Turf Management - Seneca College

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The Man of the Minute Vincent Timpano President / CEO, Minute Maid Canada Photos: Stephanie Lake “Man is only truly great when he acts from passion” Benjamin Disraeli 24 1-888-ALUMNUS Being passionate about career goals and working hard to achieve them is the secret of Vince Timpano’s professional success. It has been 17 years since he graduated from Seneca’s Marketing Administration program. Now, married with three young children who represent his true passion in life, Vince is President and CEO of The Minute Maid Company, Canada Inc. Charged with the responsibility of overseeing a staff of more than 300 and the manufacturing and sales of over 75 million cases of product in Canada, Vince’s executive role is a demanding one, but his energy, passion, and commitment to the job make what may seem an overwhelming responsibility to some people, very achievable for Vince. A glimpse into Vince’s daily routine as President and CEO reveals an early morning visit to the gym before heading to the office. Working out approximately five times per week to maintain his physical fitness, is very important to Vince. With regular travel to Minute Maid’s Houston, Texas site once every three or four weeks, as well as balancing his four major areas of responsibility – strategic planning, implementation of strategy and monitoring performance against their growth platform of people, consumers, and customers, and coaching of team leaders at the Canadian office By Tina Zalac (CCMC ’01)
– Vince has to stay focused and organized. Delegating control of his day planner/schedule to his Executive Assistant Christobel is a key component to keeping focused. The things that challenge Vince in his job as President and CEO are attracting, developing, and retaining the best people in a tight job market. His most important responsibility is to align the “best and brightest” of those hired, with corporate strategies so all departments work in concert with one another towards the overall corporate goals. Outside of the office atmosphere, during the tribute address at Seneca’s October 2001 convocation ceremony, Vince encouraged all graduates to “define success for yourself” in order to gain a clear concept of what your personal goals are. Stressing the importance of maintaining a sense of commitment, confidence, and concentration in the pursuit of goals, Vince also encouraged both formal and informal learning “on a continuous basis as well as being selective about where you work.” “Ensure that the opportunities and values of the organization of your employer are in line with your individual objectives and principles.” As a result of his determination, commitment, integrity, and passion, Vince has enjoyed a fulfilling and successful business career. After graduating from Seneca in 1984, he began a career in sales at the Nabob Coffee Company in Hamilton, where he quickly moved up the corporate ladder from Sales Rep., to Regional Field Assistant for Central Canada, to Key Account Manager, to District Manager for Ontario, to Regional Sales Manager, and finally to National Sales Manager responsible for a new confection initiative – a remarkable achievement in just seven years. In 1991, Vince became the Director of Sales for a leading health and beauty manufacturer; three years later, he became the Vice-President, Sales for the leading branded marketers of juices and juice drinks in Canada – The Minute Maid Company Canada Inc. (an operating group of The Coca-Cola Company). This career move was a personal milestone for Vince because at the age of 31, he had achieved his goal of becoming a Vice President. To sweeten this achievement, he’d reached his goal two years ahead of his personal schedule! In August of 2000, Vince was promoted yet again, this time to the role of President and CEO of The Minute Maid Company’s Canadian division. As a member of the North American senior management team, Vince shares responsibilities for setting the strategic direction for the company and is a member of the Board of Directors for the FCPMC industry council. Although his career success has been accomplished through enthusiasm, commitment, and passion, Vince attributes his experience at Seneca as a solid academic foundation from which to begin his career. He joins a growing number of CEO’s and senior corporate leaders who have achieved their positions and career success with a strong College diploma, a world of ambition, and a commitment to continuous learning. www.senecac.on.ca/alumni 25
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Turf Management - Seneca College

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