% Standard Agency Commission<br />
<strong>SAE</strong> 2007 Commercial Vehicle<br />
Congress & Exhibition<br />
Sponsor:<br />
<strong>SAE</strong> Off-Highway Engineering<br />
<strong>SAE</strong> 2007 AeroTech Congress & Exhibition<br />
Sponsor:<br />
Aerospace Engineering<br />
8,000 8,000 $1,140 $1,140 $1,780 10/12/07 11/16/07<br />
10,000 10,000 $1,140 $1,140 $1,780 08/31/07 10/05/07<br />
19
webcast sponsorships<br />
<strong>SAE</strong> Telephone/Webcasts are 90-120 minute programs<br />
focused on specific technologies. Sponsored by <strong>SAE</strong><br />
magazines, webcasts attract a paying audience of 500 to<br />
1500+ attendees. Only two sponsors are allowed per event;<br />
sponsors receive a rich package of benefits including logo<br />
placement in advertisements, online (hot linked), and in<br />
promotions which market the event, plus pre-event and live<br />
event high-impact visibility, a post-event attendee email list,<br />
and more!<br />
<strong>SAE</strong> Webcasts are conducted by telephone<br />
with real-time online<br />
presentations!<br />
Webcast Topic Month Closing Rate*<br />
Automotive Engineering International<br />
Electronics March 01/16/2007 $7,900<br />
Powertrain August 06/15/2007 $7,900<br />
Safety November 09/15/2007 $7,900<br />
<strong>SAE</strong> Off-Highway Engineering<br />
Off-Highway Powertrain August 06/15/2007 $7,900<br />
Aerospace Engineering<br />
Materials May 03/15/2007 $7,900<br />
All Rates Gross<br />
15% Standard Agency Commission<br />
* Maximum of two sponsors per event<br />
20
keyword sponsorships<br />
on the search page of www.sae.org<br />
NEW!<br />
Reserve your words for sponsorship!<br />
To request the purchase of a specific<br />
term(s), advertisers must submit a request<br />
via e-mail to catalano@sae.org.<br />
EARLY SELECTION DEADLINE:<br />
November , 200<br />
Over 190,000 visitors each month search the <strong>SAE</strong> website to<br />
find information on new technology, products and services.<br />
Starting January, 2007, key search terms can be sponsored by<br />
advertisers. When a search is performed using a sponsored<br />
term, the advertiser’s “sponsored link” is presented at the<br />
beginning of the normal search results list.<br />
Sponsored terms are reserved exclusively for a fixed monthly<br />
rate (3 month minimum; 12 month maximum). A maximum<br />
of four sponsors will be assigned to any specific term.<br />
Sponsored terms will be awarded and sponsors will be listed<br />
in the search results with first priority given to those<br />
organizations with the highest level of <strong>SAE</strong> advertising,<br />
exhibition, and event sponsorship support. For 2007,<br />
sponsored terms will be assigned November 15, 2006.<br />
A linK to YoUr<br />
WEBSitE appears in the search<br />
results when you sponsor a keyword!<br />
All Rates Gross<br />
15% Standard Agency Commission<br />
*Some sponsorships include multiple related<br />
words/phrases for single monthly rate.<br />
$600/month $400/month $300/month $200/month<br />
gasoline engine, engine, motor* brake steel all other words<br />
diesel engine, diesel test, testing aluminum<br />
hybrid engine, hybrid controls, control systems combustion<br />
fuel, alternative fuel car, automobile injection<br />
fuel cell, cell systems power<br />
design, automotive suspension noise<br />
design, aerospace analysis tire<br />
design, commercial vehicle emissions heat<br />
design, off highway transmission wheel<br />
technology aircraft steering<br />
safety motorsports ethanol<br />
electronics simulation modeling<br />
plastics<br />
2
Corporate Sales Team<br />
400 Commonwealth Drive<br />
Warrendale, PA 15096-0001 USA<br />
1-888-875-3976 or<br />
1-724-772-4086 outside USA and Canada<br />
Fax: 1-724-776-3087<br />
www.sae.org<br />
Thomas J. Drozda<br />
General Sales Manager, Corporate Sales / Publisher<br />
tdrozda@sae.org<br />
V: 1-724-772-8591<br />
F: 1-724-776-3087<br />
Melissa R. Mishler<br />
General Manager, Global Sales<br />
Exhibits & Sponsorships, Print & Online Advertising:<br />
China, Hong Kong, India<br />
meliss@sae.org<br />
V: 1-281-374-7135<br />
F: 1-281-251-7101<br />
Marcie Hineman<br />
Assistant Sales Manager / Associate Publisher<br />
hineman@sae.org<br />
V: 1-724-772-4074<br />
F: 1-724-776-3087<br />
William Lauppe<br />
Director, Automotive Sales<br />
blauppe@sae.org<br />
V: 1-248-273-4088<br />
F: 1-248-273-4082<br />
Amanda Grech<br />
Director, Aerospace/Commercial Vehicle/<br />
Government Sales<br />
agrech@sae.org<br />
V: 1-724-772-4078<br />
F: 1-724-776-3087<br />
Jim Browne<br />
Manager, Aerospace<br />
jimbrowne@sae.org<br />
V: 1-724-772-7116<br />
F: 1-724-776-3087<br />
Doug Shymoniak<br />
Manager, Commercial Vehicle<br />
shymoniak@sae.org<br />
V: 1-724-772-4081<br />
F: 1-724-776-3087<br />
Martha Schanno<br />
Manager, New Markets<br />
mschanno@sae.org<br />
V: 1-724-772-7155<br />
F: 1-724-776-3087<br />
Debby Catalano<br />
Classified/Recruitment<br />
dcatalano@sae.org<br />
V: 1-724-772-4014<br />
F: 1-724-776-3087<br />
Editorial Offices<br />
V: 1-724-772-8509<br />
F: 1-724-776-9765<br />
aei@sae.org<br />
ohe@sae.org<br />
aero@sae.org<br />
Sales Offices<br />
Great Lakes<br />
Exhibits & Sponsorships, Print & Online Advertising<br />
MI, Toledo metro, Ontario<br />
<strong>SAE</strong> Automotive Headquarters<br />
755 West Big Beaver Road; Suite 1600<br />
Troy, MI 48084 USA<br />
William Lauppe<br />
blauppe@sae.org<br />
V: 1-248-273-4088<br />
F: 1-248-273-4082<br />
Robert Kuzawinski<br />
bobk@sae.org<br />
V: 1-248-273-4094<br />
F: 1-248-273-4082<br />
Steve Rhodes<br />
srhodes@sae.org<br />
V: 1-248-273-4086<br />
F: 1-248-273-4082<br />
Midwest<br />
Exhibits & Sponsorships, Print & Online Advertising<br />
IA, IL, IN, KS, Manitoba, MN, MO, MT, ND, NE, SD, WI<br />
95 Revere Drive, Suite H<br />
Northbrook, IL 60062 USA<br />
V: 1-847-498-4520<br />
F: 1-847-498-5911<br />
Chris Kennedy<br />
chris@didierandbroderick.com<br />
Mike Stack<br />
mike@didierandbroderick.com<br />
Northeast<br />
Exhibits & Sponsorships, Print & Online Advertising<br />
CT, DC, DE, MA, MD, ME, NH, NJ, NY, E. PA, Quebec,<br />
RI, VA, VT<br />
120 Main St.<br />
Irvington, NY 10533 USA<br />
sales@nelsonmiller.com<br />
V: 1-914-591-5053<br />
F: 1-914-591-8733<br />
Bob Nelson<br />
Denis O’Malley<br />
Jim Bergen<br />
Ralph Miller<br />
sales@nelsonmiller.com<br />
V: 1-914-591-5053<br />
V/F: 1-609-971-6547<br />
Southeast<br />
Exhibits & Sponsorships, Print & Online Advertising<br />
AL, FL, GA, KY, MS, NC, OH, SC, TN, W. PA, WV<br />
80A Cedar Ridge<br />
Barrington, IL 60010 USA<br />
Terri L. Stange<br />
tstange@sae.org<br />
V: 1-847-304-8151<br />
F: 1-847-304-8157<br />
Southwest<br />
Exhibits & Sponsorships, Print & Online Advertising<br />
AR, LA, OK, TX<br />
18103 Mahogany Forest Drive<br />
Spring, TX 77379 USA<br />
Bill Powell<br />
citadel62@aol.com<br />
V: 1-281-376-2368<br />
F: 1-281-251-8555<br />
West Coast<br />
Exhibits & Sponsorships, Print & Online Advertising<br />
Alberta, AK, AZ, British Columbia, CA, CO, ID, Mexico,<br />
NM, NV, OR, UT, WA<br />
35806 Via Famero Drive<br />
Acton, CA 93510 USA<br />
Michael Lance<br />
michael@mpl-media.com<br />
V: 1-661-269-9173<br />
F: 1-661-269-9175<br />
Outside North America<br />
Exhibits & Sponsorships, Print & Online Advertising<br />
European Union, Korea, Russia<br />
400 Commonwealth Drive<br />
Warrendale, PA 15096 USA<br />
Arlene Sloan<br />
sloan@sae.org<br />
V: 1-724-772-8546<br />
F: 1-724-776-3087<br />
Exhibits & Sponsorships, Print & Online Advertising<br />
Australia, Malaysia, Middle East, Singapore, S. Africa, S.<br />
America, Taiwan, Thailand, Vietnam<br />
Exhibits & Sponsorships Only<br />
Japan<br />
400 Commonwealth Drive<br />
Warrendale, PA 15096 USA<br />
Steve Weinbach<br />
sweinbac@sae.org<br />
V: 305-933-1292<br />
F: 305-933-1822<br />
Print & Online Advertising Only<br />
Austria, Czech Republic, Germany, Hungary, Poland,<br />
Switzerland<br />
In der Fleute 46<br />
42389 Wuppertal GERMANY<br />
Friedrich K. Anacker<br />
Ralf Gerbracht<br />
mail@InterMediaPartners.de<br />
V: 49-2 02 -27 16 90<br />
F: 49-2 02 -27 16 920<br />
Print & Online Advertising Only<br />
Belgium, Denmark, Finland, France, Ireland, Israel,<br />
Italy, Netherlands, Norway, Spain, Sweden, Turkey,<br />
United Kingdom<br />
Alain Charles House<br />
27 Wilfred Street<br />
London SW1E 6 PR ENGLAND<br />
Richard Rozelaar<br />
media@alaincharles.com<br />
V: 44-207-834-7676<br />
F: 44-207-973-0076<br />
Print & Online Advertising Only<br />
Japan<br />
2-22-8, Matsubara<br />
Setagaya-ku, Tokyo 156-0043 JAPAN<br />
Yutaka Onoda<br />
callems@syd.odn.ne.jp<br />
V: 81-3-3327-5756<br />
F: 81-3-3322-7933<br />
061140
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