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Focus on Cups - Lingerie Insight

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<str<strong>on</strong>g>Focus</str<strong>on</strong>g> <strong>on</strong> <strong>Cups</strong><br />

<str<strong>on</strong>g>Focus</str<strong>on</strong>g> <strong>on</strong> <strong>Cups</strong>


<str<strong>on</strong>g>Focus</str<strong>on</strong>g> <strong>on</strong> <strong>Cups</strong><br />

Larger range<br />

of bikinis to meet<br />

increased demand<br />

Sporty styles<br />

for the Olympic<br />

summer<br />

Cheerful<br />

prints and<br />

colours for<br />

fashi<strong>on</strong>able looks<br />

Innovative<br />

designs,<br />

particularly for<br />

larger cup<br />

sizes<br />

New seam<br />

lines for a more<br />

slender appearance


<str<strong>on</strong>g>Focus</str<strong>on</strong>g> <strong>on</strong> <strong>Cups</strong><br />

Zipper Stripe design 975<br />

Nautical stripes in Navy and White with Emerald accents meet zipper details that are<br />

both sassy and sexy: bikinis, tankinis and the swimsuit all feature a zipper with a paperlook<br />

puller label. Denim-look bottoms with c<strong>on</strong>trasting quilting seams further underline<br />

the spirit of this collecti<strong>on</strong>. A new style is the bikini top with side trim and support,<br />

featuring straps that can also be tied as a halterneck.<br />

Highlight:<br />

Al<strong>on</strong>g with a net dress and a soft, terry cloth dress in White, there is also a printed<br />

cott<strong>on</strong> dress with smocked back, graduated stripes and a placed Yellow lily print. This<br />

look can be combined with a cheerful beach bag with rope detailing and matching<br />

print.<br />

Colour Games design 976<br />

Let the games begin! This series picks up <strong>on</strong> the Olympic theme of summer 2012<br />

and features commercial colour-blocking in Navy with delicate edging in White and<br />

Emerald. Decorative elements in the form of rings highlight the sporty look and make<br />

reference to the L<strong>on</strong>d<strong>on</strong> Olympics. Colour Games is complemented by a matching<br />

decorati<strong>on</strong> package, which will be available from June.<br />

Highlight:<br />

Three swimsuits, three bikinis (some up to G cup) and a tankini up to a F cup are<br />

made from a newly developed, matt fabric.


<str<strong>on</strong>g>Focus</str<strong>on</strong>g> <strong>on</strong> <strong>Cups</strong><br />

Summer Check design 974<br />

Check patterns are set to dominate fashi<strong>on</strong> trends this summer and this collecti<strong>on</strong><br />

offers a bold versi<strong>on</strong> in Lime Green, which, combined with Aqua, can be worn by<br />

all women. White piping provides fresh accents. The series can be combined with a<br />

generously patterned pareo and a net dress in Aqua.<br />

Highlight:<br />

The swimsuit available up to G cup is equipped with new, graceful lines, guaranteeing<br />

a slimming effect at the waist. An eyecatcher is the decorative element placed around<br />

the cut-out at the décolletage.<br />

Electric Stripes design 977<br />

This collecti<strong>on</strong> features graphically dec<strong>on</strong>structed stripes that c<strong>on</strong>trast with areas of<br />

solid Black. The range of bikinis includes a triangle halterneck with hipster bottoms<br />

featuring a belt with decorative clasp, a delicate moulded cup bikini with width-adjustable<br />

bottoms as well as a bikini with a height-adjustable folded waistband <strong>on</strong> the<br />

bottoms.<br />

Highlight:<br />

A <strong>on</strong>e-piece with triangle top, which can also be worn as a halterneck versi<strong>on</strong>, a<br />

sporty maillot with V-back and a youthful swimsuit with zipper round out the collecti<strong>on</strong>.


<str<strong>on</strong>g>Focus</str<strong>on</strong>g> <strong>on</strong> <strong>Cups</strong><br />

Charcoal Flower design 972<br />

Fresh Magenta is combined with Black & White in this abstract flower print, which is<br />

vividly set off with a chalk line c<strong>on</strong>tour. Delicate edges and trims in complementary<br />

Black, plus small bows and leaf-shaped cut-outs lend this collecti<strong>on</strong> a very feminine<br />

feel. Cover-ups are available in the form of a polyester pareo with sand-coloured<br />

accents and a jersey dress with a shimmering print and intricate flower cut-outs at the<br />

hem and <strong>on</strong> the sleeves.<br />

Highlight:<br />

A new feature is the swimsuit for larger cup sizes (up to E cup) with hidden underwire.<br />

Its ultra-flattering ruching at the décolletage is artful without forfeiting perfect support.<br />

Dots & Lace design 971<br />

Lidea offers an excitingly different combinati<strong>on</strong> of Mandarin and Purple in a fashi<strong>on</strong>able<br />

mix of patterns: fine polka dots sit al<strong>on</strong>gside a delicate lace print, and dainty clasps<br />

perfectly complement the design. This extremely attractive look can be completed<br />

with a polyester crinkle pareo featuring the two patterns all over, or a crinkle tunic with<br />

delicate lacing at the décolletage.<br />

Highlight:<br />

A special feature are the fashi<strong>on</strong> bottoms with a casual drawstring waist. Overall, the<br />

statement of the bikini and swimsuit styles is more sassy – for women who have fun<br />

with beach fashi<strong>on</strong>.

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